A Boy's Dream
It's finally here, Detroit.
The 2024 NFL Draft is just ONE day away!
To celebrate, we will be sharing some of the work we had the pleasure of crafting to help win and celebrate the Draft coming to our city.
This one is called "A Boys Dream", directed by Rory K McHarg.
#NFLDraft #NFLDraftDetroit #detroit #storytelling #NFL #detroitlions Detroit Sports Commission Detroit Lions
NEW WORK! Shout out to Golden Hour, Lowing G&E, Mad Props, Jess Hill and her team, and all of the crew and talent who helped the team pull off an ambitious shoot on a volume stage. A special thanks to SMZ Advertising and the Michigan Lottery for taking this journey with us and trusting the process. Looking forward to the endless possibilities that will be achievable in this shooting style!
#newwork #volumetric #michigan #production
https://www.woodwardoriginal.com/work/milotterydaily34
Who’s ready for #sundaynight PLAYOFF Football in Detroit???
This city has been waiting for this for too long.
To help get you hype for the game, check out the 2024 NFL Draft Hype Video we produced for @detsports @visitdetroit @detroitlionsnfl!
Luckily, we have more football to play before the draft comes to town. 👀👀👀
Go #Lions!!!
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Director/Writer: @natesegall
EPs: @jonbraue @josephtalbot @natesegall
ECD: @vangobaz
Producer: @mrsteviesoul
DP: @cochrancamera
PA: @kilo_____
Editor: @shermgor99
Color: @patrick_sxtn
Audio: @mikeregannoise
Clip Licensing: NFL Films
Rocket Mortgage Classic | Changing the Course
We were so grateful to be able to help tell the real stories of Detroiters who have been positively impacted by the “Changing the Course” initiative through the Rocket Mortgage Classic.
Connect 313 a collaborative partnership that works to bridge Detroit’s digital divide, received more than $600K in proceeds from this year’s golf tournament at Detroit Golf Club.
Thank you to the creative team at Rocket Mortgage for trusting us to put this one together.
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Director: Ariel Ellis
Producer: Alexander Becker
EPs: Nate Segall, Jonathan Braue, Joseph Talbot
ECD: Rory McHarg
DP: Jeremy Brockman
Editor: Nikki Finn Reprise Post
Post Producer: Carly Atto
Composer: Louis Weeks
Sound Design/Mix: Mike Reagan
Color: Patrick Sexton
VFX: MutinyFX
We had a ton of fun with this piece for the Cleveland Cavaliers new logo brand launch.
Thank you to everyone at the Cavs for their belief in our concept and allowing this to flourish...in gold.
Gold is Back.
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Writer/Director: Nate Segall
Exec Creative Director: Rory K McHarg
EPs: Jonathan Braue Joseph Talbot Anthony Bommarito
Producer: Anthony Bommarito
DP: Dimitrius Alexander Ramirez
Drone Op: Cochran Camera
Editor: Joseph Talbot
Post Producer: Carly Atto
Asst Editor: Larissa Hanna
Sound Design: Mike Regan Noise
Color: Patrick Sexton
VFX: Mutiny FX
Talent: A'riel Ellis Larissa Hanna
Nail Tech: Elizabeth Naud
Licensing: STALKR
Clips provided by:
Cleveland Cavaliers
Warner Brothers
Dissolve
Shutterstock
Film Supply
Pond5
Artgrid
IStockPhoto
Pexels
Special Thanks: Mike Myers
#clevelandcavaliers #Cavs #cleveland #ilovegold #goldisback #letemknow #storytelling #advertising #marketing
The source behind the sauce.
Check out this behind-the-scenes look into the production of @audetorium's Visual Mission Statement through the eyes of @wodetroit director, @arielellis_
AUDETORIUM | Visual Mission Statement
We could not prouder of the Visual Mission Statement we produced for Audetorium. This new multi-media company’s goal is to open the door of creativity and innovation that exists in communities across the Midwest to the whole world.
This piece is the perfect illustration of the artistic and imaginative collaboration we strive for in every story we tell at WO.
Thank you to the 60+ crew, talent, and partners for helping make this vision come to life.
Thank you to Audetorium for the opportunity and for providing us with the stage.
Welcome to the show.
