Wholecrowd

05/12/2022

Are you and your business curious about in the ? Listen to Mike Proulx and Julie Ask as they explore what the metaverse means for marketers. Click here to check out their : https://bit.ly/39L0KH3

Is the metaverse your ticket to marketing innovation or a quagmire into which marketing dollars will sink, never to be seen again? What is the metaverse, anyway? Join VP, Research Director Mike Proulx and VP, Principal Analyst Julie Ask as they explore what the metaverse means for marketers.

05/10/2022

Leaders must ensure their team — and more broadly, everyone in their entire company — understands the differences between and thinking and use them both in a balanced way to guide them to success.

Learn more from David Partain in Newsweek: https://bit.ly/3MXLZyz

Leaders must ensure their marketing team — and more broadly, everyone in their entire company — understands the differences between these two types of thinking and uses them both in a balanced way to guide them to success.

05/06/2022

Are you working in an early-stage startup? Abdo Riani, Senior Contributor at Forbes shares tips about launching, validating, and growing .

Check out these three strategies that can work for your .

Marketing is essential for every startup at any stage. Choosing the right marketing strategy for early-stage startups is one of the most important decisions you can make as a startup founder. Here are three that are well suited for early-stage projects with little resources.

03/03/2022

Every business has a , but is it by default or by design? You can either work proactively on your positioning or let others do it for you.

Understand what is and why it’s important for your business in Forbes: https://bit.ly/3IWiKtZ

You need an engaging customer experience across all of your channels for that advantage you're trying so hard to achieve to really shine through and be noticed by your customers.

02/25/2022

One of the most effective ways a can get itself out there & find new leads is by the use of . Check out these best email marketing practices that you can employ as a small business owner to reap the desired benefits. https://bit.ly/3JJihf9

02/22/2022

, strategies, and are just a few and trends that will increase in 2022. Check out the full list from Elisette Carlson in Entrepreneur:

The most effective ways to drive awareness, sales and results for your brand.

02/01/2022

If a brand executes a campaign that is mobile-first, those might not be as effective when viewed on a big screen. So have to start thinking more about how those ads will look on a bigger form factor.

See how social media marketers need fresh tactics for posting on CTV apps on MarTech: https://bit.ly/3KXUtFS

With Facebook Watch, Tik Tok TV and other connected TV apps, marketers have to adjust their strategies to best leverage this new medium.

01/28/2022

Are you considering your strategy for 2022? Want to know the trends that could help you better formulate and execute your email campaigns? Click to see this email marketing infographic in Social Media Today: https://bit.ly/33figzZ

Ensure you're maximizing your email marketing opportunities with these trend tips.

01/25/2022

The new year is a time to set goals and start delivering on your plan. With 2022 off to its start, business owners have an opportunity to start fresh and apply trending strategies to attract new customers.

Learn about the latest marketing strategies from Nicholas Leighton in Entrepreneur: https://bit.ly/3rJQrIw

The new year is a time to set goals and start delivering on your plan.

01/21/2022

Here is a hint....Bigger is not always better! Check out our top 5 reasons you should consider a boutique marketing agency.
https://wholecrowd.com/5-reasons-you-should-consider-a-boutique-marketing-agency/

01/05/2022

What’s a approach? Simply put, it’s using many different marketing channels to get your message out.

Check out these 5 tips on how to implement a multichannel approach from Forbes: https://bit.ly/3qBSNbJ

The idea behind this marketing strategy is to target consumers on all platforms where they are most likely to be found in order to increase awareness for your brand or company.

12/30/2021

The way that are able to participate in brand campaigns has become vastly different now compared to five years, or even one year ago.

See where is headed in 2022 and how your company can get involved in Inc. Magazine: https://bit.ly/3qwuYlP

Influencer marketing has gone far beyond picking a creator to simply hold up a product in a Twitter or Facebook post.

12/23/2021

From all of us here at Wholecrowd, we hope you and your family have a wonderful holiday season filled with joy. ! ❤️

12/21/2021

Almost two-thirds of marketers believe influencer content adequately represents diversity in society, yet fewer than a third of consumers agree, according to a new study from .

Check out the latest , “ in the Era” in PRWeek:

Marketers and consumers at odds over influencer diversity. From PR Week

12/17/2021

It's the empty promise that cold e-mails will help you narrow your market. Cold e-mails don't help you target a market. They help you accelerate sales within a target market.

Get the latest tips from Joe Procopio (Teaching Startup) in Inc. Magazine: https://bit.ly/30qnVlq

A lot of businesses fall for the empty promise of cold e-mail marketing.

12/07/2021

2021 shook up the marketing industry, to say the least. To help you prepare for 2022, one report worth reviewing is the recently released annual report by Hootsuite on global social media trends.

