Otas Ekrebe

19/03/2024

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04/01/2024

Youtubers are cashing out.

Let me sharply explain how.
When you have lots of views and subscribers, Youtube pays you...from where you may ask?
Youtube split ad revenue with you because they will place ads on your channel

When people view the ad that plays before the video on youtube you make money.
But before you can make money from Youtube, you will have to be approved by Youtube by having 4,000 views in a year and 1,000 subscribers

This might be a lot of task...but what If I told you, you can own a ready to go Youtube channel (a channel that is ready to be monetized)

What if you buy a ready to go youtube channel and start making money with Youtube immediately.

What if you already have a stagnant youtube channel but then you are looking for youtube views and subscribers

What if I told you I can make all of that happen...increase your Youtube video views by 2000+ views in a week and also increase your youtube subscribers

DM if this sounds good to you

07/12/2023

Imagine Owing A Virtual Reality Business

Ever dreamed of creating immersive experiences that transport people to other worlds? Well, buckle up because today, we’re diving deep into the realm of starting your own Virtual Reality business.

I will jump into it and list out what you need to build a profitable VR business

1. Define Your Niche 🎮

First things first, pinpoint your focus. Are you passionate about VR gaming, architectural visualization, or maybe virtual therapy? Defining your niche will not only guide your business strategy but also set you apart in the vast VR landscape.

2. Skill Up 🧠

Equip yourself with the skills needed to bring your VR visions to life. Whether it’s learning game development, mastering 3D modeling, or understanding VR software, continuous learning is your superpower. Platforms like Unity and Unreal Engine are excellent places to start.

3. Research Your Audience 🤔

Understanding your target audience is key. What kind of VR experiences resonate with them? Conduct surveys, engage with communities, and gather insights to tailor your offerings. Remember, success in VR often lies in delivering what your audience craves.

4. Craft a Business Plan

Now, let’s get down to business. Outline your vision, mission, target market, and revenue streams in a solid business plan. This document will be your compass, guiding you through the challenges and triumphs of entrepreneurship.

5. Set Up Your Workspace

Create a dedicated space for your VR endeavors. Ensure it’s equipped with the necessary hardware – VR headsets, powerful computers, and any additional peripherals needed for your chosen niche.

6. Develop Prototypes

Time to bring your ideas to life! Start by creating prototypes of your VR experiences. This will not only serve as a proof of concept but also help you gather feedback for improvement.

7. Build Partnerships

Forge partnerships within the VR community. Collaborate with other developers, join forums, and attend industry events. Networking is invaluable, opening doors to opportunities and potential collaborations.

8. Test and Refine

Before launching your business, extensively test your VR experiences. Gather feedback from beta users and refine your products based on their insights. This iterative process ensures a polished final product.

9. Create a Stunning Website 🌐

Establish your online presence with a professional website. Showcase your VR offerings, share your story, and make it easy for potential clients to get in touch. A visually appealing and user-friendly site is a powerful marketing tool.

10. Marketing Magic 🚀

Now that you’re ready to launch, shout it from the virtual rooftops! Utilize social media, content marketing, and perhaps even VR demonstrations to create buzz. Engage with your audience and build a community around your brand.

Starting a VR business is an exhilarating journey, and remember, every challenge is a chance to innovate. If you’re feeling ready to dive into the VR realm but need a guiding hand, send me a direct message! 📩 Let’s chat about your ideas, and I’ll provide personalized advice to kickstart your virtual reality business journey. Here’s to turning dreams into immersive realities

VR is the future

06/12/2023

Today, let’s embark on a journey where passion meets profit – the world of E-commerce Niche Stores. Imagine having your own online store tailored to a unique market, where your enthusiasm becomes your ticket to success. It’s not just a dream; it’s a thriving business opportunity waiting for you.

In the vast sea of online commerce, finding your niche is like discovering a treasure trove. Picture this: You’re not just selling products; you’re curating an experience for a specific audience. Intrigued? Here’s why diving into the world of E-commerce Niche Stores could be your golden ticket.

The Niche Advantage

Let’s talk numbers. E-commerce, as a whole, has seen exponential growth, but the real magic lies in niche markets. Companies like TrendyTrinkets started as a small niche store offering unique handmade jewelry. Fast forward to today, and they’ve not only carved a niche for themselves but have seen a 200% increase in revenue in the past year.

