Jerame Dalogdog-Lingatong

23/01/2025

𝟕 𝐏𝐫𝐨𝐯𝐞𝐧 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐞𝐬 𝐭𝐨 𝐑𝐞𝐝𝐮𝐜𝐞 𝐂𝐨𝐬𝐭𝐬 𝐟𝐨𝐫 𝐘𝐨𝐮𝐫 𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐝𝐬

Running Google Ads can feel like walking a tightrope sometimes. You’re trying to stay balanced—getting results without overspending.

With the right strategies, you can lower costs and still get amazing results. Check below! 🚀

🌟 𝐖𝐫𝐢𝐭𝐞 𝐓𝐚𝐫𝐠𝐞𝐭𝐞𝐝 𝐀𝐝 𝐂𝐨𝐩𝐲

Craft ads that directly address your audience's pain points and needs. A higher click-through rate (CTR) means better Quality Scores and lower cost-per-click (CPC).

🌐 𝐂𝐫𝐞𝐚𝐭𝐞 𝐚 𝐑𝐞𝐥𝐞𝐯𝐚𝐧𝐭 𝐖𝐞𝐛𝐬𝐢𝐭𝐞 𝐨𝐫 𝐋𝐚𝐧𝐝𝐢𝐧𝐠 𝐏𝐚𝐠𝐞

Ensure your landing page aligns with your ad messaging and offers. This seamless experience boosts engagement and conversions.

💬 𝐈𝐧𝐜𝐨𝐫𝐩𝐨𝐫𝐚𝐭𝐞 𝐒𝐨𝐜𝐢𝐚𝐥 𝐏𝐫𝐨𝐨𝐟 𝐢𝐧 𝐀𝐝 𝐓𝐞𝐱𝐭

Add reviews, star ratings, or trust-building phrases like "Trusted by 5,000+ customers" to your ads to encourage clicks and reduce costs.

📈 𝐒𝐡𝐨𝐰𝐜𝐚𝐬𝐞 𝐒𝐨𝐜𝐢𝐚𝐥 𝐏𝐫𝐨𝐨𝐟 𝐨𝐧 𝐘𝐨𝐮𝐫 𝐖𝐞𝐛𝐬𝐢𝐭𝐞

Feature testimonials, client logos, or case studies on your site. Credibility increases conversions, making each click more valuable.

✨ 𝐇𝐢𝐠𝐡𝐥𝐢𝐠𝐡𝐭 𝐔𝐧𝐢𝐪𝐮𝐞 𝐒𝐞𝐥𝐥𝐢𝐧𝐠 𝐏𝐨𝐢𝐧𝐭𝐬 (𝐔𝐒𝐏𝐬)

Stand out by focusing on what makes your product or service unique. A strong USP grabs attention and improves CTR.

🎯 𝐑𝐞𝐟𝐢𝐧𝐞 𝐓𝐚𝐫𝐠𝐞𝐭𝐢𝐧𝐠 𝐒𝐞𝐭𝐭𝐢𝐧𝐠𝐬

Use demographics, locations, and interests to target the right audience, avoiding wasted spend on irrelevant clicks.

🚫 𝐔𝐭𝐢𝐥𝐢𝐳𝐞 𝐍𝐞𝐠𝐚𝐭𝐢𝐯𝐞 𝐊𝐞𝐲𝐰𝐨𝐫𝐝𝐬

Block irrelevant search terms by adding negative keywords. This keeps your ads focused and prevents unnecessary spending.

💡 𝐖𝐡𝐲 𝐈𝐭 𝐖𝐨𝐫𝐤𝐬:

✅ Google Ads rewards relevance and performance with lower costs.
✅ A high Quality Score directly lowers your cost-per-click (CPC).
✅ Focusing on conversions increases your return on ad spend (ROAS).
✅ Relevant targeting and ad copy prevent wasted clicks.

