Mike Thecarguy

I increase your store's online visibility with focused branding, dominating Google Business Profile

06/26/2024

Tell me you asked your A.I. image generator for an auto repair image to go with your generic 'tune-up' post and didn't specify what type of repair it was for without telling me you aren't a car person in addition to being a lazy marketing intern...

02/28/2024

We know that this year will be a pivotal year for dealerships, are you ensuring your service drive will be driving your success? - Mike theCarGuy

Will 2024 be the 'Year of the Service Drive' for car dealers or the local repair shop? According to a 2023 Cox Automotive study, a concerning trend in the automotive service landscape continued last...

12/29/2023

This week Kathi Kruse and I share that "Everything Still Comes Down to Customer Experience" | The 2023 Cox Automotive Service Study reveals a significant shift in consumer preferences regarding vehicle service providers and customer experience and how 2024 is shaping up to be the Year of the Service Drive!

👉Sign up for Kathi’s newsletter here👈The 2023 Cox Automotive Service Study reveals a significant shift in consumer preferences regarding vehicle service providers and customer experience. While dealerships historically led as the preferred choice,...

12/24/2023

Merry Christmas and Happy Holidays from our family to you and yours! ❤️🎄👊🏻

11/22/2023

Many SEO pros that I follow are posting about the rising prominence of images posted to Google Business Profiles and Maps, I've been a fan of posting pics for a long time now and wrote a few of my thoughts: Images: The New Currency of Local Search

The Visual Revolution: Images Take Center Stage in Google Business Profiles and Google Maps I have been a huge proponent of posting pictures to Google Business Profiles for many years and in today's...

11/12/2023

This morning’s view does not suck, not at all! Sitting in the tent watching the magic performed by the most kick ass team in drag racing!!

09/27/2023

File Under: Inspect What You Expect

Unless of course you don't want to make it as easy as possible for the customer that found you online to actually get to your location and you know, buy something from you... ;)

08/13/2023

Helping out the way cool crew at today and checking out some wicked awesome rides in this gorgeous showroom!
I do have a cool job! 👊🏻

08/04/2023

Gotta be honest, all I saw was a day about cookies and I thought about a different kind of cookies!

These are way better than the ones marketers use to track stuff so enjoy everyone!

Happy

08/02/2023

Sadly, ten years later this is indeed still happening…

04/23/2023

When the blue on your hat matches the blue So Cal sky you jus gotta pull the tops off! Have an amazing day everyone 😎🌞👊🏻

03/24/2023

Heads up car dealers! If you're helping customers navigate the world of electric vehicles (EVs), it's crucial to stay up-to-date on the latest changes to the $7500 tax credit program. The U.S. Treasury is set to unveil new guidelines next week, outlining the Inflation Reduction Act's battery origin requirements for automakers and suppliers. As a result, tax credits may be reduced or even eliminated for a significant number of vehicles currently on the market, as final assembly alone will no longer guarantee eligibility. Stay informed and ensure you're providing your customers with the most accurate information possible!

The U.S. Treasury Department on Wednesday said it will release guidance next week on sourcing requirements for electric vehicle battery tax subsidies under President Joe Biden's climate change law, the first in a string of highly anticipated rules to determine how broadly the credits can be used.

03/23/2023

Way back in 2020 at the NADA Show in Las Vegas, I spoke about the benefits to auto dealers using the CPay Plus system, now called Repay. The name may have changed but the great stuff they do hasn't and they are doing even more for dealers these days! DealerBuilt dealers have the added advantage of our seamless integration with Repay, if you would like to know more let's chat!

It takes a lot of time and manpower to write physical checks for all the different vendors that an auto dealer works with. That's why DealerBuilt has partner...

03/02/2023

Happy 302 Day!! Hope your day is BOSS everyone!! 👊🏻

02/19/2023

How do you make 500 hot rodders happy? Coffee and donuts, lots and lots of coffee and donuts!! Next stop ☕️🚗👊🏻

11/24/2022

Mike theCarGuy, Mrs CarGuy and our Lil CarGuy wish a very Happy Thanksgiving to you and yours!

11/15/2022

Hey driver, you can drop that Nova and the Scout at my house just follow me I’ll show you the way… on the 210 freeway 📸

11/08/2022

What a difference 15,000 feet can make! Don’t let the rain dampen your smiles So Cal, there’s sunshine just above you, have an awesome day and make sure you vote! 👊🏻

11/04/2022

A Ridgeline powered by a mid-ship mounted Honda Indy Car engine and trans? Um, yes please! 😍🔥🔥🔥

11/02/2022

I am finding ideas for our Bronco while here at SEMA, you said you wanted me to lift it would this be high enough ?! 😂

11/02/2022

SEMA Show 2022, day 1 pic dump.
Since 1995 Ive only missed two or three times here, dont golf or fish but I am a huge fan of everything automotive so this place is my annual fun trip!