Imagine a passionate photographer who decided to turn her love for vintage cameras into a business, let’s call her Sarah. She launched CamaraCrafters, an E-commerce Niche Store specializing in rare and refurbished cameras. What started as a side hustle soon became a full-fledged success, with a loyal community of vintage camera enthusiasts.

Sarah’s story is a testament to the power of niche E-commerce. It’s not just about selling products; it’s about building a brand around a shared passion, and in doing so, unlocking the door to profitability.

Feeling inspired to start your own E-commerce Niche Store? Dive into your passions, whether it’s eco-friendly home decor or personalized pet accessories. Your niche is your canvas, and your online store is your masterpiece.

If the idea of running your own niche store excites you, shoot me a direct message! 📩 Let’s have a chat about your ideas and how you can turn your passion into a profitable online business.

Remember, your niche is your secret sauce. Embrace it, curate an experience, and let your passion pave the way to E-commerce success.

It is really not hard, I currently own 3 niche ecommerce stores and they are all doing pretty well

06/12/2023

Look into Sustainable Tech Solutions, although this is a bit technical and you may need a lot of training, this is still a good business for the future.

Remember, if you don’t have a knowledge of a business you can get experts and have them work with you remotely

So what is sustainable tech solution and how profitable is it?

The Profitable Realm of Sustainable Tech Solutions!

Picture a world powered by clean energy, eco-friendly gadgets in our hands, and technology making a positive impact on our planet. Intriguing, right? Well, it’s not just a vision; it’s a thriving industry, and here’s why you might want to be part of it.

As we ride the waves of technological advancement, sustainable tech has emerged not only as a conscious choice but a lucrative one too. Over the years, the industry has witnessed remarkable growth, with profits soaring as high as the wind turbines that harness clean energy.

Consider this – companies leading the charge in sustainable tech have experienced double-digit growth rates annually. Take the example of SolarTech Solutions Inc., founded in 2018. Fast forward to 2023, and their revenues have multiplied, with an impressive 150% growth in the last year alone. Now, that’s not just business; it’s a green success story!

Let me paint you a picture. Imagine a startup that began with a vision to make renewable energy accessible to all. Our protagonist, let’s call them GreenGenius Co., started small but had a big dream. Through innovative solar-powered gadgets and eco-friendly tech solutions, they caught the attention of both consumers and investors.

Fast forward to today, and GreenGenius Co. is a household name, with an inspiring journey of growth. Their story is a testament to the fact that sustainable tech is not just about saving the planet – it’s about building a business that thrives sustainably.

Now, you might be thinking, “How can I be part of this green revolution?” It’s simpler than you think. Whether you’re passionate about developing solar-powered devices or creating innovative solutions to reduce carbon footprints, there’s a niche waiting for you.

If you’re feeling inspired and ready to take the leap into Sustainable Tech, send DM and Let’s chat about your ideas, and I’ll point you in the right direction. Starting a business may seem daunting, but with the right guidance, you can turn your vision into a thriving venture.

Remember, the future is green, and it’s calling you to be part of the change.

06/12/2023

As we slowly slide into 2024, a lot of our minds are wondering what the year holds for us, would it be productive or filled with bills and a terrible hybrid of 2023?

Well, it is ok to be scared of what the future holds, however, being scared and being prepared are 2 different things, and I hope to prepare you for what lies ahead.

In the next couple of days, weeks and months to come, I will be sharing some of the businesses you can venture into come 2024 and beyond.

Please take note, I said business not “quick richness”. I know you will agree, there’s no problem in getting the rich - after-all that’s the hope of every business. However, the problem is trying to get rich quick, experience as shown that a lot of times you get broke quick, because at the end of the day, to be rich and successful you’ll need to solve a problem or give luxury. You can’t be rich just because you feel like it.

Wealth is give and take, I give something and receive money for giving it.

For example, If I’m a Realtor, I give good properties (sell) and I receive money for giving or providing it

Another example; I’m a comedian, I give laughter and receive money for relieving people’s stress

I’m a baby sitter, I give my time to help take care of someone’s child, I receive money doing it…

I am sure you get the drift, so next time you see a get rich quick money scheme, ask yourself: what am I giving, and what I’m I receiving?

