Hannon Haus

HAUS is where the heart is. Full service social media management + content creation.

07/31/2024

Can we all just take a moment to appreciate the social media team??? They are working OVERDRIVE and the content is 🤌🏼🤌🏼🤌🏼

Decided to take some time to put a little list together of some of my favorite content creators // people on social media right now! 💖📱 From financial advice, to beauty, to local influencers here in Charleston, there’s something here to inspire + pique *everyone’s* interest. Some of them have helped inspire my own content or are just a blast to watch ( anyone??).

Tag your favorite creators below and spread the love!! 🫶🏼✨

FOOD:

BEAUTY:

SOCIALsocial

alacarte

CHARLESTON

FITNESS

CELEBS + INFLUENCERS

OTHER HONORABLE MENTIONS

07/11/2024

If you’re a small business owner who *wants* to also be a content creator, raise your hand 🙋🏻‍♀️

There may be a few of you out there! But for the majority of small business owners, social media marketing is just not their forté - and that’s OKAY. You weren’t born knowing how to video edit, create memes on the fly, interpret metrics, understand algorithms… I could go on.

As business owners - we’re scrappy! But when you think of the MILLION things your business needs to run effectively, resource management should be top of mind. And if outsourcing some things like social media management allows you to focus on your clients, your team, your brand mission + overall business operations - AND you’re growing your brand awareness in the meantime?

It’s a no-brainer.

Want to learn more? Send me a DM or visit the website to get started! ⚡️📱

06/13/2024

SWIPE 👉🏼 for our thoughts on why we believe outsourcing your social media management is a smart business move. ✨

From the time commitment to cost to employee burnout, there are so many reasons why working with a social media manager / agency can be beneficial. Your gen z staff member with a TikTok account doesn’t count as a “social media expert” (said with love 🥲).

Thoughts? Let’s chat in the comments! ⚡️📱

06/06/2024

📢 TREND REPORT 📢

Just a few things I’m noticing after delivering monthly metrics reports for my clients —

⚡️ Engagement is skyrocketing for carousels. While my clients reels are still performing well, the numbers are trending way higher for carousels with infographics + value-packed content. BOTH are important for a well-rounded strategy but I found it interesting how much more carousels are being favored right now 🤔

⚡️ COMMUNITY is everything. Making your audience feel like they’re part of the club or in on a secret keeps them invested in your brand and coming back for more. Find your people + serve them well.

⚡️ Messaging and providing value is always important (SMMs won’t shut up about it 😍) but seeing big results for much of my clients educational content. You should be providing so much value that it feels like “wait, should I be giving this all away for free?” Positioning yourself as the expert is key in converting followers to paying customers.

What trends have you been seeing within your own content lately? If you’re not sure, let’s chat! My 1:1 coaching services are GREAT for getting you tuned in with your audience, strategy + measuring metrics so you can take your content to the next level too.

🔗 in bio for more!

05/17/2024

We’ll cheers to that 🥂🙌🏼✨

The first things my clients and I talk about when we start working together are

☝🏼 their goals on social media
and
✌🏼 HOW they measure success when it comes to their social media efforts

Is it better engagement with their content? Is it more people in their store? Is it increasing the number of inquiries they get via their website per month?

We take these goals and implement a strategy accordingly, then revisit each month to see if we’re hitting our mark or need to readjust. ⚡️

At HH, it’s all about making your social media work FOR you and your business, increasing your brand awareness, building trust with your audience, and converting them to paying customers. MY goal is to get you the *best* return on your investment - because that’s what social media marketing + management is:

Increased attraction to your brand, less time worrying about what’s trending or what to post, more time spent IN your business doing the things that matter most, and ultimately a more successful brand.

Let’s chat about how we can get you to the next level. Fill out the contact form on our website to get started! 📱💖🔗

04/17/2024

Just because one person does social media one way, doesn’t mean that’s the way for you.

📌 SAVE this post for when you need to come back to it!

Strategizing for YOUR brand should be specific. This space can get *noisy* and it’s overwhelming when you’re trying to connect with your ideal audience.

