Where the real stories unfold - one question, one light, one lens at a time
Learning what you do is important, but conveying why you do it is how you form a genuine connection with viewers
A brand story is the best way to establish messaging, meaning and clarity around what you do and why you do it
In a world full of commoditized services, you must stand out
Utilizing a brand story will act as your hungriest sales person working for you 24/7
It will motivate prospects to want to work with you and will make it easy for viewers to understand the value you bring
Interested in creating engaging content for your brand? Reach out to us by:
Leaving a comment or DM 👨💻
Email us at info@newcapepictures 📧
Calling 973 433 0433 📞
Customer testimonial videos are great but ‘Impact Stories’ are better
Self shot customer testimonial videos are useful, but they lack a storytelling element that captures audiences on another level
Imagine a well produced short film centered around your customer’s struggle before hiring you and how far they have come after working with you
Framing it this way and utilizing a high production value look and feel will elevate your brand’s storytelling and wow viewers
Don’t squander the opportunity to showcase the impact you’ve had on your customers. They have a powerful story to tell so ensure it is portrayed in the best possible light
Capturing several months worth of content in 4 hours by creating podcast clips and ‘drive along’ commentating footage 🎙️🚙
We cover dozens of topics across both set ups and cut to appropriate B Roll footage from @janfence job sites in the edit 🎞️
This makes for engaging content across the board that speaks to their audience while improving brand perception 💯
If you’re a busy business owner that wants higher quality videos but don’t want to sacrifice time, we’ve got ya covered 👊
How are you establishing your business as a leader in your space?
With so many options out there and so little trust to go around, you must find a way to stand out and differentiate your brand
Video allows you to speak to and alleviate the pain points of your market all while improving your perception and trust
Still not sure what type of content to create to appropriately represent your brand?
Set up a free strategy session with us today to gain ideas and insights into video-based solutions that will transform your business
#brandperception #buildingtrust #businessgrowth #videostrategy
#brandawareness #videocontent #productioncompany #creativeagency #newcapepictures
If you want to capture a large audience you have to tell a bigger story 📚
There is a psychology behind visual storytelling and that psychology is what we chase at New Cape Pictures 🧭
Our goal is to create engaging stories that stirs emotions and forms connections that bridges the gap between you and your audience 🪢
Ready to tell a bigger story and reach a larger audience? Reach out now and together we’ll take you from script to screen ✍️🎞️🔥
Crafting stories from the sky 🦅👁️
Shooting for 118 year old painting contractor @agwilliamspainting
Our objective on this shoot was to capture their simple 6 step process for their 1 day concrete coating application
The coordination was on point and working alongside their team, we were able to capture some amazing footage as well as additional material to use for future strategic content 💯
Shooting strategic content for a premium painting contractor in northern NJ
When filming for any contractor, home service business or construction focused company we always capture:
• Podcast style/authoritative content
• Behind the scenes on job sites
• Before & afters/transformations
• Customer impact stories
• Drone coverage
• Narrative driven videos
• Business development videos
Contact us today to elevate your brand through powerful video-based solutions
When working in a commoditized industry, you must break free of that commoditized perception
A great way to achieve this is through dynamic visual storytelling demonstrating things like:
• Brand Stories
• Before & Afters
• Timelapses
• Finished Work
• Customer Testimonials
• Authoritative Content
• Explainers, How-To’s & FAQs
• Free Training Content
• Product Demos
Highlighting things like this in an engaging way allows cold prospects who do not know you to feel better about the prospect of working with you without ever having spoken to you
Interested in implementing video-based solutions that allow you to stand out and break free from the ‘commodity trap’?
Schedule a free consultation today 💯
Filming for @migrelief a proven and unmatched nutritional option for migraine sufferers
Recommended by doctors and neurologists for nearly three decades, MigreLief is formulated to make a difference in your neurological well-being
Here we are grabbing product shots on the slider at the end of the day. Behold that beautiful bokeh 🤩
#naturalsupplements #healthandwellness #commercialshoot #videomarketing #onlocation #productshots #videoproduction #productionlife #newcapepictures
What stories are you telling visually to be perceived as something other than a commodity?
When viewed as a commodity, you’ll be treated like one. This means dealing with lower tier jobs or competitors coming in at an unrealistically low rate
To break free of this, you must set yourself apart from competitors that offer the same or similar services and demonstrate your superiority
If you are motivated to truly stand out, reach out to us now for a free strategy session