Strive Creative

10/31/2024

Dive into our world of data-driven marketing and learn how to leverage analytics for smarter decisions and better results. From demographic insights to behavior patterns, see how data can fine-tune your strategies and boost engagement.

Unlock data-driven strategies in digital marketing. Learn how these strategies enhance engagement & optimize campaigns for success.

10/25/2024

This massive number isn't just a statistic; it reflects a seismic shift in how global populations engage with digital platforms. 📣📱

As marketers, understanding this growing audience is crucial. Our digital worlds and the audience inside are growing every day. In the past year alone, the number of worldwide social media users increased by over 320 million people. This evolving landscape is reshaping consumer behavior, making it imperative for brands to adapt swiftly to maintain relevance and engagement in this crowded space.

10/14/2024

Dive into our latest blog to discover how video storytelling can captivate your audience and make your ad something to remember. From the humor of Dollar Shave Club to the mesmerizing silence of '120 Seconds of Makeup Removal,' learn the secrets of creating content that stands out in a crowded digital world. Explore the power of storytelling in our latest blog and learn how to craft stories that engage and resonate.

Discover how video storytelling in advertising can connect with audiences and build brand loyalty from top examples.

10/10/2024

📍 Welcome to Strive Creative! Located in the heart of Ferndale, Michigan, on the historic Woodward Ave. For 20 years we have been a trusted partner in advertising. Give us a call and discover how we can bring your creative vision to life!

Downtown Ferndale

10/08/2024

A huge sincere congratulations to our graphic designer, Diana, for welcoming her first child into the world! It was so exciting to watch her take this journey into motherhood, and we must say, she is killing it! While we can't wait to have her back in the office, we hope she enjoys every moment with her little guy.

10/04/2024

With 4 billion daily email users, how can you make your newsletter stand out from the crowd? Our latest blog reveals the golden rule of give-and-take in email marketing, how delivering value can build trust and keep your content top of mind, and top of the inbox. Are you ready to transform your email strategy? Click to the link below to read the full blog.

The secrets of effective email marketing strategies - engage your audience, personalize content, and leverage data for impactful journeys.

09/27/2024

We can’t believe it’s been a year already! From the start, Carolyn has been a HUGE helping hand to every department. She displays skill and knowledge in every project she tackles, from her clever writing to her impressive determination.

As one of the few Gen Zs in the office, she keeps us all young at heart with her slang and her wit. Carolyn, keep girlbossing, we can’t wait to see where it takes you.

09/20/2024

Wrapping up the work week at Tony's Sports Bar. Enjoying the warm patio weather while we still can! 🌞🍻

09/12/2024

Are you struggling to convert website visitors into loyal customers?

Quality retargeting ads can be the missing piece in your marketing strategy. By harnessing the power of retargeting, you can stay top-of-mind with your potential customers, increase brand recall and engagement, and ultimately maximize conversion rates. With personalized and relevant advertisements tailored to users' previous interactions, retargeting campaigns provide a unique opportunity to nurture relationships and build customer loyalty.

Traditional retargeting often repeats what customers already know, leading to disengagement. It's crucial to shift from a repetitive model to a more dynamic, customer-focused approach that values understanding and interaction.

Effective retargeting is about understanding customer behaviors and preferences. It's not just about showing the same ad but providing relevant and engaging content that adds value to the customer's journey, keeping each interaction fresh and significant.

09/06/2024

Whether you’re designing a logo, website, or advertising campaign, color is an essential component that should not be overlooked. Click the link below to read how color theory can shape your marketing and design efforts.

Explore the power of color theory in marketing & design. Learn how colors shape brand identity, influence emotions, and enhance usability.

08/20/2024

Another successful Woodward Dream Cruise is in the books! Despite the rainy forecast, the Strive team showed up and had a great time. Thanks to our amazing client, the Metro Detroit Chevy Dealers, and everyone who came out this weekend!

08/15/2024

Encouraging your audience to embrace a brand’s uniqueness can elevate a brand's narrative. By fostering a culture where individuality and bold self-expression are celebrated, we not only pave the way for authentic connections but also empower our community to become active participants in shaping a world that values diversity and creativity.


Photo credit: Lipnitzki

08/09/2024

Strive Creative, where a splash of creativity meets a dash of strategy.

08/01/2024

In a world where consumers value authenticity and trust more than ever, influencers are the bridge between brands and audiences. They humanize products, amplify reach, and create genuine connections. By partnering with the right influencers, brands can craft content that engages and drives real results.

Humanize Your Brand
Influencers can bring a human touch to brands, making your products relatable and trustworthy. Rather than a sales pitch, consumers can see a recommendation from a friend.

