SM Best Practice Tip #7
Social media best practice tips.
Tip #7: Metrics of Success
Every platform is different and so are the metrics.
- Define what success looks like on the platform.
- Understand them.
- Measure those metrics.
.
.
.
.
.
#socialmedia #socialmediamarketing #socialmediamanager #socialmediatips #socialmediaagency #socialmediastrategist #socialmediamanagerjob #workinsocial #socialmediastrategyforbusiness
#socialmediastrategyforsmallbusiness #instagrammarketingtips
#igmarketingtips #socialmediadvice #socialmediamanagementservice
#spruiksocial #metrics #success
SM Best practice Tip #6 Community Management
Social media best practice tips.
Tip #6: Community Management
By listening and engaging with your audience regularly, you can build a stronger relationship.
.
.
.
.
.
#socialmedia #socialmediamarketing #socialmediamanager #socialmediatips #socialmediaagency #socialmediastrategist
#socialmediamanagerjob #workinsocial #socialmediastrategyforbusiness
#socialmediastrategyforsmallbusiness #instagrammarketingtips
#igmarketingtips #socialmediadvice #socialmediamanagementservice
#spruiksocial #communitymanagement #socialcommunity #engagedcommunity #igcommunity #fbcommunity
Implement your strategy
The best way to achieve your social media goals is to effectively implement your strategy.
To do this:
1. Define key objectives.
2. Take ownership of the process.
3. Communicate and engage your team.
4. Create valuable content.
5. Review the progress and stay agile.
At Spruik Social, we can help you get started.
#socialmedia #socialmediamarketing #socialmediamanager
#socialmediatips #socialmediaagency #socialmediastrategist
#socialmediamanagerjob #workinsocial #socialmediastrategyforbusiness
#socialmediastrategyforsmallbusiness #instagrammarketingtips
#igmarketingtips #socialmediadvice #socialmediamanagementservice
#spruiksocial #dayinthelifeofasocialmediamanager #nzsocialmedia
#nzsocialmediaexpert #newzealandsocialmediacompany #newzealandsocialmedia #workinsocial #workinsocialmedia #socialmediaobjective #socialmediacontent #contentstrategy #objectives #team #valuablecontent #agile
Social Content
Use your time effectively. Create valuable content that will engage your audience.
Here are 4 tips to consider:
- Does this solve a pain point or address a specific need?
- Is the topic relevant to the target audience?
- Has feedback from the audience been acknowledged?
- Is the message clear and easy to understand?
At Spruik Social, we work with you to develop valuable content that resonates with your audience. Ask us how.
.
.
.
.
.
#socialmediaforbusiness #smm #socialmediastrategy #socialmediastrategytips #instagrammarketingtips #digitalmarketing #socialmediamanagerjob #workinsocial
#socialmediastrategyforbusiness #socialmediastrategyforsmallbusiness #instagrammarketingtips #socialmediadvice #socialmediamanagementservice #spruiksocial #dayinthelifeofasocialmediamanager #nzsocialmedia #nzsocialmediaexpert #newzealandsocialmediacompany
#newzealandsocialmedia #workinsocial #workinsocialmedia
Brand Message
According to Sprout Social, 77% of consumers report being more likely to increase their spending with brands they feel connected to.
This comes when they understand who your brand is, why it is relevant to them and what solutions your service or product can offer.
At Spruik Social, we work with you to effectively communicate your brand messages on social media.
See how we’ve done this for our clients: https://spruiksocial.com/?utm_source=facebook&utm_medium=organic&utm_campaign=2023
.
.
.
.
.
#socialmediastrategy #socialmediastrategytips #instagrammarketingtips
#digitalmarketing #marketingagency #marketingonline #marketingdigital #marketingonline #socialmediamanagement #socialmediamanagerjob #workinsocial #socialmediastrategyforbusiness #socialmediastrategyforsmallbusiness #instagrammarketingtips
#igmarketingtips #socialmediadvice #socialmediamanagementservice
#brandmanagement #brand #socialmediacommunication #solutions #socialmediamessage
Nurture Your Audience
Part of brand management is nurturing your followers.
✍️ Respond to their DM’s and comments in a timely manner
📣 Respond appropriately using a consistent tone of voice in-line
with your brand values
🎧 Listen to their feedback when it is offered
🙋 Actively ask what matters to them
Building a relationship with your followers takes time and cannot be rushed.
At Spruik Social, we can manage your community for you.
#socialmediastrategy #socialmediastrategytips #instagrammarketingtips
#digitalmarketing #marketingagency #marketingonline #marketingdigital
#marketingonline #socialmediamanagement #socialmediamanagementservices #socialmediamanagement101 #socialmediatipsandtrick #socialmediatipsforbusinesses #helpwithsocialmedia #helpwithsocialmediaforbusiness #spruiksocial #dayinthelifeofasocialmediamanager #nzsocialmedia #nzsocialmediaexpert #newzealandsocialmediacompany #newzealandsocialmedia #workinsocial #workinsocialmedia
What is your data telling you?
