AwayBrick Social

AwayBrick Social A Human-centric Digital Agency, helping small and medium businesses .

Make it searchable and get discoverable
05/05/2021

Make it searchable and get discoverable

When businesses rely on social media to take the message forward, it is important to publish meaningful content consiste...
02/05/2021

When businesses rely on social media to take the message forward, it is important to publish meaningful content consistently. But with the hustle and bustle, we often loose the track. Thatโ€™s where, social media post scheduling apps become handy. We are introducing one of the best in the category (With personal experience and this is not a paid promotion) . This is more than a mere scheduler and got a completely free plan which could be sufficient for any small business.

Ever wondered why your content is not getting due engagement? Here is a sneak peak from April 2021 Digital Report by  in...
01/05/2021

Ever wondered why your content is not getting due engagement? Here is a sneak peak from April 2021 Digital Report by in collaboration with and
According to this report, topmost reasons people come to social media are to be in touch with friends and family, fill spare time, read news stories and consume entertaining content. The list goes on, but the important factor to note here is unless your content plan blends into any of these reasons, seldom your audience would consume your content ๐Ÿ™Œ

Time Blocking via
18/03/2021

Time Blocking via

Get your video ADs right โœ…
14/01/2021

Get your video ADs right โœ…

The purpose behind
07/01/2021

The purpose behind

Focus on creating value... everything else will fall in place
06/01/2021

Focus on creating value... everything else will fall in place

Some inspiration to make relevant content ๐Ÿ™Œ
05/01/2021

Some inspiration to make relevant content ๐Ÿ™Œ

Then everything else will fall in place.
04/01/2021

Then everything else will fall in place.

What to post ?
03/01/2021

What to post ?

What to post 101 ?
02/01/2021

What to post 101 ?

06/06/2020

14/11/2019

Are you an owner of small or medium business? We thought you should see this.

Facebook has rolled out Search Ads for all advertisers. With inventories getting crowded, this new placement could expan...
12/11/2019

Facebook has rolled out Search Ads for all advertisers. With inventories getting crowded, this new placement could expand the space.

Here are the few points to note:

Search ad is available for general search and marketplace search results

Image and video formats are supported in this placement

As of now, keywords are determined by Facebook considering combination of ad creative, product category and description

Advertiser can target audience as usual with demographics and location

Let us know your thoughts about this on comments ๐Ÿ‘

Facebook has rolled out Search Ads for all advertisers. With inventories getting crowded, this new placement could expan...
12/11/2019

Facebook has rolled out Search Ads for all advertisers. With inventories getting crowded, this new placement could expand the space.

Here are the few points to note:

Search ad is available for general search and marketplace search results

Image and video formats are supported in this placement

As of now, keywords are determined by Facebook considering combination of ad creative, product category and description

Advertiser can target audience as usual with demographics and location

Let us know your thoughts about this on comments ๐Ÿ‘

And we are on a mission to help make things big ๐Ÿ˜Ž
31/10/2019

And we are on a mission to help make things big ๐Ÿ˜Ž

Are you getting maximum out of this big space with fewer distractions? According to Instagram, 1/3 of most viewed storie...
29/10/2019

Are you getting maximum out of this big space with fewer distractions? According to Instagram, 1/3 of most viewed stories are from businesses and 50% of Instagram Businesses create at least one story during a month. How is your business utilizing this ???
Let us know if you want to discuss how best you can utilize this ๐Ÿ™Œ

Let your vibe be exposed ๐Ÿ˜Ž
28/10/2019

Let your vibe be exposed ๐Ÿ˜Ž

Ever heard of others telling this and thought otherwise โฌ‡๏ธBeing an Entrepreneur or any kind of a Hustler, is often regar...
14/10/2019

Ever heard of others telling this and thought otherwise โฌ‡๏ธ

Being an Entrepreneur or any kind of a Hustler, is often regarded as an easy walk, a full time vacation or a bed of ๐ŸŒน (minus the thorn ๐Ÿ˜‰)

As much as we wish it could be the reality, it is NOT. We know it and we have been there ๐Ÿ™Œ. The hustle of keeping tab of all supplies, managing social presence, handling customer queries and that long list of things you wish someone else could do.

What if someone got your back with all these on your own terms, while you just focus on your own business and actually relax, here and there ๐Ÿ˜Ž.

