Happy 25th Birthday to Us! 🥳 That’s right, this month we’re celebrating a quarter century of helping our clients Matter More. In July 1999, Alan Gilleo and Daniel Knapp took the big leap that created Leap Group, and ever since then, we’
Happy 25th Birthday to Us! 🥳
That’s right, this month we’re celebrating a quarter century of helping our clients Matter More.
In July 1999, Alan Gilleo and Daniel Knapp took the big leap that created Leap Group, and ever since then, we’ve stayed fiercely independent within a changing advertising landscape and an increasingly competitive global market.
Last year alone, Leap Group added 30 new employees, signed 13 new clients, and was named to the Inc. 5000 list in 2023 for demonstrating 238% growth over the past three years. In short, Leap Group is thriving — and we plan to do so for another 25 years.
We have more anniversary news and celebrations to share, but in the meantime, here’s a fun look through the wayback machine at how our logo has evolved over the years. Cheers!
#LeapGroup #Inc5000 #DigitalAgency #MarketingAgency #AdvertisingAgency #AgencyLife #LogoDesign #LogoAnimation #LogoEvolution #ThrowbackDesign
Happy 25th Birthday to Us! 🥳 That’s right, this month we’re celebrating a quarter century of helping our clients Matter More. In July 1999, Alan Gilleo and Daniel Knapp took the big leap that created Leap Group, and ever since then, we’
Happy 25th Birthday to Us! 🥳
That’s right, this month we’re celebrating a quarter century of helping our clients Matter More.
In July 1999, Alan Gilleo and Daniel Knapp took the big leap that created Leap Group, and ever since then, we’ve stayed fiercely independent within a changing advertising landscape and an increasingly competitive global market.
Last year alone, Leap Group added 30 new employees, signed 13 new clients, and was named to the Inc. 5000 list in 2023 for demonstrating 238% growth over the past three years. In short, Leap Group is thriving — and we plan to do so for another 25 years.
We have more anniversary news and celebrations to share, but in the meantime, here’s a fun look through the wayback machine at how our logo has evolved over the years. Cheers!
#LeapGroup #Inc5000 #DigitalAgency #MarketingAgency #AdvertisingAgency #AgencyLife #LogoDesign #LogoAnimation #LogoEvolution #ThrowbackDesign
Happy Leap Day from all of us at Leap Group Network! Yes, we realize this “extra” calendar day wasn’t named for us, but we’re feeling extra excited because this year marks our 25th year in business. That’s a quarter of a century of hel
Happy Leap Day from all of us at Leap Group Network!
Yes, we realize this “extra” calendar day wasn’t named for us, but we’re feeling extra excited because this year marks our 25th year in business.
That’s a quarter of a century of helping clients market less and matter more!
25 years ago this July, Leap Group was born in the hotbed of advertising: Louisville, Kentucky. Despite our lack of big city swagger (or perhaps because of it), we’ve survived a dotcom bust, a recession, and a pandemic.
Today, we’ve been named by Inc. 5000 a fastest-growing company and remain as dedicated as ever to creating the meaningful human experiences that make brands matter more.
Leap Group is the only network of specialized agencies designed from a client’s perspective – intentionally built to complete each other and not compete. We bring big ideas into reality through the power of seamless collaboration.
Sign up for our newsletter to get monthly updates on network news, client work and insights … and of course all the details about our 25th anniversary festivities.
Enjoy the “extra” day and thanks for 25 years of making the leap with us!
#AdAgency #AdvertisingAgency #DigitalAgency #MediaAgency #MarketingAgency
Here at Leap Group, we believe that summer isn't summer without time to enjoy it doing your favorite things. Every first and third Friday of the month, all team members have the day of to enjoy our favorite time of the year. What would you do wit
Here at Leap Group, we believe that summer isn't summer without time to enjoy it doing your favorite things.
Every first and third Friday of the month, all team members have the day of to enjoy our favorite time of the year.
What would you do with your extra day off?
☀️🍉⛱️
#OfficeCulture #WorkLifeBalance #ModernOffice #WorkplaceGoals
Market Less. Matter More. That’s what we do. That’s Leap Group. 📹 Animated logo by David Carrero, (spark). #Animation #DigitalMarketing #DigitalAgency
Market Less. Matter More. That’s what we do. That’s Leap Group.
📹 Animated logo by David Carrero, (spark).
#Animation #DigitalMarketing #DigitalAgency
Leap Group employees have volunteered with the Academies of Louisville in recent years to prep students for graduation with specialized, marketable skills, and overall job readiness. Now, volunteers are taking their service to the next level.
➡️ Volunteers have offered instruction in their expertise of development, creative, or research and focused on skills like web design, development, branding, and activation.
➡️ The Academies administrator KentuckianaWorks developed a tangential program this year targeted at local 16- to 21-year-olds: a platform called KentuckianaEARNS. The goal of the platform is to show young people the career paths and opportunities available to them locally, to keep talent blossoming in the community.
➡️ Our team wanted to pitch in. Leap’s Zachary Stone and David Thompson volunteered to share advice for young professionals aspiring to similar roles, how to start a career in the fields, what brought them to Leap and more.
