CNN International Communications

09/11/2024

CNN International Commercial returned to in Taipei last week, where Dan Epstein, Head of Creative Production at CNN Create, delivered a keynote on forging genuine connections in the era of artificial intelligence.

While AI is transforming content creation by driving efficiency, Dan emphasized the enduring importance of authentic storytelling in fostering meaningful connections. He also explored the latest trends in technology and AI within content creation, as well as shared how CREATE helps brands engage with audiences.

To learn more about how CNN Create integrates AI into its work and supports sustainability efforts, check out Dan’s interview with 👉 https://bit.ly/4gjkwag

IAA Taipei 國際廣告協會 台北分會 Taaa台北市廣告公會 台灣數位媒體應用暨行銷協會 台北市廣告業經營人協會 - 4A

09/03/2024

Join CNN Create’s Daniel Epstein at IAA Taipei 國際廣告協會 台北分會 event this Thursday, where he will deliver a keynote on Genuine Connection in the Era of Artificial Intelligence.

Learn more about the event and his session here: https://lnkd.in/eCdDD6_T

08/29/2024

Rob Bradley, Senior Vice President of Digital Revenue Strategy and Operations at CNN International Commercial spoke to Michael Waitze, host of Asia Tech Podcast, about the impact of technology on the media industry, evolution of the media industry, current advertising trends and how CNN leverages AdTech to enhance digital partnerships.

Listen to the episode: https://asiatechpodcast.com/2024/08/29/ep-334-why-media-has-always-been-a-tech-driven-industry-rob-bradley-cnn-international-commercial/

In this episode of the Asia Tech Podcast featuring Rob Bradley, Senior Vice President of Digital Revenue Strategy and Operations at CNN International Commerc...

07/12/2024

CNN International joined , Mongolia’s leading national conference dedicated to addressing the economic development and the critical geo-political topics faced by the democratic nation.

CNN’s anchor, correspondent, and business editor-at-large, , moderated two of the forums’ most significant panels which set the agenda for the day’s discussion. The first plenary session focusing on regional development, featured leaders including , the Prime Minister of Mongolia. His second plenary session focused on “Green Energy & Financing, Energy Transition.

CNNIC’s James Hunt Senior Vice President and Head of Client Solution, joined the on a panel discussing Mongolia’s tourism. In addition, Erin Williams, Sales Director of CNNIC, gave a talk at the MEF Youth session where she discussed the role of traditional news brands in the age of social media and disinformation.

06/28/2024

CNNIC Southeast Asia sales team hosted the CNN Experience Thailand event in Bangkok on Tuesday. 🇹🇭

Over 90 senior clients and local media joined us to gain exclusive insights on how CNN connects brands with their audiences across platforms.

, CNN’s senior international correspondent, kicked off the event by sharing his journey reporting for CNN in Asia and how CNN produces diverse content beyond breaking news. This was followed by , CNN’s Executive Producer and Operations Lead, who shared insights into CNN’s unmatched storytelling and discussed the types of stories that resonate most with our audiences. The evening concluded with Daniel Epstein, Head of Creative Production for CNNIC’s award-winning global brand studio , highlighting how works with brands to establish a connection with their target audience through branded content.

06/21/2024

06/11/2024

Last week, CNN International Commercial hosted a CNN Experience breakfast event in Kuala Lumpur, Malaysia🇲🇾

opened the event by sharing the diverse array of content available on CNN across platforms, for a range of age groups – beyond just Breaking News. She was joined by Mr. Mahadhir Aziz, CEO of Malaysia Digital Economy Corporation (MDEC), for a fireside chat on Managing Malaysia’s Digital Transformation. They had an insightful discussion on how technology acts as a catalyst for business growth in Southeast Asia, as well as what challenges businesses face in an age of AI adoption and digital advancements.

The breakfast event was attended by over 60 industry leaders and decision makers and was followed by an engaging networking session.

05/23/2024

CNN’s moderated a panel discussion last week at with young leaders including Solafune, Inc. CEO, Ren Uechi; Mayor of Ashiya, Hyogo Prefecture ; arca inc. CEO & Creative Director, Asako Tsuji, and CEO Erik Kymäläinen. They had an insightful discussion on the essential mindset necessary for young people to transform the world.

04/30/2024

CNN International is pleased to welcome Victoria Rubadiri in a new role on its long-running multiplatform series Connecting Africa and as part of the network’s newsgathering operation in Nairobi.

Read more at the link in bio.

11/29/2023

From the natural environment to the frontiers of technology, discover how Asia is positioned to grow its industries in the coming years - Outdoor enthusiasts are turning to Asia for their next adventure and the smartphone manufacturing giant is gearing up to revolutionize the global EV scene.

