๐ข SMALL BIZ OWNERS ๐ข Have you been told that the best place to advertise your business is on social media? ๐ค itโs time to layer up your strategy. Hereโs a few ideas to get you started! ๐ญ
#marketing #smallbusiness #integratedmarketing #socialmediamarketing #marketingagency #strategist #tactics #smallbiztips
REACT - Q3 & Q4 - Google & Facebook Carousels
This one's for you, small business owners! Watch this short video ๐น for an easy-to-understand breakdown on how to WIN with Facebook Ads! ๐โ
#FacebookAdvice #SocialMediaMarketing #Meta #MarketingMonday #elpasosmallbusiness #FacebookAds #SocialMediaStrategist
AUGUST
Can you believe it's already August?! ๐คฉ Time flies when you're busting your butt. Around here, I've been calibrating, meditating, and getting grounded. All while having fun!
#IfItsNotFunDontDoIt
This month, there's plenty of fun opportunities to jump into one of these themed conversations IF it makes sense to do so with your unique strategy.
๐บ August 5 - International Beer Day
๐ August 9 - Book Lovers Day
๐ง August 12 - International Youth Day
๐ค August 15 - National Relaxation Day
๐ท August 19 - World Photo Day
๐ป August 20 - National Radio Day
๐ August 26 - National Dog Day
๐ฉ August 26 - National Women's Equality Day
Don't just post to mark off a 'to-do'. Focus on creating intentional content aimed at educating, entertaining and encouraging your target audience.
If you love this post, share it in your stories, or save it to your favorites. You da bomb!
๐Crysti
#contentideas #socialmediacalendar #contentcalendar #celebrateeveryday #socialmediastrategy
Email Marketing Tips
Email marketing is definitely NOT dead. ๐ง In fact, email marketing boasts a higher direct ROI than almost all other marketing verticals like social, print and digital! ๐ฆ
Although I have experience in working with Mailchimp and Klaviyo, I prefer using MailPoet, a self-hosted solution for WordPress. ๐โโ๏ธ
Are you using email in your marketing strategy? ๐ค
Perfect Ad Creative
Ready to commit some ad dollars to Facebook? Congrats! ๐ Putting together an ad campaign can be an excellent way to generate leads for your business. ๐
Not yet utilizing Facebook ads? You're missing out on tremendous opportunities!
Don't shy away from Facebook ads because you think it might be a complicated process. This couldnโt be further from the truth! If you have a Facebook Business Page and are ready to generate some leads for potential sales, you are in the right place. ๐
Mistakes to Avoid
While people think that sales as the backbone of any business, the truth is that your sales will suffer if your marketing is getting neglected. ๐
Creating and launching a successful marketing campaign can be one of the most exciting things you can do! โจ It can be invigorating - exciting, even - and you might even generate leads that will start going through your sales funnel. ๐ค
BUUUUUUUT we all make mistakes. ๐ฌ I know I've made PLENTY in the last 10 years. Here are 4 biggies that can make or break your lead gen goals.
Content Marketing
Obviously, social media can be effective in driving awareness (you're here right now!) but you'll want to encourage YOUR target audience to take a closer look at what you offer! ๐
Creating a content marketing strategy is a win-win: your customers are more educated (and confident) about your services, and you get to have fun without being overly salesy! ๐ป
Content marketing is a tried and true method for delivering valuable info. By creating a blog on your website or company page, you can share your expertise and encourage your potential customers to explore your site and BUY. ๐ธ
There's more than just blogging...how about podcasting, infographics, short videos? There's SO MANY opportunities to make fun content! ๐
REACT - VCA Feb - Video 1
Influencer Marketing is a billion-dollar industry on Instagram and beyond! ๐ค Brands of all sizes work with influencers to promote products and engage their target audiences more genuinely.
Influencer marketing has been pretty successful because millennials and Gen Z are skeptical about traditional ads and not as likely to buy a product based on an ad than previous generations. ๐
Have you tried using influencer marketing in your strategy and what benefits have you reaped from it? Comment down below!
TBT 1 Feb
Doritos is known for their hilarious and often surreal commercials! Even though they've been criticized a couple of times for their ads, they've also been praised for their wit and creativity. Their 2013 "Goat 4 Sale" SuperBowl commercial is just an example! What's your favorite Super Bowl commercial?
