Shoals Soul

Shoals Soul Events & Culture of the Shoals

It’s First Friday! We will be selling merch and magazines in front of the ANCO building (corner of Court St. & Mobile St...
08/06/2021

It’s First Friday! We will be selling merch and magazines in front of the ANCO building (corner of Court St. & Mobile St.) - so come stop by and stock up on Vol 3! We will be there from 5-8pm and would love to see you✨

Shoals Community! Y’all showed up this past weekend during Handy and made our pop-up shops a huge success 🙌🏼 We are so t...
08/04/2021

Shoals Community! Y’all showed up this past weekend during Handy and made our pop-up shops a huge success 🙌🏼 We are so thankful for the support of Vol. 3! Did you miss out on your copy? You can order it through our link here (https://shoals-soul.shop/products/copy-of-shoals-soul-magazine-volume-3)

Photo of Christine Ohlman by Andrea Belk

SHOALS! We are selling magazines in front of Big Bad Breakfast - Florence from 7am till noon TODAY and in front of 306 B...
07/31/2021

SHOALS! We are selling magazines in front of Big Bad Breakfast - Florence from 7am till noon TODAY and in front of 306 BBQ Florence from noon until 10:00pm. Come say hi and stock up on merch and a new magazine! ❤️

POP UP SHOP TODAY 🏁 We will be in front of 306 BBQ Florence starting at 10:00am and ending around 9:00pm. Come stop by t...
07/30/2021

POP UP SHOP TODAY 🏁 We will be in front of 306 BBQ Florence starting at 10:00am and ending around 9:00pm. Come stop by to pick up your copy of Shoals Soul Volume 3 as well as some new merch! See you soon 👋🏻 (Photo from North Alabama Speedway article in Vol. 3)

Backstreet’s back and so are we - Shoals Soul Volume 3 OUT NOW ✨Order online through our link below or visit our pop-up ...
07/29/2021

Backstreet’s back and so are we - Shoals Soul Volume 3 OUT NOW ✨

Order online through our link below or visit our pop-up shops this weekend to read our special feature on Backstreet Boys discussing what Gary Baker and The Shoals means to them, as well as articles covering incredible artists, sports, artisans and more.

https://shoals-soul.shop/products/copy-of-shoals-soul-magazine-volume-3

✨POP-UP SHOP SCHEDULE BELOW✨Here are the details on where you can come purchase your issue of Shoals Soul Vol. 3! We are...
07/28/2021

✨POP-UP SHOP SCHEDULE BELOW✨

Here are the details on where you can come purchase your issue of Shoals Soul Vol. 3! We are so excited to see y’all this weekend - cover announcement tomorrow morning 👀

LOCATIONS:
• FRIDAY, JULY 30TH:
- 10:30am till 3:00pm + 4:30pm until 9:00pm at 306 Barbecue in Florence
- 4:30pm until 9:00pm at the corner of E. Mobile & Court Street

• SATURDAY, JULY 31ST -
- 7:00am till 12:00pm at Big Bad Breakfast - Florence
- 12:00pm till 2:30pm + 5:00pm until 9:00pm at 306 BBQ Florence
- 5:00pm till 9:00pm at the corner of E. Mobile & Court Street
- 5:00pm until 9:00pm at Birdy's in Muscle Shoals

Come grab a copy, some merch and say hey! 👋🏻💛

Excited to get your new copy of Soul? We are excited for you to see all the incredible individuals we are featuring! Our...
07/27/2021

Excited to get your new copy of Soul? We are excited for you to see all the incredible individuals we are featuring! Our Pop-Up shops will be this Friday & Saturday - we will be releasing times and locations tomorrow. Can't wait to see everyone! 🤍

The big week is finally here ✨ Shoals Soul Vol. 3 is out THIS FRIDAY! We will have daily posts previewing what you can f...
07/26/2021

The big week is finally here ✨ Shoals Soul Vol. 3 is out THIS FRIDAY! We will have daily posts previewing what you can find in this upcoming volume - details on where you can get your copy will be released THIS Wednesday!

