Aamplify

01/02/2023

Account Based Marketing (ABM) has continued to grow in popularity as B2B marketers seek to focus their spending and demonstrate ROI. Learn what ABM is and how it can benefit your business in our latest blog post -
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How to implement a best-practice ABM campaign, align your sales and marketing and use HubSpot to help your ABM work more efficiently and effectively.

23/01/2023

Did you know - the more quality websites that link to your site, the higher your ranking on Google Search? Building backlinks is one of the most challenging jobs in SEO, but they can provide your business with a long-lasting competitive edge that's hard to copy. Find out how you can step up your backlink game this year in our latest blog: https://hubs.li/Q01xjVxy0

In this article, we'll look at what backlinks are, why they are important for your B2B SEO, and how you can use them to boost your search engine rankings.

19/01/2023

It's scary, but Google is paying REALLY close attention to your website visitors 😮. The good news is - if your target audience loves your website, Google probably will too. That means higher search rankings, more leads, and faster growth. Find out how to optimise your 'on-page' SEO in our latest blog - https://hubs.li/Q01xjTf00

Learn how your business can optimise 'technical SEO' factors, the tools you can use, and the benefits to your business and potential customers.

10/01/2023

Happy New Year 🥳! If your resolutions involve generating more leads and hitting new heights in 2023, check out our latest blog on Technical SEO. We discuss the 'under the surface' and often neglected SEO factors that could slow down your site, impact your search ranking, and hurt your lead generation 👇https://hubs.li/Q01xjSVN0

Learn how your business can optimise 'technical SEO' factors, the tools you can use, and the benefits to your business and potential customers.

13/12/2022

Is your business the industry expert, an authoritative voice, and a trustworthy partner? Google is working hard to figure this out, which may impact your search rankings 👀. Learn about 'Expertise, Authoritativeness, and Trust' (EAT) and how to use it to your advantage in our latest article.

https://hubs.li/Q01tgWNN0

A website that demonstrates your expertise, authoritativeness, and trust isn’t just a good idea, it can impact your search rankings as well.

06/12/2022

SEO is complicated (and boring for some 🥱), but it can make a huge impact. For example, 49% of B2B buyers use Google to find a new item or product (HubSpot). In this helpful article, we run through the quick fundamentals your business can implement to boost your chances of being found by potential customers.

https://hubs.li/Q01t-9x_0

Ensure you have the SEO fundamentals set up correctly on your website to boost your chance of success. 

30/11/2022

Your customers have hundreds of brands competing for their attention every day. They are overwhelmed, and increasingly tuning out traditional marketing 🙈. So how can you break through with your messaging? Learn how Hubspot’s Marketing Hub can help you build a scalable and sustainable inbound marketing strategy that generates ROI -

While there are plenty of platforms out there that can be used to help manage an inbound marketing campaign, HubSpot is definitely one of our favourites. Here are 4 ways that you can leverage HubSpot to get better ROI and ditch those old-school marketing tactics for good.

24/11/2022

Many scale-ups start by filling senior vertical functions like sales and marketing first, but is this the right approach? Learn why successful companies are thinking horizontally, and how keeping in mind ‘how your buyers buy’ is the essential to unlocking growth - https://hubs.li/Q01r0wvR0

In the early days of business growth, starting with horizontal leadership combined with a more junior team can deliver faster traction and revenue.

15/11/2022

Is your tech start-up ready to ramp up marketing and sales 📈? While the pressure may be on to hire staff and generate leads, it’s crucial to do some groundwork to avoid burning precious time and capital. We’ve put together our top 5 things for founders to consider when building a go-to-market strategy -

The hardest part about growing a startup is the transition from being founder-led to scaling go-to-market teams as you work towards your ARR objectives.

08/11/2022

When you get your website right, it’s more than a competitive advantage – it’s your secret weapon 😎. Learn how you can avoid common pitfalls and get the best return on your investment when starting your B2B website project -

These are the things you need to know before you start building your website, or investing further in your existing one. This is your plan to deliver results.

30/10/2022

Happy Halloween! If you want to scare your colleagues, tell them you’re building the new company website on Wordpress 🎃😅. But seriously, learn why Wordpress is no longer the CMS king, and how you can choose the best website tech stack to set your business up for success -

What works for one company, can be fail for another. But when you get it right, your website is more than a competitive advantage. It’s your secret weapon.

01/04/2022

’Shout out to the growth hackers out there! 💪💪
The Aamplify product team have released a fresh batch of HubSpot Consulting + Support services for those charged with transforming revenue operations. Tailored to new and existing HubSpot users and proven by our decade of experience driving growth for business across ANZ. Take a look: 👇👇

24/05/2021

🎉 Another win for Aamplify!

This time we’ve been named a winner in the Website Design category in HubSpot's Q1 2021 Impact Awards!

The award recognises a HubSpot partner who has taken their client’s website to the next level and our work on the Kordia website thoroughly impressed the judges.

Well done team!

Check out our Kordia website case study here: https://hubs.ly/H0Nrfgr0

See how Kordia TRIPLED its website conversions and generated better pipeline with a smarter website.

20/05/2021

Reason #1 you should be using HubSpot to support your marketing in 2021:

It's the best software for implementing an inbound marketing strategy.

If you’re not familiar with inbound marketing, it’s all about attracting potential customers with valuable content and experiences.

HubSpot coined the term so it’s no surprise the platform supports all the activities you’ll need to implement. By bringing landing pages, email, campaign tracking and list building into a single tool, you get significantly more insight into how your content marketing programs are performing - without the admin overhead.

https://hubs.li/H0Nrf5H0

Find out the top 3 benefits of using HubSpot as your marketing platform.

13/05/2021

How did Kordia TRIPLE their website conversions?

When Kordia rebranded their website, they quickly found out that it wasn’t generating any leads, so they turned to us for help.

We used the HubSpot CMS to enable Kordia to collect, gather and understand buyer behaviour on the website and create personalised interactions to drive engagement.

Here's what we helped them achieve:

✅ 2-3X increase in contact form conversion rates

📈 Over 1:10 ROI on marketing performance

🎯 Intuitive navigation to guide visitors to relevant content

And more!

Read the full case study here: https://hubs.li/H0NcQN80

See how Kordia TRIPLED its website conversions and generated better pipeline with a smarter website.

10/05/2021

Reason #3 you should be using HubSpot to support your marketing in 2021:

HubSpot builds better marketing insight

With a single customer view, you can start creating easy-to-read custom dashboards. These show how leads are spread across different business units/products, whether marketing-driven activity or sales targeting is delivering the best ROI, and what each lead is doing.

https://hubs.li/H0N0RCG0

Find out the top 3 benefits of using HubSpot as your marketing platform.

05/05/2021

SHOWCASE - Website Design & Development

For most of our clients, having a great website is one of the most critical pieces in their marketing puzzle. Our experience has taught us that there are 3 key things that make a website great:

1. It's visually pleasing

2. It's highly functional and easy to navigate

3. It speaks to the specific target audience of the business

We brought those 3 things together for the new Forge website using HubSpot. Check it out!

https://hubs.li/H0MvvpN0

Leverage industry-leading technology stacks, intelligent digital platforms, and best-in-class capability to make your digital ambition a reality.