No Risk is the Greatest Risk
"By not taking risks you increase your risk profile." ๐
For learning & budding entrepreneurs, you have to put your risk into perspective. Each business launched has inherent risks, some greater than others. But how do you balance that risk-to-reward ratio?
Joe makes a great point for entrepreneurs to ask themselves, "What is the worst that can happen?"
๐๐ผ This demystifies failure. If we know the worst-case scenario is that we have to go get a job, our confidence in taking that risk can assist in achieving the opportunity at hand.
No risk, no reward ๐ ๐
Ready to take your business to the next level? Let's talk.
๐ [email protected]
๐ฃ๏ธโThe process needs to work for the people.โ
As a start-up or small business your systems can work for you or against youโฆ
Systems are made for productivity and efficiency, but what happens when your business structure or your clients outgrow your system? It then ceases to serve you and becomes a bottleneck.
Itโs important to regularly assess your system efficiency, and even its scalability, to ensure the thing created to help you grow doesnโt instead hold you back.
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Our team at Holy Hill implements a System Optimization process in which we rate an individual task or system 1-5, with 5 being the least efficient or most unproductive. If any teammate scores a task or system with a 4 or 5, we send a message to the team which triggers a 30-min team mtg with necessary parties within 10 days to work the problem.
As Small Businesses, we donโt have time to wait to fix inefficiencies. It can come at the cost of your team, your clients, and your business as a whole. ๐งฐ
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Thank you, @joe.teo, for the wisdom and shared experience from taking @heyorca from start-up to scale! ๐
๐ Episode 1 of Season 3 of the Double-Click Podcast dropping next Wednesday ๐
Here for you, always!
๐ง [email protected]
๐ Flexible companies last!!!
As a growing company, we each have to be aware of the trends of our target audience. Whether thatโs behavior, association, or desire - each change gives us a new opportunity to better serve our clients/customers and outlast competition.
You listen & adjust because you care about your audience.
BlackBerry is a great example, as Drake quotes 'Think Again' by Adam Grant:
๐๐ฝ BlackBerry was once the dominant force in mobile technology. If youโre old enough to have had one of these devices, you know how revolutionary it was at that time. โ The problem they failed to recognize was the industry was changing. Their audience fell in love with TOUCH SCREEN!
๐ฑBecause they failed to adapt, and they were committed to their product (buttons in their phone), they went under and were beat by their agile and more aware competitors.
Episode 1 of the Double Click Podcast Season 3 is PACKED with valuable knowledge pertaining to small businesses scaling, how to hire in a growing company, how to grow your audience on social media, and more.
Stay tuned for the release of the full conversation between Drake & Joe Teo, Co-Founder & CEO of @heyorca!
โ
Looking for the next steps in growing your business & edging your competitors?
๐ง [email protected]
๐ฅ..๐น
Creating & Protecting Vision for Your Company
Our vision gives us direction and accountability. Not only to the level of excellence required to achieve this vision on a day-to-day basis, but also to not being distracted.
As a small business, we get excited at the thought of NEW. New practices, services, products, etc. However, if NEW doesn't directly align with our vision it is a distraction.
We exist to help businesses establish a story of legacy for their brand and to simply generate more revenue for each of them. This is our focus. It sounds simple, but it allows us to be hyper-focused on a specific task to maximize our effectiveness in the space we have chosen.
Joe Carr, Owner of Serenity Kids, outlines his way of achieving and protecting vision for his company:
๐ Joe recommends finding the way that fits you best in rooting your vision in something bigger. For him, it is his spirituality.
๐ค "Relationships are key.": There is no growth without a team. How you treat people and how you motivate a team is the best work you can do. There is an impact inherently in this focus alone.
๐ Leadership starts from the top: How you lead your team and steward the vision is a key responsibility of entrepreneurs, that otherwise can leave a team in dismay and confusion. This requires a deep sense of self-awareness as a business owner to hold yourself accountable to your vision and to your team.