Let us know. We got time to listen to you and tell you how we can be helpful. In case if you doubt it, NO..! we donโ€™t charge for it. How on earth someone ask money to have chat with a friend. ๐Ÿ™ˆ๐Ÿ˜†.

Have you ever heard this thing about Humans..?We are attracted to solutions, not the product. Imagine last ten top value...
11/10/2019

Have you ever heard this thing about Humans..?
We are attracted to solutions, not the product. Imagine last ten top value purchases you made. Think why did you want purchase. May be at first instance you will not get the answer, but asking yourself WHYs and WHATs can reveal you the reason. Most often you bought it for the โ€œSolutionโ€. .
Now think the same with your customers. Why should they think about you when they need a product you sell?
Why shouldnโ€™t they think about others who offer similar products?
Sell the problem you solve, Show them how you can solve that., Tell them you got their back., Console them., Be that HUMAN shoulder they need., Show all these in a space they hangout - Social Media

Sensed who is taking the space? It is expected that by 2020, global internet ad spend will surpass TV, print and non-dig...
09/10/2019

Sensed who is taking the space? It is expected that by 2020, global internet ad spend will surpass TV, print and non-digital together.

The good news is - Yes, internet paid advertisements are working for businesses, so the crowd is moving towards it.

The not so good news is - When increased number of businesses focus on internet with high budgets, bidding prices will go up. In simple words, businesses have to pay more compared to what they used to pay, to get the same results.

But, is there a hack? Yes, paid content is not the the only type of content. Specially, social media still honors organic content which are relevant to audience. In fact, social media networks need businesses creating good content to attract audience to the network.

So, how well are your paid, owned and earned content strategies to face this?

08/10/2019

Sometimes โ€œWhat youโ€™re NOTโ€ pretty much sums up what you are ๐Ÿ˜Ž

You can be stagnant, show signals of what you sell, and attract customers in same old wayorBe social, tell your story, s...
05/10/2019

You can be stagnant, show signals of what you sell, and attract customers in same old way
or
Be social, tell your story, show how can you help them and get sustainable revenue.

We think you should ๐Ÿคฉ

As much as it sounds cliche, the only way to stand out in social space is - Being Authentic. Expressing genuineness and ...
25/09/2019

As much as it sounds cliche, the only way to stand out in social space is - Being Authentic. Expressing genuineness and discussing vulnerabilities, attract like minded audience in Social Media.
What is your authentic story?

Getting updated to serve you better is always our priority. It doesnโ€™t matter whatโ€™s the time, where we are and what we ...
24/09/2019

Getting updated to serve you better is always our priority. It doesnโ€™t matter whatโ€™s the time, where we are and what we do. Our only game plan is to seek knowledge and serve you better. Talk to us if you want to and become So Social from โ€œNot So Socialโ€ ๐Ÿ˜Š

24/09/2019

Seldom came across a business owner/ executive in recent past, who was happy about the way business is performing. Still they were following only the things used to work in old age:

*Absence or outdated social media strategy (and not so social, social media handle)

*Recruitment process looking only at experience and qualification rather than โ€œhow well the person can solve a problemโ€

*Looking at sales only with monetary numbers rather than value and solution.

As the famous saying goes, different results cannot be expected by doing the same process.

By the way, if you too have a โ€œnot so socialโ€ social media handle which just talks about your products/ services rather than your story and solution, Letโ€™s have a cup of Chai (or Coffee ๐Ÿ˜‰)

Understanding humans in marketing has never been crucial as of now for businesses. With current generation forging multi...
12/09/2019

Understanding humans in marketing has never been crucial as of now for businesses. With current generation forging multiple identities, embracing paradoxes and showing affinity to niche over mass, social media can be an ideal hack to make your voice heard, if used properly.

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Mount Lavinia
10350

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Human Centric Digital Strategists

With overwhelming development of technology, one important element in marketing is often forgotten..., The Humans. We wanted to break that traditional brick...,

While everyone else is talking about technology, we wanted to talk about humans. The unexplored paths of human behaviors and psychology. This enlightened us to design and implement digital strategies that actually work, crap less, objective focused, and.., truly SOCIAL.

For us nothing is important as solving problems. We get inspired by human behavior and psychology to solve those problems in a better way. We have got smart minds with active listening to understand HUMANS..., the ones you want to be SOCIALIZED beyond selling.

Let us help you in doing it.., being good to you and your customers.., being Good for All.