Takapa Media, Inc

Takapa Media, Inc Award Winning Advertising Agency Takapa Media is your Central Valley connection for superior radio production, copywriting and big ideas.
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Fare thee well, Modesto USA.  It was a hell of a ride.
12/29/2023

Fare thee well, Modesto USA. It was a hell of a ride.

Merry Christmas from all of us at Takapa Media
12/25/2023

Merry Christmas from all of us at Takapa Media

Seth Godin hits the nail on the head when he lists out these 3 things to keep in mind when it comes to our reputations:1...
12/09/2023

Seth Godin hits the nail on the head when he lists out these 3 things to keep in mind when it comes to our reputations:

1. your reputation has as much impact on your life as what you actually do

2. early assumptions about you are sticky and difficult to change

3. the single best way to maintain your reputation is to do things you’re proud of.

When we keep customer success front of mind, everybody wins.
12/06/2023

When we keep customer success front of mind, everybody wins.

12/01/2023

Last month, we had the incredible privilege of working with the Salvation Army of Modesto to bring their "Love Beyond..." campaign to life.

This project has been an eye-opening experience, allowing us to witness and share stories of love, compassion, and hope that go beyond the ordinary. The Salvation Army's commitment to helping those in need is nothing short of inspiring, and we're deeply grateful to have played a part in spreading their message.

This video, titled "Love Beyond Loneliness," was created to highlight the services provided by the Salvation Army to help seniors, children, and other community members find friendship and companionship.

If your company or business has a story to share, reach out, and let us make you look good!

Our personal and professional habits matter. What habits do you keep that position you for success?
11/30/2023

Our personal and professional habits matter. What habits do you keep that position you for success?

Happy Thanksgiving from all of us at Takapa Media!
11/23/2023

Happy Thanksgiving from all of us at Takapa Media!

Go from feeling the pressure to having a presence. In Simple Social Media you'll learn why now is the best time to cut d...
11/21/2023

Go from feeling the pressure to having a presence. In Simple Social Media you'll learn why now is the best time to cut down on your marketing channels, an evergreen social media strategy, and how to get started today building real relationships with your audience. Ideal for solopreneurs and businesses on a budget! Buy the book at SimpleSocialMediaBook.com

Unlock the power of social media with 'Simple Social Media,' a new book by our friend, Annie Schiffmann! Discover cost-e...
11/17/2023

Unlock the power of social media with 'Simple Social Media,' a new book by our friend, Annie Schiffmann! Discover cost-effective strategies and tips to boost your online presence—ideal for solopreneurs and businesses on a budget! With Simple Social Media you will learn how to build your brand with the PAGER method and have a presence without the pressure. Reach out and we will send you a link to purchase your own copy today!

Our good friend Annie Schiffmann's new book came out yesterday and we cannot recommend it enough! This book is ideal for...
11/15/2023

Our good friend Annie Schiffmann's new book came out yesterday and we cannot recommend it enough! This book is ideal for solopreneurs and businesses on a budget. It touches on tips, tricks, and tools businesses and entrepreneurs can utilize to make their social media presence simple, but effective! Check it out today!

Please join us in celebrating Veterans Day as we show our gratitude to the selfless people who have served our country.
11/11/2023

Please join us in celebrating Veterans Day as we show our gratitude to the selfless people who have served our country.

In marketing and business, it's important to remember the wise words of Henri Nouwen:"If I were to let my life by taken ...
11/08/2023

In marketing and business, it's important to remember the wise words of Henri Nouwen:

"If I were to let my life by taken over by what is urgent I might very well never get around to what is essential."

Definition: A domain, or domain name, is the URL of your company's website and is commonly located between the @ in your...
11/02/2023

Definition: A domain, or domain name, is the URL of your company's website and is commonly located between the @ in your email address and the .com. A clear domain helps your customers more easily find you, remember you, and do business with you.

If you need help deciding on a domain for your business, let us know!

Attracting new leads to your business is important. One proven method is offering a lead-generating asset that provides ...
10/26/2023

Attracting new leads to your business is important. One proven method is offering a lead-generating asset that provides tremendous value in exchange for your reader’s email address.

Here are 3 steps to consider when creating a lead magnet that will not only help you to attract leads, but also convert leads into customers:

1. Define your target audience 🎯

Who are you trying to attract with a lead magnet? The answer shouldn't be ""everyone."" Just like a real magnet, lead magnets should both attract and repel.

2. Think of a compelling offer 💸

Think about what would compel your prospect to give away their email address. The chance to get more marketing emails isn't exactly a rare opportunity.⠀

3. Plan your follow up 📝

A prospect downloads your lead magnet. What happens next? Don't simply hope they decide to take action and become a customer.⠀

Lead magnets serve as the bridge between attracting leads and converting them into customers. A lead magnet allows you to further introduce yourself to your prospects and follow up with the kind of information, questions and offers that encourage them to buy.

As we continue celebrating 10 years of Takapa Media, let's shift our focus a little bit to some of our graphic design wo...
10/20/2023

As we continue celebrating 10 years of Takapa Media, let's shift our focus a little bit to some of our graphic design work throughout the years!

Our client, Dignity Health, came to us looking to promote their charity collaboration with Dutch Bros for their Mercy Medical Center Merced Foundation. They wanted to highlight that $1 from every drink sold that day would go to the foundation, helping countless lives! Knowing this as the brief, we sought to convey this information in a way that married Dignity Health's branding with all the necessary information that needed to be conveyed to potential customers and donors. With something like this, it is always a challenge to figure out the best way to convey this info in a concise manner. There is always a lot of trial and error, but we love what we came up with, and Dignity Health did too!