What is your data telling you?
Every platform provides metrics about the organic and paid activity on your social media accounts.
By regularly reviewing your data and developing a narrative, you can use that information to guide your decision-making.
Analysing results to build better campaigns is what we do at Spruik Social. If you need help deciphering your data, get in touch.
.
.
.
.
.
#socialmedia #socialmediamarketing #socialmediamanager #socialmediatips #socialmediaagency #socialmediastrategist
#instagrammarketingtips #igmarketingtips #socialmediadvice
#socialmediamanagementservice #socialmediamanagementagency
#socialmediamanagementservices #socialmediamanagement101
#socialmediatipsandtrick #spruiksocial #socialmediaplatform #facebook #instagram #linkedin #tiktok #campaignobjective #socialmediacampaign #contentstrategy #campaign
Content Quality
First impressions matter on social media and so does the quality of your content.
Here are some helpful questions to ask when reviewing your content:
- Is the creative optimised to fit the platform?
- Is the copy correct, grammatically?
- Is the creative and copy aligned with each other?
- Is the call to action (CTA) direct?
- Is the copy succinct and easy to understand?
At Spruik Social, we understand social media best practice and take the time to understand your business. We work with you to produce and develop high quality content that resonates with your audience.
.
.
.
.
.
#socialmediastrategy #socialmediastrategytips #instagrammarketingtips
#digitalmarketing #marketingagency #marketingonline
#marketingdigital #marketingonline #socialmediamanagement
#socialmediamanagerjob #workinsocial #socialmediastrategyforbusiness
#socialmediastrategyforsmallbusiness #instagrammarketingtips
#igmarketingtips #socialmediadvice #socialmediamanagementservice
#contentcreation #brandmanagement #contentstrategy #strategy #facebook #instagram #tiktok #linkedin #bestpractice #spruiksocial
Canon New Zealand tasked Spruik Social in August 2022 to
develop a strategic social plan with the goal of significantly improving on the sales results from the previous year.
Talking to a creative audience meant applying creative thinking to the strategy, and carefully crafting content to engage them with an emotional pull to purchase.
Mindful of this audience’s attention to visual detail, our creative team created alternative asset treatments that served up different image options and colourways across Canon’s social channels, with surprising results.
Being plugged into each channels algorithm means that we were able to measure engagement on the fly allowing us to “test and measure” and lead with the most engaged creative from our test sample.
This approach not only exceeded the campaigns objectives but established a firm strategic platform for future campaigns.
Here is what the brand manager had to say about the campaign:
“Spruik ran a successful social campaign for our GWP (Gift With Purchase) promotion. We received a 27% increase in claims compared to last year – and believe this number would have been even higher if we didn’t experience stock challenges.” Kate White, Canon NZ
If you’re looking to improve your campaign results, get in touch.
#spruiksocial #canonnewzealand #newzealdnphotography
#socialmediaforbusiness #smm #socialmediastrategy #socialmediastrategytips #instagrammarketingtips #digitalmarketing
#nzsocialmedia #nzsocialmediaexpert #newzealandsocialmediacompany
#newzealandsocialmedia
Building a presence for your brand on social media requires planning and time.
But how much time? And how do you know if you’re on track to achieving your long-term goals?
SMART goals are one way to track your progress.
SMART goals are defined as:
Specific
Measurable
Achievable
Relevant
Timed
By evaluating your progress regularly, you can make informed decisions about what is and isn’t working.
If you need help with your social media management, get in touch.
#spruiksocial #socialmediametrics #socialmediaanalytics #socialmediaagency #socialmediastrategist #socialmediamanager #socialplatform #socialmediatips #contentcreator #contentmarketingtips #smm #audience #organiccontent #bradnawareness #socialmediastrategytips #instagrammarketingtips #digitalmarketing #marketingagency #marketingonline #smartgoals #smartgoal #smart #goals
Social media best practice tips.
Tip #5: Use your brand guidelines
Build brand recognition with your audience by consistently using your brand guidelines.
Without the consistent use of your brand guidelines, your audience may not recognise your content on their feed.
If you need help with your social media, get in touch.
#spruiksocial #nzsocialmedia #nzsocialmediaexpert #newzealandsocialmediacompany #newzealandsocialmedia #socialmediastrategyforbusiness #socialmediastrategyforsmallbusiness
#instagrammarketingtips #igmarketingtips #socialmediadvice #socialmedia #socialmediamarketing #socialmediamanager #socialmediatips
Social media best practice tips.
Tip #4: Schedule your posts
Save yourself time and energy by scheduling a batch of content. Most social platforms offer this as an option.
At Spruik Social, we understand social media best practice.
If you need help with your social media management, get in touch.