Anyway, this post is meant to help you understand, thinking to solve people’s problems is the best way to a profitable business.

For example, people are looking to travel abroad for study and work, when you help them with their visa or flight or maybe with their travel accommodation, you have helped someone (give) and you will receive.

I want you to understand this concept because you will be needing it as I drop different businesses you can venture into.

These businesses will be businesses I have some level of experience with so feel free to ask for more information or direction when you see a business that may interest you.

Please remember that a business is like a serious relationship, you don’t go into one with the hope of breaking up, you go into one with the hope of marriage (even if not all work out)

The point is, be serious about whatever business you decide to start come 2024, give it your all, nurture it and before you know it, it will be harvest time.

I recommend you follow me so you don’t miss out on all of these business opportunities as I drop them.

Also share this and all the opportunities with someone as they drop, remember we rise by lifting others.

Let the journey begin

19/11/2023

Ready to take your Facebook ad targeting to the next level?

Today, I'm sharing the insider scoop on those lesser-known targeting options that can skyrocket your ad relevance and engagement.

Get ready to dive deep into the world of precision targeting with me! 💡

I’m going to dash out advice, I hope you read to the end and apply all you learn

My Advice 1.Exploring Detailed Targeting Expansion:

Ever wondered about the magic of detailed targeting expansion? 🌐 It's a gem within Facebook's targeting options. I've found that toggling on this feature allows my ads to reach users with interests similar to my chosen audience.

It's like casting a wider net without sacrificing relevance. When I expanded my reach to include users interested in complementary topics, the results were eye-opening.

Expand your reach without losing your target audience.

My advice 2:Harnessing the Power of Life Events:

Life events targeting is a goldmine that many overlook. 🎓👶 Whether it's someone graduating, getting married, or having a baby, these life milestones create opportunities.

Tailoring your ads to coincide with these events adds a personal touch. When I promoted a fitness program during the New Year's resolution season, the engagement soared as people were motivated to kickstart healthier habits.

Tap into life moments for timely and relevant messaging.

My advice number 3:Mastering Connection Targeting:

Connection targeting is your secret weapon for reaching people connected to your page, app, or event.

🤝 I've seen incredible results by targeting friends of people who already like my Page. It's like a digital word-of-mouth strategy. When friends see their peers engaging with my content, it builds trust and boosts conversions.

Turn connections into a powerful marketing asset.

Mr advice number 4: Utilizing Behaviors Targeting:

Behaviors targeting is the ace up my sleeve for reaching users based on their activities outside of Facebook. 🏃‍♂️💼 Whether it's travel habits, purchase behavior, or device usage, understanding these behaviors helps me tailor ads to specific lifestyle segments.

When I targeted frequent travelers for a travel accessories ad, the engagement and conversion rates were through the roof.

Behavioral insights lead to hyper-targeted campaigns.

My advice number 5: Exploring Engagement Custom Audiences:

Engagement custom audiences are a hidden gem for re-engaging users who have interacted with your content. 🔄 When I targeted users who had interacted with my Instagram profile but hadn't visited my website, the results were impressive. It's all about nurturing those who have already shown interest and keeping your brand top of mind.

Reignite interest with a well-crafted engagement strategy.

In a nutshell, these hidden targeting gems on Facebook are your ticket to a more precise, engaging, and successful ad campaign.

Detailed targeting expansion, life events, connection targeting, behaviors targeting, and engagement custom audiences – integrate these into your strategy, and watch your Facebook ads shine brighter than ever! ✨

18/11/2023

Facebook wahala

Now let’s see How I Create Facebook Ad Campaigns That Stand Out on a Budget

It’s time to understand Facebook ad campaigns that not only outperform your competitors but also keep your budget intact. Yes, you heard it right – it's absolutely possible, and I'm here to spill my secrets on how I do it.

Let’s start with

Strategic Budgeting:

First things first, budgeting is the backbone of any successful ad campaign. What I've found is that strategically allocating your budget across different phases of the sales funnel is a game-changer. By investing more in the awareness stage and gradually scaling up, I've managed to optimize my spending while maximizing results.

