The Social Shop

02/12/2024

Ooops. 😏

28/11/2024

👀 Noticed your Facebook insights look a li'l different this month? Meta has made a big move, changing FB's primary metric from 'impressions' to 'views' 👁️ following the same update from IG a few months back.

Now you can now easily compare how your content performs across both platforms. Apples and apples, not oranges! 🍊🍏

Wanna learn more? 📖 Full update here: https://bit.ly/3Z6Y5NJ

25/11/2024

Proudly welcoming Liz Scott, Account Manager to our team! 👋 Based in Tāmaki Makaurau, this 'Queen of Hearts' ♥️ has won ours, with her positive approach to any challenge that social media throws at her - any day of the week! 💪📋🤳

Liz is also Mum to two little legends, ya know - just in her spare time... And wouldn't have it any other way. 👨‍👩‍👧‍👧 Give it up for this grown-up legend, who our clients are lucky to have - and we are too! 🕴️✨

18/11/2024

Still not sure if TikTok is worth the marketing investment, yet? 🤔 Ah, you’re likely missing out on reaching a (MUCH) bigger audience than you think.

And whilst TikTok’s total audience is smaller than Meta’s, TikTok users are much more engaged - spending WAY longer on the platform per person on average worldwide, and in NZ! 🤳

📰 Got you thinking now? Take a look at the current stats: 👉 https://bit.ly/40AKMYe

24/10/2024

We get up to all sorts - better work stories, people! 👀 TSS team in action once more, this time shooting three super-fun ads, across two locations on one day.

🎥 Massive cred to everyone who made this shoot a hoot! 🦩 Follow ITM NZ for the final cuts. 🎬

04/10/2024

New IG feature alert! 👀 You can now leave comments on your friends' Insta stories! 💬✨

Only mutual followers (those you follow and follow you back) can jump in and leave their comments on public accounts, but all viewers can see comments from your followers.

And if you ever need a break from the chatter, you’ve still got full control – turn comments off and get some downtime whenever you like! 👍 💭

20/09/2024

👀 Li'l peek behind the scenes from a recent shoot at our fav little township growing fast, Paerata Rise (feat. Nathan shredding the pump-track). 😜

Always prepped with an action-packed schedule in hand, we love that each shoot is unique, 🎥 capturing a fun and creative mix of community focused content putting Paerata Rise on the map, and minds of many future homeowners in this future-focused community. 🏡

12/09/2024

We wanted to take a minute and introduce ya'll formally to Bex Collins our Content Manager/Producer based in Ōtautahi, Christchurch! 👋

Bex has actually been flying under the radar here at The Social Shop for 12 months now, originally joining as a Content Creator 🎨 then making fast moves into a new role; allowing Bex to flex her additional experience in community & campaign management. 📊

Bex loves being involved in both sides of the client brief; and making an impact whether she's behind the camera, or behind the keys. 📸 This CHCH local has made the most amazing addition to our client service & creative teams - we're stoked we get to work with her!

11/09/2024

When you click a link that takes you to a new part of Business Suite that you'll never see again and have no idea how to use. 😅

Who can relate? 🙋‍♀️🙋‍♂️

02/09/2024

You saw our BTS action from the ITM Taupō Super400, now check out what we were pointing our cameras at! 🎥🏁

Arguably one of our favourite missions to receive, is being a fly on the wall at some of NZ's most iconic events. It's hard to explain the thrill of experiencing (and capturing) the exhilaration and atmosphere at an ITM NZ sponsored event - these guys know how to party! 🎉

23/08/2024

If you think you're saving time by posting ads from your iPhone, think again! It might be costing you more than you realise! 😤

Want to know more? Check out the full article. https://bit.ly/3Moe3gh 🍏

16/08/2024

Topical Friday afternoon... 😅

30/04/2024

A couple of weekends back, our crew had the epic privilege of getting up close and personal with Supercars at the first ever ITM NZ Taupō Super400!

Our task? 📹 Capturing all the adrenaline-fueled action from an attendees perspective. 🏁 That included VIP pit tours to grid walks, amazing hospitality and everything in between! Here's a (very) short snippet of what it was like for us, stay tuned for the front-of-camera action! 🚗💨

19/03/2024

Sharing meaningful stories, straight from the source. 🧡 Soak up this wholesome & heartwarming video our crew brought to life for our visionary community building clients, Paerata Rise. 🌟

We love bring authenticity to the fore!
https://bit.ly/3UeeDT5

13/03/2024

Coming in hot with some BTS from our last video shoot. 🎥
✅ Obligatory shoot-team photo feat. 'Cap' the man, the myth, the legend and best talent ever at Dayle ITM.
✅ 'JD in the wild' action shot.
✅ Marie 'literally' on the tools.
Never a dull moment! ✨ Follow ITM NZ for our finished product, and Cap in action. ✌️

12/03/2024

Instagram's been up to some BTS magic 🎩✨ to up their DM game:

1️⃣ Oops, did you send a DM that's as embarrassing as tripping in public? No sweat! Now you've got a sweet 15 minutes to ninja-edit those messages. 🥷

2️⃣ Got regulars sliding into your DMs like clockwork? You can now pin up to 3 chats (yes, even those bustling group convos) right at the top. Consider this your VIP section! 📌

3️⃣ Tired of playing hide-and-seek with your go-to stickers? Now you can pin 'em to the top of your sticker tray for instant access. It's like having your favourite snacks front and centre. 🍕

More info on these snazzy updates, right here: bit.ly/49Qy75d 🚀✨

Instagram says that more photos and videos are now shared in DMs than in any other element of the app. 

08/02/2024

Can you hear that? 👂👀 Neither can we. 🥲

The sound of silence isn't just in your head, it's in your videos too! If you've noticed *some* TikTok videos have been muted, or your FYP is suddenly missing some of those stuck-in-your-head tunes - you're not going crazy! 😵

At the end of January, Universal Music Group (UMG) and TikTok's contract, allowing UMG music to be used in the app, came to an end. 💔

Want to know more? Deets right here:

31/01/2024

Ever wish you could just take a minute to breathe, before being convicted of the modern day crime that is being 'left on read'? 🤷‍♂️🤳

Cue our applause for Instagram! They've come to the rescue this week with a new ability to disable read receipts 🎩✨

Dive into the deets of this handy update for brands and humans alike, right here: bit.ly/3SB8Eq9 🚀

Now, you can reduce some of the angst around your slow DM replies.