If your business is in need of graphic design work to spread your message, promote your brand, etc., reach out and let us make you look good!

"It sounds controversial, but it's true. Every person you work with comes needing something: - a product- a service- you...
10/18/2023

"It sounds controversial, but it's true. Every person you work with comes needing something:

- a product
- a service
- your time or expertise

But, if what you think they need doesn't match what they want, it becomes an uphill battle to prove that your solution is right.

That's where messaging comes in. Whether in sales, your website, or any other interaction, try this on for size:

Give them what they want and get them what they need.

Make your customer the hero of every conversation and solve for their expressed pain points so they feel heard. Then, frame what you know they need as another component of offering them what they already want."

Quick Reminder: Branding is more than just a logo. It's the emotional aftertaste you leave someone with after they encou...
10/13/2023

Quick Reminder: Branding is more than just a logo. It's the emotional aftertaste you leave someone with after they encounter you or your business.

10/11/2023

Continuing our celebration of 10 Years of Takapa Media, let's delve into one of our most significant privileges and accomplishments as a company.

We've been incredibly fortunate to shoot numerous national commercials produced in collaboration with Grocery Outlet. For this set of commercials, Grocery Outlet approached us with the goal of showcasing their diverse range of products and their fantastic prices. To achieve this, we aimed to create something grand and attention-grabbing, something that would captivate the audience. The concept of crafting an epic cinematic movie trailer, where each product takes on a supporting role and the customer becomes the hero, seemed like the perfect approach to meet this objective.

These commercials are always a massive production, and we've had the privilege of collaborating with a remarkable team of individuals. Working on these commercials is an absolute blast, and each experience holds a special place in the hearts of everyone here at Takapa.

If your company is in need of a full-service marketing agency to help realize your marketing goals, reach out and let us make you look good!

Are you falling for this marketing myth?Many businesses and nonprofits fall for this all the time. While it's nice to ha...
10/06/2023

Are you falling for this marketing myth?

Many businesses and nonprofits fall for this all the time. While it's nice to have a large email list, it's even more important to have an engaged email list.

10/05/2023

As we continue to celebrate 10 years of Making You Look Good here at Takapa Media, let's take a moment to reflect on some of the remarkable work we've created for our valued client, Dignity Health.

Dignity Health's Mercy Merced Medical Foundation is a charitable organization fueled by the generous contributions of our community members. Because of this, the Mercy Merced Medical Foundation is always looking to express gratitude to those amazing donors, which is where we come in. Dignity Health entrusted us with the task of crafting a video to convey their appreciation to these incredible donors. Additionally, we aimed to provide insight into the profound impact their contributions have had on both the hospital and the wider community. To achieve this, we created a dynamic video infused with motion graphics and animated informative text, designed to captivate our audience.

If your company is seeking a captivating way to showcase your business, don't hesitate to reach out to us. Let Takapa Media make you look good!

"Our job as marketers is to understand how the customers want to buy and help them to do so."These words from Bryan Eise...
09/28/2023

"Our job as marketers is to understand how the customers want to buy and help them to do so."

These words from Bryan Eisenberg are such a great reminder. Whether you work with an expert, have an in-house team, or DIY your marketing, this is so key. Our job is to help customers get what they want in the way they want it.

That one thing? Empathy. Even for the most complex of B2B companies, your audience is still human. In a world geared tow...
09/22/2023

That one thing? Empathy.

Even for the most complex of B2B companies, your audience is still human.

In a world geared toward fast, automated, and efficient, empathy is a decidedly human approach.

Are you familiar with Google My Business? It's often the forgotten channel of digital marketing, which is unfortunate be...
09/15/2023

Are you familiar with Google My Business?

It's often the forgotten channel of digital marketing, which is unfortunate because it has so much to offer!

Did you know it’s...

- FREE
- a great way to enhance your visibility
- a perfect place for gathering testimonials
- another place you can publish posts to promote your brand

Interested in creating (or optimizing) your own Google My Business profile?

Shoot me a DM and we'll talk through it.

Over the past 10 years, we have gotten the privilege to work with some top-notch clients. One of our absolute favorites ...
09/13/2023

Over the past 10 years, we have gotten the privilege to work with some top-notch clients. One of our absolute favorites has been Grocery Outlet.

Grocery Outlet has come to us with so many different ideas and tasks throughout the years and we have always been up for the challenge. We have done everything from social media content creation to nationally broadcast commercials! Here's to many more laughs with our friends over at Grocery Outlet!

If your business is in need of an experienced, full-service marketing team, don't hesitate to reach out and let us make you look good!

👏  Could. Not. Agree. More. 👏
09/08/2023

👏 Could. Not. Agree. More. 👏

Happy Labor Day from all of us at Takapa Media!
09/04/2023

Happy Labor Day from all of us at Takapa Media!

Over the past 10 years, we have worked with numerous clients, created countless amounts of content, and worked on multip...
09/01/2023

Over the past 10 years, we have worked with numerous clients, created countless amounts of content, and worked on multiple marketing campaigns.

This week, we look at some of the work we did for Boyett and their Cruisers division. Boyett came to us looking to create a year-long marketing campaign to drive customers into their Cruisers convenience store locations. This is where we came us with the idea of "It's Inside." We wanted to showcase the wide array of items Cruisers carried, helping them put "convenience" in "convenience store." In this specific post, we wanted to highlight the diverse range of chips available at Cruisers, catering to satisfy all customers' needs!

If your business is in need of a full-service marketing agency to make you look good, reach out!

Address

305 Downey Avenue
Modesto, CA
95354

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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