Daily CMO

Daily CMO Seriously good marketing lessons and stories to help you grow revenue.

Here’s what went down yesterday during Search and Scale. The best most high-converting traffic on earth still comes from...
16/01/2025

Here’s what went down yesterday during Search and Scale.

The best most high-converting traffic on earth still comes from Google’s organic traffic. Make this year, the year when you win with SEO.

Search & Scale is launching as an online program. Join the waitlist 👉 Dailycmo.net/SEO

What's your go-to marketing book?I've shared 5 books that shaped the way I approach marketing. Now it's your turn.Commen...
04/12/2024

What's your go-to marketing book?

I've shared 5 books that shaped the way I approach marketing. Now it's your turn.

Comment your favourite below.

Gone are the days where we used to optimize for a single keyword. It’s a brand play now.
02/12/2024

Gone are the days where we used to optimize for a single keyword. It’s a brand play now.

Lower the risk for a prospect to do business with you. Here are 2 examples.How do you lower the risk for your customers?
21/10/2024

Lower the risk for a prospect to do business with you.

Here are 2 examples.

How do you lower the risk for your customers?

Photo dump from Underdog Sales Con yesterday.Thank you for joining us - and showing up. Underdog Sales Con brings practi...
05/10/2024

Photo dump from Underdog Sales Con yesterday.

Thank you for joining us - and showing up. Underdog Sales Con brings practitioners who generously share their lessons and strategies.

Missed the session? Consider getting access to the recordings. Just Google “Underdog Con”

See you in the next one.

Workshops, not courses. When you go to a workshop, you get to work. You don’t listen to a bunch of lectures and go home....
23/09/2024

Workshops, not courses.

When you go to a workshop, you get to work. You don’t listen to a bunch of lectures and go home. There’s YouTube for that.

Some photos from the recent Digital Experience Optimization workshop with .abtest

Looking forward to being part of Retail Summit Asia with some very smart leaders in the industry.Make sure to join us on...
01/08/2024

Looking forward to being part of Retail Summit Asia with some very smart leaders in the industry.

Make sure to join us on 18th September.

🔍 Be the 𝐧𝐞𝐱𝐭 𝐌𝐕𝐏 𝐒𝐌𝐄𝐬 that ace through the business industry, as we are featuring 𝐭𝐨𝐩-𝐭𝐢𝐞𝐫 𝐚𝐜𝐞 𝐩𝐢𝐨𝐧𝐞𝐞𝐫𝐬. Here's why you should join us.
It’s a must-attend event for local to connect, learn, and thrive in today's market! 🌐
🌟 Gain insights and hear stories from top brands
🌟 Be inspired by renowned retail leaders and their
🌟 Network and with industry experts

Featuring speakers from Claire Organics, Daily CMO, SKECHERS,Kloud Studios, YooSnap, Sultera Malaysia, Cult Creative, Montigo, Kamelia Cosmetics , YouthsToday, thepastelsshop , Mediabrands Content Studio, and Christine Tan from SQL Account - Main with vital E-invoicing insights for SMEs in 2025.

Learn from the best and discover actionable insights to elevate your business success! 🚀 Reserve Your Seat Today: http://go.retailsummit.asia/EasyStore

So they become like everyone else – plain and vanilla. And trust me. Nobody chooses vanilla flavor at an artisan ice cre...
18/06/2024

So they become like everyone else – plain and vanilla. And trust me. Nobody chooses vanilla flavor at an artisan ice cream store.

After years of doing email marketing, I now know why storytelling worked.

It wasn’t just storytelling. Besides telling stories, I also started using unorthodox subject titles, sending more frequently, telling people I read & respond to every email and more.

In short – I was breaking a pattern.

Can you break a pattern that people are used to in your marketing today?

Build your first 100 email subscribers with me. Click link in bio

Validating is getting people to PAY you.It’s not sending out surveys, then getting excited when people say, “Yeah, will ...
10/06/2024

Validating is getting people to PAY you.

It’s not sending out surveys, then getting excited when people say, “Yeah, will totally support you, bro”. What people say they do, and what they actually do is 100% different.

