Julia Campbell

Julia Campbell Nonprofit Digital Marketing Consultant, Author, Speaker, Trainer
(10)

I increase the clarity, confidence, and capacity of nonprofits in the areas of social media marketing and online fundraising.

Great crowd today at BridgeTECH for our presentation on ways to use AI to create content! 🤖💻 The Nonprofit Social Media ...
07/31/2024

Great crowd today at BridgeTECH for our presentation on ways to use AI to create content! 🤖💻 The Nonprofit Social Media Nerds are on a roll!

Josh Hirsch of Soukup Strategic Solutions, Inc. even gave a special sneak peek into a custom GPT he is working on to help nonprofits easily create campaigns for GivingTuesday! 🧐🔎

Let me know if you are here in DC for Bridge and we can meet up!

I'm thrilled to be the keynote speaker at the Wisconsin Nonprofit Summit next week - if you are nearby, I hope you can j...
07/25/2024

I'm thrilled to be the keynote speaker at the Wisconsin Nonprofit Summit next week - if you are nearby, I hope you can join!

Details here: https://wisconsin-nonprofit-summit.org/

My talk is a brand new one and I'm very excited about it - Rising Above the Noise: The Secret to Standing Out in Turbulent Times.

I believe that especially in this world filled with constant change, it's more important than ever for nonprofits to stand out and effectively communicate their message. But it can be challenging to capture the hearts and minds of supporters.

My goal is to show nonprofits ways to stand out in an increasingly crowded and constantly changing nonprofit landscape.

The Wisconsin Nonprofit Summit is a program of the Helen Bader Institute for Nonprofit Management at the University of Wisconsin-Milwaukee.

It's one of the biggest nonprofit myths going around - and it makes me crazy. "Nonprofits can't talk to politicians or l...
07/18/2024

It's one of the biggest nonprofit myths going around - and it makes me crazy.

"Nonprofits can't talk to politicians or legislators about their issue."

That's completely wrong! And dangerous.

Here's the truth.

✅You SHOULD be contacting legislators and policymakers.

✅ You NEED to be educating them on your issue and the implications of your work.

✅ You HAVE to establish yourself as an indispensable thought-leader and go-to resource in your particular area.

How to do this?

Nonprofit advocacy and influence expert Bethany Snyder, MPP has you covered, in this episode of Nonprofit Nation.

​I highly recommend that you listen to this super practical and tactical episode on the who, what, when, where, and why of nonprofit advocacy. ​

https://pod.link/nonprofitnation

We cover:

🔊 How nonprofits can use to step in and fill expertise gaps in the policy-making process.

🔊 The unique strengths and superpowers nonprofits can leverage to showcase their expertise and enhance their influence on policy.

🔊 How nonprofit advocacy has evolved with digital platforms, and the most effective digital strategies for engaging policymakers and the public.

🔊 What nonprofits should do right now to make a significant impact in the 2024 election.

Listen now, and get your voice heard! https://pod.link/nonprofitnation

Hard to believe that back-to-school stuff is already in the stores - and yes - we are already thinking about year-end gi...
07/15/2024

Hard to believe that back-to-school stuff is already in the stores - and yes - we are already thinking about year-end giving!

I'm inviting you to join me tomorrow for a FREE, jam-packed 30-minute webinar where we'll step into your supporters' shoes to identify key opportunities for user experience improvement.

​Tuesday, July 16th 2024 at 2:00 PM (EDT)
https://app.livestorm.co/nxunite/julia-campbell-presents-deep-dive-on-the-donor-experience?type=detailed

Can't attend live? You'll get the recording sent to you!

Here’s what we’ll cover:

🔎 Get to Know Your Donors

Segmentation
Donor personas
🌲 Growing Your Base by Leveraging Your Network

Community partnerships
Relationships with peer nonprofits
🔑 Communication Keys for Sharing Your Nonprofit’s Impact

Storytelling
Social media strategy
💻 Evaluating the UX of Your Donation Form

Number of clicks
Payment options
💳 Ensuring Your Donation Process is Secure

Fraud prevention
Data protection
Who Should Attend: This webinar is perfect for nonprofit executives, development officers, and all personnel who support fundraising.

