Spotlight Marketing Solutions, LLC

05/13/2025

Our little but mighty agency has created multi-million view memes for brands in nearly every niche, and there's one rule--

Don't try to advertise and meme at the same time if you're a brand trying to establish itself online.
(Yes my fellow SMMs, you should send this to your boss)

Published by Spotlight Marketing Solutions, LLC – May 13, 2025In the fast-paced world of digital marketing, brands are constantly chasing cultural relevance. And what’s more relevant than a viral meme, right? The allure of memes lies in their ability to capture attention quickly, often with humo...

05/09/2025

We're not some big company with a fake satellite office in A.C. pretending to be from here, we've watched the rise and fall of the Shore Mall, we still wish Jamesway was in the EHT shopping plaza, and we remember our childhood birthday parties at TW Sports-- heck, one of my first jobs ever was at the OLD Wawa across from EHT High School before it was Primo's Pizza.

Spotlight a hometown-operated studio that's been helping Atlantic County businesses since the MySpace days(yikes) that's committed to continually giving back to the community and learning how to be sharp in our craft.

Now we're offering free, no obligation website audits for your business or brand.

We'll tell you the good and the bad, and advice on how to fix it in plain English that you can use or pass on to your current website manager. Simple as that.

We're not here to steal you from your current web guy or girl. We're here to help you get the power of knowing how your website performs for real and provide you with insight on how to do better.

A free website audit will tell you what might need to be fixed or added to your company or brand website to help you show up better in search results!

05/08/2025

Search Engine Optimization is a topic that either makes people run for the hills, roll their eyes, or clutch their wallets.

It doesn't have to be that way, and it's not as scary as it seems. Whether you hire someone to do it or take a shot at it yourself as a business owner, if you put in the work and stay focused, the results will come.

Local SEO is evolving rapidly, and with changes in search algorithms and mobile usage trends, businesses must adapt to stay competitive. In this article, I share comprehensive strategies and actionable insights for local SEO optimization and local search rankings in 2025. We will discuss best practi...

01/03/2025

Client info protected for privacy, but this is a case study in what happens when you lean into an e-commerce brand, FULLY commit, regularly release products, reward your customers, and NEVER settle for just getting by.

E-Commerce sites tend to have more traffic as-is due to the nature of urgency to purchase goods that are limited, and the year of 2024 rewarded this brand with 1.8M unique visitors, 99% of which were new to the site.

For reference, we launched this online shop for our client halfway through 2023 and even then it was a strong start. They dug their heels in, invested in partnerships and marketing online.

This client's gross revenue for 2024 was well into the 7 figures, and even in 2025 so far (2.5 days), there have been over 94,000 visits to the site.

Yes, it's an investment...yes, it takes time, but this is what happens when you lock in and don't let off the gas.

11/19/2024

I am literally so tired.

11/04/2024

We're excited to launch the new https://ProShoreLiquidators.com website for our friend Craig in EHT!

For those locally who own/operate bars & restaurants, Pro Shore Liquidators offers everything from Refrigerators to Cooktops, Display Cases to Prep Tables with FREE delivery for new items and low-cost delivery for used items.

Pro Shore Liquidators is the premier Bar And Restaurant Equipment retailer in Atlantic County, NJ with over 30 years of new and used equipment sales for all applications!

10/31/2024

This area is just getting more and more dangerous, please be safe out there with your little trick or treaters tonight! 🎃

10/23/2024

Existence is pain.

09/03/2024

It’s the little differences that’ll make you stand out over your competitors, and when Google’s performance analyzer brings back a 92 score on a first pass versus your client’s competitor’s site at a 67, you bet your sweet bippy it gives you a little edge over the competition but the work is nowhere near done.

Damn good start, though.

09/02/2024

This right here was one of the last puzzle pieces for my friends at Surf Road Coffee Bar & Beach Bowls in Smithville-- they were the ones roasting and serving coffee since the 90s, and if you ever visited them at the coffee window, you remember what you missed so dearly.

Now, finally after years, their coffee is available in whole bean and ground form in 1lb bags. This is the local coffee everyone grew up with from Smithville, just under a different name in a new building.

These folks are tireless workers, give them some love and support local coffee!

It’s been a long time coming, and everyone has been so patient as we built a steady new foundation under our feet these last few months (years), and we are finally able to offer our coffee in 1lb bags in bean and ground form online.

Head to SurfRoadCoffeeBar.com, click the “Shop” tab and start loadin’ your carts! Shipping is flat until $80 or more then it’s FREE and any orders before 12pm can be picked up at our location in Historic Smithville the next day.

We are back, and we are SO excited. ☕️

📍 3 N. New York Ave Galloway, NJ
Stop by and see us between “Fairest Of Them All” and “Out Of Ireland”, you’ll see our blue building on Moss Mill.

07/26/2024

Shocking, I know.

06/12/2024

We’ve existed in one way or another for about a decade and a half now, and this is something we’ve put on the back burner countless times— case studies of our projects.

What better way to start than right after our brand refresh, new website launch, and one of the most successful Grand Openings in our history.

The story of Surf Road Coffee Bar & Beach Bowls, from concept to launch in 10 weeks.

This isn't your typical grand opening story. It's a testament to collaboration, community spirit, and the power of a strategic marketing bli