What we really mean when we say:
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It’s important to be true to yourself on your radio show. Even studies show that people are longing for authenticity and transparency, something that streaming just can’t provide.
“Transparency doesn’t mean sharing every detail. Transparency means providing context for the decisions you make.” - Simon Sinek
SO HOW TRANSPARENT IS TOO TRANSPARENT?
It seems like during every session that this midday talent and I listen to her on-air breaks together, she’ll unpack the rest of the story with me… a half dozen details that didn’t make it on the air. Some of the parts are very personal and even private. She really does have a gift of simplifying her stories without them losing any vulnerability or transparency.
HERE’S THE TAKEAWAY
Sinek’s quote provides a strategy for you to consider when constructing your on-air breaks. Transparency equals context, not an excuse to share unlimited moments. It’s not about providing every little detail to try and prove to the listener that you’re authentic. When you leave some scenes on the editing floor it’ll shorten the story and make it even more impactful.
Transparency that provides context is just another tool for your on-air tool belt.
#radio #onair #transparent #radioshow
There are necessary interruptions at work. But barging into a radio studio with a real or perceived emergency more times than not is probably not good. Along with the music and imaging, on-air personalities are part of THE actual product. If you think about it, why would anyone want to interrupt that rhythm and space?
A RADIO STUDIO IS SACRED GROUND
When studio interruptions become more of the rule versus the exception to the rule it may be time for you to set some healthy boundaries. Here’s something below to right click, save, and print out for your studio door. Similar versions are hanging at least two radio stations that I know of.
HERE’S THE TAKEAWAY
It’s going to take more than a sign on your studio door to make changes. A few crucial conversations to set healthy boundaries is probably the first step. Just a little effort can help someone understand what a sacred, creative space a radio studio really is. Your creative flow and your listeners deserve it.
Waking up in an unexpected creative slump can leave you frozen in place and unmotivated. You might feel like a gray cloud remains hovering over you for hours, days, and even weeks. And you’re not alone if you’re a creative AND a perfectionist; that can be even more frustrating and debilitating.
But there’s help. I believe in these 3 truths to inspire creativity. Something that gives you courage to take the next step back into your inspirational zone.
3 TRUTHS TO INSPIRE CREATIVITY
Progress over perfection.
Done is better than perfect.
Creativity is a journey, not a destination.
HERE’S THE TAKEAWAY
In STARS WARS: THE EMPIRE STRIKES BACK, Jedi Master Yoda says to Luke Skywalker, “Try not. Do…or do not. There is no try.” More times than not you just have to begin, then the creative muscle memory kicks in, and the inspiration will start flowing again.
3 truths to inspire creativity is just another tool for your on-air tool belt.
In a society where using the correct pronouns has become a thing, I could argue that your adjectives, how listeners describe you, are more important. Stay with me. Not all feedback is going to be positive. Not everyone is going to love you or your radio show. As a matter of fact, American writer, Elie Wiesel, was quoted as saying this, “The opposite of love is not hate, it’s indifference…”
ADJECTIVES WORTH REMEMBERING
Here are notes from a recent talent coaching session with a team show. Granted, this show airs on a family-friendly format, so I’m not advocating for you to be exactly like them.
“Here’s what I felt from you: Welcoming. Friendly. Heart. Fun. Real. Vulnerable. Revealing. Deep. Joyful. Mature. Family. Local. Relevant. Always Conversational.”
HERES THE TAKEAWAY
How listeners define your adjectives is vital to your longevity and happiness. But remember that you’re not going to be everyone’s favorite (also see both Howard Stern and Rush Limbaugh). Better to be disliked than ignored.
Having adjectives worth remembering is just another tool for your on-air tool belt.
Kevin Griffin of Better Than Ezra and Co-founder of Pilgrimage Fest performs “This Time of Year” at his book signing for “The Greatest Song” in Nashville. #buylocal
New Music Friday!! @lukecombs #fastcar 🔥🔥 #radio
@walkerhayes & his 17-year-old daughter do the #fancy #like dance together after Hayes announces she will be a professional dancer on his upcoming tour! 🎥 @charesefruge
New Music Friday! #CharliePuth #DanAndShay 🔥🔥 #radio