It's not about spending the most; it's about spending wisely.

A/B Testing for the Win:

Ever heard of A/B testing? It's my not-so-secret weapon. I create multiple ad variations with subtle differences – different headlines, images, or calls-to-action – and let them battle it out. The winner? That's the one I scale up. It's like having a built-in optimization system that ensures my budget goes to the most effective ad.

Let your audience decide what works best for them.

Creative Ad Copy on a Budget:

You don't need a massive budget for compelling ad copy. What's worked wonders for me is crafting concise, punchy copy that speaks directly to my audience's pain points and desires. When I rolled out an ad campaign for a budget-friendly meal kit, the headline "Delicious Dinners Under $10" grabbed attention without breaking the bank on extravagant copy.

Less is more when it comes to ad copy that packs a punch.

Smart Targeting to Minimize Waste:

Why show your ads to people who are unlikely to convert? I've honed my targeting skills to ensure my ads reach the right audience. By excluding certain demographics or interests, I've significantly reduced wasted ad spend. For instance, when promoting a luxury travel package, excluding budget travel interests helped me target a more affluent audience.

Precision targeting is the key to efficiency.

Monitoring Competitor Moves:

Keeping an eye on competitors isn't about copying; it's about learning. I regularly analyze competitor ads to understand what's resonating in the market. This insight helps me position my ads uniquely, offering something different and enticing to my audience.

Competition is a source of inspiration, not imitation.

Creating Facebook ad campaigns that outperform competitors on a budget is about smart strategies, not deep pockets.

Strategic budgeting, A/B testing, creative ad copy, smart targeting, and monitoring the competition are the pillars of my success. Give these techniques a try, and watch your campaigns rise above the rest. Happy advertising!

17/11/2023

Wondering how to craft your Facebook ads to get consist high conversion?

Read on while I disclose what you need to do in this quick read

If you're anything like me, you've probably spent countless hours trying to crack the code behind Facebook ads for that magical formula that consistently drives high conversion rates.

Well, guess what? I've delved deep into the world of Facebook advertising, experimented with various strategies, and today, I'm excited to spill the beans on what I've discovered.

Let’s see so components for success with Facebook ads.

1.Understanding Audience Insights:

So, here's the thing – it all starts with knowing your audience like the back of your hand. I've found that diving into Facebook's Audience Insights is like having a superpower. It lets me understand the interests, behaviors, and demographics of my target audience. By aligning my ad content with what resonates with them, I've witnessed a significant boost in conversion rates.

For instance, when I targeted my fitness app at users interested in both healthy living and technology, the engagement skyrocketed.

2.Compelling Visuals and Copy:

Now, let's talk about the real MVPs – visuals and copy. I've learned that a captivating image or video paired with compelling ad copy is the one-two punch that grabs attention.

It's not just about showcasing the product; it's about telling a story. When I shared a relatable success story in my ad for a productivity app, the conversion rates went through the roof.

Remember, people don't just buy products; they buy into stories and experiences.

Harnessing the Power of Custom Audiences:

One game-changing strategy I've incorporated is leveraging custom audiences. It's like having a secret weapon in your arsenal.

By retargeting users who have interacted with my brand before, I've seen conversion rates soar. When I introduced a special discount to users who had visited my website but didn't make a purchase, the results spoke for themselves.

I can't stress enough how important it is to nurture those who have already shown interest in what you offer.

3.Adapting to Algorithm Changes:

Ah, the ever-evolving Facebook algorithm – a challenge, but also an opportunity. Staying on top of the latest algorithm changes has been crucial. Recently, I noticed a shift towards prioritizing video content. So, I pivoted, creating engaging video ads that not only caught the algorithm's attention but also resonated better with my audience.

Flexibility is key in the dynamic world of social media advertising.

Las las,crafting Facebook ads for consistent high conversions is a mix of art and science. It's about knowing your audience, creating compelling content, utilizing advanced targeting options, and adapting to the ever-changing landscape of Facebook's algorithm.

I've tested, tweaked, and refined my strategies, and the results speak volumes. Give these tips a shot, and I'm confident you'll see a significant uptick in your Facebook ad game. Happy advertising!

16/11/2023

Your ads isn’t converting as they use to… I will be discussing some possible reasons.

