DreamItReel

03/12/2024

Want top notch where we come to you? Or we create the set.

Themanifest.com/company/dreamitreel

03/12/2024

Want created in 72 hours?

Helping brands share their messages is what we do. Start by telling us yours.

06/27/2023

Ready for some fresh air? DreamItReel is ready to get started on your next video project, don’t take our word for it - hear it straight from our clients!

06/27/2023

06/20/2023

A Russian filmmaker from the beginning of the 20th century by the name of Vsevolod Pudovkin said, "the foundation of film art is editing." Like every artist, there are techniques to follow in editing to help creating an interesting final video.

Besides the standard cut (when you simply move from the end of one clip to the beginning of another) here are five types of film editing cuts:

Match Cut: when the action, colors, subject(s) of one shot are continued forward into the next clip

Jump Cut: when you move forward in time within a clip to speed things up, keeps your viewer's attention better than watching a scene play out in real time

J Cut: when the audio from the next clip is played over the video of the current clip on your timeline

Cutting On Action: when the clip cuts from one scene to the next in the middle of action occurring on camera

Montage: utilizes clips from a variety of different shots & scenes to create narrative

05/16/2023

While we work in a digital marketing space, our team loves to source inspiration from a variety of materials - especially books. 📚 Here are a few of our team's favorites!

Comment below any you recommend we should read next! ✨

05/09/2023

You have your video marketing campaign ready to launch, other than views, what else should you be looking out for?

1. Attract new members to your brand or service with your videos! Pay attention to views, impressions, & unique users in your metrics!

2. Looking to keep your current audience engaged? Check out the metrics for view-through-rate and watch times. The more time they spend on your content, the more likely you are to turn a sale or interest.

3. Convert those views into action item! Want to know how successful your campaign is? Pay attention to clicks, calls, signups, and sales!

05/02/2023

You obviously know marketing is important, but do you understand video marketing needs to be its own branch? People today are spending a third of their time watching online video content. Whether that be social media or streaming platforms - where the views go, ad dollars should follow! If you want to stand out from the competition, truly attract, engage, & convert new customers, then you need to create a video marketing strategy.

Not convinced yet? Here are some stats:
+ 7 out of 10 YouTube viewers bought something from a brand they saw on
+ 68% users watch videos to make purchasing decisions on
+ Nearly 50% of shoppers will potentially buy from a new brand they discovered on
+ 68% of marketers are using Linkedin Video in their 2023 strategy

This month, learn how you can use to create and launch your own video marketing strategy!

04/25/2023

The minute TikTok stepped up to the plate, it has been a large influence on the changes in culture, viral moments, and conversational shifts. Here are a few headlining impact the little "dancing" app has on society and marketing today:

Moments: Creative prompts that quickly gain traction are the hot second content to get you noticed. Through popular sounds, hashtags & formats that everyone is suddenly using - these hot moments only last a few days to weeks.

Signals: Don't get these new content patterns crossed - shifting behaviors within specific categories or verticals reveal emerging behaviors & interest in the TikTok audience & take months to years to develop.

Forces: With the quick transfer of knowlege these days, social media can start and spread large-scale behavioral transformations. Major cultural shifts, such as how communities form, where people discover new products, and how Creators wield influence are not to be reckon with.

04/11/2023

TikTok SEO is different from traditional SEO - here are a few of the main differences:

Video versus text: TikTok is a visual platform, so TikTok SEO involves optimizing videos & visual content, while traditional SEO involves optimizing text-based content such as blog posts, articles, & web pages.

Hashtags versus keywords: On TikTok, hashtags are used to help users find and discover content, so creators need to be optimizing videos with relevant & popular hashtags. In contrast, traditional SEO involves optimizing content with keywords that are relevant to the content and are likely to be used by users when searching for information.

Engagement versus ranking: Success is also measured in different ways! On TikTok, success is based on the level of engagement that content receives (such as the number of likes, comments, and shares.) In contrast, traditional SEO is more focused on ranking, with the goal of appearing as high as possible on search engine results pages.