Trust in your expertise! Here’s what I mean:

As a social media manager - trust that you have the skill and ability to execute a good plan for your clients. What another SMM is doing for their client isn’t BETTER or the only way. If their content starts to cloud your own creativity, the mute button is your friend.

Same goes for business owners running their own socials! Jumping on a trend isn’t always foolproof, and copying someone else’s content is never a good idea. What sets YOUR brand apart? Why is YOUR story needed? Who need to hear what YOU have to say? Speak to that.

Join the community!! Follow along here + sign up for our newsletter by visiting the website 🫶🏼

04/05/2024

I’m feeling a little spicy this Friday 🌶️📣

Now before you start sending out a bunch of WILD content, let’s talk about it. 👉🏼

✨ Perfectionism is an illness, and I say this with love (because I have it too 😅). But if you’re stressing over things being exactly perfect 100% of the time, ONE that’s exhausting and two you’re missing out on essential progress for your brand awareness. While you’re not posting consistently because nothing is “good enough”, your audience is forgetting about you.

✨ By worrying about whether or not you’ll “scare off” certain groups of people with your content, you’re actually failing to align yourself with YOUR people. If it’s not something wildly offensive or insanely off-brand - you’ll be fine. You can’t please everyone.

✨ Social media, while a great marketing tool of course, was created originally for community and to be fun. When things become so insanely overproduced, we lose the message sometimes. It can become contrived / unattainable and perfectionism wins once again. When your audience sees you having fun - they can relax and have fun too. They can more easily interact with your brand, they know there’s a human on the other end.

Sometimes it’s not black and white. Perfect vs non-perfect. Sometimes it’s about having fun. Sometimes it’s about being vulnerable. Sometimes you just have to say f*ck it and hit post.

Thoughts? Share them below! ⬇️

03/27/2024

Confused? 🤔

Let me explain:

In the world of social media, trends come and go in the blink of an eye. It’s important to be able to decipher what trends your brand should hop on and what ones to let pass you by. Just because something is trending DOESN’T mean it’s the best thing for your business or that your audience will understand. You’ve got to be able to read the room 👀

With that being said, being part of the conversation and “in-the-know” of course helps you stay relevant in this ever-changing landscape, and when you’re focused on the many other hats you’re wearing as a business owner, keeping up with social media trends can be exhausting!

We’re here to navigate the waters for you. We forecast the trends, match them to your brand + audience demographics, and create killer content that will keep your community wanting more.

If you’re ready to remove the guess work + elevate your social media presence, visit the website to learn more and set up your free discovery call today 📱💖

03/26/2024

🤫🤫🤫🤫🤫

Let me set the scene:

You start the day with your neatly organized to-do list + the best intentions of posting some beautiful content to your social platforms.

By 9am you’re dealing with a staff callout.

By 11am you’re sending out those overdue proposals.

At 2pm you’re wrapping up a client meeting and heading right into another.

And by 4pm it’s time for school pickup or you’re headed home to spend the evening with your family.

And that beautiful post you had planned on creating never went out.

So you throw something together last minute that lacks intention, misses your ideal audience and falls flat. Or maybe you just say “forget it, I’ll do it tomorrow.”

Rinse + repeat.

And then a week (or a month 🥲) goes by and your feed looks like a ghost town.

We get it. When it comes to running your business you’ve got a MILLION and one things swirling around your head, and you’re focused on providing an incredible service for your clients. Your business needs you!

With HH’s full-service social media management, you’ll have peace of mind that your brand is well represented + growing organically within this ever-changing digital space. We’re here to help quiet your mind, one post at a time 📱✨

Head to the website + fill out our contact form to get started! We can’t wait to connect 💖

www.hannonhaus.com

03/25/2024

“After just a few back and forth edits / conversations with Molly about the initial batch of posts she had drafted, I was surprised how on-brand everything sounded. After a few short weeks, I legitimately would read the posts wondering if I hadn’t written them myself... it was like she was inside my brain.