👉 𝐑𝐞𝐚𝐝𝐲 𝐭𝐨 𝐫𝐞𝐝𝐮𝐜𝐞 𝐲𝐨𝐮𝐫 𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐝𝐬 𝐜𝐨𝐬𝐭𝐬? 𝐒𝐭𝐚𝐫𝐭 𝐚𝐩𝐩𝐥𝐲𝐢𝐧𝐠 𝐭𝐡𝐞𝐬𝐞 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐞𝐬 𝐭𝐨𝐝𝐚𝐲! 🎯

18/11/2024

🎯 Google Ads 101: Boost Your Sales with Google Ads Shopping Campaigns! 🚀

✅ Why Choose Google Ads Shopping?

📦 Tagumpay sa E-commerce: Perfect para sa mga negosyo na nagbebenta online—madaling makikita ang produkto mo sa Google Search at Shopping tab!

🛒 Real-time Product Display: Automatic na ipinapakita ang product image, price, at brand—walang hirap sa customer na mamili.

📊 Maximize ROI (Sulit sa Budget!): Gumagamit ng smart bidding para siguraduhing makukuha mo ang pinakamagandang resulta mula sa iyong investment.

👨‍💻 How It Works:
1️⃣ Upload Your Product Feed – Siguraduhing updated ang iyong mga produkto sa Google Merchant Center.
2️⃣ Set Your Campaign Goals – Choose kung gusto mo ng leads, o sales.
3️⃣ Run Smarter Ads – Hayaan ang AI ng Google na gawin ang trabaho para sayo.

💡 Tip: Add compelling product titles at malinaw na images para standout ang produkto mo!
📌 Huwag Magpahuli! Start your Google Ads Shopping campaign today at makuha ang customers na naghahanap ng produkto mo.
🔥 Ready to Grow? Message us for help on setting up your Google Ads Shopping campaign.

👉 "Start Smart, Start Now!"

23/10/2024

🔥 Clicks equal to leads - a dream scenario for any Google Ads Expert! In this case study, out of 113 total clicks, 55 converted into leads, achieving an impressive 50% conversion rate.

👉The connection between Cost Per Click Cost, Ad Title, and Landing Page plays a crucial role in Lead Generation.
Unfortunately, we missed the opportunity to optimize the landing page further to demonstrate the full potential of clicks equals to leads. If you have achieved a 100% conversion rate where clicks equals leads, we would love to see your success!
🙏 Share your screenshot to inspire us all.

21/10/2024

😱 Top 1 Solution for a Sudden Drop in Google Ads Leads:

🔥Comprehensive Audit🔥

While it's impossible to pinpoint the exact cause without more information, a comprehensive audit is the most effective starting point to identify and address the underlying issue.

This audit should cover various aspects of your Google Ads campaign, including:
1. Campaign Settings:
* Budget: Ensure your budget is sufficient to maintain visibility.
* Targeting: Check if your targeting settings have changed or become too restrictive.
* Bidding Strategy: Evaluate if your bidding strategy is still optimal.
* Ad Schedule: Verify if your ad schedule is aligned with your target audience's behavior.
2. Ad Copy and Landing Page:
* Relevance: Ensure your ad copy and landing page are highly relevant to your target keywords and the user's search intent.
* Call to Action: Make sure your call to action is clear and compelling.
* User Experience: Assess your landing page's loading speed, mobile-friendliness, and overall user experience.
3. Keyword Performance:
* Relevance: Check if your keywords are still relevant to your target audience.
* Match Type: Consider adjusting your match types to capture more qualified leads.
* Negative Keywords: Ensure you have appropriate negative keywords to filter out irrelevant traffic.
4. Competition:
* Increased Competition: Analyze if there has been a significant increase in competition for your target keywords.
* Ad Rank: Evaluate your ad rank compared to competitors.
5. Tracking and Attribution:
* Conversion Tracking: Verify that your conversion tracking is set up correctly and accurately.
* Attribution Model: Consider adjusting your attribution model if it's not accurately reflecting the customer journey.
6. External Factors:
* Seasonality: Check if your industry experiences seasonal fluctuations.
* Economic Factors: Assess the impact of economic conditions on your target market.
* Google Algorithm Updates: Be aware of any recent Google algorithm updates that might have affected your campaign.
By conducting a thorough audit, you can identify the root cause of the drop in leads and take targeted actions to address the issue.

