Northern Michigan Lifestyle

Northern Michigan Lifestyle NMLifestyle is a modern creative firm specializing in the creation of modern marketing assets.

04/12/2023

We're excited to announce openings on our summer client roster!

If you have a business, event or project that is in need of modern promotion, you can count on NMLifestyle to bring your story to life.

We are offering easy to understand content packages that have been carefully designed to service the needs of our clients, no matter their size or scale.

Check out our work and get in contact with us at www.nmlifestyle.com

04/12/2023

Client: Festival Of The Book

Feature: Festival Overview

We've been working with Harbor Springs Festival of the Book for years now. It has been an honor to watch this little book festival grow into what it is today!

04/12/2023

Client: Mitchell Graphics

Feature: Start a career

Mitchell Graphics is a staple in our Northern Michigan community, providing high quality marketing solutions to businesses far and wide. The team at Mitchell Graphics reached out to us with the hopes of creating a series of captivating videos that would help draw prospective industry professionals to them as an employer. We worked with management to design 3 recruitment videos that showcase the culture and camaraderie of the workplace.

04/12/2023

Client: Petoskey Brewing Company

Feature: Wanderlust IPA

Petoskey Brewing Company is constantly pushing their team to develop new and tasty brews, and we can tell you from experience that Wanderlust IPA is just that. For the release of this new beer the crew at PBC wanted to experiment with different types of storytelling and finally settled on a good humor approach.

04/12/2023

Client: 4 Front Credit Union

Feature: Common Good Bakery

Common Good Bakery is on a mission to provide the people of Northern Michigan with quality baked goods that are made with love and care. owner Jason Gollan stated during our shoot that he believes 'good, should be more common'. A sentiment that we believe wholeheartedly.

04/12/2023

Client: Michigan Economic Development Corporation.

Feature: True North Trout

Working with KOZ of True North Trout was a serious pleasure! Brian's deep seated love for chasing trout on the rivers of Northern Michigan have turned his passions into one of the areas most successful guiding services.

Spent an early morning watching Jason and his team at  honor the traditions of an amazing craft 🤙You can see the respect...
06/19/2019

Spent an early morning watching Jason and his team at honor the traditions of an amazing craft 🤙

You can see the respect with which CGBakery approaches serving the community.

Very cool ✌️

@ Common Good Bakery

Not a bad morning shooting at  for some 4Front Credit Union edits 👍Scott is super knowledgeable about brewing and the fe...
06/18/2019

Not a bad morning shooting at for some 4Front Credit Union edits 👍

Scott is super knowledgeable about brewing and the few beers I tasted were very good.

I suggest stopping in 🍻

@ Silver Spruce Brewing Company

06/11/2019

Throwback to that time we were lucky enough to be able to film the in Traverse City.

We’ve filmed our fair share of music over the past ten years, but Avett took the cake... energetic, loud and made a point to interact with the crowd the whole performance.

These opportunities are things that were given to us through friends. People in our lives that watched as we put in the time and displayed the commitment level to be trusted with gigs like this. Randall at made this chance, and many more like it, a reality for us 🤘

As we’ve navigated the waters of life as Content Creators, the tide has pulled us away from filming things we’re passionate about. A constant compromise between the all mighty dollar & doing things we love.

We’ve been shedding some of the weight that’s associated with the dreams and aspirations of growing a large business... and it feels amazing👍

Fun to take a trip down memory lane.

06/09/2019

Epic week on Beaver Island 🌴🌴

Is it hard to believe that what you’re looking at is actually in the middle of Lake Michigan?

Yup... 32 miles offshore from the harbor town of Charlevoix is Beaver Island, a Great Lakes treasure and one of our favorite places on earth 🤘

06/05/2019

Dang...

What an epic night on Beaver Island 🤘

Our Big Agnes is calling us to bed. Good night!

This edit is going to be so much fun to make 👍I’ve realized in the last year that the small amount of success we’ve had ...
06/01/2019

This edit is going to be so much fun to make 👍

I’ve realized in the last year that the small amount of success we’ve had as a content creation business spawned from doing what we love and document it.

Literally every account we’ve had has come from just being us.

From here on out I’m going back to my roots. Adventuring, exploring and documenting the things that I love to do.

Oh My Goodness!!!It’s almost Summer in our favorite place in Michigan, Charlevoix 🙌                             @ Charle...
05/30/2019

Oh My Goodness!!!

It’s almost Summer in our favorite place in Michigan, Charlevoix 🙌

@ Charlevoix, Michigan

05/24/2019

Well... this is it!