The investment I’ve made in my social accounts with Hannon Haus pays for itself. I have thriving communities for both businesses that are genuine and have proven ROI. I get leads that purchase from both accounts, and most importantly, loyal audiences that are tied to my mission and values without having to do any of the heavy lifting on my own.

For anyone out there considering hiring HH for your social, do it. Take your energy and brain space back, while building a stronger and more loyal community for your brand.” -Natalie S.

Natalie has been a loyal client for years now, and I’ve been honored to grow with BOTH of her businesses 💖 I love getting to put myself in the shoes of your community members / potential clients and strategize how to foster that connection. Your audience *needs* to know what sets you apart, and I’m here to grow that brand awareness + make sure you’re not leaving money on the table.

The HH roster currently has room for just a couple more clients — visit the website and fill out our contact form today to book your free discovery call! 📱🫶🏼

03/19/2024

Let’s break this down 👇🏼

First, let me start by saying realistic expectations are important here. If your only goal with social media is to go viral or *immediately* start blowing your sales goals out of the water, we need to talk about the bigger picture.

Social media is one piece of your overall digital marketing strategy (along with email marketing, lead magnets, your website / SEO, etc) — but it’s essential in bringing awareness to your brand, building trust with your community, and highlighting the ways you can make your followers lives BETTER.

A streamlined strategy doing all of the above and showing up with 🤌🏼intention🤌🏼 on social media will attract the right clients // customers who align with your brand and are ready to spend the $ with you. Plus the TIME you’ll get back doing the things you love about being a business owner is invaluable in itself.

Head to the website to learn more about how HH can elevate your social media presence 📱⚡️

hannonhaus.com

03/16/2024

WE’RE LIVE TEAM 📱💖⚡️

✨ aaaand we have a launch sale so keep reading ✨

HANNONHAUS.COM is up and running 🙌🏼🙌🏼🙌🏼🙌🏼 this has been a *true* labor of love and I’m so so proud of it. Learn about HH services, philosophy, success stories + more at the link in our bio!

LAUNCH SALE: to celebrate the launch of our website, we’ll be offering all new clients that book between now and April 1st a FREE Canva account setup with your brand kit + five free Instagram Stories templates for you to plug + play with 📲

Send your inquiries through the contact form on the website 🫶🏼 We can’t wait to connect!!

www.hannonhaus.com

03/12/2024

“I am a control freak - what business owner isn’t?! This is my public persona and I had to let someone else shape that for me. After talking with Molly and seeing what she was capable of, I had nothing to worry about. She honored my brand values and voice authentically.“ -Keri K.

I have been extremely lucky to have several incredible clients trust me with their feeds over the past 5 years - some I’ve been working with since 2019! I know how difficult it can be to hand over your brand and the way it’s represented online, but testimonials like this 👆🏼 make a girl feel GOOD.

I pride myself on putting a lot of thought + care into your social media feeds. It’s about more than just a trending reel or a few tips here and there. It’s about the story you want to tell and the people who need to hear it.

And YES I’m claiming the title of your new social media bestie!! Thanks Keri 🫶🏼

Website launch is coming later this week friends!! But new company email is OPEN for inquiries - send yours to [email protected] 💌

03/08/2024

Women couldn’t own businesses until 1988.

1988! Just a few decades ago, Hannon Haus wouldn’t be a reality. I can’t imagine not having this opportunity, when I most needed it. To create a life I’m proud of, for myself and my future family. It’s hard to imagine my mother’s generation didn’t have the same access + opportunities. I’m so lucky to come from a family and have a circle of the strongest women imaginable.