Reading about push-ups won’t make you fitter. So why spend so much time just reading and watching about business?
Read i...
29/05/2024

Reading about push-ups won’t make you fitter. So why spend so much time just reading and watching about business?

Read it and apply it! That’s what you need to do.

Who would you meet at a $0 meet-up?$0 type of people.
10/05/2024

Who would you meet at a $0 meet-up?

$0 type of people.

Who can believe it's nearly a week since Underdog E-commerce Con?What an extraordinary day it was at A Place Where Bangs...
27/03/2024

Who can believe it's nearly a week since Underdog E-commerce Con?

What an extraordinary day it was at A Place Where Bangsar! A huge shoutout to our incredible sponsors, , , and .co for their unwavering support.

And let's not forget the most generous speakers ever! Thanks to , .my, .hustlers, , , .co, for sharing their wisdom and insights.

Special thanks to our partners .card, .ai, , and .start for being an integral part of this phenomenal event.

Together, you all made the Underdog E-commerce Con an unforgettable experience!

Stay tuned as we share more highlights from this epic day.

12/03/2024

Jared sells ball shavers for a living. 🍒

Now, that's a hook!

We got him to share his email marketing strategies, which have been monumental in growing to 7 figures in revenue in under 13 months – at Underdog E-Commerce Con.

Don't miss his session.

Grab a ticket here: https://underdog.dailycmo.net/

08/02/2024
If you're anything like us, understanding how law firms operate can be a mystery. How do they set prices, handle marketi...
06/02/2024

If you're anything like us, understanding how law firms operate can be a mystery. How do they set prices, handle marketing, and stand out from the competition?⁣
⁣
In a recent interview with Kim Tzin, a new-gen law firm founded by Judson and Kim Hooi, we discovered that law firms can be like marketing agencies with their unique approach.⁣
⁣
The full interview is now available on YouTube. Gain insights into how a law firm prices its services, acquires clients, and markets itself. Link in the comment section.

As a marketer, you may always be multitasking and get tired sometimes. Here are 8 reminders for you when that happens.
01/02/2024

As a marketer, you may always be multitasking and get tired sometimes. Here are 8 reminders for you when that happens.

Here's a glimpse of today's physical workshop. Participants learned how to build their own personal brand with confidenc...
31/01/2024

Here's a glimpse of today's physical workshop. Participants learned how to build their own personal brand with confidence.⁣
⁣
And guess what? The learning continues online for the next 7 days! They'll be completing assignments every day to improve even further.⁣
⁣
We're so excited to see the brands that will emerge from their journey.

A good brand solves problems, and so does their merchandise.⁣⁣Here's a case study on how we created useful merchandise t...
31/01/2024

A good brand solves problems, and so does their merchandise.⁣
⁣
Here's a case study on how we created useful merchandise that sold a thousand times. https://blog.dailycmo.net/useful/

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Marketing is trying many things, then doubling down on what worked. CEO of RPG Commerce, Melvin started marketing by getting influencers and big social accounts to post about his brands. Over time, their strategies evolved and they went on to explore paid ads, offline stores and more. Join us at Underdog Con, coming 21st March! Learn more: https://underdog.dailycmo.net/

Wantrepreneurs spend months building and never launch. Take a different approach. Validate by getting leads and sales – then use the momentum to build your product. Join Sasha at Underdog E-Commerce Con on 21st March!

Jared sells ball shavers for a living. 🍒 Now, that's a hook! We got him to share his email marketing strategies, which have been monumental in growing @Nateskin to 7 figures in revenue in under 13 months – at Underdog E-Commerce Con. Don't miss his session. Grab a ticket here: https://underdog.dailycmo.net/

If you want to sell your products & services, you need to market yourself. There's no way around it. Marketing yourself isn't evil or selfish. In fact, it's actually the opposite because you're reaching people whose lives will be better because of your product or service. What's currently holding you back from marketing yourself? Fix it that in our upcoming personal branding makeover workshop, on 31st January. Pre-sale closes by the end of today. Link in bio.

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