Office Hours With Ernest Wilkins

10/12/2021

Not gonna hold you, fear of embarrassment is what stops most of us.

Funny part is that it is only in our minds. It's like main character syndrome's talented cousin. Maybe if we have a better perception of it, we can overcome it?

10/04/2021

The biggest takeaway from Theranos, this OZY thing, that shocking revelation that all those ComScore numbers and Facebook video stats weren't real, etc?

If men lie and women lie, then numbers can lie, too.

10/01/2021

We want to read more work from people reporting about a cultural industry (music, art, tv, etc) either from a cultural or business side.

Is that you? Drop a link to your latest project, blog, post, tweet, pod, etc. in a comment below.

We would love to read and reshare!

09/25/2021

Still here. Here's the newest one:

#184: Swingers Only - https://mailchi.mp/officehoursmag/184-swingers-only-5014602

06/03/2021

“Coast to Coast, LA to Chicago…”Office Hours Live returns for 2021 w/another engaging conversation between the big thinkers in the cultural industries. We missed you, .
See you tomorrow. 😉

05/26/2021

We're back with a conversation with the man behind one of the hottest brands out today, Rowing Blazers.

05/10/2021

C U Soon. 😉

04/23/2021

We’re on Twitter now. Twitter.com/OfficeHoursMag. Newsletter back soon😉

04/07/2021

The newsletter is leaving . I wrote about I wrote about The Newsletter Industrial Complex, stumbling into becoming a full-time publisher, why I'm leaving the platform, and what's next. This is what I look at every day when I write because I believe in a better world to come. Link in bio 🏁🤙🏿

03/24/2021

“If the Biden Administration can create and execute a plan to rebuild and rebound America’s cultural industries after COVID-19, they can cement their legacy in history forever.“

It's just an idea...

03/11/2021

Maria and I had a BLAST!!! We talk about her must-buy book, boy bands, why the best critics are fans, the power of the marginalized dollar AND the story of the time I met
Harry Styles

Listen now (67 min) | The best conversation you're going to hear this year is finally here.

03/04/2021

...seems like you guys really hated Tuesday’s newsletter, huh? 🤯 Link in bio!

03/03/2021

Two things can be true at once.

1: 's and the overall space is a massive waste of time and money right now for most creatives and businesses in the industries.

2: NFT's and the overall crypto space are the Silver Surfer coming to warn all creatives and businesses in the cultural industries about the coming of Galactus, aka Web 3.0. Web 3.0 is what will force all of our respective industries to fight for our literal survival over the next 10 years.

Just because it's popular doesn't mean it's a good idea!

03/03/2021

Slide 1 = Where we are today as creators in the cultural industries. Slide 2 = where we’re headed next. New Office Hours just dropped, talking NFT’s, crypto, getting finessed, how every single cultural industry from fashion to sports to media is going through our collective Napster moment. We gotta get it together if we’re going to survive what’s coming next. Read all this and more via link in bio @ Chicago, Illinois

02/26/2021

Catch up on season 2 of the podcast via link in bio. Great convos w big thinkers in cultural industries like and . It’s like the Charlie Rose Show...you know, just not problematic.

02/24/2021

The future of culture, it's clear, will be defined by innovators who aren't afraid to think differently.

The Brands to Watch list for 2021 is a mix of ambitious startups, young companies, and a marketing gamble that not only paid off, but should be studied by every D2C brand.

All have strong brand identities that make the whole company look more human, achievable and relevant to the moment. Together, they represent an early glimpse into the brands you'll be watching in the decades to come.

This list is different from most other “people/brands to watch” articles you’ve come across in the past. My readers have some of the highest BS-sniffing abilities i’ve ever seen, y’all know some hype when you see it. This won’t be a list of people with the best PR team, or the ones who paid for inclusion or consideration. On the contrary, this list exists to make all those other lists obsolete. Meet the 2021 Brands to Watch and read the full feature via link in bio.

@ Chicago, Illinois

02/18/2021

Folu Akinkuotu is a home cook, prolific baker and rare snack aficionado. Her newsletter Unsnackable features rare snacks, drinks and fast food from around the world and has been in The New Yorker, SBS Australia, The New York Times and The Face Magazine. Folu is one of those world-class talents that manages to hide in plain sight. With one tweet almost a year ago, she’s influenced some of the biggest names in the cultural industry of food and drink media, despite you likely never hearing her name until now.

Listen now | Folu Akinkuotu is a home cook, prolific baker and rare snack aficionado.

02/17/2021

Congratulations to on the new role at ! I’d advise all of you to check out her Office Hours Interview from two months back, link in bio, My take: this is the smartest decision Gap has made since the River Oaks location hired Kanye West way back when. @ Chicago, Illinois

02/09/2021

In today's newsletter, it's time we answer this once and for all: Is advertising a cultural industry?

Where do you stand on the subject?

02/04/2021

In today's Office Hours w/me newsletter, we're talking the cultural industry of with Jarrod Dicker of the The Washington Post. Jarrod and I go DEEP on , (duh), how are the new rock stars and how THAT makes the new record labels. We also talk about the media landscape in 2021 and beyond, why all journalists should learn the business side of media and I reveal why I have 0% interest of partnering this newsletter with a legacy media brand (Not gonna lie, this might be the take that kills the remaining dreams I had of ever getting a fawning profile in the NYT, lol). If you’re a media operator, publisher, writer, editor, advertising person, suit, C-suite person looking to get more in tune or you’re just someone who is really really really nerdy about this stuff, today’s episode is for you.

Listen now (56 min) | Jarrod, proving the point that if something works for you, buy a lot of them. Jarrod Dicker is currently the commercial chief at the Washington Post. There, he oversees the business of The Post across advertising, subscriptions and R&D as well as new ventures (like WaPo’s

02/02/2021

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01/30/2021

01/28/2021

01/27/2021

Excited to announce that I’m co-hosting a free webinar with of !

We're breaking down the best hip-hop album rollouts of all time. Hip-hop is a cultural industry and it’s time we spotlighted some of its best and brightest moments. Sign up via link in bio!

01/24/2021

2️⃣✌🏿💕🥂. Today, the newsletter turns 2. Thousands of subscribers later, I’m feeling grateful and excited for the future. THANK YOU for supporting!

01/20/2021

2021 Office Hours Interview wish list 🤞🏿

01/15/2021

Look, I get it: I barely read stuff as it is. That's why today's newsletter is a compilation of the most-read stuff I put out last year. If you've never checked me out, use today as a chance to change that!

Simple and easy!

01/12/2021

Today's newsletter is about what the newsletter is about and who it is for. Office Hours with Ernest Wilkins is a newsletter about the business of culture. The business of culture is precisely that—the research and study of cultural industries.

This is a real photo.(AP Photo/Jose Luis Magan)