ARwall

09/06/2024

Our 9th Annual Open House is a success and wrap, thanks everyone who came out! Video coming soon!

08/28/2024

Ball State Department of Media posts their first test shoot of their new XR stage, built by ARwall and Absen !

06/03/2024

ARwall launches Glowcraft Films to develop and produce original content - CGW explores how leading-edge graphics techniques, including the 3D modeling, animation and visualization are used in such applications as CAD/CAM/CAE, architecture, scientific visualization, special effects, digital video, fi...

05/21/2024

Are you a filmmaker with a dream project that requires a lot of effects? We've invented a new kind of filmmaking that is specifically for you, combining In-Camera XR virtual production and cutting-edge generative AI.

ARFX, the award-winning XR/AI filmmaking suite, is going into open beta in June after winning Product of the Year at NAB Show. To learn more and get first access, sign up here:
https://arwall.co/blogs/news/beta-signup-open-now-arfx-product-of-the-year-winner-for-in-camera-xr-virtual-production

Our vision at ARwall is creating toolsets specifically for writers, directors, and editors; no coding, no 3D design, no technical expertise. Our patents have driven filmmaking innovation for 8 years, including work for Disney, WB, HBO, Netflix, NBCUniversal, LucasFilm; as well as supporting indie filmmakers, student filmmakers, and fan films in achieving their vision.

Dive into the future of filmmaking with our ARFX App Open Beta for Windows10/11 PC users beginning June 2024! Beta Signup Page: https://arwall.co/pages/arfx-app Fresh from our recent PRODUCT OF THE YEAR win at NAB SHOW 2024, we are thrilled to offer exclusive early access to interested open beta tes...

05/13/2024

This is the first product we've made where the most common response is "Just take my money." Attention: , , , and video hobbyists. First access to the new NAB Show Product of the Year winner, ARFX app by ARwall (for Windows 10/11 PCs) will go to open beta testers beginning in June. Want to get your hands on the first indie In-Camera XR virtual production suite? All you need is a PC, 4KTV, and smartphone. Fill the sign up form out, the page also includes videos and graphics to learn more about the product and upcoming AI features.

Dive into the future of filmmaking with our ARFX App Open Beta for Windows10/11 PC users beginning June 2024! Beta Signup Page: https://arwall.co/pages/arfx-app Fresh from our recent PRODUCT OF THE YEAR win at NAB SHOW 2024, we are thrilled to offer exclusive early access to interested open beta tes...

04/22/2024

Happy to reveal that ARwall's ARFX Pro Plugin was used extensively by Zeekay Films on this project's pitchviz and effects, serving filmmakers during virtual tech scout, preprod, and production. ARFX just won a NAB Show 2024 Product of the Year award for ARFX's XR/AI filmmaking suite released in 2024. You can learn more about the tech used by the filmmakers here: https://arwall.co/products/arfx-pro-plugin

First look revealed!

Step into the epic realm of “Fateh Hindustan”. Please take out just 60 seconds to witness the grandeur of our upcoming series. Your comments in YouTube comment section will help our complete production crew. Be the part of it.

Salam! Fateh Hindustan

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04/19/2024

Here are more details of how our tiny startup in Studio City ARwall won AI Product of the Year at NAB Show, the most prestigious media tech showcase, beating out trillion dollar companies to the prize.

LAS VEGAS — ARwall announced today April 16th that its XR/AI Filmmaking Suite ARFX is a AI/ML Category Winner in the 2024 NAB Show Product of the Year Awards. This official awards program recognizes some of the most significant and promising new products and technologies showcased by 1300+ exhibit...

04/15/2024

ARFX, ARwall's XR/AI filmmaking suite, has been nominated for the NAB Show 2024 Product of the Year, the most prestigious award in the media tech industry. Find us at booth 4142C.

04/15/2024

We have gotten nominated for a major award at NAB Show, more info soon.

04/14/2024

All our NAB Show 2024 announcements are summarized in one tidy page here with video and links. For the past 7 years, we've quietly shaped the filmmaking industry with our patented In-Camera XR invention. Now, come learn about our vision for the future of filmmaking as we see it in 2024:

Watch the video on YouTube: https://youtu.be/Q72bUpm1O28 From April 14-17th, 2024, ARwall will be at NABShow 2024 in booth SU4142C (South Upper Hall, back left) of the Las Vegas Convention Center showing off 12 new products, and announcing their vision for XR/AI filmmaking. In 2024, ARwall hopes to....

04/12/2024

ARwall will be at NAB Show 2024 in Las Vegas, **BOOTH SU4142C**. Come drop by April 14-17th. We'll be showing off 12 new products, including an XR/AI filmmaking suite that will be coming out later this year. This year we are part of the Creator Lab, the portion of the Expo Floor designed for hands-on product demos.