04/04/2023

Sofia Hernandez, Global Head of Business Marketing for TikTok said: "2022 was the year people realized they didn't have to live their lives as they always have done - with different points of view and ideas transcending cultures on TikTok. Next year we're going to see more of this - as our communities get more confident and inspire positive change together... people will be seeking new ways to achieve success, happiness and wellbeing - and TikTok will be a tool to help them find it."

We have seen the dances, heard about the crazy challenges, but how can TikTok push your brand or company to the next level in marketing? This month we are breaking down the doors of the quick to fame social media app - showcasing how DreamItReel can make your next video a viral trend!

03/23/2023

There are three stages of that are vital to be successful. 🤓 Here are the breakdowns:

Pre-Production - This step involves all of the planning to make your live action shoot successful. From gathering the brand details and assets, developing storyboards & scripts, casting talent, designing the sets, wardrobe, hair, make up, & props, preparing equipment, and securing the necessary locations.

Production - Lights, camera, action! This is where the magic happens! This step is the actual shoot days, capturing the talent, spaces, and products needed for the final video. Usually 8 hours, with a lunch break - most shoots can happen in one to days depending on the intricacy of the asks!

Post-Production - Now the final step is all about putting together everything you have designed and collected over pre-production and production! This is where editing, sound design, graphics, and animations are added for the final video!

03/21/2023

On a Live-Action Production, there are many people on set - the higher the budget and creative asks, the more expertise is needed and welcomed on the production to make sure the video is captured to the creative brief, looks visually amazing, and that the shoot goes smoothly.

Here are a few behind the scenes captures of a recent shoot with Brand Sync to give you an idea of the amount of work that goes into a Live-Action production!

03/16/2023

Just like live action, our team is taking care of your projects out on our own "sets" - calling the office a variety of coffee shops, living rooms, co-working spaces, and more. Here are a few of the 's team desks!

03/14/2023

You have heard the phrase "just sketch it out on paper first" when developing new ideas - the same goes for any video project you will create with ! From Live-Action Production to Animation (and everything in between,) storyboards are used to map out expectations of your video scene by scene. This not only helps our creative teams, but makes sure the video is illustrating your brand's vision.

Take a look at a few screenshots from a storyboard created to produce a video with Krowdvertise! With this , we were able to script and create a full length video without missing any detail.

03/09/2023

A is a graphic representation of how your video will unfold - down to the details of each shot. Made up of a number of squares with illustrations or pictures representing each shot, notes are added to describe what is going on in the scene and what’s being said in the script during that shot. Think of it as sort of a comic book version of your script! 🗯️

A storyboard is your roadmap when you make a video and guides you through the production process. Getting feedback and making changes to the storyboard early on, helps make sure your shoot days goes smoothly, productively, and with an outcome exactly what is needed!

Lucky for you, we LOVE storyboarding here at & cannot wait to make one for your next project.

03/02/2023

What is Live-Action Production? The simple definition is, it involves live actors - real people, animals, and settings. In our world, it means lots of camera gear, lighting, settings, props, hair and wardrobe, talent, scripts, storyboards, weather watch, permits, transportation, on set snacks, and many hours of footage. 🎬

No matter the size - commercial, full length film, or social media ad - it can showcase your brand and product in real life. Live-Action Production may sound intimidating, but with 's white-glove service, we have the talent and expertise to make sure your video is handled with care through pre-, pro-, and post-production.

02/23/2023

Audio plays a huge part in the success of your content of Instagram and TikTok. With video content more popular than ever, brands of all sizes can now share their work, products, and events to a whole new audience very quickly. It’s important to choose an enticing audio that hooks your viewers in and makes them want to stick around… picking the right trending tune can make the difference between having no views and a viral video! 🕺

TikTok recently said that 9 out of 10 users view sound as being vital to the platform's experience. And its research has shown that brand linkage and recall increased by over 8x when distinctive and trending sounds are leveraged in ads, compared to other elements like slogans and logos. So while it is always good to try to set your brand apart, using audio that everyone is jumping on the band wagon with will be beneficial in getting your content spread like a wildfire. 🔥

Not sure what is trending? Stay tuned as we are putting together a playlist for all your viral social needs! 🤘🏻

02/16/2023

Introducing the 🕺🪩✨ Kicking off with a collaborative playlist featuring the favorites from our team! Follow us on spotify or click the link in the story!