Explore the thrill of nature and the power of innovation on CNN’s Marketplace Asia:

Marketplace Asia covers the macro business trends impacting the region.

11/25/2023

CNN International showcases the conservation initiatives to improve ecosystems and help resolve human-wildlife conflict in our multiplatform strand, Mission Tiger. The half-hour show, recently hailed as the National Winner for the Best Infotainment Programme at the Asian Creative Academy Awards 2023, hears the stories of those working to protect humans and tigers alike in Thailand, Nepal and India.

Mission Tiger airs this Sunday, 10am HKT on CNN International. Find out more about the show here:

Through Mission Tiger, CNN explores some of the biggest issues within tiger conservation and meets the people helping tigers and their habitats to thrive.

11/24/2023

Origami – the art of folding paper into structures – is a beloved traditional art with centuries of cultural significance. In the next episode of Tech for Good, CNN discovers how the underlying mathematical principles of origami have found its way into innovations across industries such as space and medicine, and continues to transform design thinking in these spaces.

From the University of Tokyo in Japan, to Seoul National University in South Korea, to Brigham Young University and the University of Pennsylvania in the US, follow anchor Kristie Lu Stout as she speaks to the artists and scientists exploring the potential of this technique.

Tech for Good airs this Saturday 4:30pm HKT on CNN International.

11/06/2023

On November 28, 2023, ’s third annual Call to Earth Day will celebrate a planet worth protecting. This year’s theme will focus on Our Shared Home and the crucial connection between cities and wilderness. 🏙️

Partnering with schools, individuals, and organisations across the world, CNN will use its global presence for a day of action to raise awareness of environmental issues and to engage with conversation education. 🌍

Find out more at the link in bio.

10/23/2023

CNNIC’s Misaki Nagaya attended アドテック東京 - ad:tech tokyo, joining leaders from Hakuhodo DY Media Partners, DIP Corporation and ADK Marketing Solutions on a panel regarding what is required of creative content marketing today.

The panel discussed the role of commercials in marketing, commercial designs in the age of diversification of data and with the use of AI. Misaki also shared how CNN’s creative storytelling capabilities and audience trust have factored into its ability to design unique and impactful branded content.

10/17/2023

BOSS made waves at Milan Fashion Week with its Fall/Winter 2023 collection. The "Corpcore" theme reinvents workwear for a new generation that values self-expression: https://bit.ly/3LDBXVs

10/09/2023

Last week at , CNNIC’s Erin Williams joined South China Morning Post's Darryl Choo, Vogue Singapore’s Michelle Catherine Ong, and BBC Studios' John Williams, for a panel discussion moderated by ExchangeWire's Ciarán O’Kane on building a sustainable mixed revenue model business from publishers’ perspectives.

As we move towards the post-cookie era, she also shared CNN’s audience first strategy and how CNN works with brands and clients to help them deliver their messages and connect with global audiences.

09/26/2023

CNNIC’s Hiroyuki Oka spoke at the IAA Taipei 國際廣告協會 台北分會 CMO Talks in Taipei where he gave a keynote on the importance of purpose-driven brand transformation and knowing your audience.

He also elaborated on the power of authentic storytelling, and shared how CNN reaches the right audience with smart use of data and technology.

Additionally, he joined Nielsen’s Betsy Yang, Andrew Tseng from 台灣廣告主協會 and 葡萄王照顧您全家, Andy Chen from foodpanda and Dentsu Taiwan’s Gary Chi, for a panel discussing challenges faced in a changing advertising environment, addressing issues like innovations, data use, AI, and corporate responsibility.

08/29/2023

CNN International Commercial’s Erin Williams gave a keynote on “The Power of Purpose” at 부산국제마케팅광고제 where she used the CNN example to demonstrate the transformative power of purpose for brands. She also explained why brands must navigate crucial trends such as Reputation Management, The Attention Economy, Artificial Intelligence, and Gen-Z audiences. In addition, she shared examples of how CNN takes a purpose-driven approach focusing on sharing unique, relevant, and human centric campaigns that inspire change.

08/17/2023

In the first CNN Experience China event held in Shenzhen, Cindy Zhan, Sales Director, introduced talks by Jon Jensen, CNN’s Commissioning Editor, and Daniel Epstein, Head of Creative Production for CNN International's award-winning brand studio . They highlighted the importance of brands having deep and enriched knowledge of their audiences and shared how CNN's unparalleled storytelling, particularly in non-news stories, is key to delivering successful campaigns from both editorial and commercial perspectives.

