03/22/2022
A question for business owners looking to attract more business this year. Have you ever spent money on advertising and not gotten the return on your investment that you had hoped for?
Customers these days are being bombarded by advertising messages from every direction. The latest studies are showing that the average consumer is exposed to over 3100 advertising messages in a single day from internet, billboard, radio, television, etc.
With that knowledge, ask your self this question; how many advertisements can you remember from just yesterday? If you are like most people the answer is not many. Our brains are designed to simply block out unneeded stimuli.
That being said, how can you get your customers to remember you and not simply mentally block out your advertising as unneeded noise?
A study done by the Journal of advertising might have one answer to this question.
Have you ever heard a song on the radio and found your self humming that same tune all day long? It seems to get stuck in your head like glue. This is very common to everyone. We can all easily remember the lyrics to our favorite songs even if it has been years since we heard them last.
Top national advertisers, who spend a significant amount of money on research to fully discover what works and what doesn’t in getting their advertisements to be remembered use the power of music to keep their message stored in the minds of their customers.
They know that an effective musical jingle can be remembered much easier than a simple spoken commercial. Names, phone numbers and website addresses are much easier to remember when they are put into a catchy melody.
In fact, according a study done by The Journal of Advertising, a customer will remember what was said in a commercial not 20% not 30% but up to 45% better when it used a musical jingle. This is a very significant increase!
If you are frustrated at not getting the effectiveness you need out of your advertising or would like to make your name and number remembered much better, use a proven method to get your customers to remember your name and number, a catchy musical advertising jingle.
My name is Michael Beardmore with theJINGLEcompany.com. Musical jingles are what we do. We have some of the best singers, musicians and producers available to create a custom jingle that will stay in your customers minds. Some of our talent has worked with such artists as Glen Frey, Donna Summers, Brittney Spears, Sister Sledge and more.
Give me a call or text at 480-600-9604 or shoot me an email at [email protected] . I am happy to discuss with you how to get a custom music jingle for your business.
Michael Beardmore
The Jingle Company
480-600-9604
[email protected]
Www.theJINGLEcompany.com
Advertising...it's a jingle out there!
Michael Beardmore
The Jingle Company
480-600-9604
[email protected]
Www.theJINGLEcompany.com
Advertising...it's a jingle out there!
Get a song your customers will sing along Listen Get custom demo Testimonials “We saw immediate results with our jingle via radio advertising”Papio Fun Park More frequently asked Q – Can I use the jingle in all mediums?A – Yes, broadcast, internet, phone system, video, live, etc. More benefi...