Ad Fatigue: When the Glitter Fades

Let’s delve into the challenge we've all encountered in the wild realm of Facebook advertising – the notorious ad fatigue.

Now, I've been in the trenches of digital marketing, and let me tell you, navigating ad fatigue is like taming a wild beast. So, grab your metaphorical safari hat, and let's explore.

The Struggle is Real:

You know that feeling when you've meticulously crafted what you thought was the perfect ad, and it starts performing like a rockstar? Ah, the sweet taste of success! But here's the catch – success can be short-lived.

I've faced the dilemma of ad fatigue firsthand. The initial glory turns into a sluggish performance as the audience gets bombarded with the same message over and over.

Dancing with Frequency:

I often find myself dancing with the frequency dial. Too low, and the ad might not gain enough traction; too high, and you risk wearing out your welcome. It's a delicate balance that requires constant monitoring.

Recently, I ran a campaign for a trendy fashion brand, and the initial excitement quickly turned into fatigue. The engagement dropped, and it was evident – the audience needed a breath of fresh air.

The Creative Juggle:

Ad fatigue often nudges me to become a creative juggler. I'm constantly brainstorming new angles, visuals, and messaging to keep things exciting. Switching up the ad creatives regularly is like changing costumes for a performer – it keeps the audience intrigued.

I remember a campaign for a fitness app; the initial success plateaued until I introduced a new video ad showcasing diverse workout routines. It was like hitting the refresh button for my audience.

The Frequency Cap Conundrum:

I have this ongoing debate with the frequency cap. Too restrictive, and you risk limiting your reach; too lenient, and you drown your audience in a sea of repetitiveness.

It's about finding that sweet spot. During a campaign for a productivity tool, I learned the hard way that a high frequency cap led to diminishing returns. Adjusting it brought a breath of fresh air, reviving user interest.

Solution in Rotation:

The key, I've discovered, is in rotation. Rotate ad creatives, tweak messaging, and introduce new elements to combat ad fatigue.

Whether it's changing up the visuals, testing different headlines, or even adjusting the ad format, variety keeps the audience engaged. It's like hosting a captivating show – every act needs to be unique.

Adapting and Thriving:

In the ever-evolving landscape of Facebook advertising, battling ad fatigue is an art. "I" constantly adapt, learn, and pivot to keep my campaigns fresh and engaging.

It's not just about the initial sparkle; it's about the ability to adapt and thrive in the face of fatigue. So, embrace the challenge, get creative, and let's keep the Facebook ad stage alive and buzzing! 🚀

16/11/2023

Are you ready when opportunity comes knocking?

A lot of us are not ready and end up losing out on amazing opportunities when it comes our way, many of us are "opportunity-blind"
Take for example "Zoom" the video conferencing app.

Many of us did not know or hear about Zoom before Co-vid, but do you know Zoom has been operational since 2011?

In around Dec 2019 to 2020 when the covid lockdown was initiated in most countries, was when Zoom started gaining grounds.

In space of 2 years Zoom was able to achieve what they've not be able to achieve for the past 9 years. They grew so big that we don't even hear about Skype-which was the giant of video conference.

My point is, it took Zoom 9 years to get their business from 0 to 100.
Imagine if Zoom was not created in 2011 and Covid comes, do you think they would have been able to take advantage of the Covid situation which generated them over $4.6 billion.
You see, they were ready...

Another example is O3 supplies (My food supply business)
Before Covid, we were doing just ok, but when the covid opportunity came...our sales and clientele (locally and internationally) grew, which also increased our revenue significantly.
You see..We were ready...

I have a flight booking business at the moment. I'm doing ok. However, I am waiting and looking for the opportunity to come to explode the business and one day, Otastravels will be a very big brand.

Do you see my point? It is better to do something and grow at it than to do nothing and hope for some miracle.

For those of you who have a business (products or service) dont give up. Remembe, it took Zoom 9 years to start seeing amazing result. It might take you shorter.

Also remeber that Linda Ikeji was blogging for about 8 years without making money from it, but see her now, one of the richest young African women.

