Lake View Visual

06/18/2024

🎥 A day with dogs!

It shouldn’t be a big secret that we love dogs. In particular of course, our office Golden Retrievers Bogey and Divot. That’s why it was so exciting to meet another Golden named Bogey in 2021 (left photo) on a shoot with our client.

Yesterday we were back for another shoot and bumped into the same... but a bit bigger good boy!

02/13/2024

It was a very fun couple of days working in Charlotte, NC last week! We are really digging that blue background from our new light- can't wait to play with it some more soon!

02/13/2024

Calling all golfers!!

10/14/2023

Always great to spend some time with our friends at Delone Catholic High School!

10/13/2023

Thrilled to be partnering with McKonly & Asbury, LLP on this project!

02/23/2023

🎥 Don't interview the CEO!

We're sharing more from our talk a couple of weeks ago about how you can better leverage video for your organization.

Let's rephrase that initial point, don't automatically assume that the CEO is the person that you should interview. There are plenty of times in a video that we should be hearing from the CEO. That said, like the example in this video a recruiting video may not be the time that we want to hear from this person in the C- Suite.

Think intentionally about the message that you want to deliver. Consider the folks that you have in your organization and decide who is best positioned to deliver the story that you want to tell.

02/10/2023

02/09/2023

Don't keep a secret!

Last week I spoke to a group of marketing professionals about the ways that we can all better utilize video for our marketing efforts.

One of the things that I often find from talking to clients is that too many stories go untold. Don't miss an opportunity to bring attention to your organization's success stories, make sure clients, prospects and talent know about the wins.

Over the next few weeks I'll pull a few more clips from this marketing and video production talk.

09/01/2022

🎂 Today is a great day!

Today Lake View Visual celebrates 5 years of business! We wanted to pull some clips together from recent projects to mark the occasion.

We could write extensively about the feelings of gratitude and the excitement for this work. Since there's a client edit to get back to let's go with this, we're proud of the work that has been done, thank you to our clients and we're excited for what's to come. Onward!

07/06/2022

🎥 Over the last number of years Lester R Summers, Inc. in Ephrata, PA helped NASA - National Aeronautics and Space Administration get the NASA's James Webb Space Telescope prepared for its December 2021 launch.

We were lucky enough to help Summers document that story- an absolute treat of a project.

Now, John Summers has generously given us some time to discuss the experience he and Summers had working with Lake View Visual!

#717

03/31/2022

Supreme Court of the United States

I was told SCOTUS hears somewhere in the neighborhood of 100 cases per year. I admit, the vast majority of those come and go and I don't hear much about them. There is a major exception to that rule now.

For the last several years we have been getting to know Le Roy Torres and Rosie Lopez-Torres- the husband and wife co-founders of Burn Pits 360 Veterans Organization. They've allowed their story to be captured as they and so many others work on legislation to help veterans impacted by burn pits during service overseas.

As work continues to get legislation passed on behalf of the veteran community a closely related but separate fight went before The Supreme Court Tuesday.

Torres v. Texas Department of Public Safety

Summarizing the case in a quick LinkedIn post is incredibly difficult but here is my best attempt.

In short, when Le Roy got back from serving in Iraq- injuries he sustained meant that he needed accommodations to continue to do his job. He wasn't extended those accommodations and he was forced out of work. Most employers are held to the Uniformed Services Employment and Reemployment Rights Act but Texas has claimed sovereign immunity and says it's not open to suit by a private citizen. Now it's up to the SCOTUS to decide.

It's been an absolute honor to follow along this week and for the last several years. I'll continue to share as we capture more of this story.

-Kevin

01/21/2022

🎥🚀 Mind boggling.

It's completely mind boggling to consider the things that scientist say NASA's James Webb Space Telescope is capable of seeing and uncovering.

Last month, JWST launched from Europe’s Spaceport in French Guiana on the northeastern coast of South America. The $10 billion telescope is poised to look deep into our cosmic past likely changing our understanding of the universe.

