The Social Shop

The Social Shop Social Media for brands who give a damn. We’re focused on creating value for your online audience through authentic, original and impactful content.
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You are the changemakers, the community-focused, and the consciously-led who are committed to using your online presence as a force for good. And we are an agency who believes social media is about discovery, sharing ideas, and a space to connect through mutual ideas. Content that inspires connection, kick starts conversation and educates an engaged community. With leading-edge methodology, profes

sional ex*****on and innovative ideas, our campaigns grow strong, enduring brands who bring change to their industry. We call this

Let’s get acquainted!

If you think you're saving time by posting ads from your iPhone, think again! It might be costing you more than you real...
23/08/2024

If you think you're saving time by posting ads from your iPhone, think again! It might be costing you more than you realise! 😀

Want to know more? Check out the full article. https://bit.ly/3Moe3gh 🍏

Topical Friday afternoon... πŸ˜…
16/08/2024

Topical Friday afternoon... πŸ˜…

30/04/2024

A couple of weekends back, our crew had the epic privilege of getting up close and personal with Supercars at the first ever ITM NZ Taupō Super400!

Our task? πŸ“Ή Capturing all the adrenaline-fueled action from an attendees perspective. 🏁 That included VIP pit tours to grid walks, amazing hospitality and everything in between! Here's a (very) short snippet of what it was like for us, stay tuned for the front-of-camera action! πŸš—πŸ’¨

19/03/2024

Sharing meaningful stories, straight from the source. 🧑 Soak up this wholesome & heartwarming video our crew brought to life for our visionary community building clients, Paerata Rise. 🌟

We love bring authenticity to the fore!
https://bit.ly/3UeeDT5

Coming in hot with some BTS from our last video shoot. πŸŽ₯ βœ… Obligatory shoot-team photo feat. 'Cap' the man, the myth, th...
13/03/2024

Coming in hot with some BTS from our last video shoot. πŸŽ₯
βœ… Obligatory shoot-team photo feat. 'Cap' the man, the myth, the legend and best talent ever at Dayle ITM.
βœ… 'JD in the wild' action shot.
βœ… Marie 'literally' on the tools.
Never a dull moment! ✨ Follow ITM NZ for our finished product, and Cap in action. ✌️

Instagram's been up to some BTS magic 🎩✨ to up their DM game:  1️⃣ Oops, did you send a DM that's as embarrassing as tri...
12/03/2024

Instagram's been up to some BTS magic 🎩✨ to up their DM game:

1️⃣ Oops, did you send a DM that's as embarrassing as tripping in public? No sweat! Now you've got a sweet 15 minutes to ninja-edit those messages. πŸ₯·

2️⃣ Got regulars sliding into your DMs like clockwork? You can now pin up to 3 chats (yes, even those bustling group convos) right at the top. Consider this your VIP section! πŸ“Œ

3️⃣ Tired of playing hide-and-seek with your go-to stickers? Now you can pin 'em to the top of your sticker tray for instant access. It's like having your favourite snacks front and centre. πŸ•

More info on these snazzy updates, right here: bit.ly/49Qy75d πŸš€βœ¨

Instagram says that more photos and videos are now shared in DMs than in any other element of the app.Β 

08/02/2024

Can you hear that? πŸ‘‚πŸ‘€ Neither can we. πŸ₯²

The sound of silence isn't just in your head, it's in your videos too! If you've noticed *some* TikTok videos have been muted, or your FYP is suddenly missing some of those stuck-in-your-head tunes - you're not going crazy! 😡

At the end of January, Universal Music Group (UMG) and TikTok's contract, allowing UMG music to be used in the app, came to an end. πŸ’”

Want to know more? Deets right here:

Ever wish you could just take a minute to breathe, before being convicted of the modern day crime that is being 'left on...
31/01/2024

Ever wish you could just take a minute to breathe, before being convicted of the modern day crime that is being 'left on read'? πŸ€·β€β™‚οΈπŸ€³

Cue our applause for Instagram! They've come to the rescue this week with a new ability to disable read receipts 🎩✨

Dive into the deets of this handy update for brands and humans alike, right here: bit.ly/3SB8Eq9 πŸš€

Now, you can reduce someΒ of the angst around your slow DM replies.

Ever found yourself caught in the web of an Insta story mishap? πŸ•·οΈ Admit it, we've all been there! πŸ˜… No longer though - ...
26/01/2024

Ever found yourself caught in the web of an Insta story mishap? πŸ•·οΈ Admit it, we've all been there! πŸ˜… No longer though - Instagram just unleashed a game-changing update with not one, but TWO nifty new Stories features! πŸš€

1️⃣ Spotted a 'woopsie' right after hitting publish? Now you can rescue your story from the publishing abyss...Mid-upload! πŸ™Œ
2️⃣ Missed a tag in your story? No problemo! You can add tags after publishing by tapping 'three dots' in the top right, choosing "Add Mentions" and, voilΓ ! πŸŽ‰

Think it's too good to be true? πŸ˜‰ Dive into the deets here: bit.ly/3OerMIa ✨

This could be a handy update for social media managers.

