Big News!
We’re excited to share that our On the Road model video test drives are now integrated into TradePending’s AutoBio service.
AutoBio is an interactive tool that highlights key details about a vehicle—standout features like heated seats or advanced safety systems, maintenance history, and more. It helps shoppers build trust and confidence by showing what makes each vehicle special. Now, with WheelsTV's model videos, shoppers can see the car’s features in action, creating a more engaging and informative experience. Our videos will help address questions, generate interest, and make it easier for shoppers to confidently decide if a vehicle is the right fit within AutoBio.
Why it Matters:
Video has become a must-have for vehicle merchandising. Shoppers expect quick access to the information they need to make confident decisions.
TradePending’s innovative solution aligns perfectly with our mission to elevate the car shopping experience. We’re thrilled to partner with them and look forward to helping their dealer network succeed!
#VideoEngagement #AutoMerchandising #TradePending #WheelsTV #AutomotiveInnovation #ModelVideoTestDrives
2025 BMW i7 Test Drive
The 2025 BMW i7 offers discerning buyers a luxurious, tech-savvy flagship sedan with powerful all-electric performance. Check out the full video, chapter buttons and all here: https://share.wtvdvs.com/001Yz01Q4/
Engage Car Buyers with Video Storytelling 🎥🚗
As someone who sells cars, you know better than anyone that today's shoppers are smarter and more informed than ever because of the digital marketplace. Today's shoppers are no longer just browsing; they are engaging, researching, and visualizing themselves behind the wheel before ever setting foot into your dealership.
That's where good visual content makes the difference. Videos like the one below about the 2025 Toyota Crown Signia add that extra layer of storytelling your high-quality photos or text descriptions cannot.
To all Internet Sales Managers reading this, it means showcasing inventory with a depth and ease that no other medium can afford, hooking online shoppers with content that is equally information-packed as they are beautiful. For the Sales teams, this is about turning static listings into dynamic experiences that emotionally connect the value of each vehicle, encouraging faster turnover and reducing that all-important inventory cost. And of GMs - videos act as a powerful differentiator in a fiercely competitive market that drives better engagement and, ultimately, profitability.
Consider your SRPs and VDPs: How do you connect with today's digital-first car shopper? If your listings could talk, what would their stories be? It's not about just listing the vehicle; it's about bringing it to life when it comes to online merchandising. By using video storytelling, you can bridge the gap and connect more effectively with these digital-first shoppers, understanding their needs and preferences better. Head to www.wheelstv.net/features to get some more inspiration.
Why some dealership websites seem to *click* while others fall flat?
Ever wonder why some dealership websites seem to *click* while others fall flat? Or how third-party portals like Cars Commerce, Autotrader US, and CarGurus don't fully engage and convert as you would like - it's often about what they’re showing (or not showing) to potential buyers.
📉 Without engaging video content, you might be seeing:
- High bounce rates on your inventory pages
- Email campaigns that don’t get clicks
- Sales teams struggling to connect with prospects
- A social media presence that’s just… there
Imagine instead:
- Buyers sticking around longer, exploring your cars in motion
- A 10X boost in click-through rates from emails to your inventory
- Engaged prospects reaching out for test drives after watching video reports
- Standing out because you’re not just another site with static images
If your website and or third-party portal isn’t keeping buyers engaged and your team isn’t equipped with relevant video content, it might be time to rethink what’s driving your digital strategy. 🚀 Head over to www.wheelstv.net/features to see the world's largest video test drive library of cars in motion - in action.
#DealershipGrowth #DigitalEngagement #AutoMarketingTips
🚗🔍 Discover the future of electric driving with the 2024 Hyundai Ioniq 6!
Our latest WheelsTV Vehicle Spotlight dives into this innovative EV's sleek design, advanced features, and performance. We're excited to start writing Vehicle Spotlights on our WheelsTV blog/website, bringing you in-depth insights on the latest models. Don't miss out; watch the video test drive below and head over to our blog to get the full scoop! 👉 Read more here: https://lnkd.in/eV_q3Dsd
🚗 Why Emotion-Driven Videos Are the Future of Car Dealership Merchandising
At WheelsTV, we're transforming car research into an emotional experience that drives decisions. Our videos do more than just inform—they spark emotional connections.
Harvard professor Gerald Zaltman found that 95% of purchase decisions are made subconsciously, driven by emotions rather than logic. Neuroscience backs this up, showing how critical emotions are in decision-making.
But here's the problem: many dealerships lack an emotional connection to their inventory. Photos, spins, and walkaround videos are helpful but often fail to create that crucial connection.
