Content by Carm

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Content by Carm

Content by Carm Social Media Management & Brand Consulting

04/02/2025

Truly truly these have helped me continue to grow as a small business owner and have a totally different perspective 🫶🏼

Share with a friend who could use this reminder!

03/25/2025

Things have changed a bit around here 👀

Currently loving my new branding 🤎 More changes coming soon that I cannot wait to share!

03/20/2025

Oooh I love seeing my client’s work get shared out to even more people 🤌🏼

This is only one of the reasons to continue tagging the brands and partners that you work with! The relationships take time to nurture, but the brands really love to see their products being used by designers and builders.

Stay tuned to learn what to do if a brand reaches out to you 👏🏼

03/17/2025

It’s hard to believe, but it’s almost the end of the first quarter of 2025! This means, it’s a great time to do a little cleanup of your social media accounts to start Q2 off well.

Scroll through for easy ways to clean up your social media accounts that will help you actually enjoy them more ✨

03/07/2025

Creating collaborative content is one of the best ways to increase the reach on your content, but it's really important to do this well.

Save this post to understand best practices when collaborating with another account or two. You'll be thankful you did!

02/25/2025

For the next time you log into Instagram and aren't sure what you *really* should be doing on here 🤌🏼

In order to grow a community and foster real connections, you need to be more than just a consumer of content. Be actively engaged with your peers, industry partners, and potential clients.

02/20/2025

Tonight, I'm humbled to be speaking at an event at Bethel University to share about my career path and how my faith in Jesus has impacted my journey. It feels like a full circle moment as I remember attending events like this while I was a student at Bethel and dreaming about what my future job would look like.

I am so thankful for my Organizational Communication degree that has allowed me to pursue event management, HR, and now run Content by Carm as my dream job 🥹

I even got to make a Powerpoint for the evening, which is one of my personal favorite activities 😂

02/19/2025

In celebration of turning 27 today, I'm sharing my favorite birthday freebies! ✨ Don't worry - I won't be getting all of these today, but I wanted to share lots of ideas so you can choose your favorites!

Save this post for your own birthday 🤎

02/12/2025

One of my favorite things about working with businesses in the home and design industry is seeing all of their incredible projects that inspire me for my own home 🤎 I've said it before, but my clients are SO talented, and I have the pleasure of getting to help show off their work through social media marketing!

AND now I actually know the terminology of the industry so I don't accidentally say "master bedroom" instead of "primary bedroom," IFKYK.

All images: Pinterest

02/04/2025

Sometimes, the analytics that you see on your profile can feel daunting or like just a bunch of numbers that don't really tell you anything. Here's how you can know if your content is performing well within each stage of the marketing funnel.

Reminder: Check in on your analytics to see how your content is performing, and then make adjustments! Save this post to better understand your insights so your social media marketing can actually have an impact on your business ✨

01/28/2025

Okay, interior designers - you just got the email from your photographer with the link to your latest photoshoot. I'm sure you love the photos and videos, but what should you do with them?

Scroll through for 8 ways to repurpose your content from just 1 photoshoot. You'll be amazed at the ideas you have when you break down your content like this!

Save this for the next time you get photos back 🤌🏼

01/16/2025

One of the most effective ways that I increase my client's reach in the home and design industry is by tagging the brands they work with in their posts, reels, and stories.

This is crucial for their strategy in a number of different ways, but one of the main impacts is the increase of reach from brands resharing their content. Plus, it's critical to give your partners the credit they deserve. Even if they don't acknowledge you tagging them or don't reshare, I promise you - it's appreciated.

Keep following along for more insight into marketing for the home and design industry ✨

01/14/2025

Not sure what to post on social media? Haven't posted in a few months but know you need to?

If you're feeling overwhelmed by social media, an audit may be the best next step for you! My social media audit and content calendar is perfect for small business owners who want to utilize social media more in 2025 but aren't sure of the next step. This package will provide you with tools to tackle social media management in a way that's enjoyable and not stressful!

Scroll through to see what's included in my social media audit and content calendar package! If you're interested, send me a DM or visit my website to learn more! I can't wait to hear from you ✨

01/09/2025

Maybe I'm strange, but I truly LOVE looking at my client's analytics on social media. And this post for a Twin Cities based interior designer was a huge WIN! 👏🏼

Every month, I analyze how each of my client's content performed throughout the previous month to determine what is working and what needs to be tweaked.

If you're in the home and design industry and are interested in working with a dedicated partner who can manage your social media accounts, comment YES below! I'll send you a link to schedule a free consultation.

01/02/2025

Scroll to the very end to see my favorite goal idea for social media in 2025 🤎

Truly though, these platforms are designed to be social, but we often get lost in the numbers and start finding our identity in social media. I hope these non-metric goals can inspire you to use social media as a tool for your business and as a way to have a little more fun in your day!

12/31/2024

Wrapping up 2024 with an incredibly grateful heart ✨ I still can't believe I get to do this as my job! Thank you to all my clients, fellow business owner friends, all of you, and my amazing support system for another year of Content by Carm.

S/o to for this fun idea of wrapping up the year in numbers (and also for taking this pic!) 🤌🏼

12/11/2024

This isn't my regular content, but as I've been reflecting back on this second year of Content by Carm, I feel like God laid this on my heart to share. This is truly the best gift during this Christmas season and throughout the whole year.

My hope is that this can be an encouragement for you in this busy season that the greatest gift of all is Jesus as the sacrifice for our sins 🤎

11/28/2024

Happy Thanksgiving from Content by Carm! My list of things I’m thankful for continues to grow year after year, and being able to do this as my job still feels like a dream 🥹 Thank you, Jesus!

I’m so thankful for my husband and his support as I’ve pursued this non-traditional career path, as well as my family and friends 🤎 Special thank you to my incredible clients for making this my favorite job ever and for making my days so enjoyable! This year, I’m also especially grateful for all the new friends I’ve met through social media and in the industry.

Now, I’m off to make some cinnamon rolls to pre-game for this afternoon’s feast 😉

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Blaine, MN

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http://www.contentbycarm.com/

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