07/17/2023

CNN International Commercial (CNNIC) team traveled to Ulaanbaatar to participate in the prestigious Mongolia Economic Forum 2023, the democratic nation's premier forum which gathers global government bodies and industry leaders to accelerate conversations around Mongolia’s development ✨

🎙️CNN's international correspondent Marc Stewart moderated a key highlight of the event – a panel exploring “New Futures – New Opportunities”, featuring key industry heavyweights including Чимэдийн Хүрэлбаатар Khurelbaatar Chimed, Deputy Prime Minister of Mongolia, Dominic Barton, Chairman of Rio Tinto, Jennifer Nason, Global Chairman of Investment Banking at J.P. Morgan, Ashok Lavasa, Vice President of the Asian Development Bank, and Odjargal Jambaljamts, Chairman of MCS Group.

⚡️CNN’s presence was felt throughout the event, with Rob Bradley, CNNIC’s Senior Vice President, Digital Revenue, Strategy & Operations, engaging with industry leaders in a captivating discussion on “New Opportunities – Tourism”, moderated by Undral Amarsaikhan, CEO of TenGer TV. Joined by Bat-Erdene Bat-Ulzii, Minister of Environment and Tourism of Mongolia, Ujhelyi István dr., Member of the European Parliament, Jack Sim, Founder of World Toilet Organization, Park Ki-Yong, Chairperson of KoBiz (Korean Film Council) and Delicia Tan, CEO of Hong Kong and the Greater Bay Area at Edelman, Rob emphasized the growing tourism industry in Mongolia, and how CNN as a storyteller can play a key role in spotlighting the country’s uniqueness to potential travellers. Apart from the panel, Rob also presented a keynote at the MEF Youth Sessions on “Navigating Media Landscape to be part of the global conversation”.

💼 In addition, Bipasha Bhattacharya, Director of Corporate Communications for APAC & Germany, joined a fireside chat hosted by Maralmaa Munkh-Achit from Asian Development Bank on the topic "Redefining Possibilities: Empowering Women, Inspiring Youth".

07/12/2023

✈️ CNN International Commercial (CNNIC) and the World Tourism Alliance (WTA) joined forces for the 2023 China-Spain Tourism Dialogue in Madrid on July 3. The event brought together influential representatives from tourism authorities in China and , WTA members across China and Europe, prominent travel operators and agencies from China, tourism businesses and associations in Spain and media. Tini Sevak, CNNIC's VP of Audiences & Data, delivered an acclaimed keynote speech titled "New Era of Travel: Why 'Normal' No Longer Exist". She delved into global travel trends, the factors shaping travel decisions, and effective strategies for travel brands to connect with travelers.

07/11/2023

Speaking at the keynote session on the topic of “The Power of Purpose” at , CNN International Commercial’s Abhijeet Dhar shared CNN’s role in the industry, the importance of sustainability, and 5 powerful shifts impacting our industry at large.

07/11/2023

On July 7, CNN participated in the prestigious annual Rencontres Economiques d'Aix-en-Provence, a three-day outdoor business event that brought together political leaders, CEOs and the general public. CNN's Paris correspondent spoke in the engaging round table discussion titled "Geopolitics: What are the new tectonic blocks?" 🌍

Joining her were notable figures including Jean Marc Ollagnier, CEO of , Peter Ricketts, Chairman of the European Affairs Committee, House of Lords, UK, Hubert Védrine, former French Minister of Europe and Foreign Affairs, and , former Spanish Minister of Foreign Affairs, European Union and Cooperation.


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06/27/2023

🦁 Our CNN International Commercial (CNNIC) team were on the ground last week at last week, connecting with clients and partners. The CNN brand was prominently featured throughout the festival, with our sponsored VIP cars transporting platinum pass guests and jurors.

✨ CNN anchor and correspondent engaged in a captivating fireside chat with Eileen Kiernan, Global CEO of , at the exclusive IPG dinner.

She also brought her expertise to a thought-provoking session for , discussing the importance of promoting and retaining women leaders with Drew Stein, Co-Founder and CEO, / Joy Marcus, Board Director, Perion, Co-Founder and General Partner The98 / Marc Aldrich, General Manager, Media, Entertainment & Sports, (AWS) / Christina Choi, Senior Vice President, Tequila, Gin, Breakout Growth Brands, / Nicole Estebanell, Global Chief Client Officer, Initiative.

💡 James Hunt, Senior Vice President of Global Client Solutions at CNNIC, joined an insightful discussion with GWI on 'The Power of Purpose: Unleashing Consumer Action through Sustainable Brand Messaging'.

🌍 Zara Driss, Sales Director at CNNIC, moderated a panel for the ' on Africa: Building Future Ready Brands' with Andisa Ntsubane, Managing executive, brand marketing & communications for Africa, group / Steve Babaeko, CEO, X3M Group & President Association of Advertising Agencies of Nigeria & IAA Nigeria Chapter / Sbusiso Kumalo, CMO, .

🎞️ Additionally, 2023 Responsibly film was played at the Ad Net Zero area of the Act Responsible Hall at the Palais du Festival.

