Estrella Media

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Burbank, CA
Estrella Media

Estrella Media, Inc., is a leading vertically integrated, multi-platform, Spanish-language media company operating across all of the top U.S. Hispanic markets.

05/03/2023

Today, Estrella Media hosted and presented a panel discussion, “The Hispanic Digital Opportunity: Estrella Media’s Solution,” at the 2023 IAB NewFronts in New York. The in-person presentation was a dive into the digital Hispanic fans Estrella Media has built with its four FAST channels, as well as audience insights from Jacqueline Hernandez and how content performs in Mexico from Emilio Aliaga. For those that missed it, the presentation will be available after our virtual UpFront presentation at EstrellaMedia.com on May 9.

Sharing a photo from the panel:
Photo from Left to Right: René Santaella, Chief Digital and Streaming Officer, Estrella Media; Emilio Aliaga, Chief Digital Officer, TV Azteca; Jacqueline Hernández (She. Her. Ella.) Hernández, CEO & Co-Founder, New Majority Ready; and Steve Mandala, Chief Revenue and Local Media Officer, Estrella Media.

05/10/2022

When you do the work and tell your story, people listen. Thank you Adweek and A.J. K. for seeing the vision we have. It's working. We are transforming content. #

https://www.adweek.com/convergent-tv/how-estrella-media-partnership-with-tv-azteca-increases-its-value-to-advertisers/

The company made the case that its brand is on the rise in its upfront presentation.

05/10/2022

Last Thursday we presented our 2022 IAB NewFront with Estrella's Steve Mandala, René Santaella, and Brian Fisher sharing our digital success with the and world. This story says it all - in a little over a year, we are a player in the Spanish language streaming content space!

https://www.adweek.com/convergent-tv/estrella-canela-nuestra-tv-newfronts/

'For every marketer seeking growth, the Hispanic consumer is the right place to be.'

05/04/2022

We are very proud to unveil the new brand image of the legendary Que Buena Los Angeles and Que Buena Inland Empire/ Riverside with our new campaign Somos LA which highlights legends and the new leaders in the genre of Regional Mexican music. Somos Latinos. Somos Que Buena. Somos LA

“Nos arriesgamos, plantamos nuevas raíces y sin perder nuestra esencia, evolucionamos. Somos Latinos.”

“We took the risk. We planted new roots, never forgetting who we are or where we started. We grow and achieve. We are latinos.”

04/28/2022

Estrella Media names leading U.S. and Mexico news executive Carlos Díaz Warns as senior vice president of news.

Estrella Media, a leading Spanish language multi-platform media content company, has announced that Carlos Díaz Warns has been appointed Senior Vice P

04/27/2022

We are very happy to announce that legendary radio programmer and judge on EstrellaTV’s Tengo Talento Mucho Talento, Pepe Garza, has been named head of content development and A&R for music division and executive producer for digital audio.

Estrella Media, a leading Spanish language multi-platform media content company, has tapped longtime radio programmer and television personality Pepe

04/19/2022

We are excited to announce our groundbreaking content and programming partnership with TV Azteca. Estrella is growing. This morning's announcement speaks to our investment in content and programming for linear and digital, and building new relationships with partners like TV Azteca that benefits our audience and community. We are stronger together and are excited about transforming Spanish language media.

https://variety.com/2022/tv/news/estrellatv-tv-azteca-partnership-1235235193/

U.S.-based Spanish lingo programmer Estrella Media has sealed a two-year deal with Mexico-based broadcasting powerhouse TV Azteca to jointly create, produce and air new series on both sides of the …

08/05/2021

Estrella News premieres on amazon news app - First Spanish language news network to launch on Amazon Fire TV devices.

08/03/2021

Estrella Media le da la bienvenida a Palmira Pérez, la prestigiada periodista ganadora del reconocimiento EMMY®, actualmente radicada en Los Angeles.

06/02/2021

Thank you to our friends at El Aviso Magazine for this week's cover story on Angélica Vale and her new dating game show La Máscara del Amor on EstrellaTV.

05/12/2021

Gracias a The Daily Television por compartir las novedades de ESTRELLA TV https://www.thedailytelevision.com/articulo/mas/eventos/fuerte-impronta-digital-en-upfront-y-en-iab-newfronts-de-estrella-media

El grupo de medios multiplataforma estadounidense desveló al mercado varias iniciativas de singular relevancia.