Our Co-Founder and CEO Rene Amador will also be paneling on the virtual production panel. Here is the Event Link: https://nab24.mapyourshow.com/8_0/sessions/session-details.cfm?scheduleid=1035

CREATOR LAB: "Virtual Production" | When: Wednesday, April 17 10AM-10:40AM PT | Where: SU4154 Creator Lab Theater

TOPIC: How can you build a production studio without ever lifting a hammer or nail? Tools for virtual production are making an impact on how we create video. Learn from the experts on why virtual production is fast, low-cost and efficient. Learn to tap into it for your creator projects. Moderator: John Canning. Speakers: Rene Amador, CEO, ARwall; Thomas Soetens, Co-Founder and CEO, IMMERSIVE Design Studios.

How can you build a production studio without ever lifting a hammer or nail? Tools for virtual production are making an impact on how we create video. Learn from the experts on why virtual production is fast, low-cost and efficient. Learn to tap into it for your creator projects.

04/09/2024

The first batch of ARFX StudioBox devices, our first appliance for In-Camera virtual production, has shipped, starting at just $3299. If you're interested, it comes loaded with scenes and software to get started, we'll be sharing more at NAB Show 2024, April 14-17 in Las Vegas, booth # SU4142C. Order yours here: https://arwall.co/products/arfx-studiobox

04/06/2024

We completed the AI filmmaking suite prototype in time for NAB Show 2024!😱 You better be there! Booth SU4142C

02/28/2024

EVENT: Thu March 21st, 2024 4-8pm - Burbank, CA. RSVP if you're a filmmaker interested in how we've been helping entertainment companies get greenlights on their projects using virtual production to cut costs and simplify your physical production and post. These workshop events get fully booked, so we're adding 15 VIP tickets for the front row.

ARwall + Scissor Films + Glowcraft Films present a filmmaker workshop on using Virtual Production to win investment and attract talent.

12/20/2023

are invited to join award-winning filmmakers and developers innovating at the forefront of and , from 6-8pm Friday Dec 22nd, for an exciting in-person event at ScissorFilms's (https://scissorfilms.com) new LED XR Stage (166 S Victory Blvd, Burbank, CA 91502) with ARwall's virtual production software ARFX Pro and ARFX Pro Server System (available for purchase at https://arwall.co). You'll witness the future of filmmaking with ARwall's cutting-edge XR Virtual Production toolsets and a discussion on the cutting edge AI integrations relevant to virtual production filmmaking. This is a perfect event for filmmakers looking to understand the technical revolution that happened quietly during the strike.

FEATURING:
Rene Amador Co-Founder and CEO at ARwall, and Executive Producer at Glowcraft Films, as well as Dulce Baerga, award-winning artist and developer for XR/AR/AI.

WHY ATTEND THIS EVENT?
ARwall is making the leap from pure VP provider to technically-focused production company and producer's partner; so we're talking a lot about producer-y stuff like cost, schedule, and development. This is a perfect event for agency and studio folks, producers, financiers, etc. We'll be getting under the hood on AI generated media in filmmaking. This is generally stuff that studios, VFX teams, etc. do not want to reveal or talk about, we're doing so because we're making that leap to production company and trying to help people understand they need a technical producing partner like us.

THE SHOWCASE
Come feast your eyes on the new home for the 6K resolution 30x12ft 1.5mm 7680Hz LED volume (Absen AX Pro) powered by ARwall's ARFX Pro Server System and ARFX Pro Plugin (available for purchase at arwall.co). ARwall's team has performed over 120 deployments of LED XR virtual production, including Emmy-winning work on Disney's Muppets Haunted Mansion (available on Disney+), and Tales from the Explorer's Club (available on Max).
You'll get hands on time with the XR virtual production tech, can record video clips against the videowall, and can ask questions of ARwall's virtual production supervisors and producers, either regarding setting up your own XR stage at home or in a small studio starting at just under $100, or using the venue stage for your next production. ARwall is internationally recognized as the award-winning pioneer for virtual production innovation.

PARKING AND ENTRY
Ample lot parking available in spots marked SF. Enter the building through the large rolling elephant door, NOT the main entrance lobby.

https://www.eventbrite.com/e/virtual-production-vs-genai-battle-of-2023-expert-qa-registration-773381895067

ARwall + Scissor Films + Glowcraft Films present: What Tech Will Rule Tinsel Town? A filmmaker focused talk on LED XRVP and Generative AI.

