Three years on, since the start of the so-called pandemic, a new campaign of fear interrupts the Dutch public’s nightly TV viewing. These ads – styled like a soap opera and complete with cheesy theme tune and graphics – deliver a direct emotional message: ‘the deadly virus is back in circulation, get a self-test, go into isolation, get the booster’ and do this now to ‘protect yourself and others’. The ads are punctuated by the slogan ‘Samen Verder’ (or ‘Together Further’). WTF.
This new public health messaging, by the Dutch government, is yet another example of where the threat of Covid-19 is exaggerated without putting the risks in sufficient context. These ads seek to scare, manipulate and shame us by appealing to a collective conscience. If you don’t agree, you are a bad, uncaring citizen. The ads never inform us, and are not interested in telling us the facts: such as Covid-19 is not a death sentence, the risks of dying are dependent on age and comorbidities, self-tests are basically useless, and that the jab comes with risk, etc…
Anyway, congratulations to the advertising agency that created this campaign! Perhaps there’ll be a new Cannes Lions Award for ‘The Best Fearmongering Propaganda?!
FEAR. Don’t buy it.
#FEARmongering #Scaremongering #Propaganda #Lies #Advertising #Slogan #CreativeAwards #ArtDirection #Copywriting #FactsNotFear #Covid19 #Covid #CoronaVirus #Truth #Freedom #FEAR #ProductFear #dontbuyit
www.product-fear.com
GB News – To The Point (with Bev Turner), 26 August 2022
We were always against the relentless fearmongering around Covid-19 and questioned the disproportionate, unscientific and draconian lockdowns. Ridiculed as ‘wappies’ and ‘conspiracy theorists’, we started #ProductFEAR as a commentary on the campaigns of fear shamefully orchestrated by governments around the world.
Two and a half years later, the truth is finally coming out and the pseudo-scientific sheen is finally being stripped off the decision to shut down life. It’s just a pity that a senior member of the UK government stayed quiet and did absolutely nothing to avert the destruction to livelihoods, freedom and health caused by the lockdowns. In fact, it’s downright criminal.
In a recent interview, Former Chancellor (and likely new PM) Rishi Sunak admitted that it was a MISTAKE to empower SAGE during the so-called pandemic. A MISTAKE to ignore the countless eminent, independent and objective scientists (e.g. the signatories of the Great Barrington Declaration) who warned of the dangers of lockdown, but instead were demonised and censored. A MISTAKE to let elderly people die alone in ‘care’ homes. A MISTAKE to close down schools… etc.
Shame on you Rishi Sunak.
#TheTruthWillPrevail
FEAR IS OVER! (IF YOU WANT IT)
Way back in May 2020, this self-initiated project was born out of a search for answers, and a little lockdown boredom, when several assignments and normality were cancelled. We then wrote: “As designers, we instinctively question things and processes. But during this unprecedented crisis, we noticed the lack of questioning and discussion. We missed the interplay of alternative views…” (www.product-fear.com).
As our professional and personal lives were turned upside down, we were disturbed at the lack of vigorous debate – and the amount of world-renowned scientists and libertarian lawyers (see list below)* who were being ostracised, demonised and deplatformed.
These eminent people were sent to the digital gulag simply for raising questions, such as the effectiveness of lockdowns or for expressing concerns about the fast-tracked vaccines. We too have been silenced or ‘shadow banned’, and tarred and feathered with vacuous labels like ‘conspiracy theorists’ and ‘anti-vaxxers’. Whatever happened to critical thinking, intellectual curiosity or basic common sense? Unsurprisingly, if mainstream media and social media feeds are your only news source, then you would not have noticed the colossal scale of the censorship. Just doublethink about that.
Fortunately, as communication and branding experts, we understand the power of coordinated propaganda – and how social media’s algorithms and sock puppets mould public discourse. We can see how the alliance of government and Big-Media/Tech/Pharma use fear to control, manipulate and coerce people. At first (during the first and second waves), the campaign of fear was about maximum compliance with the restrictions – but, today it is all about creating maximum desire for the so-called vaccine and regular boosters.
The 24/7 fearmongering has clouded people’s judgements, and performed like a mass psychosis where freedoms, livelihoods, health and humanity have been systematically destroyed, and bodily a
FEAR IS OVER! (IF YOU WANT IT)
Another year of FEAR over,
And a new one just about to begin.
FEAR is over if you want it.
#NYE #newyear #nye2021 #newyearseve #2022 #Covid #Fearmongering #Omicron #Scariant #BringBackNormal #ProductFear #FEAR #DontBuyIt
Lyrics inspired by: ‘Happy Xmas (War Is Over)’ by John & Yoko 🤍🤍
Amsterdam – 3rd October 2021
Despite the rain, at least 25,000 people marched through the streets of Amsterdam today to say NO to the ‘Coronapas’ and medical apartheid. After 18 months, it is clear that the government restrictions have nothing to do with health and everything to do with control.
#Amsterdam #Demonstratie #Vrijheid #verbinding #nederland #newamsterdam #grenzen #burgers #vrijheidsmars #hartvoorvrijheid #liefde #wappies #UseYourIQNotYourQR #ikdoenietmee #genoegisgenoeg #apartheid #discriminatie #medischeapartheid #ProductFEAR #LOVE
#FactsNotFear
When you know the facts, what have you got to FEAR?
In fact, when you know the facts, why are many of the measures, such as face mask mandates and travel restrictions, still in place? and why take a risk with an unlicensed, experimental ‘vaccine’?
––––––––––––––––
Some facts:
• The overall Infection Fatality Rate (IFR) of COVID-19 is < 0.15% (with a range of 0.1% to 0.5% in the general population). This IFR is comparable to a bad flu season and substantially lower than the frightening figure of 3.4% announced by WHO in March 2020.
• There are several safe, effective and cheap treatments and preventative treatments for COVID-19.
• Average age of COVID-19 death in the UK is 82+, while life expectancy in the UK is 79.4 years for males and 83.1 years for females.
• COVID-19 recovery rate is 99+%, particularly for people under 65. COVID-19 poses virtually zero risk to children and the under 45’s.
• The vast majority of ‘COVID-19 deaths’ had underlying health conditions or significant comorbidities, such as Alzheimer’s, cancer, cardiovascular disease and diabetes. Is counting these deaths a misrepresentation of the death toll?
• People who die ‘within 28 days of positive test’ in the UK are deemed to have died from COVID-19, even if they die from a heart attack or falling off a ladder. This clearly over-inflates the death toll.
• Influenza basically disappeared in 2020. Where did it go? Was it reclassified or ‘re-branded’ as COVID-19?
For example, in the Netherlands, mortality associated with influenza is: 2016/17 = 7,500, 2017/18 = 9,500 and 2019/20= 600.
To date, COVID-19 death total in the Netherlands is 18,000+. However, this is for TWO flu seasons (2019/20 + 2020/21).
• A ‘positive’ PCR test does not mean that an individual is infected (nor infective) or even ill. The PCR test is not fit for purpose as a diagnostic tes
#FactsNotFear
#FactsNotFear
When you know the facts, what have you got to FEAR?
In fact, when you know the facts, why are many of the measures, such as face mask mandates and travel restrictions, still in place? and why take a risk with an unlicensed, experimental ‘vaccine’?
––––––––––––––––
Some facts:
• The overall Infection Fatality Rate (IFR) of COVID-19 is < 0.15% (with a range of 0.1% to 0.5% in the general population). This IFR is comparable to a bad flu season and substantially lower than the frightening figure of 3.4% announced by WHO in March 2020.
• There are several safe, effective and cheap treatments and preventative treatments for COVID-19.
• Average age of COVID-19 death in the UK is 82+, while life expectancy in the UK is 79.4 years for males and 83.1 years for females.
• COVID-19 recovery rate is 99+%, particularly for people under 65. COVID-19 poses virtually zero risk to children and the under 45’s.
• The vast majority of ‘COVID-19 deaths’ had underlying health conditions or significant comorbidities, such as Alzheimer’s, cancer, cardiovascular disease and diabetes. Is counting these deaths a misrepresentation of the death toll?
• People who die ‘within 28 days of positive test’ in the UK are deemed to have died from COVID-19, even if they die from a heart attack or falling off a ladder. This clearly over-inflates the death toll.
• Influenza basically disappeared in 2020. Where did it go? Was it reclassified or ‘re-branded’ as COVID-19?
For example, in the Netherlands, mortality associated with influenza is: 2016/17 = 7,500, 2017/18 = 9,500 and 2019/20= 600.
To date, COVID-19 death total in the Netherlands is 18,000+. However, this is for TWO flu seasons (2019/20 + 2020/21).
• A ‘positive’ PCR test does not mean that an individual is infected (nor infective) or even ill. The PCR test is not fit for purpose as a diagnostic test.
• Etc…
––––––––––––
Fear Porn #3
Throughout the last year, government advertising campaigns, in tandem with the sensationalist media coverage, propelled the fear and exaggerated the risk of COVID-19. Many of these adverts are extreme, visceral and deliberately frightening.
In fact, several of these hard-hitting adverts (like the one shown here) are flagrantly in breach of the ASA (Advertising Standards Authority) code in their excessive use of fear. In public health, surely the aim of an ‘information’ campaign should be to provide accurate, truthful and honest information so that the public can understand the issues and take any necessary steps for their own health? But no, this advert also employs guilt and shame, pitting the sick virus sufferer against the perpetuator. “Look them in the eyes and tell them you are doing all you can to stop the spread of COVID-19”.
What this advert fails to tell us is how these patients contracted COVID-19. For example, did they get infected whilst in hospital for something else or when working in a care home? Perhaps it is no one’s fault, and no need to play the blame and shame game? Furthermore, the exhausted and bruised faces of NHS staff can probably be explained by a decade of cuts, underfunding and stealth privatisation which has destroyed Britain’s beloved health service.
We have since learned that governments intentionally used such campaigns to stoke up fear – and terrify people into compliance with the regulations. 18 months later, many of our fellow citizens are still shellshocked. They are so paralysed with fear that they’ve lost their critical thinking and enthusiastically back the oppressive restrictions, the unfolding mass testing regime and the miracle ‘vaccine’. If people only looked at the solid facts about COVID-19, they would be less afraid and less eager to take the unlicensed experimental injection.
FEAR. Don’t buy it.
Note:
With an ad splurge of close to £164m, the UK government was
Fear Porn #2
Do you remember the early coverage of the COVID-19 ‘pandemic’? The clips of people dropping dead on the streets of Wuhan? and the convoy of Italian military vehicles transporting the dead bodies in Bergamo?
Unbeknown to many people, this chilling scene in Italy was a one-off operation as 70% of Italian undertakers had to stop work in order to quarantine. The BBC, NOS and all the other mainstream news channels never explained this story or followed it up with an update.
As a result, this startling image seeded the idea of an almost unmanageable number of corpses. A virus with terrifying consequences. This image continues to define the threat of COVID-19 for the vast majority of people.
We have since learned that governments intentionally used such media coverage to stoke up fear – and terrify people into compliance with the regulations. As a picture is worth a thousand words, the images from Bergamo, amongst others, played an essential role in the first phase of the fearmongering propaganda.
Sadly, once people are afraid, it’s almost impossible to make them un-afraid. Many of our fellow citizens are still debilitated with fear and anxiety. They are so paralysed with fear that they’ve lost their critical thinking and enthusiastically back the oppressive restrictions, the unfolding mass testing regime and the miracle ‘vaccine’. If people only looked at the solid facts about COVID-19, they would be less afraid and less eager to take the unlicensed experimental injection.
FEAR. Don’t buy it.
www.product-fear.com
#Fearmongering #Bergamo #Italy #FearmongeringPropaganda #FactsNotFear #FEAR #ProductFear #DontBuyIt
- - -
Source:
“COVID- 19 Hit Italy - Army coffin convoy as crematorium overwhelmed.”