Remember, all current merchandising visuals on SRPs/VDPs just show the car "sitting still" on the lot—vehicles are meant to be in motion. WheelsTV makes that possible, bringing vehicles to life and connecting shoppers emotionally with their future cars.
See below, and head to www.wheelstv.net/features to see how we're helping to fuel decisions with emotion!
#Automotive #VideoMarketing #CarSales #EmotionalConnection #WheelsTV
🚗 Video Marketing in the Automotive Industry: An Unstoppable Growth Path 📈
Video is totally taking over automotive marketing.
According to Driftrock, 91% of people want to see brands creating more videos. 📹
At WheelsTV, we’re all in on this trend. Our 'On the Road' model videos, the largest collection of videos in the world, showcase the latest vehicles in a way that really grabs attention and helps buyers make decisions from home.
Here’s why video is essential:
Engagement: Videos capture attention and keep viewers engaged longer than text or static images.
Information: Detailed walkthroughs and feature highlights help customers understand their options.
Conversion: Video content has been proven to increase conversion rates significantly.
Check out our new 2025 Chevrolet Corvette Stingray video below and head to www.wheelstv.net to learn how our videos can boost your digital presence and drive sales.
🚗 A New Era in Automotive Marketing: The Video Economy 🚗
If you've been in the automotive merchandising industry for a while, you've likely heard the phrases, "video is up and coming" or "video is on the rise."
However, the landscape has changed. Today, video plays a dominant role in how people discover, research, and make purchase decisions about their next vehicle.
We're now in what we've dubbed the "Video Economy," where video content is crucial for engaging and informing shoppers.
Watch our 2025 Honda HR-V test drive video below to better understand this shift and how to leverage it. Videos like this could really transform your merchandising strategy.
View every year/make/model video we have on offer at www.wheelstv.net/features
Honoring D-Day: A Look Back at Sainte-Mère-Eglise
Honoring D-Day: A Look Back at Sainte-Mère-Eglise 🇺🇸 🇫🇷
As we commemorate the 80th anniversary of D-Day, we wanted to share a very personal video we made five years ago exploring this day's legacy in history.
Our journey takes us to the picturesque French town of Sainte-Mère-Eglise, where the locals continue to pay tribute to the brave soldiers who liberated them. We witness a memorial service for Sergeant Bill Tucker (Jim Barisano's father-in-law), a paratrooper whose story epitomizes the bravery and selflessness of those who fought for freedom.
The video also features a few quick glimpses of the iconic vehicles used by Allied forces - Chevrolets, Dodges, and, of course, the legendary Willys Jeeps.
Please take a few minutes to reflect on the significance of D-Day and the enduring spirit of those who fought for our liberty.
#DDay80 #WWII #SainteMereEglise #NeverForget #ThankYouVeterans
2025 Chevrolet Trax: Video is a dynamic medium that revolutionizes how people engage with your brand.
By integrating video into your dealership marketing strategy, you can effectively reach potential buyers, present your inventory in a full-motion way, and ultimately boost sales. Video is more than just a tool—it's a dynamic medium that revolutionizes how people engage with your brand.
Check out our newest video - the 2025 Chevrolet Trax by @chevrolet. You'll get all the info about this budget-friendly, well-equipped crossover. We handle the research so car shoppers and dealers can focus on making the best deals. Check out more of our videos by heading to: www.wheelstv.net/features
#Chevrolet #ChevroletTrax #WheelsTV
Check out WheelsTV’s latest video featuring the 2025 Chevy Tahoe.
Photos, spins, and walkarounds are great and help tell the story of the car on the lot, but nothing beats the emotional connection of a full-motion one-the-road video. Experience the Tahoe's spacious cabin, cutting-edge technology, and smooth handling, which set it apart from the competition, including luxury models like the Escalade.
WheelsTV's on-the-road videos aren’t just about showing; they let potential buyers feel what it’s like to drive a Chevy. Ready to turn more viewers into satisfied customers? If you’re a Chevrolet dealership, contact WheelsTV today and see the difference for yourself! You can take more test drives by heading to: www.wheelstv.net/features #Chevrolet #ChevyTahoe #WheelsTV #OnTheRoadVideo
New production news from WheelsTV! Many of our dealership and automotive marketing agency partners have requested different formats for our standard horizontal year/make/model video test drives, especially for platforms like Facebook. We're happy to announce that we'll soon offer abbreviated video test drives in a 1:1 ratio. Below is an example—take a look and let us know what you think! If you're interested in these types of videos for your inventory, feel free to message us. #WheelsTV #Ford #FordMustang
