104.9 The Beat

104.9 The Beat Lubbock's NUMBER ONE For Hip Hop and R&B -- home of the Dana Cortez Morning Show! Listener Line 806-9 dub!, and more!

Dana Cortez Morning Show: 5am-9am
Amy O: 2pm-7pm
Tino Cochino 7p-Midnight

Plus Mixshows featuring DJ Steve Nice, Sunday Night Slow Jams with r.

The alternative to any other college basketball poll; the Rockin' 25 has the most voters who WATCH...
01/26/2025

The alternative to any other college basketball poll; the Rockin' 25 has the most voters who WATCH...

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01/25/2025

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Enter for your chance to win $2,025 with New Year New Cash 2025 from Hop-In Fuel Station and 104.9 the Beat!

The trailer for the upcoming documentary on Sly Stone has just been released, featuring archival footage of the legendar...
01/25/2025

The trailer for the upcoming documentary on Sly Stone has just been released, featuring archival footage of the legendary...

01/25/2025

Don't Miss out on the Friday Party at CC's Bar & Grill

Drink Specials, Live DJ, and the best party in town

10-11 PM get $1.25 Wells and Domestics every Friday

Find us at 50th & Ave Q for the Friday Party at CC's Bar & Grill!

Don't Miss out on the Friday Party at CC's Bar & GrillDrink Specials, Live DJ, and the best party in town10-11 PM get $1...
01/25/2025

Don't Miss out on the Friday Party at CC's Bar & Grill

Drink Specials, Live DJ, and the best party in town

10-11 PM get $1.25 Wells and Domestics every Friday

Find us at 50th & Ave Q for the Friday Party at CC's Bar & Grill!

Colman Domingo earned an Oscar nomination for his performance in the A24 film Sing Sing. It’s his second...
01/25/2025

Colman Domingo earned an Oscar nomination for his performance in the A24 film Sing Sing. It’s his second...

IRVING, Texas – With the start of the season just 22 days away, Texas Tech Baseball was predicted...
01/23/2025

IRVING, Texas – With the start of the season just 22 days away, Texas Tech Baseball was predicted...

The American Black Film Festival Honors will not only recognize its honorees at the 2025 ceremony but...
01/23/2025

The American Black Film Festival Honors will not only recognize its honorees at the 2025 ceremony but...

CINCINNATI – JT Toppin went for 20 points and seven rebounds while Christian Anderson scored 18 points with four...
01/22/2025

CINCINNATI – JT Toppin went for 20 points and seven rebounds while Christian Anderson scored 18 points with four...

The nominations for the 36th annual GLAAD Media Awards have been announced, and they include Doechii, Victoria Monét and...
01/22/2025

The nominations for the 36th annual GLAAD Media Awards have been announced, and they include Doechii, Victoria Monét and...

Covenant Children’s is proud to announce it has been awarded the Texas EMS for Children Voluntary Pediatric...
01/22/2025

Covenant Children’s is proud to announce it has been awarded the Texas EMS for Children Voluntary Pediatric...

LUBBOCK, Texas – Junior Mariia Hlahola earned her first Big 12 Player of the Week award of her career...
01/21/2025

LUBBOCK, Texas – Junior Mariia Hlahola earned her first Big 12 Player of the Week award of her career...

It’s official. Chinese restaurant, Pei Wei, has permanently closed in Lubbock. Located at 4210 off 82nd in...
01/21/2025

It’s official. Chinese restaurant, Pei Wei, has permanently closed in Lubbock. Located at 4210 off 82nd in...

Chance the Rapper is out with a new song, “Quiet Storm.” The track, released Monday, is described...
01/21/2025

Chance the Rapper is out with a new song, “Quiet Storm.” The track, released Monday, is described...

We could tell you more, but if you don't know and understand who they are by now, we won't be able to convince you.
01/21/2025

We could tell you more, but if you don't know and understand who they are by now, we won't be able to convince you.

All Lubbock Public Libraries will be closed on Monday, January 20 in observance of Martin Luther King...
01/21/2025

All Lubbock Public Libraries will be closed on Monday, January 20 in observance of Martin Luther King...

LUBBOCK – Texas Tech travels to play at Cincinnati for the first time ever in men’s basketball on...
01/21/2025

LUBBOCK – Texas Tech travels to play at Cincinnati for the first time ever in men’s basketball on...

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The Dana Cortez Show: 5am-10am Eat to the Beat Lunch: 10am-2pm Amy O: 2pm-7pm Tino Cochino 7pm-11pm Plus Mixshows featuring DJ Steve Nice, Sunday Night Slow Jams with r. dub!, and more!