12/20/2023

are invited to our Friday Dec 22nd 6-8pm demo event this week, "Virtual Production vs GenAI: Battle Of 2023 (Expert Q&A)" hosted by ScissorFilms in Burbank. We'll be talking virtual production and generative AI being used right now for filmmaking, from the perspective of a VP Supervisor, Producer and Executive for film/TV. The event will include a hands-on demo of a 6K 30ft LED video wall on which you can record clips, as well as light refreshments and beverages, and a chance to mingle and get a tour of the tech and state of the art VP stage. Our Holiday Season events generally include giveaways, so don't miss it!

ARwall + Scissor Films + Glowcraft Films present: What Tech Will Rule Tinsel Town? A filmmaker focused talk on LED XRVP and Generative AI.

12/14/2023

EVENT RESCHEDULED TO FRIDAY DEC 22nd, 2023: ARwall + ScissorFilms + Glowcraft Films present: What Tech Will Rule Tinsel Town? A filmmaker focused talk on LED XR virtual production and Generative AI, 6-8pm Fri Dec 22nd in Burbank. Come feast your eyes on the new home for the 6K resolution 30x12ft 1.5mm 7680Hz LED volume (Absen AX Pro) powered by ARwall's ARFX Pro Server System and ARFX Pro Plugin (available for purchase at https://arwall.co). Limited seating, tickets have sold out on the last two events we had, don't miss it! Check out Scissor Films at https://www.scissorfilms.com/

Book here: https://www.eventbrite.com/e/773381895067

ARwall + Scissor Films + Glowcraft Films present: What Tech Will Rule Tinsel Town? A filmmaker focused talk on LED XRVP and Generative AI.

12/13/2023

ARwall has been named a Winner of the M100 Top Tech Innovators of 2023 awards, which names companies developing XR/AR/MR solutions. After 7 years in mixed reality and virtual production, we're not done yet, with completely new products rolling out through 2024.

In and Interested in finding out more? Join us for A filmmaker focused talk on LED XRVP and Generative AI, 6-8pm Thu Dec 14th in Burbank. Come feast your eyes on the new home for the 6K resolution 30x12ft 1.5mm 7680Hz LED volume (Absen AX Pro) powered by ARwall's ARFX Pro Server System and ARFX Pro Plugin (available for purchase at https://arwall.co). Limited seating, tickets have sold out on the last two events we had, don't miss it!

12/13/2023

ARwall + ScissorFilms + Glowcraft Films present: What Tech Will Rule Tinsel Town? A filmmaker focused talk on LED XRVP and Generative AI, 6-8pm Thu Dec 14th in Burbank. Come feast your eyes on the new home for the 6K resolution 30x12ft 1.5mm 7680Hz LED volume (Absen AX Pro) powered by ARwall's ARFX Pro Server System and ARFX Pro Plugin (available for purchase at https://arwall.co). Limited seating, tickets have sold out on the last two events we had, don't miss it!

ARwall + Scissor Films + Glowcraft Films present: What Tech Will Rule Tinsel Town? A filmmaker focused talk on LED XRVP and Generative AI.

11/27/2023

Our Co-Founder and CEO Rene Amador will be paneling this Friday for the 11th edition of the Transforming Hollywood series, "Storytelling & Technology."

Transforming Hollywood is an annual summit in which communication and media studies scholars join media industry professionals, creators, producers, talent, and executives to engage in panel discussions regarding the future of online entertainment. It is a partnership between the USC School of Cinem...

11/24/2023

Attention Filmmakers and Studio Owners seeking the next great virtual production toolset! Use code: 50SOFT during🔥 🔥50% off all ARFX software at https://arwall.co Clients include: Netflix, HBO, WBD, NBCUniversal, Disney, CBS, The Muppet Studio, and many more! Now supporting smartphone tracking (iOS / Android), Vive Mars, and every major pro tracking tech!

🌞50% off the new $4500 ARFX Pro Lifetime License for Individuals
https://arwall.co/products/arfx-pro-plugin 🕗or the Subscription pricing starting at just $99.50 for your first month or $499.50 for your first year.

🚀Also enjoy 50% off the ARFX Launcher with Essentials Scenepack
https://arwall.co/products/arfx-launcher

ARwall is proud to announce a partnership with HTC VIVE Mars, including two new bundles!

This special 50SOFT promo code offer for 50% off ends midnight 11/26 so act now!

