KOBU Agency

05/12/2024

In Skullpture’s () rebranding, the skull isn’t just a visual—it’s a symbol. Representing precision, transformation, and the artistry of facial bone surgery, this key visual anchors the brand’s entire identity.

Crafted with a striking metallic aesthetic, the skull embodies both luxury and modernity, making it unforgettable across every touchpoint—from the website to motion graphics. It’s a powerful narrative tool that tells the story of reshaping confidence and carving beauty.

28/11/2024

Flowing Art: Bruma’s Transformation

Discover how Bruma (), a Portuguese tap manufacturer with over 60 years of expertise, redefined accessible luxury. Through a collaboration with KOBU Agency, Bruma embraced the fluidity of water and the mystique of nymphs, crafting a visual identity inspired by Pre-Raphaelite art and abstract digital forms.

This rebranding aligned Bruma’s identity with its premium aspirations, delivering a cohesive and captivating brand experience.

Dive into the full case study on our website to explore the journey of this transformation.

04/09/2024

At KOBU Agency, we believe that a brand should live and breathe beyond just its products. That’s why we worked with Bruma to bring their brand to life through immersive physical spaces that echo the essence of Flowing Art.

From Cersaie in Bologna to ISH in Frankfurt, and ultimately Bruma’s own showroom in Vila Nova de Famalicão, we crafted brand environments that immerse visitors in the world of Bruma. Together with architect Rita Perez, these spaces were designed to reflect the brand’s elegance, incorporating the brand’s creative concept and contemporary aesthetics. Every element—from the architectural structure to the lighting and product displays—was carefully thought out to create an engaging experience.

These brand spaces allowed Bruma to showcase their products in a way that highlights their commitment to quality and innovation while telling a cohesive brand story.

Swipe through to take a closer look at the Cersaie exhibitor stand.

Project team
Creative Direction and Project Management: Sandra Lopes
Brand Strategy: Isabel Evaristo
Brand Design: Brígida Guerreiro
Graphic Design: Vanda Pereira
Architect: Rita Perez

28/08/2024

A successful rebranding is rooted in a profound understanding of a brand’s essence.

At KOBU Agency, we delved deep into Bruma’s identity by revisiting and critically analyzing its core values, vision, mission, and long-term objectives. Our approach went beyond the surface—we conducted a thorough benchmarking analysis, comparing Bruma against key players in their segment to identify opportunities and define a distinctive market position.

With these insights in hand, we provided comprehensive brand consulting services that included strategic realignment and communication analysis. This process laid the groundwork for a renewed and focused brand identity, one that truly reflects Bruma’s aspirations and market ambitions.

From refining brand messaging to overhauling the visual identity, we meticulously aligned every element to ensure it resonated with Bruma’s new direction and goals, positioning Bruma for success in the accessible luxury segment.

27/08/2024

Throwback to 2021, when we had the incredible opportunity to partner with Bruma ( ), a renowned Portuguese taps factory, to completely transform their brand. ✨

Swipe to see the results of this rebranding journey! What started as an initial request to rethink their website quickly evolved into a full-scale rebranding, aligning Bruma with their new target audience that was shifting towards the accessible luxury segment.

From revitalizing their visual identity to redefining their brand messaging, we’re proud to have helped Bruma through the journey of unveiling the meaning behind their core creative concept: the flowing art. Stay tuned as we take you behind the scenes of this transformative project. 👉

Project team:
Creative Direction and Project Management: Sandra Lopes
Brand Strategy: Isabel Evaristo
Brand Design: Brígida Guerreiro
Graphic Design: Vanda Pereira
Photography: James McCowan
Set Design: Brígida Guerreiro, Sónia Duarte, Pedro Santos
Editing: Brígida Guerreiro, Pedro Santos
Motion Design: Pedro Santos

23/08/2024

Green Roast Session: Activated 🌱

Photo 1: “Well, well, well, look who’s all smiles! 😏 Must be nice to sit around chatting while we’re out here doing all the heavy photosynthesizing. Maybe try being as productive as a pothos, huh? ”

Photo 2: “Staring at that like it’s a portal to another universe. Reality check: typing at turtle speed won’t get you there, champ. We grow faster than your browser loads! 🚀”

Photo 3: “Oh, serious meeting mode activated? 🙄 You’re probably just debating over who’s ordering the burritos. Meanwhile, we’re vibing, photosynthesizing, and making the office look good—like real MVPs.”

Photo 4: “So now you’re ‘working,’ huh? 😆 Hate to break it to you, but we’ve outgrown your to-do list. Get on our level—or should we say, our leaf-vel? ”

Photos by

22/08/2024

🎤 Yo, it’s the plants in the office, we’re spittin’ some rhymes,
While the crew’s in the zone, workin’ overtime.
We’re chillin’ by the window, soakin’ up that light,
Watchin’ ideas grow, every day and night.

