Radio and Digital Marketing

01/17/2025

What do shoppers like about self-checkout?

One particular aspect of self-checkout might convince consumers who don’t use the technology to give it a try.

01/10/2025

Use Radio to reach high-income individuals....

01/07/2025

Salesforce: Global online holiday sales set $1.2T record; returns boom

Online holiday sales soared in the U.S. and around the globe in 2024, but returns are skyrocketing as well.

01/03/2025

Lots of folks will be doing home improvement projects in 2025... Good stuff....

01/02/2025

Radio and Digital is a powerful tool to reach new customers...

12/27/2024

Malls see an 11% traffic surge on Super Saturday, downtowns experience a fall-off

In the week leading up to the occasion, mall traffic rose by 20%.

12/18/2024

Super Saturday expected to attract 157.2 million shoppers...

Shoppers who have been putting off finishing (or starting) their holiday shopping are expected to be out in force on “Super Saturday” this year.

12/13/2024

The top social media platform for shopping is…

Shopping on social media is becoming increasingly popular — especially with younger consumers.

12/06/2024

ICSC: 207 million Americans shopped over Thanksgiving weekend

The vast majority of American adults shopped during the five-day period between Thanksgiving and Cyber Monday, a slight increase from last year.

11/22/2024

Many shoppers make big purchases at night, survey finds

Midnight shopping and unconventional self-gifting are among the shopping trends that have emerged ahead of the holiday season.

11/14/2024

Total U.S. holiday sales to hit $1 trillion, with online up 10.1%

Forrester is predicting overall steady but not spectacular growth for sales in the United States this holiday season.

11/08/2024

Holiday spending on track for steady growth; economy on ‘solid footing’

Retailers can expect steady sales growth for the upcoming holiday season despite some mixed economic signals in October.

10/25/2024

Accenture: Three trends retailers should watch out for this holiday season

Holiday shoppers are focusing on value, price and promotions this season.

10/18/2024

Retail sales show small improvement in September

Consumers continue spending, at a slow pace of growth but ahead of expectations.

10/11/2024

Radio reaches grocery shoppers as they deal with a volatile economy

Author: Victor Texcucano, Content Coordinator, RAB Inflation is apparently cooling. Well, at least that’s what some of us keep hearing. Grocery shopping, however, still feels like it is draining ou…

10/09/2024

Emotional Messaging, Unified Measurement And AI Are All Impacting Audio Advertising.

Audacy’s just-released “State of Audio: The Trends Report” shines a spotlight on audio advertising’s game-changers from every angle, with a focus on creative, audience measurement, and where things stand with artificial intelligence.“These are the trends marketers are embracing to make the...

09/27/2024

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