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CREW
Director Ariel Ellis
Concept By Rory McHarg, Ariel Ellis, and Nico Poalillo
Producers Anthony Bommarito, Stevie Ansara
Light Sculpture Designer Patrick Ethen
Executive Creative Director Rory McHarg
Executive Producers Jonathan Braue, Joseph Talbot, and Nate Segall
Director of Photography Dimitrius Ramirez
Editor Joseph Talbot
Assistant Editor Larissa Hanna
Post-Production Producer Carly Atto
Music Supervisor Ariel Ellis
Composer Che Pope, Phil Beaudreau
Sound Design Mike Regan
Color Patrick Sexton
VFX Mutiny FX
1st AD Marissa Clement
1st Assistant Camera Danielle Grow
2nd Assistant Camera Jordan Glasser
DIT Addison Brown
Movi Op Richie Trimble
Key Set PA Brandon Parker
Set PA Nari Garner
Set PA Kyle Laad
Set PA Eli Vail
Gaffer Joe Vargo
Key Grip Alan Janush
Grip Matt Malone
Grip Jake Gottman
Grip PA Gianluca Petrazzi
Production Designer Pat Bird
Set Designer Vera Washington
Art PA Connor McNeely
Wardrobe Kellie Crawford
HMU Lisette Mua
HMU Susanne Skorich
Set Photog Xavier Cuevas
Sound Mixer Mark Haygen
Catering Chef Curtis of Huffman Catering
Security Vanguard Investigative
Additional Footage By Phillip Pearson of Modi Media
BTS Phillip Pearson of Modi Media
Covid Compliance Officer Leontine Wallace
TALENT
Dwight Stackhouse
Phillip Simpson
Maurice Herd & Soulchestra
Deon Forrest
El Cappy
Amber Chene
Che Pope
Bre'Ann White
Young Roc
MoodyMann
Detroit Youth Choir
Adrianna Sewell
Leah Cele
We are honored to celebrate another year of Black barbecue culture and its history being passed on for generations with Kingsford
You can learn more about how to apply for the second year of Kingsford’s #PreservethePit Fellowship at http://PreservethePit.com for grants and the opportunity to work with skilled mentors.
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Director: @arielellis_
Producers: @rissellaneous Anthony Bommarito
Agency: Current Global
Production Company: @wodetroit
DP: @dimitriusramirez
Production Coordinator: @maytodd
1st AC: @beckemeyer
Movi Tech: @peterbraswell
DIT: Mark Williams
VTR: Andy Dean
Set Decorator: @verawshngtn
Gaffer: @rivercitygriplighting
Key Grip: @stretchfred901
Camera/Equipment Rentals: DeanHD
G&E Rentals: Rivercity Grip & Lighting
CCO: @lillynadine_
PA: Patrick Crawford Jr
Post Production Producer: @carly_z
Editor: @josephtalbot
Assistant Editor: @larissa_hanna
Colorist: @patrick_sxtn
Sound: @seantfaust
Sound design: Mike Regan
VO Talent: @thomascopelandjr
Music: Universal Production Music
VFX: @mutiny_fx
Muralist: @bmike2c
Archival:
Southern Foodways Alliance
Amy C. Evans
Rien Fertel
Pitmasters:
@princeofpaynes
@smokeygs_ontheriver
@berts_detroit
Dr. Howard Conyers
We are proud to share that ‘Happiest Moments’, directed by our own Ariel Ellis was chosen as a finalist for The Anthem Awards in TWO categories in the Humanitarian Action & Services category.
Thank you to our partners at the Innocence Project & Hayden5 for allowing Ari to tell this story.
Shout out to Reprise Post for killing the edit per usual!
Most importantly, this recognition increases awareness of the work that the Innocence Project does working to exonerate the wrongly convicted.
With our amazing friends and partners at Campbell Ewald, we had the opportunity to produce this spot for OnStar that's full of Christmas spirit!
We worked with an outstanding crew and talented (and adorable) cast to bring this piece to life just in time for the holidays.
From our entire WO family, we hope you enjoy and that you have a very, very Merry Christmas and Happy New Year!
#OnStar #NORADTracksSanta #Detroit #VideoProduction #MerryChristmas #HappyHolidays
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Directors: The Deka Brothers @julien.deka
Producers: @a13omm @rissallaneous
Agency: @campbellewald
DP: @gsgeorge
Production Coordinator: @actuallyalex898
1st AD: @petey.does
1st AC: @dgrow_
2nd AC: @dimitriusramirez
DIT: @vadr_
Production Designer: @birdpunlastnamejoke @badtripdesigns
Gaffer: @captain_hammer.1
Key Grip: Blake Brown
Dolly Grip: @anthony.r.gaskell
Cam/Equipment Rentals: @stratton.camera
PA: @bpixls
Editors: #dekabrothers
Colorist: @patrick_sxtn
Sound: @markhaygen
Sound Design: @tontoncoutu
VFX: @mutiny_fx
HMU @cassandrawardbeauty
To celebrate #Detroitblackrestaurantweek, we collaborated with Pepsi to tell the story of Joe Louis Southern Kitchen.
Be sure to stop by Joe Louis Southern Kitchen for some VERY tasty food and to say hi Johnny!
And go support ALL local Black-owned restaurants this week!
Be sure to watch until the end…
Director: A'riel Ellis
Producer: Marissa Clement
DP: Dimitrius Alexander Ramirez
Production Company: Woodward Original
Agency: TracyLocke
Editor: Davis Nixon of Reprise Post
Composer: Louis Weeks
Color: Patrick Sexton
Sound Design/Mix: Mike Regan