➡️ Here is a look at an interview they filmed for the KentuckianaEARNS platform.
#LouisvilleKY #Kentuckiana #MarketingJobs #JobReady #SkillDevelopment
From a bottom-shelf bottle to a top-of-mind brand: Our agencies collaborated on a comprehensive #BrandRefresh for the #HeavenHill tequila brand #Lunazul. 🐺 We crafted daring, mouth-watering #BrandElements, including the provocative new mantra “Fee
From a bottom-shelf bottle to a top-of-mind brand: Our agencies collaborated on a comprehensive #BrandRefresh for the #HeavenHill tequila brand #Lunazul.
🐺 We crafted daring, mouth-watering #BrandElements, including the provocative new mantra “Feed the Wolf” and cohesive #BrandVisuals designed for adventure-seeking tequila connoisseurs.
We facilitated an exciting content-creating partnership between Lunazul, Discovery network, and influencer Josh Gates. The results made over 366 million impressions!
Lunazul’s in-store purchases increased by 140%, saw a 400% increase in share of voice, and a 57.9% increase in brand lift.
🏅 For our success with the brand, Leap won five awards in 2022: a gold from the Communicator Awards, a gold from IAC, a gold and silver from AAF, and a silver from W3.
#DigitalMarketing #Branding #BrandIdentity #Tequila
To thank the LEAP team for a fantastic year, we dropped a merch line featuring our driving motto: Market Less, Matter More. Check out the threads!
To thank the LEAP team for a fantastic year, we dropped a merch line featuring our driving motto: Market Less, Matter More. Check out the threads!
The metaverse is a digital space, “parallel” internet world, usually based in augmented or virtual reality, where users are represented by avatars. And it isn't the way of the future—because it's already here. Evolve your brand experiences by learni
The metaverse is a digital space, “parallel”internet world, usually based in augmented or virtual reality, where users are represented by avatars. And it isn't the way of the future—because it's already here. Evolve your brand experiences by learning more about the metaverse and plot your entry strategically using this article from Logic + Magic "The Connection Issue."
https://bit.ly/3fSsBI9
The terms “social communities” and “social networks” have been around long before the stone ages of Social Media when you needed an .edu address to join Facebook. While they are used interchangeably, the differences between the two matter. Learn a
The terms “social communities” and “social networks” have been around long before the stone ages of Social Media when you needed an .edu address to join Facebook. While they are used interchangeably, the differences between the two matter. Learn about noteworthy online community platforms brands can use to engage in conversations with consumers in this article from Logic + Magic "The Connection Issue."
https://bit.ly/3CqsbBJ
To connect to your consumer, you must think like them first. In this article from Logic + Magic, "The Connection Issue" we explore the behavioral science behind how humans make decisions. Creating experiences that tap into emotion aligns with consumer's
To connect to your consumer, you must think like them first. In this article from Logic + Magic, "The Connection Issue" we explore the behavioral science behind how humans make decisions. Creating experiences that tap into emotion aligns with consumer's fast-thinking, automatic System 1 brains. And by following emotion with logic, marketers can satisfy our consumer's System 2 brain to eliminate barriers on the path to purchase.
https://bit.ly/3DMstUy
Emotions play a leading role in consumer decision making. They are also the secret ingredient that turns a regular advertisement into one audiences love to engage with. In this Logic + Magic article from "The Connection Issue," we dive into the fascinati
Emotions play a leading role in consumer decision making. They are also the secret ingredient that turns a regular advertisement into one audiences love to engage with. In this Logic + Magic article from "The Connection Issue," we dive into the fascinating story behind Kit Kat's 1986 surprise hit jingle as the backdrop to share our creative process that helps us craft effective and award-winning creative messaging.
https://bit.ly/3Ukyxtk
Have you ever heard of Summer Fridays? From June to August, LEAP employees enjoy the 1st and 3rd Friday off work. It's an opportunity to rest, recharge, and revel in the summer season. What would you do on a three-day weekend? #LEAPGroup #Summe
Have you ever heard of Summer Fridays?
From June to August, LEAP employees enjoy the 1st and 3rd Friday off work. It's an opportunity to rest, recharge, and revel in the summer season.
What would you do on a three-day weekend?
#LEAPGroup #SummerFridays
LEAP Amp helped Lunazul Tequila partner with Discovery to create a 4-part series featuring Expedition Unknown's Josh Gates, which takes viewers on a journey to discover the making of tequila. Venture through the agave fields and Distillery at the Family
LEAP Amp helped Lunazul Tequila partner with Discovery to create a 4-part series featuring Expedition Unknown's Josh Gates, which takes viewers on a journey to discover the making of tequila. Venture through the agave fields and Distillery at the Family Estate in Jalisco, Mexico as we uncover the 8 generations of family history and heritage that are the backbone of Lunazul Tequila. Together, let's toast to tradition, craftsmanship, and family.
Founded in 1999, it took hard work, a bunch of talented folks – and a little bit of luck – to get us where we are today. Happy St. Patrick’s Day from all of us at LEAP Group!
Founded in 1999, it took hard work, a bunch of talented folks – and a little bit of luck – to get us where we are today. Happy St. Patrick’s Day from all of us at LEAP Group!