24/08/2024
𝗪𝗵𝘆 𝗙𝗶𝗴𝗵𝘁𝗶𝗻𝗴 𝗖𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗶𝗼𝗻 𝗜𝘀 𝗮 𝗟𝗼𝘀𝗶𝗻𝗴 𝗕𝗮𝘁𝘁𝗹𝗲 (𝗔𝗻𝗱 𝗪𝗵𝗮𝘁 𝗬𝗼𝘂 𝗦𝗵𝗼𝘂𝗹𝗱 𝗗𝗼 𝗜𝗻𝘀𝘁𝗲𝗮𝗱)
One thing you should know is that competition in business is never going away.
Every day, someone new is jumping into the same industry you’re in, selling the same products, and targeting the same customers.
You might feel frustrated, seeing others copying your ideas or eating into your market share.
But here's the truth: fighting competition won't make it disappear.
Instead of trying to fight it, why not consider diversification?
No, I don’t mean jumping into a completely different business.
I’m talking about adding products or services that complement what you already offer.
For example, if you sell wigs, consider offering hair clips, conditioners, or products to revamp those wigs.
These are relatable products that align with your existing brand.
At Mclick, we don’t just run ads for business owners.
We help them structure their brands, build profitable business models, and even assist in registering their businesses.
All these services are interconnected, enhancing the core business without straying from the original vision.
The same approach can work for you. ✅
If you bake cakes, why not add cake toppers, baking classes, or even sell baking tools?
If you're a writer, consider offering editing services, writing workshops, or e-books.
Diversification doesn’t mean you’re overextending yourself; it means adding value to what you already do, making your brand stronger and more resilient.
So instead of worrying about who’s competing with you, focus on how you can offer more within your business.
When you diversify with related products or services, you build a stronger brand that can handle whatever competition comes your way.
I hope this gives you a fresh perspective on handling competition.
Remember, it's not about outdoing everyone else, it's about adding value and staying ahead in your unique way.
You hear?