Radio Station Consultant

10/09/2024

If you're at NAB Show New York stop by my panel today at 2:20pm in the Radio & Podcast Interactive Forum

Data is the cornerstone to successful programming and promotions. How do radio and podcast programmers and producers use data to hone-in on audiences and understand where the opportunities are? Hear from our panel of experts as they discuss how data is used, why, and share some success stories of th...

03/08/2024

How to cater to locals without losing out of market listeners.

Ever since radio stations began streaming on the internet, we’ve all struggled to strike the correct balance between being hyperlocal while also being g...

03/07/2024

Great team shows don't just happen.

There’s no perfect formula for what works when we put multiple people together in a room, turn on some mics and ask them to perform on the radio. I can’...

03/06/2024

Radio is still a 'viable business', here's why.

A few weeks ago I read about how Bell Media was selling 45 of their radio stations in the UK amid another round of layoffs. In an interview with The Can...

03/05/2024

Embrace and use it before it's too late.

There are two distinct camps forming in our industry, those who despise A.I. and want nothing to do with it and those who are excited about A.I. I’m in ...

03/04/2024

Some of the new songs we're watching this week across formats.

02/23/2024

Little things we say and do that slowly tear down our brands.

In radio everything that plays through the speakers sends a message to our audience. Some of those messages are pretty obvious, like our strategic imagi...

02/22/2024

Are you trying too hard to be different?

We’ve all heard it, and probably said it, before. ‘When they zig, we gotta zag’. Like most cliches it was created for a reason and, on the surface, it’s...

02/21/2024

The main way radio will evolve in the near future and how to prepare for it.

There are many within our industry who choose to ignore the inevitable. They keep their head down, continue grinding, clinging to old habits and doing t...

02/20/2024

Every major show uses them, here’s why.

There are a lot of reasons why live radio shows should work the phones. It makes the audience feel like they are part of the show, plays to an advantage...

02/19/2024

A few of the lessons radio could learn from the Kelce brothers.

I understand why some would look at the success of Jason and Travis Kelce’s sports podcast New Heights and assume that it’s only successful because the ...

02/16/2024

Why they are worth the trip.

At the TAB convention in Austin earlier this month I was in the middle of one of many great conversations I had with broadcasters when one of them said,...

02/15/2024

We can’t all be 80s stations.

Writing off an entire generation of potential radio listeners isn’t a good long-term plan for our industry. Yes, it’s true that in general younger peopl...

02/14/2024

4 keys to coaching and motivating talent.

To some outsiders looking in, the job of talking on the radio requires little more than a decent set of pipes and the gift of gab. But, those of us who ...

02/13/2024

3 ways being too vague hurts daily radio programming.

Like it or not, technology has shortened all of our attention spans. When we’re watching a show and a scene is dragging on a little longer than it shoul...

02/12/2024

Structuring stations for what radio will look like tomorrow instead of today.

As we continue to bounce back from a global pandemic, adjust to life-changing technologies and struggle to keep our old media platform relevant in a new...

02/03/2024

Are we worth it?

As budgets dwindle amid rapid changes within our industry many of you reading this might be asking yourselves why you are currently, or should consider,...

02/02/2024

Treat every day like picture day.

As a kid growing up in the radio business I used to marvel at the stark difference between the attire of the different groups of people within a station...