​Register Now to Secure Your Spot!

https://app.livestorm.co/nxunite/julia-campbell-presents-deep-dive-on-the-donor-experience?type=detailed

Summer is officially underway - but that means it's time to start thinking about year-end giving! (Yikes!)As we approach...
07/01/2024

Summer is officially underway - but that means it's time to start thinking about year-end giving! (Yikes!)
As we approach the giving season, now is the perfect time to dive into what makes your donors tick, and the specific ways that you can enhance the donor experience.
I'm inviting you to join me for ​a jam-packed 30-minute webinar where we'll step into your supporters' shoes to identify key opportunities for user experience improvement​.
​Tuesday, July 16th 2024 ​at ​2:00 PM (EDT)​ Can't attend live? You'll get the recording sent to you!
https://app.livestorm.co/nxunite/julia-campbell-presents-deep-dive-on-the-donor-experience?type=detailed
Here’s what we’ll cover:
🔎 Get to Know Your Donors
Segmentation
Donor personas
🌲 Growing Your Base by Leveraging Your Network
Community partnerships
Relationships with peer nonprofits
🔑 Communication Keys for Sharing Your Nonprofit’s Impact
Storytelling
Social media strategy
💻 Evaluating the UX of Your Donation Form
Number of clicks
Payment options
💳 Ensuring Your Donation Process is Secure
Fraud prevention
Data protection
Who Should Attend: This webinar is perfect for nonprofit executives, development officers, and all personnel who support fundraising.
​Register Now to Secure Your Spot! https://app.livestorm.co/nxunite/julia-campbell-presents-deep-dive-on-the-donor-experience?type=detailed

I love to see nonprofits partnering together!Great job Museum of Fine Arts, Boston  and Women's Lunch Place!
06/18/2024

I love to see nonprofits partnering together!

Great job Museum of Fine Arts, Boston and Women's Lunch Place!

The tours are organized through a partnership between Women's Lunch Place, a daytime women's shelter and advocacy center in Boston, and the Museum of Fine Arts.

🌟 Exciting insights from two new studies on how we consume news! 🌟As social media reshapes our information landscape, th...
06/18/2024

🌟 Exciting insights from two new studies on how we consume news! 🌟

As social media reshapes our information landscape, these reports from the Pew-Knight Initiative and Reuters Institute reveal fascinating trends. 📱📰

Key Takeaways 📝

Social media platforms play a crucial role in news dissemination.

Influencers and celebrities are significant news sources for younger generations.

Understanding these trends is vital for adapting news delivery to future audiences.

As we're gearing up for giving season, now is the time to check in on your donor experience! Join me and Ravi Virpal fro...
06/14/2024

As we're gearing up for giving season, now is the time to check in on your donor experience! Join me and Ravi Virpal from iATS Payments for this 30-minute webinar to explore strategies and ensure your nonprofit is set up for success.

Here’s what we’ll cover:
🔎How to identify and segment your donor base
Growing your base by leveraging your network 🌳
🔑Communication keys for sharing your nonprofit’s impact
Evaluating the UX of your donation form💻
💳Ensuring your donation process is secure

Who Should Attend
This webinar is indispensable for nonprofit executives, development officers, and all personnel who support fundraising within nonprofit organizations.

Register: https://lnkd.in/ePV3sC4R

Today! AFP Deep Dive: The Complete Guide to Building a Thriving Donor Community Through Digital Fundraising    Register:...
06/06/2024

Today! AFP Deep Dive: The Complete Guide to Building a Thriving Donor Community Through Digital Fundraising

Register: https://afpglobal.org/webinars/afp-deep-dive-complete-guide-building-thriving-donor-community-through-digital-fundraising

Learning Objectives:

Learn how to analyze donor data to personalize email appeals, segment audiences, and optimize donation pages for higher conversion rates.

Craft powerful narratives on digital channels that resonate with donors and inspire them to give.

Discover effective strategies to utilize various social media platforms for fundraising success.

Identify the latest trends in social media fundraising, like peer-to-peer giving and influencer marketing.

Understand key metrics to track the success of your digital fundraising campaigns and gain valuable insights for future optimization.

Join me on Thursday with the Association of Fundraising Professionals (AFP Global) for a deep dive into digital fundrais...
06/04/2024

Join me on Thursday with the Association of Fundraising Professionals (AFP Global) for a deep dive into digital fundraising!

Course is limited to 30 participants! This course is ideal for:

🔑 Nonprofit Development Directors: Enhance your digital fundraising expertise and build a comprehensive strategy for online giving.

🔑 Fundraising & Communications Professionals: Deepen your knowledge of digital tools and tactics to support fundraising efforts.

🔑 Anyone seeking to elevate their digital fundraising skills for a nonprofit organization.