Only those who stay in a business long enough will be able to spot an opportunity when it comes.
Only those who stay in a fight can even think of winning it.
So my dear, adjust your thinking. When people see problem, you should see opportunity.
When they see rubbish, you should see treasures.
Get your house/business in order, so when your "helper" comes, you are ready.
But the big question is, how do you or your business stay ready?

I will address this in my next post, stay tuned

Hope this was helpful to you

Otas Ekrebe

Welcome to

06/11/2023

The Country is Hard!!!

Is there a time that Nigeria has not been hard? Ask our parents who were paid to go to school and had employment waiting for them (Nigeria was hard).
Ask those who experienced dollar at 50 naira (Nigeria was still hard)
Ask those who experienced when bag of rice was N9,000 (The country was still very hard)
My point is...regardless of when we fine ourselves the country will always be hard.
But the thing is...admist this hardship, some are still buying new tear rubber cars.
Country is hard but some are building and buying new houses.
Country is hard people still use N1.5 million to buy a smart phone.
Country hard and the clubs and lounges are fill up with men and women ready to spend the dough.
Country hard and people are still poping drinks worth millions of naira in a sitting
Country hard and women still buy human hair worth N500k.
My point is, country hard for YOU, no mean say e hard for everyone.
The same country people de Japa, na the same country others they travel for 1 week holiday and come back.
The thing is, life will always be hard for some and soft for others, the big question is which of these categories of people are you?
Are you one of those who complain about hardship and beef any successful person you see.
Are you one of those who look at every rich person as one who must have done something bad, illegal or shady?
Or are you one of those who look at the bright side of things.
Are you one of those who are very thankful and grateful of what they have - no matter how little?
Are you one of those who will get up and say "my side go green while others say e de red"
Are you one of those who will stop complaining and do what is profitable enough to make you money?
Are you one of those who see opportunities instead of obstacles.
Do you know that some who have Japa still complain of hardship?
Doesn't this tell you that some levels of hardship is psychological?
The truth is, If you say Country hard, it will always remain hard for you.
Speak some positivity into your life, hustle and business and stop complaining.
If you see wetin de bring money and it is legit, my dear, shook head inside.
Do what it takes to join the winning team.
Network, learn, unlearn, relearn, get mentored, get off your comfort zone, be relentless, be determined, be focused, have and stick to a routine and dont be a quitter.
For those of you who still think it isnt easy.. remember, nothing good comes easy but we cut through the pain because we await and are sure of the reward.
Think of it....the pain of child birth is excruciating but then alot of women still want to get pregnant. This is because the buddle of Joy after the pain cant be measured.
Believe in what you are doing, it will always get better at the end.
And before I forget, learn to Give and share the little you have, dont be stingy all because " The country hard". If you give, you will receive,plus, you be "Happier" if you are a giver even to those "who dont deserve it".
We have one more lap to go before the year runs out, dont give up, keep pushing, keeping punching until it cracks, cos only those who stay in a fight can win it.

I sincerely wish you all the best and God bless us all.

Otas Ekrebe

21/04/2022

02/02/2022

My piece of advice to getting new customers.

Learn how fb ad works and you will be able to sell anything to anyone, anywhere.

NOTE: you need to sell what people want and when they want it. Don't go sell something irrelevant and feel because you run Facebook ads,you will bag millions.

There's a strategy in knowing if what you about to sell will make you profit.

This is what you need to learn about selling digitally, it's no magic, it's a skill that you need to learn and master.

These are 2 ways to learn

1) if you have the time and you are committed, go online do your research, study and practice; although practicing with fb ads means you will loose money initially because you will make mistakes, but when you eventually understand how it works,you'll start making back all the lost funds.
And yes,it takes TIME & 100% COMMITMENT.
This route isn't easy but it's the best👍🏾

2) You pay someone to teach you, this way you learn and avoid making mistakes.
However,This isnt the best option, because you might pay someone who think she/he's good at FB ads but isnt,you end up learning rubbish.
Or you meet someone who is quite good but wont want to show you everything,so you keep coming back for more and pay more.
This way of learning will work 100% for you if you have someone who is GOOD and has your interest.

Choose your way of learning, depending on your time,learning ability,financial strength and how quickly you want to stand on your feet.
Regardless of which route you take, sha learn and don't stop learning (it's called self investment/development)