Find the link to the full report and a brief summary posted by GlobeNewswire, here: https://bit.ly/3DmiOQD

As social media evolves at lightning speed, Hootsuite delivers insights and guidance to help businesses of all sizes grow and thrive on social in the year...

12/03/2021

With the holidays upon us and the focus shifting to 2022, it’s an important time to review your strategy to ensure a successful launch into the new year.

Jo Bell discusses the best ways to track email campaigns in the MarketingProfs article, “The Most Important KPIs to Track the Effectiveness of Your Email Marketing Strategy”: https://bit.ly/3rwCejs

To make the most out of an email marketing strategy, you need to align it with your business goals. Here are important KPIs to help keep track of your success.

11/29/2021

When is the last time you or your employer updated their website? It is recommended to do so on a somewhat regular basis.
Check out 4 reasons we think you should keep up with times!

https://wholecrowd.com/4-reasons-you-should-keep-your-website-updated/

11/24/2021

“The Great Resignation” is no doubt impacting every industry and attracting key talent is an issue companies must address strategically.

According to The National Law Review podcast and transcript below, law firms, in particular, are struggling to retain lawyers if they are not focused on their operational flexibility and on creating a strong online presence.

Learn more here: https://bit.ly/3HDqBgo

The pandemic forced the legal industry to rely on social media. So, where do you start? Rachel and Jessica discuss the best practices with Stefanie Marrone, Founder and CEO of Stefanie Marro

11/19/2021

When we have so much access to information and less interpersonal connection, what happens to our everyday interactions with each other and with businesses?

The book "Social Media Communication: Trends and Theories" takes a dive into the human mind, behavior, as well as business and industry relationships in the age of social media. https://bit.ly/3HDpfSQ

Social media has the ability to connect us with almost anyone in the world, but it can also change the way brains form new social relationships, maintain current ones and participate in social groups, according to a new book by a Penn State researcher.

11/15/2021

A special and heart-felt THANK YOU to our sponsors for this year's Harvest for Hope fundraiser.

7News DC
Aramark
BDO USA, LLP
Capital One
Lockton Companies
Scalar Light, Tom Paladino
CareFirst BlueCross BlueShield
Wholecrowd
The Hartford
AFCO Credit Corporation - https://www.afco.com
Edgley Construction - http://www.edgcongrp.com
Azola - https://azolainc.com
Clapp 360 Communications
Crescent Cities Charities - https://cccharities.org
Somerset Development - https://somersetdev.com
The Zitelman Group - https://www.tzg.com

Harvest for Hope is our premiere fundraising and networking event benefiting our Virginia and DC health and human services programs. Our goal this year is to raise $100,000 so that we can continue to empower self-sufficiency and inspire hope among the vulnerable individuals, families and veterans we serve throughout the Commonwealth and the District of Columbia.

Interested in becoming an event sponsor?
It's not too late. Download our event sponsorship form http://ow.ly/eOe150GJxFQ

To learn more about the event, visit us online https://www.voachesapeake.org/h4h2021

11/11/2021

A recent study found that the most impactful place to run advertisements is with reputable news providers.

Click on the following link to review details from the study by MAGNA Media Trials and Disney Advertising Sales, called “No News Is Bad News: Ads in News & Other Types of Content”: https://bit.ly/3weODJ8

Forbes

A study from MAGNA Media Trials and Disney Advertising Sales released today called “No News Is Bad News: Ads in News & Other Types of Content,” finds advertising in a reliable news source creates stronger brand effectiveness.

11/09/2021

What are the biggest benefits that offers to startups? Not only do platforms create connections to billions of potential customers around the world, but they also allow you to create professional content, brand awareness, and help build relationships with customers through direct communications.

Learn more about the in the TechDay article, here: https://bit.ly/3BOrRdk

11/05/2021

11/04/2021

Navigating the ups and downs of as a new business can be a major challenge, especially as the content evolves and stylistic changes are made.

Forbes interviewed nine members of the Young Entrepreneur Council to discuss the biggest they’ve seen new businesses make and their advice to avoid those pitfalls.

https://bit.ly/2Ya91yI

While on the surface social media marketing may seem simple, it actually involves a lot of careful consideration.

11/02/2021

trends are ever-changing as new platforms emerge and the technology on existing platforms evolve.

Here are 26 predictions from Social Media Today on what you can expect from the major platforms in 2022: https://bit.ly/3aQhwSe

What's coming next for social media marketing? Here are some of the key trends that we see taking shape.

10/31/2021

Trick or treat!!!!! We hope you have a fun and spooky ! 🤤 🤠 👻