03/09/2025
🍷 What is an e-label and what you need to know about the new EU rules for wine
The European Union now requires digital labels for wines – e-labels or QR codes – which provide consumers with all essential product information: ingredients, allergens, nutritional values, quantity, origin, and producer.
✅ What you need to comply with:
Full nutritional information displayed (energy, fats, saturated fats, carbohydrates, sugars, proteins, salt)
Digital label strictly informational – no marketing, tracking, or data collection
Information must be mobile-accessible and visible on the bottle (QR code)
Full compliance with EU legislation
🌐 Who we are: eu-label.info
– the only platform helping you create and manage 100% EU-compliant digital labels, with internal audits, pre-check for physical labels, and automatic translations.
📲 Stay up to date and protect your brand with transparency and compliance!