24/01/2024

Getting amongst the action. πŸ’ͺ🀩 Peep this super fun ad crafted by our rockstar creative team last year for ITM NZ.

Some tool-tally awesome talent right there mate! πŸ”¨βœ¨πŸ˜œ
https://bit.ly/47HLR0h

Noticed any changes in your ad audiences lately? πŸš€ DW you're not navigating this Meta jungle alone!  🎯 If your ad audien...
18/01/2024

Noticed any changes in your ad audiences lately? πŸš€ DW you're not navigating this Meta jungle alone!

🎯 If your ad audiences include health, race, or ethnicity targeting, it’s time for a refresh - Meta is updating their ad targeting options. πŸ”„

Meta are rolling out these changes over the next few weeks and will let you know which updates (if any) are required for your paid content.

Get more on this update, here: bit.ly/3vwUBcd ✨

More changes to your Facebook ad targeting options.

 #1 Cheerleader at your service. 🀝
17/01/2024

#1 Cheerleader at your service. 🀝

11/01/2024

Peek behind the scenes of our latest photo/video shoot for Paerata Rise trying to catch some outdoor scenes in the un-Summery Auckland weather! πŸ“ΈπŸ˜„Wait and see how our production wizards turn rain 🌧️ into rays. β˜€οΈ And the best part about a shoot-day? The hilarious team banter and good vibes on set, always! πŸ₯Έ

Current situation: Still can't see corn without singing ✨ "It's corn" 🌽  (circa 2022). ✨
20/12/2023

Current situation: Still can't see corn without singing ✨ "It's corn" 🌽 (circa 2022). ✨

13/12/2023

πŸŽ„πŸ Christmas vibes at Hampton Downs got our crew in top gear last Friday! From Go Karts to hitting the track for hotlaps at 220km/h our EOY antics raised the speed limit, and the festive spirit. 🀩

Earlier this month Eden Park turned into the coolest hotspot for Content Creators and Agencies with Emma, our Account Ex...
24/11/2023

Earlier this month Eden Park turned into the coolest hotspot for Content Creators and Agencies with Emma, our Account Executive immersed in the action! οΈπŸ‰ 2023 was the first ever NZCreatorCon, and the biggest ever gathering of Content Creators and Agencies from across NZ. 🀩

From making magic on Meta to TikTok tactics, Emma tapped into wisdom straight from the source and even threw-down in a content creation challenge; leaving inspired and ready to create + collaborate! ✨

22/11/2023

A highlight from this year would have to be a recent one: Bringing these 'Toolbox Chats' to social for Dayle ITM in Movember. πŸ€œπŸ€›

Matt Watson and Zane Munro from forallthebrothers join forces to show Kiwi blokes that mental wellbeing is for all of us. πŸ€™ CHUR!

Forget these wise words are and straight from the heart. πŸ’›πŸ–€ Talk about rewarding work, when you get to be part of this!

✌️ Thanks to everyone involved for letting us be part of this important mahi.

Attention Instagrammers! 🌟 Here's some of the latest platform updates worth knowing about: πŸ‘‡  ✍️ More fonts for Reels & ...
21/11/2023

Attention Instagrammers! 🌟
Here's some of the latest platform updates worth knowing about: πŸ‘‡

✍️ More fonts for Reels & Stories.
🎀 A fresh range of text-to-speech voices for Reels.
πŸ“ˆ More insights on the way incl. replay stats for Reels.

YAY! πŸŽ‰ We're most excited for new fonts, what about you? πŸ™‹ Read more about the newest IG features, here:

Meta continues to add more creator tools ahead of the holidays.

πŸ“± Hold the phone! πŸ“± LinkedIn's making some changes BTS soon, and we've got the deets! πŸŽ πŸ“· Carousel posts are now a thing ...
15/11/2023

πŸ“± Hold the phone! πŸ“± LinkedIn's making some changes BTS soon, and we've got the deets!

πŸŽ πŸ“· Carousel posts are now a thing of the past, πŸ’” AND with no more ability to publish carousels, those already published will be deleted a.k.a. goneburgers after Dec 14th! 😲

Sad news for those of us who love a good side-swipe, 😭 gallery posts will be the next best option, or - if you're really keen; reverting back to the OG work-around of publishing PDFs as slides. 🀒

We're also saying "adios amigo" πŸ‘‹ to clickable links on pics & vids. 🀷 Everything we know about this LinkedIn update, here:

LinkedIn announced the removal of carousels as a posting option back in June.

