Our Story
La Comunidad News (LCN) gives our readers the information they want. Latino readers are attracted to La Comunidad because it offers the familiarity of their own culture, celebrates traditionally Hispanic holidays, honors successful community members and connects them with the community at large. Meanwhile, readers are acquiring important information and tools to become productive, acculturated members of our society.
La Comunidad News gives its readers the information they need. We’re the ONLY PLACE for Latinos to turn to comfortably access critical information they need to better integrate into our community. We help our readers learn everything from how to get a driver’s license, to how to drive within U.S. traffic laws, to how to find a job, to what U.S. employers expect from their employees, to how to earn a good credit score, to how to buy their first home and how to start a business.
La Comunidad News gives its advertisers more exposure. We are a biweekly publication with over 30,000 subscribers. Moreover, given the familiar nature of Latinos, many households are comprised of extended families or even several families. The pass-along rate of an issue of La Comunidad is estimated at six or more readers.
La Comunidad News gives its readers and advertisers more access. The vast majority of our more acculturated Latino readership visits us online at our Web site, www.lacomunidadnews.com to get their community news. Our advertisers that take advantage of our online opportunities reach the most educated, the most savvy, the wealthiest Latinos in our state.
La Comunidad News offers myriad VALUE-ADDED support and service. With in-house advertising and design expertise, we help businesses create, launch and manage effective branding and advertising.
We offer marketing expertise that combines decades of marketing success with the unique understanding of the Latino target audience.
We often help our customers by acting as their liaison between the Latino Community and their business.
For a reasonable fee, we help our customers translate their important messages, not only literally, but culturally, to be clearly understood by the Spanish-speaking reader.
La Comunidad News is your ACCESS to the Latino community. Whether you’re looking to hire bilingual professionals or sell your products and services to this extremely lucrative market, La Comunidad News is the partner to turn to. Please keep in mind that any submissions to the paper must be received no later than the Monday prior to the Thursday print day. Want to hear more? Call us at (608) 237-1557!