Register for the AFP Deep Dive: The Complete Guide to Building a Thriving Donor Community Through Digital Fundraising here: https://afpglobal.org/webinars/afp-deep-dive-complete-guide-building-thriving-donor-community-through-digital-fundraising

A massive transfer of wealth is right around the corner, and your constituent base is changing. Are your fundraising eff...
05/29/2024

A massive transfer of wealth is right around the corner, and your constituent base is changing. Are your fundraising efforts ready?

Qgiv by Bloomerang surveyed donors of all ages to create The Generational Giving Report, a comprehensive guide to help you best connect with constituents of all generations.

To learn how new generations want to support you, hear from you, and stay connected with you head to

https://jcsocialmarketing.com/qgiv

to be notified when the report is released and to receive your copy!

05/28/2024

If you are anything like me, then this is the time of year that you may truly need some extra motivation.

May-cember is real (if you have school-aged kids you are nodding right now), summer is fast approaching, and wait a sec where did the year go?

Nonprofits can feel the pressure to do ALL the things this time of year - spring clean their data, plan the summer gala, get ready for a fall fundraising campaign, prepare for year-end.

🎇 ​At the 2024 DonorPerfect Fundraising Growth Platform SPARK Community Conference, we have you covered. ​🎇 Register here: https://www.donorperfect.com/donorperfect-conference/

This ​all-virtual, totally-free conference​ is specifically designed to give you a spark of inspiration, as well as strategies and techniques to get you back on track with your fundraising goals.

Join me for my session, ​How To Successfully Launch A Digital Fundraising Campaign For Your Nonprofit​, on Tuesday June 4, and you'll learn actionable strategies, inspiration, and real-world examples of ways that even small nonprofits can raise money and build a community using digital tools.

You also won't want to miss inspiring keynotes from Kishshana Palmer, CFRE and Mallory Erickson!

🎇 ​Register for the 2024 DonorPerfect SPARK Community Conference here.​🎇 https://www.donorperfect.com/donorperfect-conference/

Kick off this summer with some new ideas and inspo!

Today my brand new course on email for nonprofits goes live! https://online-success-for-nonprofits.teachable.com/p/nonpr...
05/23/2024

Today my brand new course on email for nonprofits goes live!

https://online-success-for-nonprofits.teachable.com/p/nonprofit-email

Email remains the preferred communication method for donors, with 48% favoring it over other channels.

It's also the most effective digital fundraising tool, with 26% of donors inspired to give by email campaigns.

Not getting the results that you want from your email efforts?

Check out my brand new mini-course Mastering Email Marketing for Nonprofits! It goes live today, but if you can't attend live, no problem - you'll get the recordings and materials.

https://online-success-for-nonprofits.teachable.com/p/nonprofit-email

NOTE: If you can't attend live, no problem - you'll get the recordings and materials, just like the live attendees.

Sign up today and start sending better emails!

There are a LOT of myths out there about email - but the worst one?That we are sending TOO MANY emails.In fact - we aren...
05/20/2024

There are a LOT of myths out there about email - but the worst one?

That we are sending TOO MANY emails.

In fact - we aren't sending enough!

Our donors and our supporters are not hearing from us!

They don't know what we are doing to make a difference.

They don't understand our mission and how they can be a part of it.

And even worse? When you next email them - they may have forgotten why they signed up or made a donation! 👀

Let's change this email paradigm - with a plan, and a playbook!

This week I go live with my brand new Mastering Email Marketing for Nonprofits mini-course, to teach you how to:

Craft compelling emails that people actually want to read (and that inspire action).

Grow and engage your email list with proven strategies.

Send emails at the best cadence for you

Analyze your email data to make informed decisions and keep improving.

WWW.NONPROFITEMAILCOURSE.COM

How to do social media 👇
05/16/2024

How to do social media 👇

When Seth Godin's team reached out to me to see if I would have him on the podcast, I could not have been more excited. ...
05/16/2024

When Seth Godin's team reached out to me to see if I would have him on the podcast, I could not have been more excited.

I have been a huge Seth Godin fan going on two decades now. Having devoured all of his books, followed his daily blog, listened to his podcast, and watched his TED Talks and his thought leadership on marketing, freelancing, bootstrapping, and entrepreneurship have shaped my professional life in too many ways to count. And his influence in shaping the past, present and future of marketing is unmatched, in my opinion.

Seth is an entrepreneur, bestselling author, and speaker. In addition to launching one of the most popular blogs in the world, he's written 21 best selling books, including the Dip Linchpin, Purple Cow Tribes, and what to do when it's your turn. And it's always your turn. His book and my favorite of his this is marketing was an instant bestseller in countries around the world. His latest books are the song of significance, also fantastic, and the practice and creatives everywhere have made it a bestseller. Though renowned for his writing and speaking, Seth also founded two companies, Squidoo and Yo Yodine, acquired by Yahoo.