02/09/2023

When you listen to an audiobook, the voice of the person reading to you can drastically change how you feel about the novel or the characters. This same feeling can be evoked in video using voiceover instead or in addition to music.

Voiceover is an audio production technique where an off-camera actor or person records dialogue for use in a film, announcement, or commercial - later added during the post-production process. This audio provides additional context to the visuals or as a form of guided narration.

What is the most famous voiceover in history? In 1963, Don LaFontaine recorded three historic words. *cue ominous music* 🦖🦕 "IN A WORLD..." quickly became an iconic start to movie trailers and is still quoted in LaFontaine's thundering deep voice to this day.

02/02/2023

Put on your headphones, plug in your stereo and turn it up to 11 ( anyone?) because this month, we are talking all about !

Whether they be feature length films or quick social videos, audio plays an important role in creating a successful video. From setting the place and mood, telling a story, getting your audience's attention, and evoking emotion - audio helps narrate the story and guides the audience through the visual experience.

The three essential categories of audio are dialogue or voiceover, sound effects, or music. A perfect combination of these different forms of audio will hook the audience and create a memorable viewing experience - and is ready to help mix together the perfect recipe for your next video!

01/31/2023

This is why we do what we do! is not just a production company, we're your partner in creating impactful video content that will help your company reach its goals - not to mention we are a pretty fun bunch! 🤗

01/26/2023

Colors can elicit specific emotions & stir us in many different ways as they have the ability to create specific moods. When creating content for your brand, utilizing a color palette is an easy & effective way to keep multiple videos or photos in sync.

Introducing 🌈 A monthly exploration of how we utilize color in the content we create. First up, a screen grab from one of the ads created for Serenity Kids 🥕

01/24/2023

Traditionally used in the fashion industry, lookbooks have strutted right off the runway & into 2023's top lists of what need to have in their rolodex. 🔆

A is a blend of a product catalog & magazine that includes high-quality photos or short form videos displaying a select grouping of a brand's (usually new) items. Lookbooks are a way for brands to gain excitement with their new collections while promoting it in a cohesive, intriguing way.

Back in the day, these were printed & distributed, but with the introduction of technology - the lookbook is now widely shared as a carousel post on instagram or a quick slideshow tiktok. You don’t have to have a tangible product to create one either - your ideas & services are just as valuable to showcase as a pair of new shoes! ‼️

01/17/2023

New year, new team member! 🎉

Jason Ertrachter, Senior Buisness Development Associate

01/10/2023

What do Bad Bunny, Love Island UK, and a bear waving its paw have in common? 🤔 They were all named the most popular gifs of 2022!
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Since their creation 30 years ago, the looping clips have taken the internet by storm! Whether you love them or don't get their appeal, it’s impossible to go long without seeing them on the news, social media, or even in office Slack channels. With the humble GIF, no emotions are too big or small to capture in animated image form - especially in for your brand! ✨ Break down a longer video, animate a photo, or have a fun text loop across the screen - gifs are easy ways to generate playful content.
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Strong enough to start a civil war over how to pronounce (is it Gif or Jif?), do not count these little loopers out for your marketing campaigns this year. (oh btw, are experts at making them 👀)

01/05/2023

Performance-driven, custom made scripted voiceover, resourceful motion graphics made from exciting photos & videos, to keep 's advertisement as fresh & shiny as their hair care products!

doesn't always have to be brand new content! Bring us your old files that are beautiful & collecting dust - will rinse, blow dry, & give your content some new highlights.