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Idealist Professional

Idealist Professional is a digital marketing company that is located in the heart of Kuala Lumpur City Centre.

12/08/2022

Ad Targeting 🎯 may not be as simple as we think
Simply setup your campaign may affect the whole performance 📉
And might not reach to the audience 👥 that you prefer!

So, understand your customers first by standing at their point of view 💡
Identify their demographics, interests and behaviors on Facebook or Instagram 🤔
Target based on what you have found, we are sure that your ad will be shown to those audience that you preferred 📈

Here are the 5 ways that we concluded that will definitely helps you for audience targeting!🎯

05/08/2022

A lot of business owner 👩‍💼 out there trying to use Facebook to convert sales or increase brand awareness 📈
But, do you know there are 3️⃣ audience selection tools on Facebook where you can further target your ad delivery? 🤔
That’s why you are lucky ✨ to see this!
.
The first step is to identify your audience, always know that who you want to reach through 👥
👉 Core Audiences
👉 Custom Audiences
👉 Lookalike Audiences
Once you have your selection Facebook will then show your ads 📋 to the people who are most likely to find your ads relevant 😻
If you don’t understand how do these audience selection tools can help you and your business out 😵‍💫
Just reach through the image, you surely will get your answer there!💡

28/07/2022

You have an interesting product/service 💡, but, how do you sell it through online?
Who is your audience and how do you connect with you audience? 🤔
Think of this 💭 when you wanted to start your business through online! 💻
It is very important to boost your online presence, as it helps to raise awareness for your business. 📈
So, here is a 3️⃣ simple way to attract an audience and build relationships with your audience through online! 👥
We hope this can help you and your business out!📈

01/07/2022

Here is the latest upgrade from Google on Performance Max (PMax) Campaign that advertisers should know! 💡

Check it out! 📚

17/06/2022

What is your planning before promoting your product or service? 🤔
When it comes to marketing a product or services 💡
The "4Ps Marketing Mix" are the key factor 🔐 for your business to market your product or services to the public💰

Cleary identify the 4Ps Marketing Mix of your product and services helps you to define your marketing options in terms of price, product, promotion, and place so that your offering meets a specific customer need or demand 📈
So take a seat back and clearly think of the 4Ps of your product or services before promoting! 💭

03/06/2022

There’s actually different ad size for different type of Facebook Ads 🧐

Today we’re sharing some commonly used Facebook Ad Sizes & Specs 💌

Remember to save it down for later use! 🙈

24/05/2022

Social Media is the best way to improve the online presence of your business. 📈 But, How? 🤔

It's all about how you present yourself through online 💻
And always understand what your audience want to see! 💭

If you are doing content posting by yourself
Here is the list of things you may look through 👀 when it comes to designing 💡

We hope this will help you in growing your online presence through social media! 💥

18/05/2022

老板们！😎
是不是 #上过了课程用那些guru教的来做贴文
可是怎样做 engagement 或 sales conversion 还是不给力?! 😫😩
不用担心！🙈
不管你是自己搞着 posting，还是交给 agency 做

这【9种tips💥】肯定都可以帮助到你！💯
让你的贴文 #更加吸睛 #更加整齐 #更加给力 🔥🔥

不管是 engagement 或 sales conversion 都可以大大提升！📈
赶紧 save 起来和分享给你的朋友哦~ !

28/04/2022

Which is the best strategy for your brand? Facebook or Instagram? 🤔
Let’s us see their differences:

1️⃣ The statistics
Facebook statistics: 2.38 billion monthly active users
Instagram statistics: 1 billion monthly active users

2️⃣ The audience:
Facebook: Has average older user base
Instagram: Has younger user base

3️⃣ The engagement:
Facebook: 0.09% per post
Instagram: 1.60% per post

4️⃣ The functions
Facebook: Largely informational, able to find out a company’s information
Instagram: More on capturing moments, building engagement
So now you can plan your brand’s strategy 📝 based on which platform you want to use 👍

20/04/2022

A new viral and the new platform to advertise your business 👉 TikTok 📱

The best way to boost 🆙 your TikTok’s visibility is by using hashtags.
Here is some Tips on what TikTok hashtags to use to boost your reach 👇👇

