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Nigeriaprofiles is a research-based platform that identifies and harnesses the norms and values of credible and hardworking Nigerian minds in Business, Lifestyle, and Nation building.

25/09/2024

Navigating legal challenges as a startup

17/09/2024
What Brand do you represent?Representing a brand involves embodying its values, mission, and identity in a way that reso...
13/08/2024

What Brand do you represent?
Representing a brand involves embodying its values, mission, and identity in a way that resonates with its target audience. This can be done through various channels, including marketing, customer service, and public relations.

When individuals or organizations represent a brand, they act as ambassadors, communicating its message and fostering a connection with consumers. This representation is crucial, as it shapes public perception and influences customer loyalty.

Effective brand representation requires a deep understanding of the brandโ€™s ethos, consistent messaging, and the ability to engage authentically with the audience. It also involves maintaining a positive image and addressing any challenges or criticisms that may arise. Ultimately, representing a brand means being a reliable and trustworthy extension of its core identity, ensuring that every interaction reflects its promise and values.

The UBA Business Series is a regular Workshop organised by the bank as a capacity-building initiative, where leading bus...
23/08/2023

The UBA Business Series is a regular Workshop organised by the bank as a capacity-building initiative, where leading business leaders and professionals share insights on best practices for running successful businesses, especially in the face of difficult business challenges.

Through this business series, UBA has consistently supported businesses with essential tips to re-examine their models and strategies as well as ensure they stay afloat and remain thriving.

17/08/2023

70% of small businesses are turning toward new digital tools.

(Bank of America)

Family values serve as the core of what family members do the opinions they have. Instilling family values can also prot...
05/08/2023

Family values serve as the core of what family members do the opinions they have. Instilling family values can also protect children against making hurtful decisions in the future.

There is no pattern or prescribed order for a Nigerian parent. Everyone should come up with a constitution for their home.

Enjoy the first episode of our feature project, Chronicles of Amaka. This is titled Two roads and One Path. Let's have y...
04/08/2023

Enjoy the first episode of our feature project, Chronicles of Amaka. This is titled Two roads and One Path.

Let's have your comments below and pls share

Conflicting emotions overwhelmed Amaka as she stood at this crossroads. On the one hand, the marriage proposal presented a tempting solution to her family's financial struggles.

Introducing "Chronicles of Amaka"  a captivating weekly series that delves into the life of a vibrant Nigerian woman nam...
04/08/2023

Introducing "Chronicles of Amaka" a captivating weekly series that delves into the life of a vibrant Nigerian woman named Amaka. Set in the bustling streets of Lagos, each episode follows Amaka's journey as she navigates cultural expectations, societal pressures, and personal challenges.

From her career aspirations to her love life, viewers witness Amaka's triumphs, setbacks, and moments of self-discovery. With relatable characters, authentic storytelling, and rich cultural references, "

Chronicles of Amaka offers a compelling narrative that sheds light on the complexities of being a Nigerian woman in modern society.

The average age a person changes careers is 39 years old. Workers may feel stagnated once they reach mid-career, as it c...
27/07/2023

The average age a person changes careers is 39 years old. Workers may feel stagnated once they reach mid-career, as it could indicate that their careers are stagnating. This results in them making a career switch for new a new job opportunity.

As people get older they change jobs less and less. Between the ages of 18 and 24, people change jobs an average of 5.7 times. The average number of job changes between 25 and 34 years old is 2.4. From 35 to 44 years of age, the average decreases to 2.9 jobs, and then to 1.9 jobs from 45 to 52 years of age.

The article below by Oluwatoyin Puddicombe of Toyin Talks Talent shares insights on career moves.

When asking yourself what the next step is for your career you need to understand what triggered that question. What made you start questioning yourself and your career choices at that point? The steps you will take will depend on your answers because it varies from individual to individual.

According to the latest data made available by the National Bureau for Statistics (2018), there were a total of 11.8 mil...
30/06/2023

According to the latest data made available by the National Bureau for Statistics (2018), there were a total of 11.8 million vehicles in Nigeria. Of this number, 39% (4.6 million) were privately owned, 56% (6.7 million) were commercial vehicles, 1.1% (135,000) were government vehicles, and 0.4% (5,834) were owned by diplomats.

As a business owner, one of the biggest values that I identify with is the act of building trust with your customers. I am intentional about doing research on the needs of the customer and looking for a way to be of service in solving their problems.

Nigeria is still characterized by high reliance on food imports. Malnutrition is widespread in the entire country and ru...
30/06/2023

Nigeria is still characterized by high reliance on food imports. Malnutrition is widespread in the entire country and rural areas are especially vulnerable to chronic food shortages, malnutrition, unbalanced nutrition, erratic food supply, poor quality foods, high food costs, and even total lack of food.

The statistics on food is not encouraging but as food entrepreneurs, we have continued to bridge the gap in the movement of food items from the local farmers to the people in the city.

According to statista.com, The Food market in Nigeria is projected to grow by 1.56% (2023-2027) resulting in a market vo...
30/06/2023

According to statista.com, The Food market in Nigeria is projected to grow by 1.56% (2023-2027) resulting in a market volume of US$223.60m in 2027.

We educate people on the health benefits of the various food items we consume, how it's important we go back to farming basic crops not just for personal consumption but for economic purposes as well.

30/06/2023

Femnix attracts middle to high-class customers in both the B2B and B2C model. We have retained our customers not because of product quality or super beautiful branding but with excellent customer service and delivery excellence. We always over-deliver.

Natasha Ibinye an International certified Health worker shares her experience working globally and her future plans to h...
03/02/2023

Natasha Ibinye an International certified Health worker shares her experience working globally and her future plans to help improve Nigerian Health care

Okay so I would say lots of opportunities exists for nurses as professionals actually. I realized a long time ago that Nursing practice is like playing in an open field and if you could carve a section out of it

Do you know that Leasing has become very popular in Nigeria because of the high financial demands of industrialization a...
09/12/2022

Do you know that Leasing has become very popular in Nigeria because of the high financial demands of industrialization and other manufacturing concerns.

Do you also know that the leasing approach to investments reduces the strain on initial funding, therefore providing you with more flexibility.

Get valuable insights on how to acquire assets in a cheap and structured way in Nigeria.

Leasing allows you to possess and make use of required assets while you pay for the use in convenient monthly instalments. Under a finance lease, you will own the asset at the end of the lease. What this means is that you acquired it paying gradually with ease.

Had the opportunity to get insights from someone with lots of entrepreneurial drive. This is a must read for start ups. ...
09/12/2022

Had the opportunity to get insights from someone with lots of entrepreneurial drive. This is a must read for start ups.

Drop your comments and share

Nigeria and Africa has experienced a transition into a new level of progression that requires that we keep exploring all the possibilities and making best use of opportunities.

Have you ever wondered what your clients feel about your business? Be intentional in telling your brand story
09/12/2022

Have you ever wondered what your clients feel about your business? Be intentional in telling your brand story

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