Amplify Your Reach
Leverage influencers to expand your audience authentically. They can introduce your brand to communities you might not have reached otherwise.

Boost Engagement
With influencers, engagement isn't just a number. It's about creating meaningful interactions that lead to loyal followers and in turn, customers.

Content That Resonates
Influencers can excel in creating content that resonates. Their creativity may turn your brand's message into compelling stories.

Drive Real Results
It's not just about likes and shares. Influencer collaborations can lead to tangible outcomes, from website traffic to sales increases.

07/19/2024

Unlock the secret language of color in marketing and design with us! 🎨 🌈 From SALE signs to brand identity, colors do more than just decorate—they communicate!

07/18/2024

An age-old question for digital marketers is how do you want to drive traffic to your website? We dive into the best way the increase your visibility on search engines, serve for relevant search queries, and attract the right audience to your site.

Explore the balance between SEO vs PPC strategies, and learn how combining both approaches can enhance visibility and drive optimal ROI.

07/09/2024

Someone's first car, and the story behind it, can tell you a lot about a person. That's why we dusted off our public speaking skills and gave presentations about our first cars!

07/05/2024

As marketers in a rapidly changing world, it's crucial to stay ahead with strategies that resonate and deliver. Implement these five key approaches to ensure your marketing efforts are not just seen but felt and remembered.

1. Data-driven decision making - Go beyond gut feelings. Embrace analytics to make informed decisions, tailoring strategies to real audience insights and trends.

2. Customer-centric marketing - Put your audience first. Develop strategies and campaigns focused on meeting and exceeding customer needs and expectations.

3. Agility in strategy and ex*****on - Stay adaptable. Quickly respond to market changes and consumer feedback with flexible and dynamic marketing strategies.

4. Storytelling for impact - Connect through stories. Use compelling narratives to build emotional connections with your audience and enhance brand loyalty.

5. Continuous learning and innovation - Keep evolving. Embrace new trends, technologies, and ideas to keep your marketing approaches fresh, relevant, and effective.

07/04/2024

Happy 4th of July! Hope everyone is enjoying lots of family, friends, food, and fireworks!

06/28/2024

Any day dogs are on set is going to be a good day. 🐾🐕

06/21/2024

We're excited to introduce the newest member of our team at Strive Creative—Matt!

Matt brings a wealth of knowledge with over 8 years of experience managing campaigns and client relationships. With his strategic insights and effective project management, we know he’ll excel in turning complex challenges into seamless campaigns that resonate with our clients.

When he is not in the office talking about his dog, he’s at home, talking to his dog, a miniature Australian shepherd, Saddie.

Welcome aboard, Matt! We love to see the positive impact you have already made and can’t wait to see what else you will do!

06/14/2024

Learn how we navigate the new era of advertising in our latest blog. We unfold how through data and personalized storytelling, we can engage our audiences amidst the information overload of today's world. Click to read about the importance of connecting with the right person with the right message at the right time in the evolving digital landscape of today.

Explore the world of advertising where personalization and technology converge. Learn how to create impactful, data-driven ad experiences.

06/07/2024

Imagine walking into a room and smelling fresh cookies. Suddenly, you're hungry, right? That's priming in action!

Marketers use visuals, sounds, and even smells to suggest things that lead straight to their brands. Priming isn't just about what consumers see; it's also about what they hear, smell, touch, and taste.

From the crunch in a chip ad to the softness of a blanket in a commercial, every sense is a pathway to your heart (and wallet).

We have all seen those super sad Sarah McLachlan dog commercials. You feel SO bad for those sad little puppies that you want to give away all your money. That’s emotional priming.

Marketers craft stories that tug at our heartstrings, connecting their brand to feelings of happiness, security, adventure, and even sadness.

Next time you're in a store like Walmart or Target, notice how the makeup section's lighting is much brighter and whiter than in other aisles.

This deliberate design choice isn't just about better visibility; it subtly influences your perception, making products more appealing and highlighting your skin's imperfections (making you want to buy more products!)

Ready to wield the power of priming in your own work? Start by observing the ads and messages around you.

What senses are they targeting? What emotions do they evoke?

Use these insights to craft your own messages, whether it's for marketing, persuasion, or just to see if you can make your co-workers crave pizza for lunch.

05/24/2024

Laura Busche's words echo a fundamental truth in marketing: brands that embody human qualities foster deeper connections. By infusing your marketing with relatable, personable elements, you invite audiences into a more meaningful engagement. It’s about creating a brand persona that resonates, speaks, and interacts like a trusted friend.

05/20/2024

Last week Carolyn delivered the latest model of the Chevy Blazer to influencer, Simply Ash Nicole. We love working with influencers who resonate with our client’s brands and voices. Excited to see the results!