1️⃣ Always research for the trendy hashtags for that moment
2️⃣ Start a TikTok challenge to boost your branded hashtags
3️⃣ Combine niche hashtags with popular ones
4️⃣ Mind the maximum number of hashtags

Time to take the above tips and make the most use of it !! 🤩

21/03/2022

Do you know that there’s actually a big difference between Facebook Ad and Google Ad? 🤘

Here is a few differences between both ads: ⬇️

1. Audience Size
- Facebook: 1.73 billion daily active users
- Google: 5.8 billion searches daily

2. Cost and ROI
- Facebook: $18.68 across all industries
- Google: $48.96 across all industries

3. Ad Formats
- Facebook: More creativity
- Google: Work with a small block of text on Search Engines

4. Targeting Options
Facebook creates audience based on various behaviors & interests. It is more specific with your targeting.

After looking at the differences, you will know which Ad suits your business more~! 😉

17/03/2022

Ever wonder how to get more Facebook reach?😎

Here is 4 tactics to boost your Facebook reach:

✅ Optimise content formatting and captions
✅ Schedule posts to maintain consistency
✅ Use videos or Facebook live to create engagement
✅ Time your posts to perfection

Save this post now! So you can save your time on finding it next time~ 😌

14/03/2022

𝐃𝐨 𝐲𝐨𝐮 𝐤𝐧𝐨𝐰 𝐰𝐡𝐚𝐭 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤 𝐑𝐞𝐚𝐜𝐡 𝐢𝐬? 𝐖𝐡𝐚𝐭 𝐚𝐛𝐨𝐮𝐭 𝐭𝐡𝐞 𝐝𝐢𝐟𝐟𝐞𝐫𝐞𝐧𝐭 𝐭𝐲𝐩𝐞𝐬 𝐨𝐟 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤 𝐫𝐞𝐚𝐜𝐡?🤓

Let me tell you~ 😉

Facebook reach represents the number of users who see your posts or page.

There is 3 types of Facebook reach:

1. Facebook Organic Reach
- The amount of people that saw your non-sponsored post
2. Facebook Viral Reach
- The amount of people that saw your post because others are engage with it via likes, comments or shares
3. Facebook Ad Reach
- The amount of people that saw your post based on Facebook ads

We hope this helps you to understand more on Facebook reach ! 😋

02/03/2022

𝐃𝐨 𝐲𝐨𝐮 𝐤𝐧𝐨𝐰 𝐰𝐡𝐚𝐭 𝐏𝐚𝐲-𝐩𝐞𝐫-𝐂𝐥𝐢𝐜𝐤 𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 𝐢𝐬? 😎

It’s important to use Pay-per-Click Advertising if you want to increase your Search Engine Optimisation (SEO) 🤓

So what’s Pay-per-Click Advertising?

Let’s look below~ ⬇️

24/02/2022

What is one of the biggest marketing assets in digital marketing? 🧐

The answer is “Website Marketing” ~! 😌

Website Marketing helps your business to find potential customers and also helps them to find what they’re looking for and make the final purchase. 👍

So why is website marketing important? 🤔

Let’s learn together by seeing the picture below~ ⬇️

22/02/2022

Today we will be learning content marketing~😋

Content marketing plays an important role in the digital marketing world. 🤓

So what is content marketing? 🤔

Let’s see the below picture ⬇

18/02/2022

𝐈𝐬 𝐲𝐨𝐮𝐫 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐰𝐨𝐫𝐤𝐢𝐧𝐠? 𝐈𝐬 𝐲𝐨𝐮𝐫 𝐩𝐚𝐢𝐝 𝐚𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐞𝐦𝐞𝐧𝐭 𝐠𝐞𝐭𝐭𝐢𝐧𝐠 𝐫𝐞𝐬𝐮𝐥𝐭𝐬? ☹️

Well, this 5 signs shows that your marketing strategy might be failing: ‼️

1. Not seeing any uptick in engagement
2. Low conversion rates
3. Not attracting customers at all
4. Low ROI
5. Your posts are self-promotional

Take note of it, make sure you don’t blindly pay ads without getting any results next time! 😎

15/02/2022

Do you know that digital marketing is the new trend of advertising? 😉

So what benefits can digital marketing bring to you? 🤔

1. Increase customer loyalty with Frequent Communications
2. Target the Right Audiences
3. Generate a consistent lead pipeline
4. Measures results accurately
5. Gain brand credibility

Time to make a switch if your old advertising way is not working~! ✌

11/02/2022

𝐖𝐚𝐧𝐭 𝐭𝐨 𝐞𝐝𝐢𝐭 𝐩𝐡𝐨𝐭𝐨𝐬 𝐨𝐧 𝐲𝐨𝐮𝐫 𝐩𝐡𝐨𝐧𝐞 𝐛𝐮𝐭 𝐧𝐨𝐭 𝐬𝐮𝐫𝐞 𝐰𝐡𝐚𝐭 𝐚𝐩𝐩𝐬 𝐭𝐨 𝐮𝐬𝐞? 🤔

Here’s a few apps you can use for photo editings: ✨

1. Canva
3. Snapseed
4. Adobe Lightroom
5. ButterCam

Share it around so that your friends can use it too! 😍

08/02/2022

𝐍𝐨 𝐢𝐝𝐞𝐚 𝐨𝐧 𝐡𝐨𝐰 𝐭𝐨 𝐩𝐫𝐨𝐝𝐮𝐜𝐞 𝐪𝐮𝐚𝐥𝐢𝐭𝐲 𝐜𝐨𝐧𝐭𝐞𝐧𝐭?

Here are some tips you can use to improve your content writing! ✨

𝟱 𝘁𝗶𝗽𝘀 𝘁𝗼 𝗶𝗺𝗽𝗿𝗼𝘃𝗲 𝘆𝗼𝘂𝗿 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 𝘄𝗿𝗶𝘁𝗶𝗻𝗴:

1. A head-turning headline
2. Create a hook
3. Focus on a single purpose
4. Write in a unique voice
5. Double check

Better save it down now or else you’ll have to waste time finding it back~! 🤓✌

27/01/2022

𝐖𝐡𝐚𝐭 𝐜𝐨𝐦𝐞𝐬 𝐚𝐟𝐭𝐞𝐫 𝐒𝐄𝐎 𝐢𝐬 𝐒𝐞𝐚𝐫𝐜𝐡 𝐄𝐧𝐠𝐢𝐧𝐞 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 (𝐒𝐄𝐌) 🤓

Search Engine Marketing (SEM) is a combination of Paid Advertising and SEO.

For SEM, money is used to buy traffic for search listings in various search engines like Google.

𝗧𝗵𝗲𝗿𝗲 𝗮𝗿𝗲 𝘁𝘄𝗼 𝘁𝘆𝗽𝗲𝘀 𝗼𝗳 𝗽𝗮𝗶𝗱 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴:

1. Pay per Click (PPC)
2. Social Media Marketing (SMM)

𝗧𝗶𝗽𝘀 𝘁𝗼 𝗺𝗮𝗸𝗲 𝘆𝗼𝘂𝗿 𝗦𝗘𝗠 𝗮 𝘀𝘂𝗰𝗰𝗲𝘀𝘀 💯 :

✅ Understanding your competitors
✅ Research company’s online reputation
✅ Perform keyword research

24/01/2022

𝐓𝐨𝐝𝐚𝐲 𝐰𝐞’𝐥𝐥 𝐭𝐚𝐥𝐤 𝐚𝐛𝐨𝐮𝐭 𝐒𝐞𝐚𝐫𝐜𝐡 𝐄𝐧𝐠𝐢𝐧𝐞 𝐎𝐩𝐭𝐢𝐦𝐢𝐬𝐚𝐭𝐢𝐨𝐧 (𝐒𝐄𝐎) ✌

So what's Search Engine Optimisation (SEO) ?

It is when your website is ranked the highest on the Google search pages without paying anything.
Organic Search is also another term that is used when your website is found through natural sources.

The process of SEO involves:

- research and analyzing the trends
- identifying the best practises
- implement to enhance the search results.

Here’s what you can do to make a success SEO:

- The density of keyword must be high
- Focus on the search intent
- Mobile-friendly website
- Maintain a good site speed and navigation ease
- Create high quality content to drive traffic

17/01/2022

𝐘𝐨𝐮𝐫 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐢𝐬 𝐧𝐨𝐭 𝐠𝐞𝐭𝐭𝐢𝐧𝐠 𝐚𝐧𝐲 𝐀𝐭𝐭𝐞𝐧𝐭𝐢𝐨𝐧?

Well, your post might be too boring or too long to catch your audience's attention and take their time to read them.

Tips to create engaging social media post:

1. Create infographic visuals
2. Include a Call to Action
3. Insightful captions
4. Leverage video contents

We hope the tips shared by us helps and don’t forget to make use of them !

11/01/2022

𝗢𝗡𝗘 important thing to take note of before starting a Facebook Ad:

𝐑𝐞𝐜𝐨𝐠𝐧𝐢𝐬𝐢𝐧𝐠 𝐲𝐨𝐮𝐫 𝐓𝐚𝐫𝐠𝐞𝐭 𝐀𝐮𝐝𝐢𝐞𝐧𝐜𝐞.

You may be blindly throwing money into Facebook Ads without realising the poor outcomes it brings to your business. This is why recognising your target audience plays an important role for your Facebook ads to roll.

5 things you need to know to recognise your target audience:

1. Location
2. Demographics
3. Interest
4. Behavior
5. Connection

Time to get your Facebook ads rolling !

07/01/2022

𝐒𝐢𝐠𝐧𝐬 𝐭𝐡𝐚𝐭 𝐲𝐨𝐮 𝐧𝐞𝐞𝐝 𝐡𝐞𝐥𝐩 𝐢𝐧 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 ‼️

We all know that handling your own digital marketing is totally fine. BUT, you won’t know whether you’re doing it right. 🤨

5 Signs that shows you need help:

1. Small budget
2. Facing brand issues
3. Out of on content ideas
4. Too busy
5. Out of ideas
6. Advert Reject due to improper setup

Having a good digital marketing strategy and how to execute them is critical for success. You may not need an expert now, but you may need us sooner or later. 😉✨

04/01/2022

Being presence on social media is definitely a MUST for every brand
But without a way of doing it correctly 🙊
It might wasted a lot of your time ⏰ and fail to be on social media 😩

Here are the 6 steps 👑 that might help you to be successful on social media! 💯
✅Define the purpose of social media for your brand
✅ Determine which social media platforms your ideal customers are using
✅ Deliver content consistently
✅ Woo influencers
✅ Engage your audience
✅ Measure your social media ROI

We hope this will help you out! 🆘
And wish that you can have a successful journey on social media! 🛒

31/12/2021

You already have A.I.D.A and P.D.C.A as your friend in social media 📝
Let’s meet our new friend🫂, S.M.A.R.T

He is smart enough just like his name 🧠
Setting your goal in social media with S.M.A.R.T strategy
You will see that your goal can be achievable and give you a direction on what you should do on social media 📈

Be friend with !
Save you from posting aimlessly on social media 🧲

28/12/2021

Yes! We understand that building a successful brand is not easy at all 🙊
It might takes a lot of days ☀️ and nights 🌙; some even takes up to years or decades ⏳

Building a successful brand on social media requires a lot of knowledges
Here are a few signs that you should avoid in order to make your brand a success story! 🧲✨

4 signs of brand failure to avoid!
1️⃣ Poor Visuals
2️⃣ No Brand Clarity
3️⃣ No Consistency
4️⃣ Undelivered Promise

We hope this will help you out in improving your brand on social media! 📈

24/12/2021

If you are intend to remove the background of an image
Stop 🖐️ spending your time on cropping the images by yourself manually

Here are the 4 Free Background Removal Tools that you should know 👇
1️⃣ Remove Bg https://www.remove.bg/
2️⃣ Removal Ai https://removal.ai/
3️⃣ Clipping Magic https://clippingmagic.com/
4️⃣ Photoscissors https://photoscissors.com/

Use these tools to remove the background of any image within seconds. ⏳

Don’t forget to share it with your friends! 💥

21/12/2021

Last time we spoke about A.I.D.A as our best friend in social media
Let me introduce you our new buddy, P.D.C.A 🫂

P.D.C.A is a four steps model that allows us to implement change, solve problems, and continuously improve your social media ROI. 📈

Be friend with ! 💥
And utilize it on social media! 🧲

Address

Sunway Tower, Jalan Ampang
Kuala Lumpur
50300

Website

https://idealistpro.com/

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