#spruiksocial #batchcontent #organiccontent #socialmediacontent #contentcreation #nzsocialmedia #nzsocialmediaexpert
#newzealandsocialmediacompany #socialmediamanagementagency
#socialmediamanagementservices #socialmediamanagement101
#socialmediatipsandtrick #socialmediatipsforbusinesses #helpwithsocialmedia #helpwithsocialmediaforbusiness #marketingagency #marketingonline #marketingdigital #marketingonline
Social media best practice tips.
Tip #3: Templates
The creative you use is just as important as the copy on social media. You can create a consistent and cohesive feed on your social channels by using templates.
Without the use of templates, you could spend more time on each individual post and create an inconsistent look on your channel.
At Spruik Social, we understand social media best practice and use this knowledge to maximise the effectiveness and engagement of your content.
#spruiksocial #nzsocialmedia #nzsocialmediaexpert #newzealandsocialmediacompany #newzealandsocialmedia #socialmediaagency #socialmediastrategist #socialmediaforbusiness
#smm #socialmediastrategy #socialmediastrategytips #templates #canva
Social media best practice tips.
Tip #2: Hashtags
Organic content only reaches your followers.
Reach more users organically through the strategic use of hashtags. By doing so, your content can be found by users who would not otherwise know about your business.
If you want to reach a wider audience through your social media activity, get in touch.
#spruiksocial #hashtag #hashtags #followers #research
#socialmediamanagementservice #socialmediamanagementagency
#socialmediamanagementservices #socialmediamanagement101
#socialmediatipsandtrick #socialmediatipsforbusinesses
#helpwithsocialmedia #helpwithsocialmediaforbusiness #socialmedia
#socialmediamarketing #socialmediamanager #socialmediatips
#socialmediaagency #socialmediastrategist
Social media best practice tips.
Tip #1: Posting times
Learn when your audience is most active online then post during that timeframe. By doing so, you give your audience a better chance of seeing your content in real time.
#spruiksocial #dayinthelifeofasocialmediamanager #nzsocialmedia
#nzsocialmediaexpert #newzealandsocialmediacompany #newzealandsocialmedia #workinsocial #workinsocialmedia #marketingdigital #marketingonline #socialmediamanagement #socialmedia #socialmediamarketing #socialmediamanager
Social media allows you to create content that your audience can engage with.
Here are some ways to do this:
- Take a poll
- Ask an open-ended question
- Go live
- Co-brand posts with another business
- Share topical content
#socialmedia #socialmediamarketing #socialmediamanager #socialmediatips #spruiksocial #poll #engagement #content #organiccontent #socialmediaforbusiness #socialmediamanagementservice #socialmediamanagementagency
#socialmediamanagementservices
Social media provides a great opportunity for you to reach your audience and promote your brand.
It gives you direct access to the lives of your audience in a medium they choose so they can clearly understand your offering in the context of their worlds.
Social media can also be used to:
- Build brand awareness
- Increase sales
- Reach your followers directly in a medium they choose so they can clearly understand your offering in the context of their worlds
- Expose your brand to new audiences through targeted campaigns and boosted posts
.
.
.
.
.
#spruiksocial #socialmediametrics #socialmediaanalytics #socialmediaagency #socialmediastrategist #socialmediamanager #socialplatform #socialmediatips #contentcreator #contentmarketingtips #smm #audience #organiccontent #bradnawareness #socialmediastrategytips #instagrammarketingtips #digitalmarketing #marketingagency #marketingonline #socialmediamanagerjob
#workinsocial #socialmediastrategyforbusiness
#socialmediastrategyforsmallbusiness
Be intentional about your social media presence.
Consider:
- If your tone of voice is consistent with your brand.
- Does the creative used on your channels, align with your brand guidelines and other brand touchpoints?
- Integrating your key messages across all your channels.
#socialmedia #socialmediamarketing #socialmediamanager
#socialmediatips #socialmediaagency #socialmediamanagementservice
#socialmediamanagementagency #socialmediamanagementservices
#socialmediamanagement101 #socialmediatipsandtrick #spruiksocial #socialmediapresence #socialpresence
With any role in your business, you will ensure that a person has the skills and experience needed to fill it. Social Media Management is no exception.
Consider the experience and knowledge an individual has before assigning them the task of managing your company’s social media channels.
- Do they have marketing experience?
- Do they understand the importance of a brand?
- Do they understand your marketing strategy?
- Do they understand your business goals?
Social media is an important part of your marketing, so ensure you fill the role with the right expertise.
#socialmedia #socialmediamarketing #socialmediamanager #socialmediatips #socialmediaagency #socialmediastrategist #socialmediamanagerjob #workinsocial #socialmediastrategyforbusiness
#socialmediastrategyforsmallbusiness #instagrammarketingtips #igmarketingtips #socialmediadvice #socialmediamanagementservice
#spruiksocial #dayinthelifeofasocialmediamanager #nzsocialmedia
#nzsocialmediaexpert
