02/05/2024
MENT TV orders OnAir TV and OnAir Spots
MENT TV, headquartered in Gent, Belgium, has recently placed an order for OnAir TV and OnAir Spots. As a nationally recognized music channel, specializing in Flemish and Dutch music, MENT TV has relied on OnAir TV and OnAir Spots for several years and rebrands the station to MENTpop.
Exciting developments are on the horizon for MENT TV, as they are set to unveil a new channel on May 5th, 2024: MENT 55. This fresh addition will feature international classics, top artists from Flanders and The Netherlands, as well as a diverse array of captivating programs. Given their longstanding partnership, it was only natural for MENT to extend their usage of OnAir TV and OnAir Spots to their latest venture.
Marc Hallez, CEO from MENT, highlights the significant advantage of OnAir TV and OnAir Spots: the seamless integration of new channels through a simple license update within the software. With this capability, MENT can efficiently manage both channels from a unified platform, benefiting from shared libraries and scheduling resources. Handling one music channel is no small feat, let alone managing two, but with Caliope's software, the process is streamlined. Once the parameters and templates are established, playlists are generated automatically, and commercials from OnAir Spots are ingested with the push of a button.
Norbert Deelstra, from Caliope, expresses pride in their longstanding collaboration with MENT TV, now branded as MENTpop and MENT55. Despite the complexity of configuring the system to accommodate MENT's extensive rules and templates, the payoff has been substantial. MENT now enjoys nearly automated playlist generation and streamlined operations, even with the addition of their second channel. Caliope is honored to contribute to the success of MENTpop and MENT55 in Belgium and be a part of their journey.