Endurance race: Threads vs. Clubhouse. πŸ₯΄
08/11/2023

Endurance race: Threads vs. Clubhouse. πŸ₯΄

πŸ“Έ Spotted in the wild: 🎬 Nathan, our photo/video maestro πŸ‘Œ in the kitchen whipping up some tasty new content at our rece...
02/11/2023

πŸ“Έ Spotted in the wild: 🎬 Nathan, our photo/video maestro πŸ‘Œ in the kitchen whipping up some tasty new content at our recent brand library shoot for Social Cooking. Coming soon to a small screen near you! πŸ₯‚πŸ³πŸ₯³

πŸ€” Caption Conundrum: ON or OFF? πŸ‘€ If you're all about those captions (and we recommend you are) then get ready for a Tik...
24/10/2023

πŸ€” Caption Conundrum: ON or OFF? πŸ‘€ If you're all about those captions (and we recommend you are) then get ready for a TikTok treat!

Starting next month, all TikTok videos will come equipped with AI-generated auto-captions by default. πŸ€– Can it handle our Kiwi accents? We'll wait to see, but you've got the power to edit those auto-gen gems - even after you've gone live! πŸ‘

We're giving major props to TikTok for leveling up their game here, making the app more inclusive & user-friendly for y'all. πŸ‘

Ready to join the video caption revolution? Check out more deets here: https://bit.ly/3FulEXn πŸš€

A positive move for accessibility in the app.Β 

Dear Jan,Leave it to the social media experts. 🫢Sincerely,Every Social Media Manager ever. βœŒοΈπŸ“·  on IG.
18/10/2023

Dear Jan,

Leave it to the social media experts. 🫢

Sincerely,
Every Social Media Manager ever. ✌️

πŸ“· on IG.

Lucky we absolutely ❀️ our clients! πŸ˜†
20/09/2023

Lucky we absolutely ❀️ our clients! πŸ˜†

Are you a fan of Reels, but also a fan of seeing your friends content? Instagram's got your back...Kind of. πŸ‘€Our mates a...
19/09/2023

Are you a fan of Reels, but also a fan of seeing your friends content? Instagram's got your back...Kind of. πŸ‘€

Our mates at Insta have added a 'following' option under the Reels tab. This will curate your Reels feed to show Reels from accounts you follow. The catch? You have to select 'following' each time you open the app. 🎞️

Read more about this new update, here:

Now, you can hone yourΒ Reels to only posts from the accounts that you follow.Β 

Show of hands, who’s a fan of audio messages? πŸ™‹ Soon, you’ll be able to send them as Notes on Insta. πŸ‘€Instagram introduc...
29/08/2023

Show of hands, who’s a fan of audio messages? πŸ™‹ Soon, you’ll be able to send them as Notes on Insta. πŸ‘€

Instagram introduced 'Notes' late last year: Think Twitter (or X πŸ˜‰) but in your DM’s. πŸ“₯ Currently you can add songs and short text in Notes, now audio notes are on their way!

New to Notes on IG? πŸ€” Find out more about this update, here: πŸ€“

A new addition for Notes, which is gaining traction with younger IG users.

We feel you...and hear you...and see you, Jack.  πŸ“Έ:
16/08/2023

We feel you...
and hear you...
and see you, Jack.

πŸ“Έ:

Introducing you to the awesomeness that is our newest team member, Kerri-Ann Graham! For those of you who haven't yet me...
02/08/2023

Introducing you to the awesomeness that is our newest team member, Kerri-Ann Graham! For those of you who haven't yet met our Senior Account Manager yet, here's a bit of background on KA:
- She grew up in Northland, and it's still her favourite down-time getaway. 🌊
- When she's not 'suiting up' KA is also an incredibly talented illustrator & visual artist. 🎨
- She crushes the (fine) art of project management, caring and catering for both client and creative comms, so amazingly! πŸ’œ

We're stoked to have her on our team - you'll love working with her, too. πŸ™Œ

Who doesn’t love a good boomy? πŸͺƒπŸ€³πŸΌ Trending on TikTok this week is a CapCut template, inspired by the classic Boomerang ...
01/08/2023

Who doesn’t love a good boomy? πŸͺƒπŸ€³πŸΌ Trending on TikTok this week is a CapCut template, inspired by the classic Boomerang (the Insta one, not the Aussie one πŸ˜‰).

Check out our take on this trend, here:

Check out The Social Shop's video.

26/07/2023

Yeah, we dabble in Motorsport - the storytelling side of it. πŸ’ͺ🏼

And sometimes 7-secs doesn't cut the mustard when you're capturing stories like this one feat. Saxon Sheehan Motorsport on his 1st season competing nationally with the support of long-standing client and sponsor Dayle ITM.

Show of hands: Who'd love to be a passenger? πŸ˜±πŸŽπŸ’¨

Address

65 Paerata Road
Pukekohe East
2120

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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We bring brands and people together

We are a team of creatives, communicators and community-builders who deliver exceptional social outcomes for cool Kiwi brands.

The Social Shop was launched in 2016 and since then, we’ve consciously grown our team so that each of us brings specialist skills that contribute to collective impact. With access to this incredible expertise, you’ll have both the courage and the clout to expand your audience and your influence online.

We’re passionate about what we do, and love that we can put our skills to use with purpose. While we have the might and capacity to think big and deliver big, we proudly keep things personal (the way social should be done).

www.thesocialshop.nz


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