05/11/2021

Estrella Media in the news via MediaVillage Simon Applebaum

https://www.mediavillage.com/article/estrella-media-takes-a-new-approach-to-virtual-upfront-events/

Estrella Media returned to the Upfront scene last Thursday as a multi-channel, multi-platform entity, with its Estrella TV mothership dipping into weekly scripted territory.

05/10/2021

EstrellaTV and its recent announcement regarding Master Chef Latino for its 2022 programming slate in La Opinion.

https://laopinion.com/2021/05/07/estrella-tv-le-quita-masterchef-a-telemundo-y-lo-confirma-en-su-upfront-2021-2022/

Llegan grandes sorpresas a Estrella TV para su nueva temporada y una de ellas es la competencia culinaria de 'MasterChef Latino' que hace unos años había estado en Telemundo

05/06/2021

Estrella Media in the news via Adweek

https://www.adweek.com/convergent-tv/spanish-language-estrella-medias-rebirth-is-driven-by-streaming-news/

The media company is relying on quicker news flashes, younger anchors and more hashtagging.

05/05/2021

Feliz Cinco de Mayo! Today, Estrella Media unveils platform announcements, 2022 Development slate as part of IAB NewFronts. Announcements include new live streaming TV partnerships and new programming announcements that include the May Premiere of "La Máscara del Amor" (The Mask of Love) starring Angelica Vale, S3 of the popular late-night show, “Tu-Night con Omar Chaparro” and many more surprises in the company’s development slate for 2022. Presentation will be available today at 12PM PT/ 3PM ET on www.estrellamedia.com

05/03/2021

Exciting week at Estrella Media as we participate for the first time as a content sponsor at this year’s IAB virtual event this Wednesday, May 5th and we host our virtual Upfront Experience on May 6th. Major digital streaming announcements and new and returning programming slate for 2021/2022!

04/29/2021

Estrella Media is proud to support the work of CORE and their "It's Time LA" COVID-19 vaccination campaign. It is time to come together to protect our families and our communities, because we are stronger when we are safer, Los Angeles! To learn more about the COVID-19 vaccine and access multilingual resources, visit 👉https://bit.ly/32XaA1L . Do your research, get informed, and be empowered. . Claudia Santa Cruz

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04/14/2021

Estrella Media and Los Angeles Football Club in the news via OurSports Central
https://www.oursportscentral.com/services/releases/lafc-estrella-media-announce-renewal-and-expansion-of-spanish-language-broadcast-tv-partnership/n-5680904

The Los Angeles Football Club (LAFC) announced today that Estrella Media will continue to be the Club's Official Spanish-language Broadcast TV Partner for the 2021 season in the Greater Los Angeles market.

Address

1845 Empire Avenue
Burbank, CA
91504

Website

http://www.estrellamedia.com/

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Somos LA

We are very proud to unveil the new brand image of the legendary Que Buena Los Angeles and Que Buena Inland Empire/ Riverside with our new campaign Somos LA which highlights legends and the new leaders in the genre of Regional Mexican music. Somos Latinos. Somos Que Buena. Somos LA “Nos arriesgamos, plantamos nuevas raíces y sin perder nuestra esencia, evolucionamos. Somos Latinos.” “We took the risk. We planted new roots, never forgetting who we are or where we started. We grow and achieve. We are latinos.” #QueBuena #QueBuenaLA #SomosLA #SomosQuebuena #Somostradicion #brand #music

Estrella Media

LBI Media- Texas Radiothons

La Raza radio station in Houston doing #TeamLBI proud with their 2-day radiothon. This is the third year we raise funds for Children's Miracle Network Hospitals. In last two years we have raised close to $1 Million! Meet DJ El Toro and Hugo Garza of Children's Miracle Network. This is community involvement in action.

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Estrella Media, Inc., is a leading vertically integrated, multi-platform, Spanish-language media company operating in the U.S.

Producing over 2,500 hours annually of original TV programming at the Empire Burbank Television Studios, the company is one of the largest U.S. producers of Spanish-language TV content. The company's Estrella TV Network is distributed through owned and operated TV stations, TV network affiliates and related digital media properties. The Estrella TV programming catalog, consisting of over 7,500 hours of original Spanish-language television programming, is one of the largest libraries of content produced in the U.S. for the U.S. Hispanic marketplace.

Additionally, Estrella Media is one of the most prolific developers and producers of Spanish-language radio talent and programming. The company's Don Cheto Radio Network features one of the nation's most popular radio talents and its highly-rated radio programming formats are distributed through owned and operated radio stations, affiliated stations and related digital media properties.