Just because you have nerves or anxiety about something doesn’t mean you should stop. 💗
You might need extra care as you are creating and navigating new paths, but don’t let fear and worries stop you from living your most beautiful, authentic life. From sharing your unique gifts with the world.
One step at a time. One breath at a time, my friends. You will get there - take your time. 💕
#takingrisks #uncertainty #trynewthings #wecandohardthings #gentlereminder #anxiety
Tuesday February 18th, 4:00-5:30 PM at Northwood Idea Center in Downtown Midland. 🩷⚡️
Great for students, start-ups, and existing businesses.
Define your point of view so you can talk about your business clearly and with confidence.
I’m all about empowering entrepreneurs to create a brand that feels authentic and connects to their ideal customers or community.
I mainly work with self-funded entrepreneurs. You might not have a branding package in your budget or maybe you’re capable of some parts of the branding process but you need guidance in others. If so, this workshop series is perfect for you because it’s free for Northwood students and $10 per workshop for community members.
I’m here to guide you on the path toward your most authentic and cohesive brand!
💻 Please bring your laptop or tablet and $10 cash (if fee applies)
DM me to register for Part 1 of the Workshop.
🩷 Kathleen
Define your point of view and build a strong, cohesive, and authentic foundation for your brand. 🙌 💖
Here’s a bit of what to expect from the Brand Identity Workshop Series Part 1. DEFINE YOUR BRAND in collaboration with @nu_ideacenter
Could this video have gone better? Yup. Am I still posting it? Yup. I was recording this before running to a client’s content session. So this is what we’ve got. Am I gonna try again? Yup!
I tried out IG’s new remove silences feature and it work ok. Definitely needed some editing but I foresee this being a big time saver in the future.
Interested in joining? Comment WORKSHOP and I’ll DM you the link for registration.
Questions!! Lemme answer them!
🩷 Kathleen
#brandidentity #workshop #smallbusiness #madeupmedia #greatlakesbayregion
For social media (and literally any of your tasks) find a habit that works for you!
Whether you’re scheduling ahead or posting on the fly, these things are great to have:
🖼️ content library - photos and video clips stored in an easily accessible plan that you can use for a variety of purposes
💡content ideas - a list of things you want to talk about or showcase in your biz
♻️ templates you can plug photos and text into that are already designed for your business.
Even if the content is not perfect - I totally meant to say post instead of schedule and captions just stopped working at the end?? - POST IT ANYWAYS.
You will get better as long as you keep creating 💗
P.S. this is my favorite sweatshirt so I’ve decided to wear it year round.🎄
Watch till the end and tell me if you agree. 😆🩷
Small business owners are out here creating new opportunities for themselves and their community.
I’m so inspired by their work and effort and generosity.
Keep up the good work, folks! 💞
#smallbusinessowners #followyourpassion #localbusiness #staycool #dogoodbusiness #helpingbusinessbloom
Yes there are things that we HAVE to do but most things are NOT actually required. 😘
When I look inside for answers, I’m able to make more intentional choices. When I make intentional choices, I can show up as the best version of myself.
When I go along with whatever it feels like the external world demands, I’m pulled in a million different directions. When I’m not intentional about how I spend my time, I get spread too thin.
How do you decide what to do and when to say no?
#noisacompletesentence #sayyes #obligation #desire #choices #lifestyle #everythingchangedwhen
Battling the wind and tears to get this message to you. ❄️
Is your website working for you? Is it showcasing your work? Is it telling viewers how to take action? Is it communicating clearly?
If it’s not quite there yet, let’s chat!
Comment WEBSITE and I’ll dm you a link to set up a meeting. 🔗
#helpingbusinessbloom #webdesign #websitecreation #midlandmi #greatlakesbayregion #baycitymi #saginawmi
Building Connections > Going Viral
Instead of trying to get ahead of the next trend, figure out what’s going on in the lives of your ideal clients so you can create content that they find relatable, that shows how you solve their problem, and that highlights the incredible work you are already doing.
It’s not that trends or viral videos don’t work, they can be a fun and raise brand awareness. They just don’t equal sales.
Figuring out what connects requires experimentation - so try out different things and see what lands with your community.
Your business is worth it. So are the future customers just waiting to find you!
Does that help?? Let me know.
😘😘
#localbusinessmarketing #smallbusinessmarketing #greatlakesbayregion #buildconnections #smallbusinessowner #marketingtips
Before people buy your products or invest in your services they want to feel as if they know, like, and trust you.
Building relationships with potential customers and clients is a JOURNEY!
You can’t snap your fingers and build a relationship over night. It requires showing up, time, and consistency.
Which type of content do you want to work on creating more?
👀 = know
🩷 = like
💰 = trust
#helpingbusinessbloom #socialmediamarketing #marketingtips #midlandmi #knowliketrust
Keep your photos on brand with Canva’s photo color edit tool!
Select photo then go to EDIT then ADJUST
There you’ll find other tools to help you edit photos but look for Color Edit.
You can only edit the colors that Canva identifies in your photos but this can be so helpful especially customizing stock images so they have the right tone for your brand!
Will you try this out?
#canva #canvatips #stayonbrand #coloredit #socialmediamarketing #betterbranding #helpingbusinessbloom
🩷 Drop your favorite women-owned businesses in the comments 💜
Bonus Tip: Use the words and language THEY use to talk about their problem/your solution! ✨
We can get pretty technical when it comes to our own industry and folks will connect better to what sounds familiar to them.
🩷 What changes when you start to think like a customer?
#smallbusiness #marketingtips #michiganbusiness #businesstips #contentcreation #socialmediamarketing
Contact information, map and directions, contact form, opening hours, services, ratings, photos, videos and announcements from MadeUp Media, Digital creator, Midland, MI.