Something many of us likely never consider is how does NASA’s Goddard Space Flight Center get an observatory like Webb into position at the launchpad?

The Ephrata, PA based team of Lester R Summers, Inc. and countless others worked together to make launch day happen.

It's been an absolute treat to follow along and to help Summers Trucking tell this story. This piece is more short doc than traditional corporate video. We're thrilled with how it came together.

Thank you Summers for allowing Lake View Visual to lend a hand on this!



https://youtu.be/goVrZ4vw9r4

For over a decade, Ephrata based Lester R. Summers Trucking (Summers Trucking) has hauled equipment and material across the country and beyond for NASA. On D...

12/30/2021

🎥 Getting some input from my subject matter experts on the footage that we captured yesterday. Sure, I posed them like this. That said, I have never seen a dog watch a screen like our puppy Divot does (left).

11/10/2021

🎥 We’re really not trying to rush from one season to the next, hoping this video illustrates that!

With that being said, now is a great time to think about what we all can do to connect with our clients this holiday season.

Video is an excellent way to do that. Right now, we’re talking to clients about getting scheduled to record custom video greetings that can be emailed to clients and posted across all of your social channels.

Sending a professionally produced video is a great way to skip the shipping and let your clients know you’re thinking of them.

If you’re curious but not quite sure what it might look like give us a shout, we have an example that I can share with you.

10/23/2021

Check it out!

Thanks Michael Gorsegner for sharing the amazing work that our client Lester R Summers, Inc. is doing!

T-minus two months until NASA launches a new telescope to replace the aging Hubble telescope. A Lancaster County based company is playing a key role in the big day. “We feel proud of what we did. We feel wonderfully blessed to be involved in this and now we are going to sit back and relax,&rdq...

10/21/2021

🎥 Worlds collide!

For years Michael Gorsegner and I worked together as a reporter and photographer team covering stories all over Central PA.

Over the last few months Lake View Visual has worked with Lester R Summers, Inc. to document their work with NASA Earth

While Summers has been hauling for NASA for years one project with a $10 billion price tag is nearing launch day.


NASA Solar System Exploration NASA's James Webb Space Telescope

01/28/2021

We added a new "employee" to the organization.

If you've ever visited our website you likely know that our Golden Retriever, Bogey holds a very important role within the organization.

Last month he recieved a promotion.

01/21/2021

Sincerely appreciate Bernie Sanders taking the time to sit down today. So generous with his time.

12/01/2020

🎥Working on a new spot for the fine folks of Argires Marotti Neurosurgical Associates of Lancaster.

11/02/2020

🎥 Interview preparations- make it a great week!

10/27/2020

🎥The world is your tripod, this includes the Tomlinson Bomberger Lawn Care, Landscape & Pest Control property.

09/28/2020

🎥 I wonder if they’ll let me run that excavator? Probably safer for everybody if I stay behind the camera! Happy Monday!

09/23/2020

🎥 Having fun at Fuego! A great day of shooting and tasting all of the great food at Fuego Latino Restaurant & Catering- video on the way!

09/21/2020

🎥 More from our work with our friends at !

09/02/2020

🎥 Everybody knows you need to get into a good athletic stance to record an interview!

08/25/2020

🎥 Love being able to shoot in beautiful spaces like the offices.

08/19/2020

A great day working with CORE Design Group!

Exciting things are happening at CORE Design Group! Lake View Visual visited our office today to film our new corporate brand video. Be sure to tune in for the final result!

08/14/2020

🎥 Kicking off a project for our friends at Tomlinson Bomberger Lawn Care, Landscape & Pest Control

07/27/2020

Let’s start the week with some Central PA tranquility!

We’re hearing from many clients that want to update video messaging to align with the current COVID climate.

Some folks are seeing new selling opportunities. Other clients are filling the gap for virtual trade shows and events, it looks different for everybody. If you think video could help with an aspect of your business right now, let’s talk!

06/15/2020

Happy Monday- make it a great week!