This space will always be a place to recognize the achievements of women - their successes, the businesses they’ve built from ground zero, all the hard s**t they had to figure out along the way. I’m honored to represent so many female-owned and led businesses here in your feeds 💖

So happy to all!! Keep fighting that good fight 💪🏼👯

03/06/2024

Do you struggle with creating scroll-stopping content? Or thoughtful captions that are both educating and *converting* your audience? Maybe you just simply don’t have the TIME (because you’re busy managing a team, thinking about taxes, servicing your own clients) to commit to a social media strategy? 📱🙌🏼💖💻

Whether you need full-service social media management, some pointers / guidance tailored specifically to your brand and how you should be showing up on social, or someone to pop over to your biz to build you a content bank - we can help! 🤝🏼

DM us today for more info (as our new company email is under construction!) and to set up your free discovery call ☎️

03/05/2024

Been poring over these photos for dayyyys 🫠🫠🫠

And it’s the perfect opportunity to talk about branding. Because while most social media managers / strategists work very closely with brand studios / photographers, brand work is a COMPLETELY separate service. It’s something I would absolutely recommend doing to invest in your business, because similarly to NOT having a social media strategy, NOT having a brand strategy is losing you money. 💸🤷🏻‍♀️

With a well-defined brand, your work / products are easily recognizable and your audience is able to build that trust we mentioned in our last post. 👀

NSP Studio Embolden Nina Piccini are geniuses. Their home base is in Rochester, NY but they will soon be taking clients here in Charleston too! So excited to continue teaming up with these ladies 🚀💖

Finishing touches are going on the website, but DMs and email are open in the meantime! 💌 Know someone who may be in need of social media management // content creation services? Share this post with them!

03/04/2024

We said what we said 📢👀

The way people are interacting with brands in 2024 is *so different* than it was even a few years ago. How many of your favorite small businesses, restaurants, stores, musicians (you name it) do you follow on social media? You’ve built trust with them over the months and years because they consistently and intentionally show up on your feeds, educating + nurturing you as a consumer. And their bank accounts are feeling that! 💰

Stop leaving money on the table, or wondering when new clients / customers are going to magically appear in your store or inquiries. DM us to set up your free discovery call today! 🫶🏼

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Website

http://hannonhaus.com/

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Videos

When the caption buildout starts feeling like i should treat myself to a pair of Manolos ❤️‍🔥👠 Who else is rewatching SATC?? Forever my comfort show 👩🏻‍💻

Your story is the one thing the algorithm CAN’T take away from you. 💌 No matter what is going on in the social media world — your story will always be relevant + needed when it comes to marketing your brand. Your community wants to hear from you! They want to know how you started and why you’re here today. Whenever the goal posts have shifted, this is always what I come back to, and what has always performed well for my clients. Its easier to root for someone when you know their story ✨ Make sure you’re following @hannonhaus for social media tips + inspo!

Here’s a hard truth: Over the past 5 years of managing 20+ social media accounts, despite algorithm changes, new platforms, expert advice // best practices, etc - one thing that has ALWAYS performed well for ALL of my clients across the board: ✨ SHOWING UP in your content. ✨ In most cases, audiences respond to content with YOU and your face in it better than anything else. People need connection. They want to know who they’re buying from, what their story is, if their values align with yours. And I *get it* - showing up in front of the camera or talking about yourself can be really difficult. Some business owners find it hard to center themselves within their brand. But for small, service-based businesses especially, you are doing a disservice to your community AND your business (💸) by not showing up. So I’m challenging you this month to get out there! Don’t overthink it - just share. Let people in 🫶🏼 and if you’re still having a tough time, let me know!! HH is happy to gas you + your biz up alllll day long through our social media services.📱⛽️ Website + DMs are always open 💌

🤫🤫🤫🤫🤫 Let me set the scene: You start the day with your neatly organized to-do list + the best intentions of posting some beautiful content to your social platforms. By 9am you’re dealing with a staff callout. By 11am you’re sending out those overdue proposals. At 2pm you’re wrapping up a client meeting and heading right into another. And by 4pm it’s time for school pickup or you’re headed home to spend the evening with your family. And that beautiful post you had planned on creating never went out. So you throw something together last minute that lacks intention, misses your ideal audience and falls flat. Or maybe you just say “forget it, I’ll do it tomorrow.” Rinse + repeat. And then a week (or a month 🥲) goes by and your feed looks like a ghost town. We get it. When it comes to running your business you’ve got a MILLION and one things swirling around your head, and you’re focused on providing an incredible service for your clients. Your business needs you! With HH’s full-service social media management, you’ll have peace of mind that your brand is well represented + growing organically within this ever-changing digital space. We’re here to help quiet your mind, one post at a time 📱✨ Head to the website + fill out our contact form to get started! We can’t wait to connect 💖 www.hannonhaus.com