This was the last 36 miles of our journey, ending right where we began, Concord Academy of Petoskey. 1,000+ miles later.

Here’s the truth. We left that morning excited to finish the tour. I knew the school had something planned for our arrival, but had no idea the extent to which they would go.

As we pedaled up the driveway to the school we began to hear music, live music at that. As we rounded the corner we saw the principal with a megaphone, waving and cheering. As we came towards the main entrance we realized there were a TON of kids, mostly the whole school, outside with hand painted signs... things got real right then.

The staff at Concord Academy of Petoskey have done miraculous things for my family, things that have changed the course of my family’s life. We were doing this tour to bring awareness to the school and raise funds to show our appreciation for that... I never expected to have them just continue to give selflessly.

Upon heading in to the school after our reception, my wife bee pointed out that the entire main hallway was plastered in posters made by the students to support our efforts.

This is community!

Was it worth it? Yes.
Would I do it again? Yes.
Do I hope you enjoyed watching the journey? Yes.

05/20/2019

Our time in Michigan's Keweenaw Peninsula was winding down.

Most of our people from Shaggy's Copper Country Skis were heading home, but we still had a few days left to explore.

Murphy gets gnarly, pow do***ng down Little Boho and we take our annual trip to Copper Harbor, Michigan to stack some drone shots.

The following morning we broke down the tent, cleaned pu the site and headed for home... or so we thought. The weather had gotten so bad that MDOT closed down M28 and the Mackinac Bridge, stranding us in Marquette, Michigan for another night.

We woke up the next morning to sunshine and a straight shot home :)

05/10/2019

This... this right here is my jam🤘

City lights shining. Legs pumping.
Breathe deep. Watch for traffic. ENJOY 👊

Nothing better than night riding in the Windy City.

05/02/2019

Want to get closer to your friends?
Find time to talk.

We pedaled 8+ hours nearly everyday of our tour. It was awesome to have an opportunity to chat that much, share stories and ultimately suffer through the day together.

I was sad to see Cal leave, but excited to reach another state. We were lucky to have him on the trip this long🤘

Friends, they make everything more enjoyable👍We were really lucky to have our friend Cal Hughes ride a portion of our to...
04/17/2019

Friends, they make everything more enjoyable👍

We were really lucky to have our friend Cal Hughes ride a portion of our tour around Lake Michigan.

04/15/2019

This would be the last time we cycled through familiar areas for the next 1,000 miles.

It was exciting to know that from here on out we would be on our own.

And don’t trust Siri for bike routes....

04/10/2019

This is one of my favorite edits that we’ve ever made.

is dedicated to fitness, her passion bleeds through in each image.

Master of the craft 👊
04/09/2019

Master of the craft 👊


Did you know that we rode our bikes around the Great Lake Michigan two years ago?That’s right, 1,100 miles of pedal powe...
04/04/2019

Did you know that we rode our bikes around the Great Lake Michigan two years ago?

That’s right, 1,100 miles of pedal power to benefit Concord Academy of Petoskey.
Some of the best times we’ve had on bikes were on this trip.

Planning another tour for this summer 🤘

04/03/2019

I love riding bikes around Detroit🤘 The best way to take things in 😎

We shot this small sequence of clips for a project that never came to be. Fun to revisit it.

So cool things with your friends 👊Who else is making epic plans for Summer?
03/30/2019

So cool things with your friends 👊

Who else is making epic plans for Summer?

03/28/2019

Our trip to Michigan's Keweenaw Peninsula was off to an amazing start and we'd had a hell of time over the first 4 days, but the Shaggy's Copper Country Skis Team was here, and it was time to get to work.

For the next 3 days we chased the team around Mount Bohemia as they threw themselves off of everything.

Some pretty amazing skiing went down, and I'm not gonna lie, these guys and gals are amazing at what they do.

Norman Berge Seth Shuster Elly Pascoe Logan Stanley Jeff Thompson Darrin Bergman

03/24/2019

“Jake would have said there’s too many rules”... and you’re absolutely right 🤘


Party Gras Mardi Gras at  🤘
03/23/2019

Party Gras Mardi Gras at 🤘

03/21/2019

Summer is just around the corner and we can’t wait to get back to Beaver Island 🌴

is your bridge to an amazing place 🤘

03/19/2019

Yehhhwww!!!

Killer images coming out for Visit Charlevoix

Tiny Charlevoix 🤘
03/19/2019

Tiny Charlevoix 🤘


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911 Sherman Street
Charlevoix, MI
49720

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