Happy holidays from Production Craft!
The PCI team had a magical time connecting families with Santa on our virtual calls last week! Santa loved hearing holiday wishes from both children and adults. A heartfelt thank you to our wonderful partners at the Children’s Hospitals.
#SantaCalls #VirtualSanta #HolidayMagic #SantaMagic #HolidayWishes #MakingMemories #ChristmasCheer #FestiveFun #HolidaySpirit #SantaVisits
PCI HIGHLIGHT | Editing & AI
Thanks to Adobe Premiere Pro’s AI tools, video editing has reached a new level of efficiency. In our latest blog post, we explore five ways these innovative features have streamlined our workflow. This allows us to focus our attention – and our client's budgets – on producing creative and effective marketing, sales and training videos.
Check out an example of one of Premiere’s most useful tools, “Auto-Transcript”, and visit our blog to see more cool features: https://productioncraft.com/video-tips-and-resources/how-to-use-ai-for-video-editing
What are some ways you use AI?
#videoproduction #artificialintelligence #adobepremiere #autotranscription #postproduction
PCI HIGHLIGHT | Gear Prep
As our team “gears” up for multiple shoots this week and next, our production crew is hard at work making sure the equipment is ready to go. There are batteries to be charged, cables to roll, media to format and bags to be packed. It’s going to be a busy week but our crew is “prepped” to get it all done!
#gearprep #videoproduction #productionlife #videoequipment
PCI BTS | Outdoor Events
…get ‘em while it’s hot outside! Chicago may not be prime for filming outdoors year-round, so it’s always a treat when our clients and crews get to take advantage of the summertime.
Check out this clip of our camera crew at Printer’s Row Lit Fest last weekend. And if you’re looking to film outdoors, we have some tips to make sure your next adventure is a success: https://productioncraft.com/video-tips-and-resources/video-tips-and-resources/5-tips-for-filming-outside
#videoproduction #liveevents #outdoorfilming
PCI Highlight | Case Study: Cloudmasonry Client Testimonial
We had the pleasure of collaborating with Cloudmasonry on a set of client testimonials. With interviews filmed over 2,000 miles apart, this project exemplifies our flexibility as we worked to meet our client’s unique needs. Join us as we reflect on our production process in this exclusive case study.
Learn how it all came together: https://productioncraft.com/video-tips-and-resources/case-study-cloudmasonry-client-testimonial
#clienttestimonial #videoproduction #greenscreen
PCI Behind the Scenes | Our PA delved into AI-generated music and thought Production Craft needed a theme song. He chose '80s sitcom theme' as the genre, and voilà—countless options in an instant! #behindthescenes #productionassistant #WorldLaughterDay
Before we have the final voice-over audio recorded by a pro, we sometimes need a temporary placeholder of the scripted narration. It’s called a scratch track—it’s just for timing purposes for the editor so it doesn’t have to be perfect. But our PA took his role very seriously and wanted to be sure to send his very best take! #Videoproduction #ChicagoVideo #behindthescenes
Join us in celebrating Oliver’s birthday! Ollie, Production Craft’s office dog, turns 10 this year. We all chipped in to get him an extra special birthday treat and recorded his reaction. Watch to see if he liked it! #officedog #videoproduction
Spreading joy with our annual Virtual Visits with Santa!
Once again we put together a festive studio space for the one and only St. Nick to make his rounds. The whole crew lit up with cheer as we helped Santa host video calls for our clients and vendors as well as some hospital-bound little heroes. It’s always an honor to share Christmas magic and make sure no child misses out on seeing Santa! #holidayfun #videoproduction #virtualsanta
Virtual Visits with Santa!
Santa Claus is coming to town - and he's stopping by Production Craft!
The big man in red will be back at our studio on Saturday, December 16th to spread some holiday cheer via Zoom. Learn more & sign up for a free virtual visit with Santa on our website:
https://productioncraft.com/virtual-visits-with-santa-2023
Check out some highlights from past events: