TEF Magazine

TEF is an online magazine that lets you discover the world of independent eyewear.

At TEFmag, we are passionately committed to showcasing eyewear brands that dare to stand out, bringing creativity and heart to every design. Our mission is not to follow the mainstream but to celebrate the unique allure of independent labels from around the globe. By championing the underdogs of the industry, we shine a spotlight on smaller international brands making a meaningful impact in the dynamic world of eyewear.

12/11/2025

Talla Eyewear presents the Element Collection, a masterful study of stainless steel and form. Each frame is named after components of steel and embodies a dialogue between structure and style. With Ferrum leading the collection, this series transforms industrial matter into wearable elegance.

Talla Eyewear Element Collection: a refined tribute to stainless steel where raw material transforms into timeless, architectural eyewear.

11/11/2025

Founded in 2025, CÉHO Studio merges design, technology, and artistry into emotionally expressive eyewear. Its debut model, AVA, transforms 3D printing into an aesthetic experience—where light, color, and geometry shift with every movement.

CÉHO Studio Eyewear introduces AVA, a multicolor 3D-printed eyewear design collection that redefines design through color, form, and movement.

11/11/2025

MOREL unveils THAÏS and TONSBERG, two titanium eyewear collections where volume, craftsmanship, and design converge. THAÏS captures feminine strength through sculpted reliefs, while TONSBERG asserts masculine precision with minimalist power. Together, they represent a bold redefinition of titanium in modern eyewear.

New MOREL Titanium Eyewear introduced: THAÏS and TONSBERG, are two titanium eyewear collections redefining volume, balance, and sophistication for FW25.

10/11/2025

100% Optical 2026, the UK’s largest optical event, returns to London’s ExCeL with a powerful CPD programme curated with the AOP. The newly announced lineup brings together leading experts and forward-thinking topics across more than 100 hours of accredited education, ensuring every optical professional finds inspiration and insight.

The 100 percent Optical 2026 CPD sessions are reveaed and will be featuring top industry speakers and over 100 hours of accredited learning.

10/11/2025

SNOB Milano marks its tenth anniversary with a new collection of optical frames that embodies the Milanese brand’s refined identity. Featuring ten models in titanium and plastic, this FW25 release reaffirms the brand’s leadership in the magnetic clip-on eyewear sector, combining everyday functionality with impeccable Italian style.

SNOB Milano Collection 2025 celebrates a decade of design innovation with its new collection, featuring titanium and plastic clip-on eyewear

10/11/2025

At Artissima 2025, VANNI Eyewear launched the Goggles capsule collection designed by artist Nicola Bizzarri, the 2024 prize winner. Inspired by industrial protection gear, the three acetate sunglasses reinterpret craftsmanship through sculptural design and transparent materiality. With visible screws, refined finishes, and tones of mineral green, iron red, and cobalt grey, the collection celebrates the tactile poetry of functional form, merging art and eyewear into a singular creative statement.

VANNI Eyewear unveils the VANNI Goggles collection by artist Nicola Bizzarri at Artissima 2025, fusing craftsmanship, materiality, and contemporary art design.

08/11/2025

During Silmo Paris 2025, I sat down for a ",24 questions TEFtalk" with Lars Flyvholm , CEO of Design Eyewear Group, to explore the values behind one of Europe’s most respected houses of design brands. From his leadership philosophy and international vision to the Menrad acquisition and the future of independent eyewear, Lars shares candid insights into what drives the group — and why design integrity remains at its core.

Design Eyewear Group Interview. 24 questions with Lars Flyvholm, CEO of Design Eyewear Group, on leadership, innovation, and independent eyewear at SILMO Paris

07/11/2025

OVVO Optics expands its DUO Collection for FW25 with four striking new styles that unite titanium precision, Italian acetate artistry, and the deep, earthy colors of autumn. These new designs blend innovation with elegance, redefining the balance between strength, lightness, and refined seasonal style.

The new OVVO Optics DUO Collection unveils four new titanium and acetate frames in rich, fall-inspired tones.

06/11/2025

The BLACKFIN - Titanium Eyewear Atlantic FW25 collection introduces Gotham, a frame that embodies bold geometry and refined craftsmanship. Designed and made entirely in Italy, Gotham redefines titanium through faceted textures, contrasting finishes, and a radically independent design language. From glossy PVD black to soft-touch matte and brushed grey, Gotham channels energy, precision, and unmistakable Blackfin identity.

Discover the Blackfin Gotham, a bold titanium eyewear design showcasing Italian craftsmanship and geometric precision.

05/11/2025

Inspired by dreams and distant horizons, Caroline Abram’s Rêverie Collection 2025 unveils frames that whisper rather than assert. Fluid, feminine lines, pastel gradients, and Art Deco touches define this new release, with eyewear designed like jewels to reveal every woman’s personality with grace and radiance. Drift into the dream, tap the image to discover the full Rêverie story.

The Caroline Abram Reverie Collection 2025 was unveiled as a dreamlike celebration of femininity, light, and delicate craftsmanship that transforms eyewear into jewelry.

05/11/2025

At SILMO Paris 2025, TEF Magazine sat down with Renato Montagner, Art Director of TAG Heuer Eyewear, to discuss the evolution of performance design. From Jack Heuer’s racing legacy to Patrick Dempsey’s modern collaboration, the conversation revealed how endurance, innovation, and athlete-driven development continue to define the DNA of TAG Heuer Eyewear. A must-read for those passionate about precision and speed in eyewear design.

Interview Renato Montagner TAG Heuer Eyewear, Art Director of TAG Heuer Eyewear, at SILMO Paris 2025. Discover insights on performance design and Patrick Dempsey’s collaboration.

05/11/2025

The UK’s largest optical show, 100% Optical, returns to London’s ExCeL from 28 February to 2 March 2026. This year’s edition promises a vibrant mix of independent, returning, and debut brands showcasing the latest in eyewear, eyecare, and innovation.

100% Optical 2026 Exhibitors are revealed with top independents, returning names, and debut brands joining the UK's biggest optical event at London's ExCeL.

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