Serengeti Eyewear

Serengeti Eyewear Driven By Experience. Our iconic 3-in-1 lens combines polarized, color-control, and photochromic technologies for the ultimate visual experience.
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1908
Corning’s research laboratory was founded, one of the U.S. industry’s first, with applied optics research as a major priority.

1939
Research began on photosensitive glass, which acted like a photographic plate by permanently recording images within the glass. This technology led to the eventual development of Photochromic technology.

1964
The first true Photochromic borosilicate glass

that continuously adjusted to changes in the sun’s UV rays was invented and hailed as one of the most stimulating innovations in the optical industry.

1980
The Serengeti®-patented Spectral Control® filter lens process was developed to simultaneously enhance contrast and reduce atmospheric glare by filtering out distracting blue wavelengths that reduce image sharpness. This helped establish Serengeti® eyewear.

1982
Serengeti® began to explore bringing the exclusive Photochromic and Spectral Control® lens technologies to the sunglass market. In 1982, Serengeti® sunglasses were recognized by Fortune magazine as one of the top 100 products in America.

1985
Serengeti® pioneered the idea of eyewear as serious eye care with the introduction of the Serengeti® Drivers® lens. They were heralded as the most important new sunglass in decades.

1988
Serengeti® sunglasses were recognized by Fortune Magazine as one of the top 100 products in America.

Unapologetically bold, the Marco sunglasses embodies timeless navigator style with a contemporary twist. Designed for th...
02/01/2025

Unapologetically bold, the Marco sunglasses embodies timeless navigator style with a contemporary twist. Designed for those who see the world differently.

The Delio: Timeless style, effortless edge, and the perfect finishing touch. Wear them, own them.
19/12/2024

The Delio: Timeless style, effortless edge, and the perfect finishing touch. Wear them, own them.

Where light and shadow come together, our sunglasses transform your vision. Let our 3-in-1 mineral lens technology eleva...
12/12/2024

Where light and shadow come together, our sunglasses transform your vision. Let our 3-in-1 mineral lens technology elevate your journey.

The Geary sunglasses combine refined metal with bold acetate for an unmistakable look. Crafted with care, they are made ...
06/12/2024

The Geary sunglasses combine refined metal with bold acetate for an unmistakable look. Crafted with care, they are made to be lived in.

Our iconic mineral glass lenses shield your view; a bold metal rim reflects your edge. This holiday, elevate the way you...
02/12/2024

Our iconic mineral glass lenses shield your view; a bold metal rim reflects your edge. This holiday, elevate the way you see with our Haywood aviators.

Explore the Serengeti Lookbook: a curated selection of our iconic frames and revolutionary 3-in-1 mineral glass lenses d...
22/11/2024

Explore the Serengeti Lookbook: a curated selection of our iconic frames and revolutionary 3-in-1 mineral glass lenses designed for every adventure.

Artists. Craftsmen. Builders. Aficionados. Each pair embodies their spirit— crafted for those who embrace their own narr...
21/11/2024

Artists. Craftsmen. Builders. Aficionados. Each pair embodies their spirit— crafted for those who embrace their own narrative.

Crafted for the true eyewear aficionado. The Wayne is built for stability with a tailor-made fit.
15/11/2024

Crafted for the true eyewear aficionado. The Wayne is built for stability with a tailor-made fit.

Discover our gift guide, inspired by the iconic beauty of California’s coast.
14/11/2024

Discover our gift guide, inspired by the iconic beauty of California’s coast.

His frames, her flair—crafted to turn heads with our metal designs and iconic 3-in-1 lens technology.
06/11/2024

His frames, her flair—crafted to turn heads with our metal designs and iconic 3-in-1 lens technology.

The Havah - a classic round frame that blends subtle angular edges with elevated metal accents that hold our iconic 3-in...
28/10/2024

The Havah - a classic round frame that blends subtle angular edges with elevated metal accents that hold our iconic 3-in-1 mineral glass lenses. Make a statement about who you are and where you've been.

Keep it wild, keep it free.
23/10/2024

Keep it wild, keep it free.

The Nicholson fuses classic sophistication and modern style with a healthy dose of attitude. This bold rectangle frame, ...
14/10/2024

The Nicholson fuses classic sophistication and modern style with a healthy dose of attitude. This bold rectangle frame, crafted from premium Italian acetate, is an instant icon worthy of the name.

Explore the world not for mere curiosity, but to be free.
09/10/2024

Explore the world not for mere curiosity, but to be free.

The Laerry Optic is a bold statement of modern style. With a striking hexagonal silhouette, handcrafted in Italy from ec...
07/10/2024

The Laerry Optic is a bold statement of modern style. With a striking hexagonal silhouette, handcrafted in Italy from eco-friendly acetate, this frame is for those who appreciate the art of design.

The open road is calling. Where is it taking you?
02/10/2024

The open road is calling. Where is it taking you?

We present the reintroduction of the Carrara. Featuring a hidden double flex spring hinge, this frame is a modern classi...
27/09/2024

We present the reintroduction of the Carrara. Featuring a hidden double flex spring hinge, this frame is a modern classic that offers exceptional comfort and style, making it a staple for any eyewear collection.

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