Just Add Water

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United States
New York, NY
Just Add Water

A boutique video editing shop located in NYC. Our friendly atmosphere, creative editors, and personable staff contribute to a very welcoming experience.

All you have to do is...Just Add Water! Just Add Water is an escape from the stuffy and stiff corporate climate. Our comfortable atmosphere, creative editors, friendly staff, and otherwise unusual cast of characters contribute to a very welcoming experience. It all began in 1998 when executive producer Joe DeFilipps joined forces with award-winning editors Jonathan Levy and Enrico Madonna to set u

p their little shop o’ creativity smack dab in the middle of New York City. Now our team has grown into a unique assortment of talented artists offering full-service Post-Production including Editorial, Motion Design, Visual Effects, and more….all under one roof. Behind the scenes we have the creative power and support of our state-of-the-art ‘tool-shop’ including nine AVID Media Composer edit suites, 5 After Effects stations, and two Flame & Motion Design studios. Plus, there is a Davinci Resolve Color Grading company and an Audio Recording & Mixing facility on-site! So, stop by for a drink, a game of ping pong, a little tv, and let’s create some great spots. All you have to do is… Just Add Water.

07/18/2023

Address

5 E 47th Street Fl 3
New York, NY
10017

Telephone

(212) 838-8883

Website

http://www.JustAddWater.TV/

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Videos

The Seven O'clock clap every night to honor our essential workers! Woooooohooooo!

Happy Holidays!

Sending Season's Greetings from our families to yours. Happy Holidays from Just Add Water! #happyholidays #JAW #nyc #seasonsgreetings

JAW | 20 YEARS | GREY POUPON

Getting in the spirit for tomorrow's holiday, here's our gratitude for 20 years of "life's finer pleasures." (Like Grey Poupon). Editor: Francis Zuccarello | Just Add Water Agency: Lowe and Partners SA Art Director: Nanette Koryn Writer: Mark Wolf Producer: Ms. Paddy Giordano Director: Michael Seresin #justaddwatertv #greypoupon #nyc #thankful #20years

JAW | 20 YEARS | HASBRO MONSTER FACE

It's #Halloween Week, and what better way to celebrate than to showcase the 1992 Outstanding Creativy Mobius Awards winner, Hasbro Gaming's "Most Monstrous Monsters Imaginable!" Editor - Enrico Madonna Agency - Jordan McGrath Case & Partners Production company - SBK Commercials Advertiser - Hasbro, Inc. #JAW #20YEARS #hasbro #monsterface

Who knew that the WWF (in 1992) would still be relevant in 2018?! 🐼 Editor & Sound Design - Enrico Madonna Agency - FCB New York #wwf #jaw #twentyyears

Magic in the Real Thing! NKOTB & Coca Cola | 1990

#JAW is celebrating 20 YEARS of creating dynamic content for the film industry! Kicking it off with a #tbt that you just might remember... 😍 From the beginning of May until August 1990, consumers of cans of Coca-Cola had a shot at winning up to $200, gift certificates & coupons in a unique can, called a MagiCan, rigged with a spring mechanism. Coca-Cola even sponsored New Kids On The Block’s 1990 summer tour to tie into the promotion! #cantbeattherealthing #cocacola #justaddwater #nkotb #nyc Credits: Editor - Enrico Madonna | Just Add Water Agency - McCann Erickson

LIVE from Salon: Volume Two! Rebecca Haviland. #justaddwatertv #rebeccahaviland

LIVE from Salon: Volume Two! Amanda Brown & Ryan Parrino. #justaddwatertv #amandabrownmusic

LIVE from Salon - Volume Two! Jamie Leonhart & Michael Leonhart. #justaddwater #supportlivemusic

Summer Sale Edit

Technically the first day of summer is June 21st this year, but we're already in the summer mood here at Just Add Water. 🏖☀️ Check out this edit we did for Macy's summer sale! justaddwater.tv #editwet #justaddwatertv #macys #summersale

Memorial Day | Macy's

Memorial Day is better when you #justaddwater💦! We’re loving this lake inspired clip for Macy’s Memorial Day sale 🇺🇸 #editwet #justaddwatertv #macys #sale #memorialday

Quality video content is essential to making companies stand out from the pack. From Super Bowl commercials to corporate videos to documentary films, we continue to produce high-end, award-winning work. We cut. We finish. We wow. 🎬 #editwet #justaddwatertv #comingsoon #postproduction

Coca Cola Treehouse #fbf

Here's a #fbf to one of our favorite classic commericals we worked on. I mean, who wouldn't want NBA 🏀all-time great, Michael Jordan, to serve up some Coca-Cola🥤with a slam dunk?! #justaddwater #michaeljordan #cocacola

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Our Story

Just Add Water is an escape from the stuffy and stiff corporate climate. Our comfortable atmosphere, creative editors, friendly staff, and otherwise unusual cast of characters contribute to a very welcoming experience. It all began in 1998 when executive producer Joe DeFilipps joined forces with award-winning editors Jonathan Levy and Enrico Madonna to set up their little shop o’ creativity smack dab in the middle of New York City. Now our team has grown into a unique assortment of talented artists offering full-service Post-Production including Editorial, Motion Design, Visual Effects, and more….all under one roof. Behind the scenes we have the creative power and support of our state-of-the-art ‘tool-shop’ including nine AVID Media Composer edit suites, 5 After Effects stations, and two Flame & Motion Design studios. Plus, there is a Davinci Resolve Color Grading company and an Audio Recording & Mixing facility on-site! So, stop by for a snack, a little TV or some great wine, and let’s create some great spots. All you have to do is… Just Add Water.