Social By Shannon

Social By Shannon Create, Engage, and Grow! Content creator for local businesses, personal accounts, & events. Insta

05/24/2022

Filming a virtual tour! 🎥

Tip➡️Showcasing a virtual tour of a business or service quickly builds new interest, and prompts a higher engagement from potential customers.

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03/21/2022

Content tools 🪄😎

Tip➡️utilize lighting equipment to get the best footage of food and products! 😋

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03/14/2022

3 ways to boost engagement⬇️

1. GIVEAWAYS➡️hosting an enticing giveaway is a great way to invite users to tag friends, share the post and follow your page.

🌟Giveaways should not go past a week, post reminders to enter, and be sure to showcase the product/service!

2. STORY POLLS➡️instagram polls are a great way to engage with your audience and receive direct feedback.

🌟Posting questions related to your brand is the best way to find out what they’re most interested in buying, experiencing, or seeing in their lives! Use fun this or that questions or which would you rather?

3. COLLABORATIONS➡️instagram’s new collab feature allows you to invite someone to collaborate on a post or reel, so they can share the same content on their feed as well (without having to make 2 separate posts).

🌟You’ll be able to share likes, views, and comments—allowing you to engage with each others communities!

02/28/2022

Andersonville 🇸🇪
➡️Known for its Swedish roots, as well as its many local businesses and restaurants in the area, plus it’s diverse and LGBTQ+ friendly community!

Local Business Marketing Tips ⬇️
1. PERSONAL CONNECTION: create a personal connection between your business and customers. Owners do this in person with repeat customers, but sharing it on your social platforms will engage existing customers while attracting new ones. Start by sharing your story of why or how your business came to be!

2. DIVERSE PRODUCTS: share the diverse products you carry that is exclusive to you, and what makes them special. Is this product made by a specific artisan, or is this menu item a secret family recipe that can only be made in your restaurant for instance!

3. BETTER SERVICE: when shopping/eating local, provide how your services exceed those of other establishments. If it’s friendlier or more knowledgeable staff, share your appreciation for them on your platform! 💙💛

02/22/2022

Marketing Tip⬇️

➡️Boosting a post is beneficial when you want to share you’re open for business, promoting special or new offers (sales/holiday specials), and if it’s VALUABLE content.

➡️The key is finding the right TARGET audience 🎯 and to use the right metrics/key words related to your brand.

➡️Boosting is a great tool when needed, but not necessary for every single post. You can grow organically while boosting once in a while 😉

02/17/2022

👉Did you know Instagram added reels to compete with TikTok?

Tip➡️use reels to MAXIMIZE your audience 📈!

🔸Users that don’t follow you are much more likely to discover your content!

02/14/2022

Hey it’s Shannon 🧿👋

Tip➡️utilize special holidays to boost your business! (Valentine’s Day, St. Patrick’s Day, Pi Day 🥧)

Perspective 🤳🏼🪞Visiting client locations in person gives me a better understanding about your brand, in order to create ...
02/08/2022

Perspective 🤳🏼🪞

Visiting client locations in person gives me a better understanding about your brand, in order to create visually appealing posts!

Tip➡️how does your business differentiate from others in the same category? Use that as a guide for your business’s brand and make yourself stand out. ⭐️

02/05/2022

✅Potted my cactus from Arizona 🌵

Instead of buying different soils, Gethsemane Garden Center will do it for you! It’s also a nice place to escape from Chicago Winters 🥶

Tip➡️invest in plants, and place them in your business. It’s good for the soul 🪴🌱☺️

Happy Gotcha Day! 4 years 🦊Tip➡️switch to instagram business or creator account to analyze profile growth, and track ana...
02/03/2022

Happy Gotcha Day! 4 years 🦊

Tip➡️switch to instagram business or creator account to analyze profile growth, and track analytics 📊. Pet accounted included 🐶🐱🐰

Snack Time 🍫☑️Showcase Products 🙌
02/03/2022

Snack Time 🍫

☑️Showcase Products 🙌

02/03/2022

This is how we do it! 📈

Easier said than done, but that is why you hire social by Shannon 🧿, and get results!

S by S offers a FREE consultation to understand your goals, objectives, and formulate a business plan to best serve you!

Social By Shannon 🧿Welcome to my FB page! I’m excited to share my knowledge, tips, and tricks with you to grow your busi...
02/03/2022

Social By Shannon 🧿

Welcome to my FB page! I’m excited to share my knowledge, tips, and tricks with you to grow your business!

Instagram: socialbyshannon_
E-mail: [email protected]
Website: socialbyshannon.com

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Chicago Riverwalk
Chicago, IL
60606

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