Let’s break this down 👇🏼 First, let me start by saying realistic expectations are important here. If your only goal with social media is to go viral or *immediately* start blowing your sales goals out of the water, we need to talk about the bigger picture. Social media is one piece of your overall digital marketing strategy (along with email marketing, lead magnets, your website / SEO, etc) — but it’s essential in bringing awareness to your brand, building trust with your community, and highlighting the ways you can make your followers lives BETTER. A streamlined strategy doing all of the above and showing up with 🤌🏼intention🤌🏼 on social media will attract the right clients // customers who align with your brand and are ready to spend the $ with you. Plus the TIME you’ll get back doing the things you love about being a business owner is invaluable in itself. Head to the website to learn more about how HH can elevate your social media presence 📱⚡️ hannonhaus.com

WE’RE LIVE TEAM 📱💖⚡️ ✨ aaaand we have a launch sale so keep reading ✨ HANNONHAUS.COM is up and running 🙌🏼🙌🏼🙌🏼🙌🏼 this has been a *true* labor of love and I’m so so proud of it. Learn about HH services, philosophy, success stories + more at the link in our bio! LAUNCH SALE: to celebrate the launch of our website, we’ll be offering all new clients that book between now and April 1st a FREE Canva account setup with your brand kit + five free Instagram Stories templates for you to plug + play with 📲 Send your inquiries through the contact form on the website 🫶🏼 We can’t wait to connect!! www.hannonhaus.com

“I am a control freak - what business owner isn’t?! This is my public persona and I had to let someone else shape that for me. After talking with Molly and seeing what she was capable of, I had nothing to worry about. She honored my brand values and voice authentically.“ -Keri K. I have been extremely lucky to have several incredible clients trust me with their feeds over the past 5 years - some I’ve been working with since 2019! I know how difficult it can be to hand over your brand and the way it’s represented online, but testimonials like this 👆🏼 make a girl feel GOOD. I pride myself on putting a lot of thought + care into your social media feeds. It’s about more than just a trending reel or a few tips here and there. It’s about the story you want to tell and the people who need to hear it. And YES I’m claiming the title of your new social media bestie!! Thanks Keri 🫶🏼 Website launch is coming later this week friends!! But new company email is OPEN for inquiries - send yours to [email protected] 💌

Women couldn’t own businesses until 1988. 1988! Just a few decades ago, Hannon Haus wouldn’t be a reality. I can’t imagine not having this opportunity, when I most needed it. To create a life I’m proud of, for myself and my future family. It’s hard to imagine my mother’s generation didn’t have the same access + opportunities. I’m so lucky to come from a family and have a circle of the strongest women imaginable. This space will always be a place to recognize the achievements of women - their successes, the businesses they’ve built from ground zero, all the hard sh*t they had to figure out along the way. I’m honored to represent so many female-owned and led businesses here in your feeds 💖 So happy #InternationalWomensDay to all!! Keep fighting that good fight 💪🏼👯

Been poring over these photos for dayyyys 🫠🫠🫠 And it’s the perfect opportunity to talk about branding. Because while most social media managers / strategists work very closely with brand studios / photographers, brand work is a COMPLETELY separate service. It’s something I would absolutely recommend doing to invest in your business, because similarly to NOT having a social media strategy, NOT having a brand strategy is losing you money. 💸🤷🏻‍♀️ With a well-defined brand, your work / products are easily recognizable and your audience is able to build that trust we mentioned in our last post. 👀 NSP Studio Embolden Nina Piccini are geniuses. Their home base is in Rochester, NY but they will soon be taking clients here in Charleston too! So excited to continue teaming up with these ladies 🚀💖 Finishing touches are going on the website, but DMs and email are open in the meantime! 💌 Know someone who may be in need of social media management // content creation services? Share this post with them!