Don’t blink 🏁
07/24/2021

Don’t blink 🏁

“Setting my mind on a musical instrument was like falling in love. All the world seemed bright and changed.” - W.C. Hand...
07/23/2021

“Setting my mind on a musical instrument was like falling in love. All the world seemed bright and changed.” - W.C. Handy 🎺 Handy Fest starts tonight and Soul Volume 3 launches in a week! We are beyond excited for what all is coming 💛 Keep an eye out for details in the next few days

Nothin’ beats the people here in The Shoals 🌞
07/07/2021

Nothin’ beats the people here in The Shoals 🌞

We’ve missed this 🤍 Summer is here, and it’s time to get back to the things that make The Shoals so incredible
06/18/2021

We’ve missed this 🤍 Summer is here, and it’s time to get back to the things that make The Shoals so incredible

Happy Monday! Here is a little throwback to one of our favorite backstage moments captured at Home for the Holidays last...
12/14/2020

Happy Monday! Here is a little throwback to one of our favorite backstage moments captured at Home for the Holidays last year ❤️

Thank y’all for all the love you’ve given us by stocking up on our new merch ❤️ We are so grateful for every single one ...
12/07/2020

Thank y’all for all the love you’ve given us by stocking up on our new merch ❤️ We are so grateful for every single one of you who ordered to support or just rep Soul! Quick reminder - it’s not too late to place an order and get it before Christmas ✨ Click the link below to shop!

Shop Here: https://shoals-soul.shop/

Guess what? We’ve extended our sale until this Friday, Dec 4th! You can still get 20% off ALL items with the code  . Cli...
12/02/2020

Guess what? We’ve extended our sale until this Friday, Dec 4th! You can still get 20% off ALL items with the code . Click the link below before we sell out! 💛

SHOP HERE: https://shoals-soul.shop/

CYBER MONDAY - the sale continues!! Get 20% off all of our new merch 🙌🏼 Click the link below to shop   SHOP HERE: https:...
11/30/2020

CYBER MONDAY - the sale continues!! Get 20% off all of our new merch 🙌🏼 Click the link below to shop

SHOP HERE: https://shoals-soul.shop/

What local business did you support for Small Business Saturday? Let us know your favs! We’ve been loving all the online...
11/29/2020

What local business did you support for Small Business Saturday? Let us know your favs! We’ve been loving all the online events and podcast Shoals business owner Lillian Glanton has been creating!

NEW MERCH HAS ARRIVED ✨ It’s Small Business Saturday and our store is stocked! Our Soul sweatshirts, hoodies, mugs, and ...
11/28/2020

NEW MERCH HAS ARRIVED ✨ It’s Small Business Saturday and our store is stocked! Our Soul sweatshirts, hoodies, mugs, and so much more have just arrived. Click the link below to stock up and use code for 20% off all items!

SHOP HERE: https://shoals-soul.myshopify.com/

Wow. Words cannot express how thankful we are today for our incredible followers and readers. Without all of you, we wou...
11/26/2020

Wow. Words cannot express how thankful we are today for our incredible followers and readers. Without all of you, we would not still be around. It’s been wild starting our first publication in the year 2020. While things have constantly had to change from our original idea of Soul, your amazing support and love of what we do has kept us around. Thank you thank you thank you! We are so grateful for every single one of you, the beautiful stories we get to share, and our amazing little corner of the world 💛 We are excited to announce more things coming this holiday season and are just beyond thankful for the love Soul continues to receive. We hope you all have a Happy Thanksgiving! (Photo: 1 Table // 2019)

You can now ORDER SOUL! Our Summer issue and pop-up shop merch are now available online 🙌🏼 Just click the link below to ...
08/28/2020

You can now ORDER SOUL! Our Summer issue and pop-up shop merch are now available online 🙌🏼 Just click the link below to visit our shop and grab your new issue and soul gear

https://www.shoals-soul.com/shop/

Our cover girl picking up her copy at the pop-up this past weekend ❤️ We are so grateful for everyone who stopped by to ...
08/24/2020

Our cover girl picking up her copy at the pop-up this past weekend ❤️ We are so grateful for everyone who stopped by to purchase the new issue and support what we do here at Soul. Thank you from the bottom of our hearts!

SHEFFIELD!! You guys showed up big time tonight 🙌🏼✨ We had such an amazing turn out at The Nutthouse! Thank you from the...
08/22/2020

SHEFFIELD!! You guys showed up big time tonight 🙌🏼✨ We had such an amazing turn out at The Nutthouse! Thank you from the bottom of our hearts to everyone who stopped by to support and say hello. We are amazed at how fast these magazines are going! Our readers rock. Florence, we will see y’all tomorrow at Rivertown bright and early!☀️

Our first pop-up shop is this AFTERNOON! Rain or shine 🌦This Summer issue is priced at $8 and is a limited edition - so ...
08/21/2020

Our first pop-up shop is this AFTERNOON! Rain or shine 🌦This Summer issue is priced at $8 and is a limited edition - so quantities are very limited! Come stop by to see us and pick up merch or a magazine to support local business 💛

We will be at The Nutthouse Recording Studio in Sheffield from 5-8PM

Available this weekend only at the pop up shops 😍 Just 3 more days!!! We will have limited new merch and a limited amoun...
08/19/2020

Available this weekend only at the pop up shops 😍 Just 3 more days!!!