Listen to the episode here: https://pod.link/nonprofitnation

I’m delighted to be speaking tomorrow at Uplift: The 2024 Hootsuite Social Media Summit for Nonprofits! Join me on May 1...
05/13/2024

I’m delighted to be speaking tomorrow at Uplift: The 2024 Hootsuite Social Media Summit for Nonprofits!

Join me on May 14 as for a session on how successful nonprofits use storytelling to get engagement on social media. You’ll also learn how to choose the right platforms and maintain a consistent content stream.

Register here (it's free) : https://ow.ly/HG1m50Rpxet

Join me live! I'm talking all things email for nonprofits! I'll cover the 5 trends that nonprofits need to understand in...
05/10/2024

Join me live! I'm talking all things email for nonprofits! I'll cover the 5 trends that nonprofits need to understand in order to create more impact, and I'll talk about my upcoming mini-course on email marketing for nonprofits. Bring your questions! https://www.linkedin.com/events/7194791223734190080/about/

Need your help! Have you donated online to a nonprofit within the past 12 months? If yes, please take the Nonprofit Tech...
05/09/2024

Need your help! Have you donated online to a nonprofit within the past 12 months? If yes, please take the Nonprofit Tech for Good 2024 Online Donor Feedback Survey!

The survey is 15 easy-to-answer questions that require 3-4 minutes to complete and your responses are 100% anonymous.

Question topics include giving through websites, social media, and QR codes, and whether donors think nonprofits effectively engage donors online.

Take the Survey: https://s.surveyplanet.com/05ng5p1j

The survey will be live until we reach 1,000 respondents and then the results will be analyzed and shared with the Nonprofit Tech for Good community. Thank you for taking the survey!

Please Note: The final question in the survey asks if you work at a nonprofit. When the survey closes, the results will compare the online giving habits of those who work at nonprofits and those who do not.

The majority of our readers work at nonprofits, so promotion of the survey to your online communities would be helpful and appreciated!

🎉 Today is the day! 🎉The Responsive Nonprofit begins!  https://vrtuo.us/49DcO6j🚀 This virtual event, brought to you by V...
05/07/2024

🎉 Today is the day! 🎉

The Responsive Nonprofit begins! https://vrtuo.us/49DcO6j

🚀 This virtual event, brought to you by Virtuous and We Are For Good, is completely free and you can even get up to 34 CFRE International credits.

It's not to late to attend! You can sign up anytime during the event and attend any of the sessions. https://vrtuo.us/49DcO6j

05/01/2024

Excited to have Julia Campbell as a keynote speaker for the ! Her expertise in social media & fundraising inspires & empowers nonprofit leaders. Don't miss this opportunity to learn from the best. Register now at https://bit.ly/wns24

One week out! Join me and 4,000 changemakers + 75 amazing speakers for 3 days of sessions on responsive fundraising! 🚀🚀I...
04/30/2024

One week out! Join me and 4,000 changemakers + 75 amazing speakers for 3 days of sessions on responsive fundraising! 🚀🚀

It's the Virtuous Responsive Nonprofit Summit and it's streaming live on May 7-9. 💻

The Responsive Nonprofit Summit is the #1 virtual + free summit for responsive nonprofit teams and fundraisers. The summit is designed to help nonprofits create deeper, more meaningful connections with donors to grow giving and to assist teams in adopting modern tools and practices. 💗

🎟️ Get your free ticket here: https://vrtuo.us/49DcO6j 🎟️

Can’t make it live? No problem - go ahead and register today and you'll get full free replay access too. https://vrtuo.us/49DcO6j

Let's be besties! I am SUPER EXCITED to be an ambassador for the newly launched Neon One Recurring Giving Report! Nonpro...
04/08/2024

Let's be besties! I am SUPER EXCITED to be an ambassador for the newly launched Neon One Recurring Giving Report!

Nonprofits, especially small to midsize organizations, are struggling to find repeatable and reliable sources of revenue. The best way to create sustainable revenue is through recurring giving programs, but given the stress over prioritizing immediate donations and not having resources to try “new things” it can be difficult to get started.

This report provides results from real nonprofit organizations to ensure nonprofit practitioners that recurring giving is not only worth their time investment, but that it can transform the way they interact with dedicated supporters and project fundraising revenue confidently.

Grab your copy of the full report here: https://lnkd.in/ed9uZPmP

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Beverly, MA

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