SAAP, world renowned Thai food. James Beard winner. Steve & Rung Morgan. @randolphvibe
Dark chocolate covered rice cakes. Not as bad as it sounds.
So this happened….we won a 2024 Telly Award.
“The Telly Awards are the premier award honoring short form video and television in America.
Established in 1979, with over 13,000 entries globally in 2024, the awards are significant as they recognize excellence in video and television across all screens.”
We won for the broadcast television commercial that I had the highest hopes for - but didn’t turn out quite as good as I had it in mind.
I think it won because of an incredibly courageous bank president. A small town billion dollar bank whose customers are made up of thousands and thousands of people, mainly from small towns, many elderly. The bank felt like they were out of tools to prevent them from being scammed online and on the phone, so they wanted to go public. But not in the typical heavy handed way.
I wrote a script to try to break through and disrupt all the ‘be safe’ messages that they felt weren’t getting through.
I asked her to be alone in the largest building I could find. Talk right into the camera.
To reach in to peoples living rooms and kitchens. Many also alone.
Here’s a few seconds.
Kathy also recently went on to be ‘VBA Woman of the Year. Some of our crew who made it possible. @mylittlesurfergirl First AD, @zootvgrrl33, DP, @timthejoy on set audio and post mastering.
I moved to Vermont 20 years ago. During that time my bank has changed or been sold 4 times.
I had never heard of this bank - Vermont Community Bank. I live in the largest city in the state and their offices are mainly in the smaller, more rural communities.
Now a few years later it turns out:
A. They are Vermonts oldest bank
B. They became a client.
C. They are a billion dollar bank
D. They are the commercial bank to thousands of Vermont companies, big and small.
We recently completed a state wide tour of some of their commercial clients for their newest broadcast and online media campaign “Hard Work’.
Having trouble shooting in low light on your phone?
Red sky in morning, sailors take warning’ 6:40am. Highway to hockey. In 5 minutes it was gone. Going to get interesting tonight.