🔥Additional Tips:

*A. Monitor Performance Regularly: Keep a close eye on your campaign metrics to detect any changes early on.
B. Utilize Google Ads Tools: Leverage tools like the Search Terms report and Diagnostics to identify potential issues.
C. A/B Test: Experiment with different ad variations and landing pages to optimize performance.
D. Seek Expert Advice: If you're struggling to identify the problem, consider consulting with a Google Ads expert.

Would you like to delve deeper into any specific area of your Google Ads campaign?

Comment down below : "I'M IN"

21/10/2024

🔥A lot of freelancers can’t fully show their real skills and talents because they end up with the wrong clients.

they know what they’re doing,

they have the right tools,

they enrolled in the right courses,

they have excellent skill,

but when clients don’t give enough support or refuse to cooperate,

late approvals, not giving enough brand assets and informantion to use,

it becomes impossible to deliver the best results.

in the end, the freelancer gets blamed,

"Why it doesn't have results?"

and that’s when imposter syndrome starts to creep in.

Send a message to learn more

16/10/2024

Here's the last but not the least Google Ads essential tips from Google Ads 101 Mini-Series:

🧾 Google Ads 101

🚀 Setting Up Campaigns! 🚀
Ready to get your business in front of the right audience? Here’s a guide to launching Google Ads campaigns! 💡

1. Set Your Campaign Goal 🎯
Decide what you want to achieve with your ad. Whether it’s more website traffic, leads, or sales, Google Ads lets you choose a goal that aligns with your business needs!
2. Choose Your Campaign Type 📊
Pick the type of ad you want to run:
Search (text ads on Google search results)
Display (visual ads across websites)
Video (YouTube ads)
Shopping (showcase your products)
P-Max (display ads across all network)
Select the one that fits your strategy!
3. Define Your Audience 👥
Who are you targeting? Use Google Ads' audience settings to reach people by demographics, location, interests, and search habits. This ensures your ad reaches the right people at the right time!
4. Set Your Budget 💸
Decide how much you're willing to spend daily on your ad. Start small and scale up as you see results!
5. Pick Your Keywords 🔑
Choose the search terms you want your ad to show for. Use tools like the Google Keyword Planner to find the most relevant keywords for your business!
6. Write an Attention-Grabbing Ad ✍️
Create compelling copy that gets people to click! Focus on what makes your offer unique and include a clear Call to Action (CTA) like “Shop Now” or “Learn More.”
7. Launch & Monitor 🚀
Once everything’s set up, hit launch! Then, monitor performance using Google Ads' dashboard to see how your campaign is doing and make adjustments for better results.

✨ Pro Tip: Test different versions of your ads and keywords to see what works best!

Are you ready to start your Google Ads campaign?

15/10/2024

📚 Google Ads 101

📈 Conversion Tracking – Know What’s Working! 📈

If you’re not tracking conversions, you’re missing out! 📊
Conversion tracking shows you which ads lead to valuable actions—like purchases or sign-ups—so you can optimize and grow your business.

🔑 Pro Tip: Use Google Ads' built-in tracking tools to measure success and maximize your ROI.

14/10/2024

📖 Google Ads 101

🏆 Understanding Quality Score 🏆

What’s the secret to lowering your ad costs while boosting performance? It’s all about Quality Score!

Google ranks your ads based on how relevant and useful they are to searchers. The better your Quality Score, the less you pay for higher ad placements! 🎯

Factors that affect it:
1️⃣ Keyword Relevance
2️⃣ Landing Page Experience
3️⃣ Click-Through Rate (CTR)

06/09/2024

Attention🔥BISDAK! OO.BISDAK.😁
👉Google Ads Free Training for business owner and aspiring freelancers.🥰
DIrect Message for the Other Details.

04/09/2024

This is Free Training for everyone. ☺️

03/09/2024

POV: FB ADS is an Expense or an Investment?🤔