They’re keepin’ us fresh, waterin’ our leaves,
Monstera’s gettin’ wild, but we ain’t gonna leave.
Creativity’s poppin’, it’s a sight to behold,
From the roots to the roof, KOBU’s on a roll.

So here’s a shoutout to the ones holdin’ it down,
With their minds on the grind, makin’ clients proud.
We might be just plants, but we’re feelin’ the vibe,
KOBU’s got the flow, no doubt, it’s a tribe!

Photos by

21/08/2024

As August winds down and the Algarve summer wraps us in its warm embrace, most of our team is off soaking up those last rays ☀️. Meanwhile, the rest of us are holding down the fort… and, well, the plants too. 🪴

While they’re out catching waves, we’re here making sure the studio jungle doesn’t take over. Someone’s gotta keep these leafy coworkers in check, right?

From all of us here at KOBU Agency (and the very hydrated plants 🌱), we wish everyone a sunny and relaxing end to August - soon enough we’ll be sharing some cool new projects we have on our radars.

🌱

05/08/2024

Our trophy cabinet is starting to overflow! 🏊

Over the past year, we’ve reached new heights, winning 28 awards: 9 Gold, 14 Silver, and 5 Bronze.

Some noteworthy projects include the rebranding of .ketamine, a campaign for , a virtual museum for .pousos, and a fundraising campaign for .vermelha.pt.

Feel free to dive into our website and discover these and other award-winning projects.

Here’s to a year of creative excellence!

29/07/2024

It’s no secret that thoughtfully designed visuals and consistent messaging create a cohesive, recognisable identity.

In Ambiance's case, curating these elements allowed the brand to connect deeply with its online target audience while reflecting a premium matchmaking agency centred on human emotions, individual personalities and personal relationship goals.

In many ways, our collaboration with Ambiance felt like the perfect match from the very first meeting. Our journey together was one of deep connection with the brand’s inspiring narratives and its mission to cultivate conscious relationships worldwide ❤️

Read the full case study on our website!

Client: Ambiance Matchmaking
Agency: KOBU Agency
Executive Creative Direction: Sandra Lopes
Creative Direction: Marta Gouveia
Brand Design: Vanda Pereira
Illustration: Gonçalo Cevadinha, Marina Ferrari
Motion Design: Pedro Santos
Copywriting: André Oliveira

28/07/2024

From the start, Ambiance Matchmaking's mission has been centred on creating narratives that reflect its years of experience and empathy and highlight its core and founding principles.

For us, illustration seemed like the perfect visual vessel to convey the expertise of the brand as well as the emotions, aspirations, and essence of personal connections we were chasing to capture.

Each illustration served as a focal point in crafting our monthly plans, guiding a clear and imaginative path toward portraying Ambiance Matchmaking as a premium agency in the world of finding everlasting love.

Read the full case study on our website: https://kobu.agency/case-studies/creativity-and-strategy-into-the-world-of-matchmaking/

Client: Ambiance Matchmaking
Agency: KOBU Agency
Executive Creative Direction: Sandra Lopes
Creative Direction: Marta Gouveia
Brand Design: Vanda Pereira
Illustration: Gonçalo Cevadinha, Marina Ferrari
Motion Design: Pedro Santos
Copywriting: André Oliveira

27/07/2024

In the world of matchmaking, the art of visual storytelling brings ideas to vivid life.

Central to our creative approach was the use of metaphors. Metaphors are the perfect artifice to articulate the complexities of reality, especially the ones related to human behaviour.

For Ambiance Matchmaking, we adopted metaphors as a language of connection, bridging aspirations with realities.

Read the full case study on our website: https://kobu.agency/case-studies/creativity-and-strategy-into-the-world-of-matchmaking/

Client: Ambiance Matchmaking
Agency: KOBU Agency
Executive Creative Direction: Sandra Lopes
Creative Direction: Marta Gouveia
Brand Design: Vanda Pereira
Illustration: Gonçalo Cevadinha, Marina Ferrari
Motion Design: Pedro Santos
Copywriting: André Oliveira

26/07/2024

As we delved into the world of conscious relationships and the intricate nuances of human connections, illustration and metaphor became our main creative weapons.

By weaving visual and written narratives, we managed to successfully explore and articulate Ambiance Matchmaking's level of expertise and knowledge.

Each illustration served as a focal point in crafting our monthly plans, guiding a clear and imaginative path toward portraying Ambiance Matchmaking as a premium agency in the industry.