We will have limited new merch and a limited amount of magazines since it’s a special edition. Make sure you stop by to get yours - we will be in Sheffield on Friday at The Nutthouse Studio and in Florence on Saturday at Rivertown Coffee🤍

SURPRISE! THIS WEEKEND! 🙌🏼 We are doing things a little different this time and we are very excited about what we have p...
08/17/2020

SURPRISE! THIS WEEKEND! 🙌🏼 We are doing things a little different this time and we are very excited about what we have planned. You can come get your new copy of the mag, stock up on new Soul tees, hats and stickers at our pop up shop!

We’ll be outside this Friday at The Nutthouse Studio & this Saturday at Rivertown Coffee! Make sure to mark your calendars and share this post ❤️ The community support right now means everything

A Saturday dream 😍 Can anyone guess who we feature in our Summer 2020 food article???
08/15/2020

A Saturday dream 😍 Can anyone guess who we feature in our Summer 2020 food article???

COMING SOON • SUMMER 2020 🌿 We are so incredibly proud to announce that our second issue of Shoals Soul magazine will be...
08/14/2020

COMING SOON • SUMMER 2020 🌿

We are so incredibly proud to announce that our second issue of Shoals Soul magazine will be available in the coming days. It’s been such a wild ride during these difficult times and we are beyond grateful for the support of our followers and readers. You all gave us the energy and strength to push forward and release this beautiful issue during all of this uncertainty 💚

We will soon be announcing how you can get your hands on a copy and support us as we navigate this year. We are incredibly ready to share more stories from this extraordinary corner of the world

Things are finally happening 🧡✨ Lots of big announcements coming in the next few days!
08/13/2020

Things are finally happening 🧡✨ Lots of big announcements coming in the next few days!

“The Shoals is still the dead center of my compass musically. That is what home is, and the rest of the world is ok beca...
08/03/2020

“The Shoals is still the dead center of my compass musically. That is what home is, and the rest of the world is ok because I know that is there.” - Mac McAnally. We are so excited to share that we had the incredible opportunity to chat with Mac about his latest release “Once in a Lifetime.” A record that showcases his positivity and the influence The Shoals has had in his career 🤍

https://www.shoals-soul.com/music/mac-mcanally/

Music Musically, Shoals is Home 0 Shares 0 0 View Gallery IN THE MIDDLE OF UNCERTAIN TIMES, MAC MCANALLY CHATS WITH US ABOUTHIS NEWEST RELEASE, “ONCE IN A LIFETIME”, A RECORD THAT SHOWCASES HISPOSITIVITY AND THE INFLUCENCE THE SHOALS HAS HAD IN HIS CAREER. Words: Bailey White | Pictures: Provide...

We 💙 using The Mailing Room to ship out all of your merch orders!
07/08/2020

We 💙 using The Mailing Room to ship out all of your merch orders!

Love our new Shoals Soul sticker!

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623 South Seminary Street
Florence, AL
35630

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Shoals Soul

IN A WORLD WHERE EVERYTHING IS MADE IN PIXELS, WE STILL BELIEVE IN THE SANCTITY OF PAPER.

There’s something beautiful and slow about taking the time to collect the thoughts and images and events of our community and commit them to a permanent form.

The stories we want to tell in Shoals Soul are a collection of small things such as hopes, dreams, music, art, and culture. These are the rare and tiny diamonds of human experience that will be placed in a spotlight for all to shine together. Our goal is to create a frame in which we can celebrate what it means to be alive in The Shoals at this time. We believe life here is good, and we aspire to capture the soul of our collective experiences to share that goodness not only with our own community, but the world at large.

Shoals Soul is a FREE monthly publication with a controlled distribution of 10,000 copies per issue. You can find copies all over The Shoals- in high traffic areas like coffee shops, restaurants, and hotels, and community supporters like Shoals Chamber of Commerce, Tourism and beyond. For everything that gets printed we will distribute it on all digital channels. This means that the story of The Shoals is shared both in print and on social media, blogs, videos and more. No matter how someone consumes media, we want the entire world to have access to and treasure the spirit of The Shoals.

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