How important is it for you to maintain a vision for your team, and how do you protect that vision?
Unveiling Coastal Cove Inn: a nostalgic nod to the funky motels of the past, created by our designer as a creative portfolio piece.
Dive into this vibrant, retro-inspired project that explores the spirited aesthetics of classic beachside lodgings. ๐๐
Note: This is a conceptual creation, crafted to showcase new design styles!
Creative has to be built for conversion. ๐
Every piece we put out to our communities has to have alignment with a strategy that leads our followers to an ideal action. For us, thatโs a website form fill or booked meeting.
๐ง Without the awareness of your end goal in creating the 'creative assets' like website, social media content, emails, etc you canโt quantify how productive that effort is. If you canโt quantify your efforts, how can you optimize them?
๐ต ๐ฎCreating the assets that fuel our marketing strategies can be so time consuming and expensive. If we arenโt tracking the effectiveness of our efforts weโre burning time and money.
What can you do to make the most of your creative efforts in marketing?
1. Know what your ideal form of conversion is with any given piece of your marketing (Conversion is the action you want your followers to take after seeing your post/email/website/etc).
2. Learn to track & report which creative pieces perform best in regards to your ideal conversion.
3. Optimize your content based on your reporting. See what works and what doesnโt, and adjust.
4. Stop spending needless time and money on stuff that doesnโt work.
โป๏ธ โป๏ธ โป๏ธ
Interested in seeing how effective the creative assets within your marketing strategy are truly performing?
๐๐ฝ Shoot us an email to set up a call:
๐ง [email protected] or DM us
Happy Thanksgiving from the Holy Hill Team to YOU! โบ๏ธ๐ค๐ฆ
We have some exciting updates to Holy Hill Media happening right now!
The workforce has changed as we know it.
So, the first change will be to take Holy Hill Media completely remote!
It takes a different type of intentionality, but so far, it's proven to be so fruitful.
Aside from going remote, we are updating internal systems and our services.
These updates have been communicated directly to our clients!
They will put us in a position to take our services to the next level for those we serve. ๐
It also puts us in a position to grow more efficiently.
All that said, the communities we're in mean far too much to not stay involved.
You'll continue see us in each community, serving and building with the people who want to do the same! ๐ซฑ๐ฝโ๐ซฒ๐ผ
๐Defiance, OH
๐Austin, TX
๐Wilmington, NC
We couldn't be more grateful for those who have, and always will, support Holy Hill Media. ๐ค
More to come in 2024 when HH turns 4 years old ๐คฏ
Think Bold! ๐๏ธ
Escaping A Misery Mindset
"Woe is me..." or what about "Wow I need to make a change."
If things continually go wrong in your job, in your relationships, or in your life, have you taken the time to look inward?
We are an excuse-ridden society... it's never our fault. We never take accountability. But that might be exactly the problem...
Truth bombs ๐ซณ๐ฃ DROPPED in EPISODE 38 of The Double Click Podcast ft. Dace Kime. Listen on Apple or Spotify Podcasts!
Failure is Just an Uncomfortable Feeling
"You're going to feel it, then it's gone."
So many people fear failure, yet, it's just another feeling that comes and goes.
Don't dwell on it for too long, because it will put you behind in the end. Learn from your failure, then move ๐ on. ๐
๐๏ธ Dace Kime joins us on the podcast to drop some serious truths about how we look at life and work. Tune in on Spotify or Apple Podcasts!
Facing Fear With Intentionality
Always look for opportunities to separate yourself from the rest. ๐
You don't have to look at fear and failure negatively, In fact, you can use it as a tactic to help yourself stand out.
What is going to stop you from achieving your goals? From supporting your family? What if [X] happens?
Put intentionality behind every action and watch yourself separate from the rest. ๐
๐๏ธ EPISODE 38 ft. Dace Kime, retired professional baseball player and small business owner of Kime Contractors, HITS Spotify and Apple Podcasts tomorrow. โพ๏ธ
Surround Yourself With Successful People
We are the average of the five people we spend the most time with.