Read the full case study on our website: https://kobu.agency/case-studies/creativity-and-strategy-into-the-world-of-matchmaking/

Client: Ambiance Matchmaking
Agency: KOBU Agency
Executive Creative Direction: Sandra Lopes
Creative Direction: Marta Gouveia
Brand Design: Vanda Pereira
Illustration: Gonçalo Cevadinha, Marina Ferrari
Motion Design: Pedro Santos
Copywriting: André Oliveira

24/07/2024

Collaborating with Ambiance Matchmaking was all about boosting the brand's online presence while reflecting its values and vast experience in building conscious relationships for leaders, creatives, and entrepreneurs.

Through polished creative content, the cornerstones were laid for a vibrant community to flourish, fostering meaningful connections and solidifying Ambiance Matchmaking's reputation as the go-to agency to help you fall into the sweet grace of everlasting romance.

Read the full case study on our website: https://kobu.agency/case-studies/creativity-and-strategy-into-the-world-of-matchmaking/

Client: Ambiance Matchmaking
Agency: KOBU Agency
Executive Creative Direction: Sandra Lopes
Creative Direction: Marta Gouveia
Brand Design: Vanda Pereira
Illustration: Gonçalo Cevadinha, Marina Ferrari
Motion Design: Pedro Santos
Copywriting: André Oliveira

22/07/2024

Ambiance Matchmaking is a renowned high-end agency offering personalised matchmaking services in the USA.

Leslie, the brand's founder, contacted us looking for ways to boost Ambiance’s online presence through a content strategy that would reflect the brand’s dedication to personalised matchmaking services for conscious leaders, creatives, and entrepreneurs.

By weaving visual and written narratives, we managed to successfully articulate Ambiance's level of expertise, knowledge and exclusive services!

Join us as we unveil the illustrations, concepts and copywriting that enriched the world of high-end matchmaking: https://kobu.agency/case-studies/creativity-strategy-into-the-world-of-matchmaking/

Client: Ambiance Matchmaking
Agency: KOBU Agency
Executive Creative Direction: Sandra Lopes
Creative Direction: Marta Gouveia
Brand Design: Vanda Pereira
Illustration: Gonçalo Cevadinha
Motion Design: Pedro Santos
Copywriting: André Oliveira

08/07/2024

Corporate banking is boring... some may say.

We say: challenge accepted! We're proud to showcase the work we developed for BNP Paribas's corporate B2B solution, Centric. Our mission? To create an activation campaign that would not only spotlight Centric's new AI-digital assistant, Noa, but also explore a conceptual and personalised approach to Centric's digital presentation.

Check out our latest case study, where we unveil the illustrations, concepts, and copywriting that brought NOA's story to life and gave Centric's landing page a new visual.

Client: BNP Paribas CIB
Agency: KOBU Agency
Creative Director: Marta Gouveia
Executive Creative Director: Nuno Tenazinha
Illustrator: Gonçalo Cevadinha
Motion designer: Pedro Santos
Copywriter: André Oliveira
3D Designer: Xochitl Castaño
Client-side: Nicolas Marinus, Ana Rita Martinho, Ana Rita Gaspar

Corporate digital banking is boring, some say. KOBU says: challenge accepted! Discover the work we developed for BNP Paribas B2B solution: Centric & Noa.

29/04/2024

Art, Dreams, and Meaning Converge

Philosophers, scholars, and artists have long debated the purpose of art.

André Oliveira () explores this theme through Studio Ghibli’s films, which have been redefining artistic expression for over 35 years. His article in KOBU Agency’s The Lab Report illuminates how Ghibli’s creations blend tragedy, triumph, and the textures of human experience into a language that transcends words, offering us new hope and perspectives on the world around us.

Read more about how Ghibli’s magic captivates and inspires in our latest article in The Lab Report (link in bio)
https://kobu.agency/the-lab-report/studio-ghibli-where-art-dreams-and-meaning-converge/

23/01/2024

Exciting news from KOBU Agency!

We are over the moon to announce an exciting new chapter in our journey - Marta Gouveia () has stepped into the role of Creative Director at KOBU Agency! 🎉

Marta has been a cornerstone of our project management team and an integral part of KOBU Agency, infusing her creativity, savoir-faire and subtleties into our most successful projects. Her versatility and infinite curiosity for the world around her while exploring the cultural milieu, will now add to the agency’s creative vision - Marta’s unique perspectives will undoubtedly lead KOBU Agency to explore new horizons with its clients.

Join us in welcoming Marta Gouveia to her new role. Here’s to crafting a new future!

Stay weird. Find meaning. Push boundaries.