#throwbackthursday #commercials #retro #oldschoolcool #90stv #90snostalgia #tvcommercial #classiccommercials
React Republic 2022 Colorful Dots Logo Reveal - Square
Here's a look at React Republic's new logo! ๐ฅฐ Being a new venture isn't easy...and part of that involves some soul-searching, grounding, and a strong vision for the future.
Over the last few weeks, Wild & Folk worked with me diligently (and patiently) to come up with a refresh that reflected the journey React Republic has gone through and evokes feelings of joy and invigoration. โจ
This quick logo reveal was made by me in After Effects and Premiere. If you'd like something similar made for your logo, let me know! ๐ฒ
REACT - Quotes & Tips Q4 (3)
Does Snapchat fit into your social media strategy? ๐ค If so, what are you doing? I'd love to know!
Happy Holidays
Hoping your day is restful, full of cheer and memories! ๐โก๏ธโจ๐
4
Have you ever sat in a conference room when suddenly, people start becoming numbers? ๐ฉ๐ฉ๐ฉ
Human-centered marketing is important, no matter whether it's a billboard campaign you're planning or social media. We must remember to connect with the person on the other side of that screen! ๐ค
#thursdaythoughts #socialmediamarketing #marketingquotes #quoteoftheday
2
It can be hard to think of social media as a place where you can build relationships, because there are at least two screens between you and your target audience. ๐ฑ๐ป
BUT - we can still aim to foster a connection by *empathizing* and bringing your audience into a virtual space where they can truly experience your vibe.
Here's a few ways we can achieve this on social media:
๐ฃ Video Reels
๐ฃ Going Live
๐ฃ Sharing how your product is made
Try to think outside the box when it comes to social. ๐ฆ Yes, I know: it's not easy. We can do it, though!
#thursdaythoughts #socialmediamarketing #marketingquotes #quoteoftheday
REACT - Quotes & Tips Q4 (2)
How does the 55+ age group fit into your customer avatar(s)? ๐ค
Which Network
Have you ever wondered if one of these social media networks might be a good fit for your brand? ๐ค
They might be, but it all depends on your content pillars, your target audience, and - last but not least - whether you have any TIME to add another network to your digital presence! Swipe through to get some ideas of where your brand could really โจshineโจ online!
#socialmediamanagement #socialmediamarketing #smallbusinessmarketing #socialmediatips
The Old Glory Memorial in @iam_elpaso is celebrating its first #VeteransDay with a new flagpole! ๐บ๐ธ This pole replaces the previous one that was taken down in 2020 due to the damage on the pipes.
However, todayโs post isnโt just about this restored memorial; itโs about raising awareness of how #socialmedia can be a life-saving tool to help veterans in need. ๐ฉโโ๏ธ๐งโโ๏ธ
Social media can help identify and prevent #Veteran suicide by enabling family members and friends to notice changes in an individualโs words and actions.
Contact the Veterans Crisis Line at 1-800-273-8255 and Press 1. Do this regardless of whether there is an immediate threat of suicide or harm to others.
Help save a life that has given so much to keep yours free.
The Old Glory Memorial in @iam_elpaso is celebrating its first #VeteransDay with a new flagpole! ๐บ๐ธ This pole replaces the previous one that was taken down in 2020 due to the damage on the pipes.
However, todayโs post isnโt just about this restored memorial; itโs about raising awareness of how #socialmedia can be a life-saving tool to help veterans in need. ๐ฉโโ๏ธ๐งโโ๏ธ
Social media can help identify and prevent #Veteran suicide by enabling family members and friends to notice changes in an individualโs words and actions.
Contact the Veterans Crisis Line at 1-800-273-8255 and Press 1. Do this regardless of whether there is an immediate threat of suicide or harm to others.
Help save a life that has given so much to keep yours free.
#elpasotexas #elpasoveterans #bethere #oldglory
REACT - Quotes & Tips Q4 (1)
You'll find more collaborators and employees on LinkedIn with an advanced degree than any other network. ๐ผ Do you use LinkedIn to find collaborators? I do!
REACT - Quotes & Tips Q4
Are you creating videos for your brand? ๐น Don't be quick to dismiss a platform! Facebook is still a top social network your business ought to be on.