10/11/2022

The road to Digital Dealer, nice and easy drive no rush today we’ll get there in good time. DealerBuilt Man like my road trip music today but asked what the heck Liz is saying? I said I dunno but it sure is beautiful!

10/08/2022

Auto dealers and businesses with Twitter accounts be sure you take advantage of Twitter’s new Location Spotlight feature! You can now add business info like hours, address with a Google Map and a quick tap to connect phone number for calls or SMS messages. Now you can clean up your bio and say something relevant about your dealership not just stuff it with hours and a phone number.
In your Twitter app tap Edit Profile, at the bottom of that screen tap Edit Professional Profile then tap Professional Spotlight and complete as much as you would like to have shown. You’re welcome 👍🏻

10/05/2022

When I visit a dealer to share with them how they can increase their efficiency with the power of a better DMS like DealerBuilt I also love to take pics of the store and post on Google which helps increase their visibility on Google Maps as well as their Google Business Profile... how's that for added value?! Check out those views, most are well over a million times viewed and Google only tracks unique views!
So yeah, there are a few reasons you want me to stop by ;)

10/02/2022

Spotted this project ride on a lunch run, looking good so far!!

Address

22421 Barton Road Suite 451, Grand Terrace
Grand Terrace, CA
92313

Telephone

+19092064377

Website

http://www.mikethecarguy.net/

Alerts

Be the first to know and let us send you an email when Mike Thecarguy posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Mike Thecarguy:

Videos

Celebrating the 2nd anniversary of the wonderful @thecheechcenter in Riverside with the man himself Cheech!

I love the smell of nitro in the morning!! 🔥🔥🔥 #WinterNats

This year and every year the highlights are these two right here! With @mbcorrera and our Lil Ant by my side anything is possible and the world is good! ❤️❤️❤️ #HappyNewYear

Tis the season 🎄

It’s the most wonderful time of the year… Happy Halloween 🎃 💀👻

Good morning from the historic Riverside Auto Center where the cars are cool and the coffee is hot! Riverside Cars & Coffee is on, come on out and join us!!

That’s it, I am ready for a three day weekend! Play us out please Eddie… Have an awesome weekend everyone 👊🏻

I was able to convince Mrs CarGuy to come out to Riverside Cars & Coffee yesterday with our new Wildtrack, she admitted to having a great morning checking out the hot rods and cool cars and liked the attention our ride got as well! #daymade 👊🏻

Great way to start a day! Have an awesome day everyone 👊🏻

First whiff of burning rubber and nitro in two years! Its good to be back!! #NHRAWorldFinals

Shortcuts

Mike theCarGuy; Supercharging the SOCIAL in Social Media Management!

For thirty years I have worked in retail auto sales helping dealerships grow to new levels of success through positive leadership, strong process training and an eye always on emerging technologies that could help the dealership. My track record of success and experience are what your dealership is missing, lets get started taking your store to the top!

Social Media Management: ~Running your business takes up all of your time but you want to grow as well, Social Selling is by far the most underappreciated aspect of today's business, with my experience and specific expertise we can put your business in front of your buyers where they spend most of their online time and make sure the message is the right one. No 'spray and pray' generic posting here, just efficient and effective branding for your business to drive customers into your showroom. ~Knowing which message is right for which Social Media sight, (Facebook, Twitter, Instagram, Google+, Pinterest etc), isn't rocket science but it does require a solid understanding of each audience and the results that are wanted. ~On the surface it looks easy to build your social brand however it is not something you want in the hands of anyone who doesn't fully understand your individual culture and your goals, don't turn the keys to your digital image over to the wrong company and end up with a digital strike out.

Reputation Monitoring ~By the time the review hits online it is often too late to save the sale however, with fast and focused response many times the customers experience can be saved and future customers looking online will see and active and engaged business that listens to their customers feedback. ~Response needs to be fast and needs to reflect an understanding of the customers point of view and the industry they are reviewing, like most industries the car business has its own language and I speak it fluently.

Contact me, lets put together a game plan for your stores success today! Mike theCarGuy [email protected] 909.213.5475 22421 Barton Rd Suite 523 Grand Terrace, CA 92313