Features and Benefits:
- Our Patented In-camera Effects & XR Sync 1-click calibration solution, developed on 120+ deployments since 2016
- No coding, no blueprints, no scripting, no programming.
- An alternative to Ndisplay, with the same multi-screen & curved screen functionality, but far easier to setup and maintain.
- integrates with Composure for green screen and augmented reality as well
- supports lens emulation and AR set extensions beyond the screen's edge
- All the major VP dials in one spot, with an in-engine or in-Editor menu.
- Color Lab, graphics scaling, and Save history while the map is in Play, using a proprietary ARwall save system!
- Support for all the major UE plugins, just add our ARFX Pro camera actor into the scene, configure, and build as usual
- Proven toolset, including Emmy-winning work for Disney's Muppets Haunted Mansion

Vanilla Unreal user? Enjoy patented calibration and in-engine controls like save history, color lab, cheat modes, and more, while keeping all your UE plugins completely compatible. Simply drop our camera actor into the scene and child your additional tools and components. ARFX Pro is the original in-camera effects virtual production plugin, pre-dating Ndisplay itself!

user? Enjoy many of the same features for virtual production you enjoy in Aximmetry, such as lens emulation and AR screen extensions, now natively in Unreal Editor with ARFX Pro, without the headache of the blueprint programming of either. Enjoy patented calibration and in-engine controls like save history, color lab, cheat modes, and more, while keeping all your UE plugins completely compatible. No need to bake and export the environment to a separate software.

, , , or other VP software user? Our pricing makes it easy to try our filmmaker-focused tool to make all the controls in Unreal Editor simple and easy to use during previz, rehearsal, and on-set. Save time and money by using our proven tool tested on over 120 deployments, including Emmy-winning work for Disney's Muppets Haunted Mansion.

11/09/2023

ARwall will be attending the 11th Annual 'Silicon Beach Fest' Friday Nov 10th with our Co-Founder and President Jocelyn Hsu speaking on the 'Startup Founders' panel at 3:15pm, and our CEO Rene Amador presenting in the Startup Showcase at 5pm.

Click the image below to register and use the code SBF50 to attend for just $50.

Location: CENTRL Office - SOUTH BAY
840 Apollo St #100 El Segundo, CA 90245

Special thanks to Kevin Winston the head honcho at Digital LA, for having us and bringing together media, tech, digital, investors, and more.

About Silicon Beach Fest:
Silicon Beach Fest conference returns with LA's top VCs, investors, accelerators, entertainment, startups, founders and more on November 10, 2023 at the new CENTRL Office coworking in the South Bay. Experts will discuss LA's VC and startup ecosystem, AI, metaverse, immersive, space tech and more in panels on the Main Stage and Conference Room. At the after-mixer, network in the outdoor patio with open bar, and meet LA tech community leaders. Started in 2012, locally-founded Silicon Beach Fest has received a LA Mayor's Office Certificate of Recognition for bringing the LA tech community together.


https://www.eventbrite.com/e/silicon-beach-fest-nov-2023-tickets-731350979467

Join us at our Silicon Beach Fest with keynotes, panels, startup showcase and cocktails at CENTRL Office South Bay

10/20/2023

Our CEO Rene Amador is in Columbia, South Carolina, to speak at the BEA On Location expo. Will you be there? Come check out our talk, "Future-Proof Your Institution with Virtual Production" at 1:30pm Fri Oct 20th.

View more about this event at 2023 BEA On-Location

10/19/2023

Our CEO Rene Amador will be in Charlotte, South Carolina, to speak at the BEA On Location expo. Will you be there? Come check out our talk, "Future-Proof Your Institution with Virtual Production" at 1:30pm Fri Oct 20th.

View more about this event at 2023 BEA On-Location

10/04/2023

ARwall is the award-winning Virtual Production pioneer ready to partner with your series, film, or commercial as a complete turnkey VP provider. Founded in 2016, our team invented and owns the patent on the in-camera effects invention (XRVP/ICVFX), did the first LED volume project in 2017, and has performed effects and VP dept work on over 120 projects; including for clients like Disney, Netflix, WB Discovery, NBCUniversal, actor/producer Terry Crews, and many more. If you're an indie production, we even have solutions for you, having supported VP on indie projects, fan films, and student films through our partner stages and patented software. Check out our site's products and offerings to see which is right for you or reach out to [email protected]

Virtual Production Supervision Highlights Stage & Screen Software & Hardware Operation & Supervision Custom Scene Creation Custom Integrations

09/19/2023

No Film School asked our in-camera effects virtual production experts for a guide on how filmmakers can get started in VP, so our CEO and Virtual Production Supervisor Rene Amador, and Virtual Production Producer Ryan Arms, answered the call and generated 5 tips and tricks for filmmakers who want to get started in VP. If you are such a filmmaker with a vision, don't hesitate to reach out to our award-winning VP team: [email protected] https://arwall.co

Full article: https://nofilmschool.com/virtual-production-tips

With Virtual Production's transformative potential, filmmakers can create immersive cinematic experiences and join the revolution in the film industry.