RT News, 19 March 2020
www.youtube.com/watch?v=NIy2LTau40w
“Coronavirus: Italian military transports bodies as cemetery overwhelmed.”
The Telegraph, 19 March 2020
www.youtube.c
Fear Porn #1
Do you remember the early coverage of the COVID-19 ‘pandemic’? The clips of people dropping dead on the streets of Wuhan? The deserted streets and the chaotic hospital wards? the patrols of workers in hazmat suits sanitising streets? and the rapid construction of hospitals and mortuary facilities?
Fortunately, the epidemic never transpired to look like this in Europe. People haven’t fallen flat on their faces and there has been no need for temporary hospitals or mass graves. In fact, the news channels and newspapers which shared these Chinese videos often did not verify their authenticity, and the reporting lacked journalistic rigour.
However, these startling images seeded the idea that the virus had terrifying consequences. They painted an end-of-days-horror-story of COVID-19 – and continue to define the threat of COVID-19 for the vast majority of people.
We have since learned that governments intentionally used such media coverage to stoke up fear – and terrify people into compliance with the regulations. As a picture is worth a thousand words, the images from Wuhan, amongst others, played an essential role in the first phase of the fearmongering propaganda.
Sadly, once people are afraid, it’s almost impossible to make them un-afraid. Many of our fellow citizens are still debilitated with fear and anxiety. They are so paralysed with fear that they’ve lost their critical thinking and enthusiastically back the oppressive restrictions, the unfolding mass testing regime and the miracle ‘vaccine’. If people only looked at the solid facts about COVID-19, they would be less afraid and less eager to take the fast-tracked experimental injection.
FEAR. Don’t buy it.
www.product-fear.com
#Fearmongering #Wuhan #China #FearmongeringPropaganda #FactsNotFear #FEAR #ProductFear #DontBuyIt
- - -
Source:
‘Coronavirus is getting stronger and number of infections could rise’, Sky N
Amsterdam - 13th April 2021
We are one.
We will not be quiet.
And there’s more of us!
The truth will prevail.
Love and peace from Amsterdam - 13th April 2021 <3
www.product-fear.com
#walkoffreedom #nederlandinverzet #jesuiswappie #museumplein #amsterdam #protest #focusedprotection #FEARmongering #Scaremongering #Misinformation #antilockdown #EndTheLockdown #informedconsent #prochoice #prohealth #freedom #vrijheid #peace #truth #love #FactsNotFear #FEAR #dontbuyit
AT5 Het Parool NOS NRC de Volkskrant RTL Nieuws
Amsterdam - 15th May 2021
The truth will prevail.
Love and peace from Amsterdam.
✌️☮❤️
15 May 2021
www.product-fear.com
#AmsterdamFreedomRally #wewillALLbethere #worldwidedemonstration #worldwiderallyforfreedom #amsterdam #AmsterdamArena #vrijheid #freedom #factsnotfear #productfear #antilockdown #focussedprotection #peace #sanity #love
✌️
Barneveld - 8th May 2021
The truth will prevail! <3
Barneveld - 8th May 2021
#policeforfreedom #Barneveld #mars #protest #endthelockdown #focusedprotection #vrijheid #factsnotfear #fearmongering #truth #love
Amsterdam - 27th April 2021
LOCKDOWN IS OVER!
IF YOU WANT IT.
Love and Peace from Amsterdam.
27th April 2021
#kingsday #koningsdag #amsterdam #covid19 #EndTheLockdown #factsnotfear #fearmongering #loveoverfear #focussedprotection #freehugs #freedom #truth #love
product-fear.com
Amsterdam - 18th April 2021
Why should the fear of dying prevent us from living?
Facts not Fear! ❤️
www.product-fear.com
#museumplein #amsterdam #protest #party #focusedprotection #FEARmongering #Scaremongering #Misinformation #FactsNotFear #FEAR #EndTheLockdown #freedom #vrijheid #peace #truth #love
Viruswaarheid AT5 Het Parool NOS Verzet in Beeld de Volkskrant RTL Nieuws
