Shelby Clement Marketing

Feel like your content isn’t converting? Here’s what you’re likely doing wrong. You’re focusing too much on what you’re saying, and not enough on why it matters. Sure, you have valuable information. You know your audience. But if they don’t feel connected to your message, they’ll scroll right past it. It’s not just about presenting facts—it’s about creating trust. Trust that you understand their pain. Trust that you’re speaking to their needs. Trust that you’ll provide value they can act on. I get it. Building that trust takes time, but here’s the truth: 1. Content that converts isn’t just “good” — it’s relatable. 2. Content that converts doesn’t just inform — it speaks to the heart. 3. Content that converts isn’t just about the sale — it’s about the relationship. Trust → The real key to turning views into conversions.

We stay takin pics 📸 (bc duh we are content creators)

A behind-the-scenes look with @londyn on how we get ready for a jewelry brand mini-shoot. [ social media, content shoot, spring content, social media plan, social media strategy, social media marketing, social media agency] #contentshoot #jewelrybrand #socialmediaagency #socialmediamanagers

Not sure what to post this week? Here's a 7-day content plan you can steal to stay consistent and keep your audience engaged! Save this for later and make content creation easier. [ social media plan, social media calendar, content strategy, social media agency, social media content plan, social media hack] #contentplan #contentcreation #contentstrategy #contentcalendar

Are hashtags still useful in 2025? 🤔 With platforms like Threads limiting posts to just one hashtag and algorithms becoming smarter at figuring out a post’s context without them. Even Elon Musk recently said hashtags aren’t needed anymore and can make posts look cluttered. Instagram has also removed the option to follow hashtags, and studies show they no longer boost reach on platforms. So, does this mean hashtags are dead? Not entirely! While they may not directly increase reach anymore, hashtags can still help you connect with niche communities and spark conversations around specific topics. They’re less about going viral now and more about building meaningful connections. If you still use hashtags, focus on making them intentional and relevant, not just trendy fillers. What’s your experience—are hashtags still part of your strategy, or are you moving on? Let’s chat! 💬👇 #instagramhashtags #socialmediaagency #socialmedia101 #hashtagsupdate

Hey, you. Yes, YOU. The one who keeps saying, "I’ll get to social media when I have time." Here’s the thing: That magical “free day” you’re waiting for? It’s not coming (harsh truth, we’re sorry) Meanwhile, your competitors are showing up consistently, connecting with their audience, and making sales while you’re stuck trying to DIY your content at 10 PM. It’s time to stop procrastinating and start delegating. Your business deserves a social media presence that actually works for you—and that’s where we come in. At SCM, we handle it all: strategy, content creation, posting, engagement, and more—so you can focus on growing your business. Ready to stop waiting and start winning? Let’s chat. We promise – your future self will thank you. #socialmediamanagement #socialmediagency #socialmedia101 #agencyclients #agencyowner

We achieved 1.88M impressions for our client in just 90 days! And we didn’t rely on any shortcuts. It’s been 3 months since we put our data-driven strategy into action, and the results speak for themselves. Here’s what made the difference: ✅ Data-Driven Strategy: We dove deep into the audience, trends, and competitors to create content that actually resonates. ✅ Irresistible Visuals & Captions: Stunning visuals and scroll-stopping captions made sure each post captured attention. ✅ Engagement Focus: We didn’t just post—we interacted, building real relationships with followers that fueled organic growth. ✅ Consistency & Timing: Posting at the right times and staying consistent kept the momentum going. The numbers don’t lie. Now, what’s your next move? Let’s talk about how we can turn your brand into the next success story. #clientsuccess #casestudy #socialmediaresults #socialmediamarketing

If you’re putting time and effort into creating content but aren’t seeing the results—whether it's low engagement, few leads, or a lack of conversions—you're not alone. It’s frustrating to feel like your hard work is going unnoticed. But here’s the truth: It doesn’t have to stay this way. With a few key adjustments, your content can start working FOR you. Here's how we can transform it: 🔑 Targeted Messaging: We’ll fine-tune your message to speak directly to your audience’s pain points and desires, making sure every word counts. 🎯 Optimized Strategy: From content calendars to posting times, we’ll refine your approach to make sure you’re showing up when and where it matters most. 📊 Analytics & Adjustments: We’ll track your performance and use data to adjust your strategy for even better results. Continuous improvement is the key. 🔍 Visual Appeal: First impressions matter. Together, we’ll elevate your visuals to make your posts not just seen—but shared. Let’s make sure your content is doing more than just filling up space on the feed. Ready to turn your content into a lead magnet, customer converter, and brand builder? 💥 Let’s talk and get started! #socialmediamanagement #socialmediagency #socialmedia101 #agencyclients #agencyowner

When it comes to our social media clients, we don't just create content — we go all in on every single aspect! From brainstorming ideas to executing content shoots, we are there every step of the way. 📸 Yes, you read that right. If it means capturing the perfect shot to elevate your brand’s story, we are behind the camera too! It’s all about making sure the visuals match the vision, and no detail is too small to perfect. 🙌 Your brand deserves the best, and we are here to make it happen. Let's create something unforgettable together!

2025: The Year We Evolved Our Social Media Strategy Let’s be honest… we’ve all fallen into the trap of relying on strategies that just don’t work anymore. But 2024 was the year we realized it’s time for a change. We stopped focusing on: ❌ Over-saturated content that offered no value or real connection ❌ Blindly jumping on trends without understanding their true impact ❌ Generic engagement tactics that felt inauthentic and didn’t resonate ❌ One-size-fits-all strategies that failed to speak to our unique audiences Instead, we embraced a new mindset: ✨ Authenticity over imitation ✨ Personalization over blanket strategies ✨ Meaningful connections over surface-level engagement Social media isn’t just about content anymore—it’s about conversations. It’s about listening to our communities, understanding their needs, and creating valuable experiences that go beyond just likes and shares. 2024 was the year of real transformation. We learned that building trust and being true to our values is what creates lasting impact. Now, as we head into 2025, it's all about moving forward with a meaningful presence that cuts through the noise. Are you ready to leave behind what doesn’t serve you and focus on what truly matters? Let’s make 2025 the year of genuine connections and authentic growth. 🌱 #socialmediamanagement #socialmediagency #socialmedia101 #socialmediastrategy

A behind the scenes glimpse of an SCM team meeting day as we get ready to tackle a new month! 📅☕ Are you excited for this month? Is content planning on your to-do list? Let us know in the comments! ⬇️

What does our account manager’s + content creators day look like at SCM? Two words: coffee and content 🤭 From brainstorming fresh ideas to crafting content that stops the scroll, every moment in our day is centered around elevating your brand to be the perfect representation of YOU! Want this kind of social media team for your business? DM us “SCM” and let us help you! #socialmediamanagement #socialmediagency #socialmedia101 #agencyclients #agencyowner