See you next year Cannes Lions! 🌞

06/23/2023

🇫🇷 French President sat down with CNN's today for an insightful conversation at the Palais Brongniart in Paris. The interview coincided with the conclusion of Macron's "Summit for a New Global Financial Pact" where world leaders gathered to address poverty, climate change, and environmental protection.

Zakaria and Macron discussed ambitious goals, multinational policies for climate action, Ukraine, and the complex dynamics between Europe, China, and the U.S.

Watch the full interview on FAREED ZAKARIA GPS, airing this Sunday, June 25 at 10am ET on and

06/20/2023

🌟 CNN once again took center stage as media partner for the highly anticipated 7th edition of , Europe's largest startup and tech event held in Paris last week. As industry leaders and innovators converged, CNN's presence resonated throughout the three corporate days. ✨

🎙️ Joining industry leaders at Stage One, CNN International Commercial’s SVP Digital Revenue, Strategy & Operations Rob Bradley engaged in a captivating discussion on the future of media, moderated by , CEO of . Alongside Bob Pittman, Chairman and CEO of iHeartMediaAsmita / Roger Lynch, CEO of / Laure Malergue from Displayce (JCDecaux) / Asmita Dubey, CDMO of L'Oréal, Rob Bradley emphasized the importance of technology understanding, brand purpose and journalism funding. He highlighted how as a storyteller, CNN is constantly evolving and embracing new platforms such as FAST TV to reach as many people as possible.

💼 CNN’s Anna Stewart moderated two engaging roundtable sessions. The first discussion explored the transformative power of "Business Transformation in the Age of AI," featuring influential leaders such as Peter Koerte, CTO of ; Philip Moyer, Global VP of AI at Google Cloud, and Nigel Vaz, CEO of . The second session delved into the fascinating world of "How to finance Deep Tech," with notable participants including Marguerite Bérard from , Clara Chappaz , Clément Ray from InnovaFeed and Théau Peronnin from Alice & Bob. 💡

🎥 Our presence extended beyond panel discussions as Anna Stewart covered the conference for CNN, capturing the electrifying interview of Elon Musk. It was also the opportunity for our editorial team to film the latest innovations and insights from for July’s episode of Marketplace Europe, which will include interviews with Guive Balooch, Global Managing Director for Tech and , French World Cup winner & co-Founder@originsvc.

04/18/2023

CNN International Commercial’s award-winning brand studio CNN Create has collaborated with Singapore Airlines to launch a series of branded content that showcases Singapore Airlines’ commitment to providing its customers with a world-class travel experience.

Singapore Airlines has been reimagining the customer journey across multiple touchpoints in the air, on the ground, and in the digital space. Find out how the Airline harnesses technology to cater to the changing needs of customers: https://sponsorcontent.cnn.com/edition/2023/sia/preflight/

From check-in to relaxing in the Airline’s flagship SilverKris and KrisFlyer Gold lounges in Singapore before a flight, learn how it’s redefining the passenger experience at the airport: https://sponsorcontent.cnn.com/edition/2023/sia/boarding-soon/

Even as Singapore Airlines leverages technology to provide a smooth and seamless travel experience for its customers, it continues to maintain the high quality of service standards the Airline is known for. For more about its enhanced cabin experience, check out: https://sponsorcontent.cnn.com/edition/2023/sia/inflight/

A safe and seamless travel experience with Singapore Airlines.

03/13/2023

In association with The Federation of Bangladesh Chambers of Commerce and Industry, CNN International Commercial hosted the first-ever ‘CNN Experience’ session at Bangladesh Business Summit this weekend.

Scheduled on day one of Bangladesh Business Summit, ‘CNN Experience’ event comprised a series of thought-leadership sessions focusing on the country’s business climate, investment opportunities and sustainable future impetus. The sessions included an international business leaders panel moderated by Richard Quest, CNN's Business editor-at-large, who discussed Bangladesh’s business environment with Salman F Rahman, Md. Jashim Uddin, Ambassador Xiangchen Zhang, and Laurent Olmeta from CMA CGM GROUP (Official). Richard Quest also hosted a conversation with Bangladesh’s commerce and foreign ministers on the country’s growth story. In addition, CNNIC's Tini Sevak and Rob Bradley delivered a keynote presentation and shared their insights on the media landscape globally, and in Bangladesh.

02/28/2023

Speaking on the panel “Reform and Innovation in Tourism and the Cultivation of New Business” at World Tourism Alliance Xianghu Dialogue, CNN International Commercial’s Cindy Zhan shared her insights on nation branding strategy and how brands can establish connections with audiences through engaging content.

02/16/2023

Calling all fans of Great Big Story – our partner Whynow is relaunching the brand with new content this week following acquiring exclusive rights through a partnership with CNN International Commercial 🚀