Are those five people in your life the type of people who will bring you down or build you up? ๐ค
Choose your inner circle wisely.
๐๏ธ EPISODE 37 is streaming on Spotify and Apple Podcasts.
Spotify: https://bit.ly/466b7NT
Apple: https://apple.co/3PUbZzr
Deal Yourself A New Hand
The hand you've been dealt is NOT your permanent situation, but your excuses will MAKE IT permanent.
Youโve convinced yourself that things canโt get better so thereโs no point in trying.
Yet, every day you have the ability to make a conscious decision to do or not do.
Every time you hear yourself making an excuse, make a hard stop and force yourself to be honest with yourself. What's the real reason I am holding myself back?
Burn the cards and deal yourself a new hand. ๐
๐๏ธ EPISODE 37 ft. host Drake Jimenez and chef Anthony Aquino OUT NOW on Spotify and Apple Podcasts.
Spotify: https://bit.ly/466b7NT
Apple: https://apple.co/3PUbZzr
Inspiring Others 1 Plate At A Time
Chef and nutritionist, Anthony Aquino, is here to DISH out some wisdom! ๐ฝ๏ธ
Anthony went from having no idea what he wanted to do to owning his own meal prep, nutrition consulting, and catering business, Bold Plates, LLC. ๐ฅ๐ฃ๐
Take it from him, sometimes it's worth sitting back and letting the pieces fall into place, then working hard to keep adding to the puzzle. ๐งฉ๐ช
Episode 37 drops TMRW!
Customer Relations = Cost of Doing Business
Is maintaining a good relationship with previous clients/customers really that important? ๐ค
YES!
Why? Because it leads to referrals and repeat business! ๐
And the cost of one unhappy customer could cost you way more in the long term. โ๏ธ
๐๏ธ Brent Sines in EPISODE 36 of The Double Click Podcast! Find it on Spotify or Apple Podcasts.
Looking at Retirement Options
General rule: don't get involved in something you don't understand...
...especially when it has a major impact on your future.
So when it comes to retirement planning, look at your options, seek expert advice if necessary, and go with the option that makes the most sense for you and your lifestyle. ๐
More wisdom to be heard from Brent Sines in Episode 36 of The Double Click Podcast!
In The Back Pocket of Sasquatch
What's a synonym for work-life balance as a serial entrepreneur? Sasquatch. ๐คฃ
Just because that balance doesn't exist, doesn't mean your relationships have to suffer in order for you to chase your dreams.
It just means they should be understanding of your drive, and you need to be intentional with the spare time you do have. โฐ
Take a listen to EPISODE 36 of The Double Click Podcast, featuring serial entrepreneur Brent Sines.
Spotify: https://spotify.link/FOOx38YNfDb
Apple: https://apple.co/3sSP7qP
StarFest x Holy Hill Media
HHM x StarFest 2023 ๐
A Lesson For Life and Business
Tugging on your heartstrings. โค๏ธ
Just one of millions of examples that what you give will come back to you in one way or another, in business and in life.
๐๏ธ Ben Adams with wisdom for your personal and professional life in EPISODE 35 of The Double Click Podcast.
Find it on Spotify or Apple Podcasts! ๐ง
Spotify: https://spoti.fi/3P9YNVm
Apple: https://apple.co/3sR2lnS
Community Within Business
When you're in the business of people it matters what PEOPLE you're doing it with! โ
The success, effectiveness, and overall experience of a business depend greatly on the quality and compatibility of the people involved.
So when you have people you enjoy being around, getting into business with them, in some way or another, means you're not doing it alone and you can build something great together. ๐งฑ๐
Just a small piece of EPISODE 35 featuring serial entrepreneur Ben Adams!
๐๏ธ Listen to the full episode on Spotify or Apple Podcasts.
Spotify: https://spoti.fi/3P9YNVm
Apple: https://apple.co/3sR2lnS